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All Journal PINISI Discretion Review J-REaLL Jurnal Sains Student Research Jurnal Akademik Pengabdian Masyarakat Public Resource Innovation Management and Excellence (PRIME)
Andhi Febisatria
Universitas Negeri Makassar
Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Social Sciences Other

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Determination of Student Financial Behavior: The Mediating Effect of Self-Efficacy and Locus of Control Fitriana Fitriana; Leonardo Davidsi Sipayung; Andhi Febisatria; Zulfahmi Zulfahmi; Aryan Agus Pratama
Public Resource Innovation Management and Excellence February 2026 , Volume 3 Number 1
Publisher : Public Resource Innovation Management and Excellence

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study investigates the effects of financial literacy, digital financial literacy, financial attitudes, and hedonistic lifestyles on financial behavior with self-efficacy and locus of control as mediating variables. The study used qualitative approach with survey design involving 200 students at State University of Makassar. Data was analyzed using Partial Least Squares Structural Equation Modelling (PLS-SEM). The findings indicated that financial literacy, digital financial literacy, and hedonistic lifestyle significantly influence to self-efficacy. In contrast, financial attitude does not have a statistically significant effect on self-efficacy. Furthermore, financial literacy, digital financial literacy, and financial attitude significantly influence to locus of control, while hedonistic lifestyle does not exert a meaningful influence on this construct. Concerning financial behavior, both of financial literacy and financial attitude show significant direct effect, whereas digital financial literacy and hedonistic lifestyle do not exhibit significant direct relationships. In addition, self-efficacy has a significant effect on financial behavior, while locus of control does not significantly predict this outcome. The mediation analysis indicates that only hedonistic lifestyle has a significant indirect effect on financial behavior through self-efficacy, whereas other indirect effect through self-efficacy and locus of control are not statistically significant. These findings suggest that self-efficacy functions as a more salient psychological mechanism than locus of control in connecting cognitive determinants and lifestyle orientation to financial behavior. This study's will contribute to the theoretical literature by clarifying the differential role of self-efficacy and locus of control. It offers practical implications, emphasizing that improving students’ financial behavior requires strengthening their confidence in financial decision-making and enhancing financial literacy.
The mediating role of critical thinking skills in the relationship between technology-based learning, digital competence, and academic achievement Sulfiani Masri; Leonardo Davidsi Sipayung; Andhi Febisatria
Journal of Research on English and Language Learning (J-REaLL) Vol. 7 No. 1 (2026): Journal of Research on English and Language Learning (J-REaLL)
Publisher : Universitas Islam Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33474/j-reall.v7i1.24783

Abstract

Teaching and learning approaches have developed alongside the growing adoption of digital technologies in higher education. However, the effect of these technologies on students' academic achievement remains unclear. Previous research has yielded mixed findings. Several studies suggest that digital competence and technology-based learning enhance academic performance, while others report only marginal advantages, especially for students with lower cognitive abilities. These discrepancies highlight a notable gap in the literature, as previous research has largely concentrated on academic performance, digital learning, and digital competence separately without sufficiently explaining the mechanisms that link them. This limitation leads to an incomplete understanding of how digital technologies improve learning outcomes and may contribute to inefficient implementation in educational settings. Therefore, there is a need for a more integrated framework to clarify these relationships. This study proposes a model that views critical thinking as a crucial mediating mechanism that connects digital competence and technology-based learning to academic achievement. This study employs a survey of 264 purposively selected undergraduate students from a university in Makassar, with data analyzed using SEM-PLS. The findings demonstrate that technology-based learning and digital competence significantly affect academic achievement, both directly and indirectly through critical thinking as a mediating variable. Overall, this study emphasizes the importance of incorporating critical thinking into technology-based learning to promote academic achievement in higher education and provides empirical evidence of the role of cognitive processes in shaping digital learning outcomes.
Pendampingan Intensif Dosen dalam Meningkatkan Kualitas Pelaksanaan KKN Mahasiswa di Kabupaten Pangkajene dan Kepulauan Andi Muhammad Rivai; Andhi Febisatria; Yusi Irensi Seppa; Siti Syarifah Wafiqah Wardah; Fatimah Akbal
JURNAL AKADEMIK PENGABDIAN MASYARAKAT Vol. 4 No. 3 (2026): Mei
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/japm.v4i3.9555

Abstract

This community service activity aims to improve the quality of the implementation of the Kuliah Kerja Nyata (KKN) program through direct mentoring and counseling by lecturers in Pangkajene and Kepulauan Regency. The background of this activity is based on the persistence of several challenges in KKN implementation, including suboptimal program planning, limited student capacity in identifying community needs, and the lack of effective monitoring and supervision in the field. The implementation method employed an intensive mentoring and continuous counseling approach conducted directly by lecturers to students throughout the program. The stages included preparation, implementation of mentoring and counseling, as well as monitoring and evaluation. The results indicate an improvement in students’ ability to design community-based programs, implement activities systematically, and solve field-related problems adaptively. Mentoring also contributed to increased community participation and enhanced social interaction between students and the community. Overall, this activity demonstrates that the active role of lecturers in mentoring KKN significantly enhances the effectiveness of community service programs and strengthens the role of higher education institutions in sustainable community empowerment
Social Media Marketing and Marketing Performance: The Mediating Role of Customer Engagement Andhi Febisatria; Aris Baharuddin; Leonardo Davidsi Sipayung; Sovia Rosalin
PINISI Discretion Review Volume 9, Issue 2, March 2026
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/pdr.v1i2.83200

Abstract

This study investigates relationships among Social Media Marketing, Customer Engagement, and Marketing Performance using a PLS-SEM approach. Measurement model assessment confirms that all constructs meet required validity and reliability criteria, providing a robust foundation for structural analysis. Empirical findings indicate that Social Media Marketing has a positive and significant effect on Marketing Performance, showing that social media–based activities enhance SME performance through wider market reach and more effective marketing communication. Results also reveal a significant positive influence of Social Media Marketing on Customer Engagement, highlighting the importance of content quality, interaction, and communication intensity in encouraging active customer involvement. Evidence further demonstrates that Customer Engagement positively affects Marketing Performance and significantly mediates the relationship between social media marketing and performance outcomes. Overall findings emphasize that marketing performance optimization depends on social media strategies that prioritize continuous and meaningful customer engagement.
Cognitive and Lifestyle Drivers of Financial Behavior: The Moderating Roles of Locus of Control Leonardo Davidsi Sipayung; Andhi Febisatria; Eureka Try Zarazwanty R. Laega
PINISI Discretion Review Volume 9, Issue 2, March 2026
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/pdr.v1i2.83187

Abstract

This study examines the effect of financial literacy, digital financial literacy, financial attitudes, and hedonistic lifestyle on students’ financial behavior, with locus of control and self-efficacy as moderating variables. A quantitative approach with an explanatory research design was employed, involving 300 students from the Faculty of Social Sciences and Law at the State University of Makassar, selected through purposive sampling. Data were collected through a Likert scale questionnaire and analyzed using Structural Equation Modelling based on Partial Least Squares (SEM-PLS). The research findings indicate that financial literacy and financial attitudes have a significant influence on locus of control and financial behavior. In contrast, digital financial literacy and hedonistic lifestyle do not have a significant effect on either locus of control or financial behavior. Locus of control significantly affects financial behavior and moderates the relationships between financial literacy and financial attitudes on financial behavior. Conversely, self-efficacy does not have a significant impact on financial behavior and does not function as a moderating variable. These findings indicate that internal control is a more efficient psychological mechanism than self-confidence alone in influencing students’ financial behavior. The implications of this research highlight the importance of enhancing financial literacy and attitudes that synergize with the development of self-control in financial education programs at universities.
Digital Customer Engagement: A Systematic Review of Key Predictors Across Digital Platforms Andhi Febisatria
JOURNAL SAINS STUDENT RESEARCH Vol. 4 No. 1 (2026): Februari: Jurnal Sains Student Research
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jssr.v4i1.9149

Abstract

. The rapid advancement of digital technologies has intensified academic attention toward Digital Customer Engagement (DCE) as a strategic construct in digital marketing. This study aims to identify and synthesize the key determinants of DCE and to map variations in its predictors across different digital platforms using a Systematic Literature Review approach. The synthesis reveals that DCE represents a complex and multidimensional construct shaped by the interaction of technological factors, digital marketing strategies, user experience design, and customer psychological mechanisms. Empirical evidence confirms that platform quality, digital engagement activities, and customer experience design significantly influence customer engagement. Trust, emotions, and perceived value function as reinforcing mechanisms that mediate the relationship between digital stimuli and engagement responses. Clear differences in DCE predictors emerge across digital platforms, with social media and live-streaming emphasizing interactivity and real-time experience, while e-commerce and transactional digital services are more strongly influenced by ease of use, experience consistency, and digital service quality. In digital B2B contexts, relational approaches and activity-based engagement dominate as the primary determinants of customer engagement. These findings contribute theoretically by integrating DCE predictors across digital contexts and provide practical implications for developing more contextual and engagement-oriented digital marketing strategies.
Antecedents dan Outcomes Orientasi Pemasaran Digital: Tinjauan Systematic Literature Review Andhi Febisatria
JOURNAL SAINS STUDENT RESEARCH Vol. 4 No. 1 (2026): Februari: Jurnal Sains Student Research
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jssr.v4i1.9150

Abstract

This study examines the role of Digital Marketing Orientation as a strategic foundation for enhancing marketing performance and business performance in the era of digital transformation. A Systematic Literature Review approach is employed to synthesize empirical and conceptual findings from relevant scholarly literature. Results indicate that Digital Marketing Orientation is shaped by digital marketing capabilities, customer orientation, analytical capability, organizational readiness, and strategic leadership. Variations in the impact of digital marketing orientation on organizational outcomes are influenced by differences in industry context, levels of digital maturity, and methodological approaches. Findings highlight the contextual nature of Digital Marketing Orientation and underscore the importance of mapping mediation and moderation mechanisms in digital value creation.
Co-Authors Aris Baharuddin Aryan Agus Pratama Eureka Try Zarazwanty R. Laega Fatimah Akbal Fitriana Leonardo Davidsi Sipayung Rivai, Andi Muhammad Siti Syarifah Wafiqah Wardah Sovia Rosalin sulfiani masri Yusi Irensi Seppa Zulfahmi Zulfahmi