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INDONESIA
Jurnal REKOMEN (Riset Ekonomi Manajemen)
Published by Universitas Tidar
ISSN : 25808893     EISSN : 26142953     DOI : -
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Jurnal REKOMEN (Riset Ekonomi Manajemen) managed and published by Management Studies Program, Faculty of Economy, Universitas Tidar. Focus and scopes of this journal are Human Resources Management, Marketing Management, Finance Management, Operation Management, Strategic Management, and Business Management. This journal published twice a year every April and September
Arjuna Subject : -
Articles 80 Documents
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Analysis of Risk Management on MSMEs (Case Study of The Bamboo Handicraft Industry) Heni Hirawati; Yacobo P. Sijabat
Jurnal REKOMEN (Riset Ekonomi Manajemen) Vol 4, No 1 (2020)
Publisher : Universitas Tidar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31002/rn.v4i1.2977

Abstract

This article aims to identify the risks in the bamboo handicraft industry in Sendari, assessment of the risks that may arise and analyze the strategies. Risk identification in this study was carried out by conducting a SWOT analysis to determine the current business conditions and to analyze the sources of risk that this industry is likely to face. The analysis found that the most significant risks faced by the bamboo handicraft industry in Sendari are Market Risk and Operational Risk. The risk assessment matrix shows that market risk and operational risk are in the red zone, and the financial risk becomes the next focus because the financial risk is in the orange zone. The bamboo handicraft industry in Sendari needs to increase the marketing of its products and collaborate with the government to improve human resource management, financing, and product innovation.
Pengaruh Karakteristik Usaha dan Wirausaha Terhadap Kinerja UMKM Industri Pengolahan Perikanan di Kabupaten Sukabumi Yusuf Iskandar; Nimmi Zulbainarni; Siti Jahroh
Jurnal REKOMEN (Riset Ekonomi Manajemen) Vol 4, No 1 (2020)
Publisher : Universitas Tidar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31002/rn.v4i1.2205

Abstract

The performance of fisheries processing industry could be known through the production of processed fish and income which obtained by the entrepreneurs. Fisheries processing in Sukabumi Regency as an industry certainly has various factors that influence its performance. The purpose of this research was to analyze the effect of MSMEs and MSME actors characteristics on the performance of MSMEs in Sukabumi Regency. The research was conducted in Sukabumi Regency with the consideration that Sukabumi has superior MSME fishery processing industry products. The data used in the research were obtained from the results of interviews using the questionnaire. The number of samples used was 99 units of MSMEs which were selected by proportional cluster random sampling technique. The research data obtained were analyzed using the Structural Equation Modeling (SEM) method with the help of SmartPLS 3.2.7 software. The results showed that the characteristics of MSMEs had a positive and significant effect on the performance of MSMEs, and the characteristics of MSME actors consisting of demographic, psychological and cultural characteristics had a positive and significant effect on the performance of MSMEs. Based on these results, a psychological and cultural approach is needed for each program that will be carried out related to improving the performance of MSMEs in the fisheries processing industry in Sukabumi Regency.
The Effect Of Price, Transaction Security, Online Consumer Review, and Viral Marketing on Purchase Decision in E-Commerce Shopee Aulia Safira Sholichin; Wisnalmawati Wisnalmawati
Jurnal REKOMEN (Riset Ekonomi Manajemen) Vol 4, No 2 (2021)
Publisher : Universitas Tidar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31002/rn.v4i2.3873

Abstract

This study aims to determine the effect of price, transaction security, online consumer reviews, and viral marketing on purchase decisions in e-commerce shopee (a survey of students domiciled in Sleman). The sampling technique used in this study is accidental sampling, provided that 100 respondents have made a purchase in the e-commerce Shopee. The analysis technique used is multiple linear regression analysis. From the results of this study it is known that price, transaction security, online consumer reviews, and viral marketing together (simultaneously) have an effect on purchase decisions in e-commerce Shopee among students domiciled in Sleman at a significance level of 0.00 <0.05 and The Adj R square value is 65.9%, meaning that the variable price, transaction security, online consumer review, and viral marketing is able to explain 65.9% of the purchase decision variable and the remaining 34.1% or 0.341 is influenced by variables outside of this study. Then partially, the four variables consisting of price, transaction security, online consumer review.
Urgensi Kepemimpinan dan Mentalitas Siap Berubah Terhadap Kinerja Pegawai di Musim Pandemi Covid-19 Dewiana Novitasari; Masduki Asbari
Jurnal REKOMEN (Riset Ekonomi Manajemen) Vol 4, No 1 (2020)
Publisher : Universitas Tidar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31002/rn.v4i1.2712

Abstract

This research aims to examine the influence of transformational leadership on employee performance in the Refrigeration and Air Conditioning (RAC) industry employees in Bekasi with a mentality of being ready to change as a mediator. The data were collected through simple random sampling technique and the results of a questionnaire that returned and were valid for 132 samples. The data were processed by the SEM method using SmartPLS 3.0 software. From the results of this research, it is concluded that transformational leadership has no significant effect on employee performance, but transformational leadership has a significant and positive effect on the mentality of being ready to change as a mediator. This research also concludes that a mentality of being ready to change has a significant and positive effect on the relationship between transformational leadership and employee performance. The mentality ready to change in this study serves as a full mediator. This new research proposes a model for building employee performance among RAC industrial employees in Bekasi through the development of transformational leadership practices with a change-ready mentality as a mediating variable. This research can pave the way for developing a ready-to-change mentality in employees in the face of the pace of the fourth industrial revolution.
Effective Leadership: From The Perspective of Trait Theory and Behavior Theory Dian Marlina Verawati; Budi Hartono
Jurnal REKOMEN (Riset Ekonomi Manajemen) Vol 4, No 1 (2020)
Publisher : Universitas Tidar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31002/rn.v4i1.2147

Abstract

Leadership is an interesting and important topic to be discussed for all time. It is related to the important role of leaders in an organization or group of people. Whether or not the condition of the organization or group in the future depends on the role of the leader at this time. A leader is expected to have professional technical and managerial skills. The technical skills are under their fields, while managerial skills require their role in leading others. These skills are reflected in his actions, such as selecting, educating, motivating, developing up to terminating employment relations. Leadership and adjusting to change are the biggest challenges facing leaders today. Leaders must use leadership styles that are most effective in influencing subordinates' perceptions about the goals to be achieved and ways to achieve them. There are three leadership theories, namely, traits theory, behavior theory, and contingency theory. All three theories have different basic assumptions. This article only focuses on the theory of traits theory and behavior theory. Trait theory believes that leaders are born with several inherent characteristics such as courage, intelligence, strength, initiative, responsibility. In contrast to trait theory, behavior theory believes that leaders can be formed with education and training, where leadership functions such as planning, organizing, directing, controlling are more prominent than the leader's character.
Comparison of Marketing Mix Determination on Purchasing Decisions of Pakde Jangkung Meatballs Ria Rusty Yulita; Arief Daryanto; R Dikky Indrawawan
Jurnal REKOMEN (Riset Ekonomi Manajemen) Vol 4, No 2 (2021)
Publisher : Universitas Tidar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31002/rn.v4i2.3881

Abstract

Bakso Pakde Jangkung is one of the restaurants that has the main product, namely meatballs. Bakso Pakde Jangkung is located in Bogor City, West Java, where Bakso Pakde Jangkung is not the only Bakso business in the form of a restaurant in the city.Currently there are problems related to the development of outlets and tenants as seen from the purchase decision. The factors tested using mix marketing and the analytical methods used are descriptive analysis and structural equational modeling. The test results show that there are differences in important factors at outlets and tenants related to purchasing decisions.
Size, Growth, Profitability and Capital Structure Axel Giovanni; Devi Wahyu Utami; Eka Widiyaningrum
Jurnal REKOMEN (Riset Ekonomi Manajemen) Vol 4, No 1 (2020)
Publisher : Universitas Tidar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31002/rn.v4i1.3142

Abstract

This study aims to provide empirical evidence regarding the role of profitability, firm size and firm growth in explaining the variability of capital structure. The research sample was taken using purposive sampling method. The research sample that met the criteria was 34 companies in the consumer goods industry which were listed on the Indonesia Stock Exchange for the 2015-2018 period. The independent variables consist of profitability, company size and company growth. In this study, hypothesis testing was carried out using linear regression processed through SPSS software. The coefficient of determination is 98.58%, meaning that the variability of the capital structure is influenced by the variables of profitability, company size and company growth. Based on the results of linear regression analysis with a significance level of 5%, the results provide evidence that there is a negative and significant relationship between profitability and capital structure and there is a positive and significant relationship between company growth and capital structure. This study also provides evidence that firm size has no role as a determinant of capital structure.
Peran Perceived Value Dalam Memoderasi Pengaruh Kualitas Pelayanan Terhadap Kepuasan Pelanggan Kuliner Kota Barat Solo Rohwiyati Rohwiyati; Praptiestrini Praptiestrini
Jurnal REKOMEN (Riset Ekonomi Manajemen) Vol 4, No 1 (2020)
Publisher : Universitas Tidar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31002/rn.v4i1.2076

Abstract

Competition in the culinary business in the city of Solo is currently very tight, and critical consumer demands are an important problem for entrepreneurs to always provide high satisfaction to customers. Service quality is not enough to satisfy customers, but it needs to be high value for customers. This study aims to analyze (1) effect service quality and perceived value on customer satisfaction; (2) effect perceived value on customer satisfaction; (3) effect service quality on customer satisfaction moderated of perceived value. This research using sample 100 customers who buy culinary in Kota Barat Solo Area. Data collecting with questionaire technique through validity and reliability test. The data analyse using regression linear analysis and absolute residual test, and previously the researcher using classical assumption test. Results of this research showed that (1) service quality have a significantly effect on customer satisfaction; (2) perceived value have a significantly effect on customer satisfaction; (3) perceived value has moderate the effect of service quality on customer satisfaction.
The Effect of Work Environment and Workload on Employee Performance at KSU Islah Citra Mandiri Ampel Boyolali Richard William Kaope; Ocky Sundari
Jurnal REKOMEN (Riset Ekonomi Manajemen) Vol 4, No 2 (2021)
Publisher : Universitas Tidar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31002/rn.v4i2.2353

Abstract

This research aims to analyze the impact of work environment and workload on employees' work performance. The research object is KSU Islah Citra Mandiri employee in Boyolali. The population was KSU Islah Citra Mandiri Boyolali employees with a total number of 32 people, the samples of which were taken by use of saturated sampling technique. Primary data were collected using questionnaire and analyzed by multiple linear regression to examine the impact of work environment and workload to employees' work performance. The research results indicated that the work environment and workload influence employees 'performance both partially and simultaneously: the work environment has positive impact, while workload has negative impact on employees' performance.
Analysis of the Influence of Factors Affecting Purchase Intention of Premium Items in MOBA-Type Online Games Andri Ardhiyansyah; Favian Firwan Firdaus; Bayu Aji Aritejo
Jurnal REKOMEN (Riset Ekonomi Manajemen) Vol 4, No 2 (2021)
Publisher : Universitas Tidar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31002/rn.v4i2.3651

Abstract

Increased mobile gaming revenue can’t be separated from the rapid growth of technology, especially on smartphones. The popularity of free-to-play games also supports the increase in mobile gaming revenue. The Mobile Legends and AoV, games with Multiplayer Online Battle Arena type, are popular today, where they can be played on any smart phone anywhere and anytime. One of the main commodities in this game is the premium items. to get the virtual goods players have to exchange some money that can be purchased through google play store or electronics stores. The purpose of this research is to analyze the effect of enjoyment value, character competency value, visual authority value, monetary value, character identification, and the satisfaction of the game against the intention of repurchase. This research uses survey method to collect data. The Sampling method is non- probabilities with purposive sampling approach. The number of samples in this study is 130 respondents, with the criteria playing a Mobile Legends or AoV and make purchases of premium items on the games. Hypothesis testing was analyzed using multiple linier regression. The result of hypothesis testing shows that the six independent variables, namely the value of pleasure, the value of character competence, the value of visual authority, the value of money, the character identification, and the satisfaction of the game have a positive effect on the intention of repurchasing premium items.

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