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INDONESIA
JURNAL MANAJEMEN BISNIS
Published by Universitas Muslim Indonesia
ISSN : 20887086     EISSN : 26211971     DOI : -
Core Subject : Economy,
Economics, Econometrics & Finance
Jurnal Manajemen, Bisnis pertama kali diterbitkan pada tahun 2014. Jurnal Manajemen Bisnis adalah jurnal ilmiah yang memuat artikel-artikel studi baik empiris maupun konseptual yang berkaitan dengan Keuangan, Pemasaran, Sumberdaya Manusia, Operasional, Strategi, Sistem Informasi , e-Business dan Etika Bisnis berdasarkan kearifan lokal. Jurnal Manajemen Bisnis telah memperoleh ISSN Cetak dan ISSN Online yang dikeluarkan oleh Lembaga Ilmu Pengetahuan Indonesia (LIPI).
Arjuna Subject : -
Articles 402 Documents
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Blockchain Strategy in Improving Transaction Security in The Sharia Capital Market Ibnu Habib Wahyudi; Imsar; Harahap, Muhammad Ikhsan
Jurnal Manajemen Bisnis Vol. 11 No. 2 (2024): September
Publisher : Pusat Penerbitan dan Publikasi Ilmiah, FEB, Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33096/jmb.v11i2.862

Abstract

This study aims to investigate the strategy of blockchain technology in improving transaction security in the shariah capital market. Using an in-depth interview approach, this research explores the perceptions and understandings of various stakeholders, including industry experts, regulators, and shariah capital market practitioners. Qualitative research methods were used to gain in-depth insights into how blockchain can be applied to strengthen transaction security in the shariah capital market. From the research results, it is concluded that blockchain technology has tremendous potential and relevance in improving transaction security in the Islamic capital market, in this case the use of smart contracts makes a considerable contribution, in its implementation smart contracts can increase security, transparency and efficiency, In the context of the shariah capital market, the principle of "sharia can run automatically without third party intermediaries, this is very possible through smart contracts, not only that, the decentralized nature of the blockchain makes it very difficult to hack, and quite a lot of obstacles are passed to be able to hack it, and make a significant contribution to increasing transactions and security in the shariah capital market.
Analysis of Human Resources (HR) Development Strategy and Mitra Asri Insurance Products in Increasing Competitive Advantage: Case Study at PT. Asuransi AJB Bumiputera 1912 Medan Branch M. Yusuf; Zainarti; Budi Harianto
Jurnal Manajemen Bisnis Vol. 11 No. 2 (2024): September
Publisher : Pusat Penerbitan dan Publikasi Ilmiah, FEB, Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33096/jmb.v11i2.866

Abstract

This study delves into the strategic analysis of resource development for human capital (SDM) and the insurance product, Mitra Asri, in enhancing competitive advantage. The case study centers on PT. AJB Bumiputera 1912 Insurance, specifically its Medan branch. The research investigates the strategies implemented by the company to develop its human resources and promote the Mitra Asri insurance product. Through comprehensive analysis and evaluation, this study aims to uncover the correlation between the development of human resources and the market success of the Mitra Asri insurance product within the competitive landscape. The findings aim to provide insights into effective strategies for enhancing competitive advantage through human resource development and product promotion in the insurance industry. The problem that will be discussed in this research is the strategy for developing human resources and developing Mitra Asri insurance products at PT. AJB Bumiputera Insurance 1912 Medan Branch. The purpose of this research is to determine the HR development strategy and Mitra Asri insurance products used by PT. AJB Bumiputera 1912 Insurance in increasing competitive advantage.
Generation Z and Hajj Savings: Innovative Marketing Strategy BSI KC Palangka Raya Diponegoro Aldina Sri Wahyuni; Qalyubi, Imam; Zulkifli
Jurnal Manajemen Bisnis Vol. 11 No. 2 (2024): September
Publisher : Pusat Penerbitan dan Publikasi Ilmiah, FEB, Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33096/jmb.v11i2.868

Abstract

The success of BSI KC Palangka Raya Diponegoro in attracting customers is proven by the increasing data obtained by researchers that there is a significant increase from 2022-2023 in Generation Z's interest in using Hajj savings products. BSI KC Palangka Raya Diponegoro developed a Hajj savings product with special features and marketing strategies that target the needs and preferences of Generation Z. Using a descriptive analytical approach, this research found that BSI was successful in implementing a 4P strategy which included location, product features, affordable prices and promotions. The results show that this approach is effective in increasing Generation Z's interest in Hajj savings, providing insights for better digital marketing strategies.
Live Streaming, Electronic Word of Mouth, and Brand Trust on Consumer Purchase Decisionsat Parfume Mykonos Fitria, Lailatul; Indayani, Lilik; Sukmono, Rita Ambrawati
Jurnal Manajemen Bisnis Vol. 11 No. 2 (2024): September
Publisher : Pusat Penerbitan dan Publikasi Ilmiah, FEB, Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33096/jmb.v11i2.870

Abstract

This consider points to decide the impact of Live Streaming, Electronic Word of mouth, and Brand Trust on Consumer Purchasing Decisions for Mykonos Aroma in Sidoarjo. This consider employments quantitative inquire about with speculation testing. The test utilized in this think about summed to 96 respondents. The explanatory instrument utilized in this investigate is way investigation procedure, carried out utilizing SmartPLS (Fractional Slightest Square) computer program adaptation 4.0 for Windows. Essential information in this ponder were gotten from a survey whose estimations utilized a Likert scale that had been tried for legitimacy and unwavering quality. The comes about of this ponder demonstrate that (1) Live Streaming affects purchasing decisions, (2) electronic word of mouth affects purchasing decisions, (3) brand trust affects purchasing decisions.
Analysis of The Role of Cooperatives and MSME’s Sectors in The Empowerment of MSME’s in Medan City Adriansyah Hidayat; Tri Inda Fadhila Rahma; Harahap, Muhammad Ikhsan
Jurnal Manajemen Bisnis Vol. 11 No. 2 (2024): September
Publisher : Pusat Penerbitan dan Publikasi Ilmiah, FEB, Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33096/jmb.v11i2.871

Abstract

MSMEs are superior in absorbing labor by mobilizing local resources to support the regional economy. So that empowerment carried out by the government must be maximized so that MSMEs can be competitive. This study aims to analyze strategies at the Office of Cooperatives and MSMEs in Medan city in empowering and developing MSMEs using a qualitative approach using the N.Vivo application in the data processing process. The data collection techniques used are interviews and literature reviews related to the problem under study. The results of this study indicate that the strategy of the District Cooperative and MSME Office in empowering MSMEs has not run optimally. Because coaching from this government has not been felt by all MSME players in Medan City. Furthermore, MSMEs do not get capital assistance from the local government, and while there are still many MSMEs that have not received guidance from the government. In addition, the government has helped a little to overcome the problem of budget constraints by inviting participation from BUMN and the private sector in the implementation of MSME empowerment.
Contribution of Human Development Index and Environmental Quality to Poverty in Indonesia Anisa Mawaddah Nst; Isnaini Harahap; Kamilah
Jurnal Manajemen Bisnis Vol. 11 No. 2 (2024): September
Publisher : Pusat Penerbitan dan Publikasi Ilmiah, FEB, Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33096/jmb.v11i2.872

Abstract

Poverty has long been a national problem, which until now still shows no signs of ending. Poverty is one of the fundamental problems that is the center of attention of the government in all provinces of Indonesia. In almost all developing countries, the standard of living of the majority of the Indonesian population tends to be very low. A low standard of living can create a form of poverty. The aim of this research is to determine the influence of GRDP, HDI and Environmental Quality on Poverty in Indonesia. The type of approach in this research is quantitative. The sample in this research is data from 4 variables in Indonesia for the 2018-2022 period. The analysis method used is panel data regression. The object of research is the island of Sumatra which consists of 10 provinces. The results of data testing explain that HDI has an effect and Environmental Quality has no effect on Poverty.
Analysis of the Application of Target Costing in Managing Production Costs to Increase Profits in the Solo Medan Sausage SME Nurul Isnaini Putri; Nur Ahmadi Bi Rahmani; Yenni Samri Juliati Nasution
Jurnal Manajemen Bisnis Vol. 11 No. 2 (2024): September
Publisher : Pusat Penerbitan dan Publikasi Ilmiah, FEB, Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33096/jmb.v11i2.873

Abstract

The implementation of target costing by an UMKM trader aims to reduce total costs from the previous total costs so that the company can get maximum profits without having to increase its selling price. This research aims to analyze whether the application of the Target Costing method in managing production costs at Solo Medan Sosis UMKM can optimize profits as expected. This research was conducted using a qualitative and descriptive approach method and was carried out in the city of Medan starting in December 2023. The results of this research show that by using the Target Costing method the required production costs can be minimized so that the profits obtained can be further optimized in accordance with the company's expectations. without increasing product prices. So the conclusion is that the Target Costing method can be an alternative for Solo Medan Sosis UMKM in determining production cost.
Empowerment of Ultra Micro MSME’s Through Financing of Sharia Non-Bank Financial Institutions Ahmad Harun Arrasyid Nst; Muhammad Syahbudi
Jurnal Manajemen Bisnis Vol. 11 No. 2 (2024): September
Publisher : Pusat Penerbitan dan Publikasi Ilmiah, FEB, Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33096/jmb.v11i2.874

Abstract

Economic growth, especially MSMEs, cannot be separated from the role of the microfinance institution sector. Financial institutions are intermediation institutions whose function is to connect parties who have excess funds with parties who lack funds. Based on Law No.10 of 1998 concerning amendments to Law No.7/1992 concerning banking, bank financial institutions consist of commercial banks and people's credit banks. The Ministry of Finance of the Republic of Indonesia, issued Ultra Micro Financing Products (UMI) which are The advanced stage program from the social assistance program to business independence targets micro businesses at the lowest levels, which cannot yet be facilitated by banking through People's Business Credits. UMI is a maximum financing facility of IDR 20 million per customer group and is distributed by non-bank financial institutions (LKBB). This research was carried out in North Sumatra (SUMUT) with the aim of identifying differences between Ultra Micro (UMi) business actors before and after receiving financing assistance from sharia non-bank financial institutions. This research was carried out between June and August 2023. This research uses quantitative analysis methods. The Normality Test is carried out with the aim of finding out whether the data used in a regression model is normally distributed or not. If the distributed data is proven to be normal, this means that the sample used can represent the population used by the measurement. If the significant value is 0.05, it can be declared to have a normal distribution. From the results of research on the Empowerment of Ultra Micro MSMEs through Sharia Non-Bank Financial Institution Financing in North Sumatra before and after receiving Ultra Micro Financing (UMi): There is a development between daily income before and after financing. Sales revenue after getting financing is better than sales revenue before getting financing
Effectiveness of the Village Fund Program in Aengdake Village, Bluto District, Sumenep Regency Rofiqotul Ummah; Slamet Muchsin; Afifuddin
Jurnal Manajemen Bisnis Vol. 11 No. 2 (2024): September
Publisher : Pusat Penerbitan dan Publikasi Ilmiah, FEB, Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33096/jmb.v11i2.877

Abstract

Aengdake Village is located at the eastern tip of Madura Island, where one of the Village Fund programs that has been successfully implemented to date is the health post, starting from toddlers to teenagers to the elderly. This health post is very useful, especially for the health of toddlers, to prevent stunting in children. At the same time, for teenagers, you can consult regarding the problems they are experiencing, and for the elderly, it is very useful. Many elderly people need treatment, especially their knees. This research aims to determine the implementation, improvement of quality, potential, and effectiveness of Village Funds in implementing funding programs in Aengdake Village, Bluto District, Sumenep Regency. This research uses a qualitative approach with descriptive research methods. The data collection techniques used in this research are interviews, observation, and documentation. The results of this research show that the implementation of the village fund program in Aengdake Village, Bluto District, Sumenep Regency includes (a) Government operations, village government facilities and infrastructure, population administration, civil registration and statistics, government administration, and land. (b) Development: education, health, public works and spatial planning, transportation, communication, and information. (c) Development: youth and sports, as well as PKK development. (d) Community empowerment: agriculture and animal husbandry, and increasing the capacity of village officials. (e) Unexpected costs.
Analysis of Added Value and Postharvest Handling Strategies for Corn: A Case Study of UD. Resky Soppeng Rismayanti; Rosada, Ida; Nurliani; Rasyid, Rasmeidah
Jurnal Manajemen Bisnis Vol. 11 No. 2 (2024): September
Publisher : Pusat Penerbitan dan Publikasi Ilmiah, FEB, Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33096/jmb.v11i2.879

Abstract

This study aimed to describe the activities involved in postharvest handling of corn, analyze the yield, assess the added value generated, and develop strategies for improving postharvest handling by UD Resky Soppeng in Moncongloe District, Maros Regency. Conducted from February to April 2024 at UD Resky Soppeng, Moncongloe Village, primary data were collected through interviews, observations, and documentation. The data were analyzed using descriptive, yield, added value, and SWOT analyses. The findings reveal that postharvest handling involves purchasing directly from farmers, followed by drying, sorting, milling, packaging, storage, and marketing. The yield rate achieved was 77.77%, indicating high efficiency in the process. The added value generated was IDR 275, with a ratio of 6.44%, showing that UD Resky Soppeng effectively adds value in corn processing. The recommended development strategy is diversification, leveraging internal strengths to address and mitigate external threats.

Page 31 of 41 | Total Record : 402

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