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MABIS: Manajemen dan Bisnis

mabis
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Published by Universitas Surabaya

ISSN : 14123789 EISSN : 24771783 DOI : http://dx.doi.org/10.24123

Core Subject : Economy, Social,

Economics, Econometrics & Finance Social Sciences

Manajemen & Bisnis (MABIS) is an open access journal with ISSN 1412-3789 and e-ISSN 2477-1783. The editorial board invites authors and experts to publish and share their ideas through scientific and empirical research in the field of Management and Business. The major objective of the publication is to improve theories, concepts, and practices in the field of management and business. The dissemination of research will enable young researchers, and practitioners to present and share their scientific empirical findings. We are going to be a bridge between theories and practices in management and business.

Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)

Articles 515 Documents

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THE EFFECT OF PRODUCT INNOVATION, ENDORSEMENTS AND REPUTATION RELATION WITH BRAND IMAGE AND BRAND AWARENESS TOWARD AFFIRMATIVE OF PURCHASE DECISION Ida Bagus Nyoman Udayana
Journal of Management and Business Vol 14, No 1 (2015): MARCH 2015
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.

The purpose of this paper is to understand the effect of product innovation, endorsements and brand image related to brand awareness and reputation for affirmative purchasing decisions on Solo Medicinal Products Fountain. Data were collected using random sampling. Sample size is 200, and 165 questionnaires were returned. The results showed that product innovation and reputation and a significant positive effect on brand image, reputation and endorsement and significant positive effect on brand awareness, brand image and brand awareness positivelyeffect to purchase intentions, purchase intentions positive and significant effect on the stability of the purchasing decision.Findings: The updates of this research are the research model in terms of purchase intention is then forwarded to the stability variable purchase decision. Usually during this study only stop on purchase intentions on steadiness or stop buying decision but did not begin with the intention ofbuying. Though stability begins with the decision to buy should purchase intention.

EXAMINING THE INFLUENCE OF ORGANIZATIONAL CLIMATE AND ATTITUDE TOWARD KNOWLEDGE SHARING ON KNOWLEDGE SHARING INTENTION Rini Sarianti; Rahmiati Rahmiati
Manajemen dan Bisnis Vol 12, No 2 (2013): September 2013
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.

This study investigated the influence of organizational climate and attitude toward knowledgesharing on knowledge sharing intention. The populations in this research are all administrativeemployees in Padang State University. Technique of sample analysis is proportional clustersampling. Data were collected through a questionnaire using Likert scale. Convergent anddiscriminative validity were used to test the validity and reliability of the questionnaire. Partialleast square (PLS) was chosen as the structural equation model (SEM) analysis methods to testthe hypotheses. The findings of the research are: (1) organizational climate has significanteffect on knowledge sharing intention, (2) organizational climate has significant effect onattitude toward knowledge sharing, and (3) attitude toward knowledge sharing has significanteffect on knowledge sharing intention.Penelitian ini meneliti pengaruh iklim organisasi dan sikap berbagi pengetahuan terhadap niatberbagi pengetahuan. Populasi dalam penelitian ini adalah karyawan administrasi diUniversitas Negeri Padang. Teknik pengambilan sampel menggunakan proportional clustersampling. Data dikumpulkan melalui kuesioner dengan menggunakan skala Likert. Konvergendan validitas diskriminatif digunakan untuk menguji validitas dan reliabilitas kuesioner.Kuadrat terkecil parsial (PLS) dipilih sebagai model persamaan struktural (SEM) untukmetode analisis pengujian hipotesis. Temuan dari penelitian ini adalah: (1) iklim organisasiberpengaruh signifikan terhadap niat berbagi pengetahuan, (2) iklim organisasi berpengaruhsignifikan terhadap sikap terhadap berbagi pengetahuan, dan (3) sikap berbagi pengetahuanberpengaruh signifikan terhadap niat berbagi pengetahuan.

FACTORS AFFECTING DESIRE TO BUY ENVIRONMENTAL FRIENDLY PRODUCTS Judianto Hasan; Hartoyo .; Ujang Sumarwan; Budi Suharjo
Journal of Management and Business Vol 11, No 2 (2012): SEPTEMBER 2012
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.

This research examines factors which are mentioned in various literatures to have influence on desire to buy environmental friendly products. The factors are perceived attributes, personal characteristics and external factors. In this study the factors are put into a model which follows through awareness, interest and desire to buy and was also further analyze. Analysis was carried out using Structural Equation Modelling. This research found that external factor have influenced the desire to buy environmental friendly product. This factor is much more important than that of personal characteristic and perceived attributes.

MINAT BERWIRAUSAHA MAHASISWA INDONESIA DAN CINA Tur Nastiti; Nurul Indarti; Rokhima Rostiani
Journal of Management and Business Vol 9, No 2 (2010): SEPTEMBER 2010
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.

Entrepreneurial intention, defined as a process of information-searching which can be used to achieve a new venture, has been intensively discussed as a contributed factor for those who intended to create a business. This study was purposed to explore predictors of entrepreneurial intention among Indonesian and Chinese students. We quantitavely integrated 241 students that have been used to investigated the relationship of the personality and environmental factors with entrepreneurial intention. As hypothesized, multiple regresson analysis and independent-sample t-test revealed the differences of entrepreneurial intention’s predictors among both countries. Chinese students were mostly affected by need for achievement, locus of control, self-efficacy, and instrumental readiness, while Indonesian students by self-efficacy. Implications toward university and government were discussed.

PENGARUH BUDAYA PERUSAHAAN TERHADAP KOMITMEN KARYAWAN PERUSAHAAN PENERBITAN PERS Ida Ayu Brahmasari
Journal of Management and Business Vol 7, No 2 (2008): SEPTEMBER 2008
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.

Hipercompctition in press industry challenges new publishers to continuously enhance their organizational as well as employees’ commitments. Some studies that have been conducted proved that organizational culture influences organizational as well as employees’ commitments. This research is aimed to prove and analyze the influence of corporate culture that consists of organization values, organization climates and tolerance in risk taking, management support, reward system, attention to detail and orientation to team toward employee commitment of Publisher Company in Surabaya. 95 out of 105 questionnaires distributed were returned and analyzed. The result proved that organization values, tolerance in risk taking, and orientation to team have significant influences toward employee commitment, while organization climates, management support, reward system, attention to detail have no significant influences toward employees’ commitment.

INDONESIA-CHILE TRADE COOPERATION: INDONESIA'S INITIAL STEPS TO ENTER THE TPP Victor Tulus Pangapoi Sidabutar
Manajemen dan Bisnis Vol 16, No 1 (2017): MARCH 2017
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.

Trans-Pacific Partnership (TPP) is a trade agreement between the twelve countries in Asia - Pacific region with the aim to encourage the liberalization of trade in member countries, especially in terms of tariffs, trade protection and economy equality. Indonesia indicated its intention to enter the TPP in order to expand the market share of Indonesian exports. Indonesia currently has trade agreements with almost all countries with TPP members, except with Chile, as one of them. The analysis was done by analize Indonesia-Chile's trade in 2011 to 2015; analize Chile's trade with Canada, Singapore and Vietnam and also based on the results of simulations by Petri (2016). The simulation results show that agreement can be beneficial TPP countries involved in it, seen with increasing GDP of member countries. In addition, TPP also increase the flow of inward investment more than outward investment, especially investment coming from countries with high economy. But the free trade agreement (FTA) Indonesia with major trading partners should also be considered before Indonesia joint TPP.

ANALISIS PERILAKU KOMPLAIN KONSUMEN PADA KOLOM "REDAKSI YTH" SURAT KABAR KOMPAS PERIODE 1-31 MARET 2004 Siti Rahayu
Journal of Management and Business Vol 3, No 2 (2004): SEPTEMBER 2004
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.

Every consumers that have problems need a solution, so companies should deliver a valuable product and minimize the problems. Some companies did not realize the importance of customer complain handling to deliver customer satisfaction. This study attemp to describe one of the customer complain "form" which is newspaper public complain to third party. This form of complain has a lot of information for companies, although not all of company notice. This study also shown that consumer complain is the result of accumulative disappointment to the product/company that has not been resolve.

HUKUM MEREK DAN USAHA KECIL MENENGAH (UKM): UPAYA MEWUJUDKAN DAYA KOMPETITIF Budi Agus Riswandi
Journal of Management and Business Vol 3, No 1 (2004): MARCH 2004
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.

In Indonesia, small medium businesses will have to be competitive to face the business environment today. At this point, small medium business will have to develop a competitive and smart strategy. One of the strategies that can be developed is building a brand name. This strategy will need law enforcement support from the authority. Good law enforcement can protect small businesses from piracy. In the long run, small medium businesses can build a strong brand so they can have good competition. The author will start by explaining about small medium business and the brand building strategy, then continued by exploring Indonesian brand name law. The author also give some example and the conclusion.

FOOD LABEL EVALUATION IN ADOPTION PROCESS OF FUNCTIONAL FOOD Suci Paramitasari Syahlani
Journal of Management and Business Vol 7, No 2 (2008): SEPTEMBER 2008
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.

The objective of this research is to identify the effect of food label information on the adoption process of functional food. The laboratory experiments were conducted with specific and general food label as the experiment treatment. One hundred and ninety-nine subjects were selected; those were the ones who served as decision makers in buying food for themselves or their families. The data was analyzed with the compare means analysis which are paired samples test and independent samples test. The result shows that food label evidently increases subjective and objective knowledge. However, this study does not prove that specific food label with institution certification increases knowledge better than general food label. Consistently, perceive persuasion can not be strengthen by the institution certification in specific food label.

THE EFFECT OF LOCAL BRAND CONCIOUSNESS AND NEED FOR UNIQUENESS TOWARDS EMOTIONAL VALUE AND BUYING INTENTION ON LOCAL BRANDS Sulhaini .; Rusdan .; Sulaimiah .; Rahman Dayani
Journal of Management and Business Vol 19, No 1 (2020): MARCH 2020
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24123/jmb.v19i1.421

This study aims to build a theoretical model of the influence of local brand consciousness and need for uniqueness on emotional value and willingness to buy local brands. This study develops the concept of local brand consciousness in the fashion product category that is rooted in the concept of consumer ethnocentrism. This study measures the perceptions of educated young consumers. Samples are students as the next generation who are expected to provide an overview of their preferences between local brands or global/foreign brands. This study shows that educated young consumers are local brand conscious that influence their perceptions regarding the emotional value of local brands and inspire their desire to buy local brands. However, need for uniqueness makes them negatively view local brand emotional value and affect their desire to buy a local brand. This shows that when they have a strong desire to be different, they view local brands as not providing positive emotional value. The results of this study provide an important recommendation, namely that local brand owners must increase the emotional value of their brands by understanding the needs of young consumers to appear unique and participate in increasing local brand awareness among domestic consumers especially young consumers.

Page 29 of 52 | Total Record : 515

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Contact Name
Erna Andajani

Contact Email
ernajani@staff.ubaya.ac.id

Phone
+62312981139

Journal Mail Official
editor@journalmabis.org

Editorial Address
Raya Kalirungkut, Surabaya 60293

Location
Kota surabaya,

Jawa timur

INDONESIA

Abstract

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Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name Erna Andajani

Contact Email ernajani@staff.ubaya.ac.id

Phone +62312981139

Journal Mail Official editor@journalmabis.org

Editorial Address Raya Kalirungkut, Surabaya 60293

Location Kota surabaya, Jawa timur INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

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Abstract

Contact Name
Erna Andajani

Contact Email
ernajani@staff.ubaya.ac.id

Phone
+62312981139

Journal Mail Official
editor@journalmabis.org

Editorial Address
Raya Kalirungkut, Surabaya 60293

Location
Kota surabaya,

Jawa timur

INDONESIA