cover
Contact Name
Erna Andajani
Contact Email
ernajani@staff.ubaya.ac.id
Phone
+62312981139
Journal Mail Official
editor@journalmabis.org
Editorial Address
Raya Kalirungkut, Surabaya 60293
Location
Kota surabaya,
Jawa timur
INDONESIA
MABIS: Manajemen dan Bisnis
Published by Universitas Surabaya
ISSN : 14123789     EISSN : 24771783     DOI : http://dx.doi.org/10.24123
Core Subject : Economy, Social,
Manajemen & Bisnis (MABIS) is an open access journal with ISSN 1412-3789 and e-ISSN 2477-1783. The editorial board invites authors and experts to publish and share their ideas through scientific and empirical research in the field of Management and Business. The major objective of the publication is to improve theories, concepts, and practices in the field of management and business. The dissemination of research will enable young researchers, and practitioners to present and share their scientific empirical findings. We are going to be a bridge between theories and practices in management and business.
Articles 515 Documents
The Influence of halal awareness, lifestyle, halal literacy on halal certification interest in culinary MSMEs Surbakti, Putri Filza Salsabila; Syahriza, Rahmi; Syakir, Ahmad
Manajemen dan Bisnis Vol 24, No 2 (2025): September 2025
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24123/mabis.v24i2.924

Abstract

This study aims to analyze the influence of halal awareness, lifestyle, and halal literacy on the interest in halal certification in culinary MSMEs in Medan Johor District. The method used is a descriptive quantitative approach with a sample of 255 MSMEs. Data were collected through questionnaires and analyzed using SPSS version 25. The results showed that lifestyle and halal literacy have a positive and significant influence on the interest in halal certification, while halal awareness does not have a considerable effect. Regression tests show that lifestyle contributes 38.9% and halal literacy 38.1% to the interest in halal certification. Simultaneously, halal awareness, lifestyle, and halal literacy affect the interest in halal certification with an Adjusted R Square value of 44.3%, while other factors influence 55.7%. These findings support the Theory of Planned Behavior (TPB), where lifestyle reflects subjective norms and halal literacy increases behavioral control in the certification process. With the increasing trend of halal lifestyle, MSME actors need to adapt to market demand and increase halal literacy to support halal certification.
MANAJEMEN ERA OTONOMI DAERAH: PEMERINTAH DAERAH SEBAGAI VALUE CREATING SYSTEM Suwardyono, Eko Walujo
Manajemen dan Bisnis Vol 1, No 1 (2002): March 2002
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24123/jmb.v1i1.45

Abstract

Since local autonomy regulation have been implemented efectively in one year, but empirically it still has many euphoria coming from institution process and Local Government management. Weak commitment and unclear strategic implementation of Local Government for value creating system cause poor quality of good governance and public accountability. This article presents an idea for a paradigm of Local Government strategic role through value creating system.
The interplay of CSR, ethical leadership, and corporate governance on Indonesia’s construction material firm performance Dewi, Theresia Dinda Kusuma; Ongkowijoyo, Gracia
Manajemen dan Bisnis Vol 24, No 2 (2025): September 2025
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24123/mabis.v24i2.910

Abstract

This study examines how Corporate Social Responsibility (CSR), Ethical Leadership (EL), and Corporate Governance (CG) affect firm performance in Indonesia's construction materials industry. Using data from 84 industry professionals, the research employed partial least squares regression analysis to investigate these relationships. The findings reveal that corporate governance has a significant direct positive impact on firm performance, while CSR and ethical leadership show no significant direct effects. However, corporate governance plays a crucial moderating role, negatively moderating the relationship between CSR and performance while positively moderating the link between ethical leadership and performance. These results suggest that the effectiveness of both CSR initiatives and ethical leadership practices depends heavily on the strength of corporate governance mechanisms. The study contributes to stakeholder theory and provides practical insights for business leaders and policymakers on how to enhance organizational performance through better integration of social responsibility, ethical leadership, and governance practices. The findings highlight the importance of developing robust governance frameworks that can effectively translate CSR and ethical leadership initiatives into improved business outcomes.
PERKEMBANGAN DAN PROSPER BISNIS JAWA TIMUR Zafrullah, Ahmad
Manajemen dan Bisnis Vol 1, No 1 (2002): March 2002
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24123/jmb.v1i1.46

Abstract

Superiority export commodity of East Java to Japan, USA, China, Australia, South of Korea, Taiwan and other countries are textile, pulp, garment, plywood, tobacco, coffee, tea and shrimp.The research aims to analyze the development of industrial and agriculture products in East Java. The descriptive and comparative analysing secondary data result that East Java economic conjunctur influenced by three main sectors, that is; (a) agriculture (b) industrial manufacture (c) trade, hotel and restaurant that consistently to keep significant supporting to GRDP of East Java.The effort of government to deal with the trade problems, that is, to enlarge foreign market, business information, to anticipate global liberalization, and international cooperation.
Evaluation of user satisfaction in the public sector’s Lelang Indonesia application using sentiment analysis and text mining Hidayat, Nurul; Marpaung, Jonathan Nahum
Manajemen dan Bisnis Vol 24, No 2 (2025): September 2025
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24123/mabis.v24i2.863

Abstract

This study used sentiment analysis and text mining on the user reviews of the Lelang Indonesia mobile application, specifically focusing on the ratings and reviews on the Google Play Store for the past six years. Sentiment analysis was performed by manually categorizing the data according to user review scores (positive or negative) and subsequently classified using the Support Vector Machine technique to assess accuracy levels. Various text mining approaches were employed to extract details regarding the issues or problems encountered by users. The study found that numerous Lelang Indonesia mobile application users encounter barriers that adversely influence their evaluation of public service quality, as seen by the attitude expressed in their reviews. The analysis of these reviews revealed several concerns, mainly regarding technical applications and service business procedures that require attention and follow-up from institutions. The study's findings can offer institutions a means to evaluate the quality of auction services delivered via mobile applications and serve as a basis for proactively enhancing these services to align with user expectations. This study enhances the understanding of mobile application-based public service satisfaction evaluation, enabling public institutions to evaluate these services in real-time by analyzing user sentiment from reviews.
MANAJEMEN OPERASI BERBASIS WEB Mahdi, Faris
Manajemen dan Bisnis Vol 1, No 1 (2002): March 2002
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24123/jmb.v1i1.47

Abstract

The explosion in the use of the Internet/Intranet and its accessibility to individuals, and enterprises has dramatically changed the way organizations conduct business with its customers and partners. The Internet/Intranet with inherent features like easy access, real-time information, and low cost, is a natural driver for business operations solution. Further, related to Internet/Intranet, the Web is very critical component. Web makes the application easy to use and provides an intuitive way for users to interact.Web offers tremendous time and cost savings for corporate operations. Web based operations management is operating businesses in the Internet world. It is about using the power of digital information to understand the needs and preferences of customers and partners, to customize products and services for them, and then deliver the products and services as quickly as possible. Automated services offer businesses the potential to increase revenues, lower costs, and establish and strengthen customers and partner relationships. To achieve these benefits, many enterprises engage in electronic commerce for business operations. In the future, Web will be common tool in any activities for both individual and enterprises.
The influence of brand experience, brand trust, and brand awareness on e-WoM through customer satisfaction Luthfi, Adam; Bagariang, John Mager; Kurniawati, Nia
Manajemen dan Bisnis Vol 24, No 2 (2025): September 2025
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24123/mabis.v24i2.908

Abstract

Digital transformation has revolutionized consumer-brand communication, making Electronic Word-of-Mouth (e-WoM) a vital component in building brand reputation in the digital age. This study examines the influence of brand experience, brand trust, and brand awareness on e-WoM, with customer satisfaction serving as a mediating variable. Using a quantitative approach, data were collected from 230 digitally active respondents in Indonesia through online questionnaires. The results, analyzed using multiple linear regression and mediation tests with SPSS, reveal that brand trust and brand awareness significantly affect both customer satisfaction and e-WoM, while brand experience shows no significant impact. Furthermore, customer satisfaction mediates the relationship between brand trust and brand awareness with e-WoM. These findings highlight that trust and awareness are key drivers of satisfaction and online advocacy, whereas brand experience alone may be insufficient without emotional connection or uniqueness. This study contributes to digital marketing literature by emphasizing the importance of fostering trust and enhancing brand visibility to strengthen customer engagement in increasingly competitive digital environments.
The influence of social media and e-WOM on skincare purchasing decisions Dewi, Puspita; Puspita, Rahista Maya
Manajemen dan Bisnis Vol 24, No 2 (2025): September 2025
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24123/mabis.v24i2.931

Abstract

The purpose of this study is to ascertain how Indonesian consumers' decisions to buy skincare products are influenced by the relationship between social media influencers and e-WOM. The study's population is infinite. In order to explain the link between variables, the research strategy employed in this study takes a quantitative approach. A sample of 100 respondents was obtained for the study using the Lemeshow equation as the sampling technique. The statistical technique used in this study is the Structural Equation Modeling Partial Least Squares (SEM-PLS) method. Purchase decisions for skincare products are significantly influenced by social media and e-WOM, according to the research. The findings indicate that interactions and information received through social media as well as positive reviews from other users can influence consumers' level of trust and increase their propensity to make purchases. The implication is that companies in the skincare industry should utilize social media and e-WOM strategies as part of their marketing efforts to attract more consumers.
The effects of positive emotion and bonus packs in encouraging impulse buying Anshori, Asroful Adim; Holik, Asep Epriana Nur; Fatimah, Siska Ernawati; Srisuk, Prattana
Manajemen dan Bisnis Vol 24, No 2 (2025): September 2025
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24123/mabis.v24i2.925

Abstract

The impact of good emotions and bonus pack promotion tactics on impulsive shoppers in retail establishments, specifically at Indomaret and Alfamart in Cirebon, was investigated in this study using a quantitative methodology. The research population consisted of 399 individuals aged between 19 and 24, drawn from 263,781 people. The sampling formula used was Slovin's formula, and the samples were selected randomly. The research hypothesis was tested using random sampling based on Slovin's formula. The study results indicate that positive emotions and bonus packs affect the desire to purchase at Indomaret and Alfamart stores. The primary effect is that bonus packs encourage impulsive buying. This is because bonus packs provide immediate added value to consumers, such as additional products or discounts to enhance appeal and purchase interest. These findings offer insights and strategic guidance for retail businesses in designing marketing strategies, particularly targeting students. Such strategies may include a combination of attractive bonus pack promotions and creating a pleasant shopping experience to encourage impulse buying and enhance customer loyalty.
The role of brand image as an intervening variable to increase purchase decisions Yusup, Ariska Maulana; Lukitaningsih, Ambar; Fadhilah, Muinah
Manajemen dan Bisnis Vol 24, No 2 (2025): September 2025
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24123/mabis.v24i2.916

Abstract

Intensifying competition in Indonesia’s food & beverage industry forces brands to differentiate. This study analyses whether brand image mediates the influence of store atmosphere and celebrity endorsement on purchase decisions in coffee shops. Data from 144 customers were gathered through purposive sampling and analysed with SPSS 23, employing validity, reliability, classical assumption, and Sobel tests. Results confirm that store atmosphere and celebrity endorsement positively affect both brand image and purchase decisions. Brand image is also proven to fully mediate the relationship between store atmosphere and purchase decisions, resolving inconsistencies in previous studies and providing practical guidance for coffee‐chain marketers.

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