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INDONESIA
Jurnal Manajemen dan Bisnis
Published by Universitas Katolik Santo Thomas
ISSN : 14120593     EISSN : -     DOI : -
Core Subject : Economy, Science, Education,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Other
Jurnal Manajemen dan Bisnis (JMB), ISSN 1412-0593, bertujuan untuk menyebarluaskan hasil penelitian di bidang ilmu manajemen dan bisnis seperti Manajemen Sumber Daya,Manajemen Keuangan, Manajemen Sistem Informasi, Majajemen Bisnis, Organisasi dan Tata Kelola serta bidang lainnya dalam Rumpun Ilmu Ekonomi Manajemen.
Arjuna Subject : -
Articles 312 Documents
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PENGARUH DIMENSI KUALITAS JASA TERHADAP KEPUASAN KONSUMEN PADA PT POS INDONESIA CABANG MEDAN Purba, Lesny
Jurnal Manajemen dan Bisnis Vol 12 No. 1 Tahun 2012
Publisher : UNIKA Santo Thomas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54367/jmb.v12i1.54

Abstract

The research objective was to determine the influence of the dimensions of service quality on customer satisfaction. Populations are all consumers who use the mail service, PT Pos Indonesia Medan Branch in 2007. Study sample as many as 96 people. Data collection techniques used were questionnaires. Technique analysis is the chi square test. Of the research and discussion it can be concluded that the majority of respondents said they were satisfied (48%) for quality of service no significant relationship between the dimensions of service quality on customer satisfaction with PT Pos Indonesia Medan Branch. Advice given to the head of PT Pos Indonesia Medan Branch is to maintain the condition of the post office building, ease and clarity of the administration and courtesy of employees in serving customers. To improve customer satisfaction, the company should deliver the goods and mail to its destination on time, keeping consumer goods shipped by Berta handle consumer complaints, seriously.
PENGARUH BRAND IMAGE PELANGGAN TELKOMSEL TERHADAP KEPUTUSAN PEMBELIAN (Studi Kasus: Mahasiswa Fakultas Ekonomi Unika Santo Thomas SU) Sitepu, Silvia R.; Tamba, Darwis
Jurnal Manajemen dan Bisnis Vol 13 No. 1 Tahun 2013
Publisher : UNIKA Santo Thomas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54367/jmb.v13i1.65

Abstract

The purpose of research to determine the effect of brand image components consisting of image makers, user image and product image provider Telkomsel customers on purchasing decisions and to determine the components of the brand image is the image makers, user image and product image provider Telkomsel subscribers Which has more influence on purchasing decision. The population of this study were all students of the Faculty of Economics, University of St. Thomas Catholic North Sumatra. Samples were taken 96 people. Data collection techniques used by questionnaire and data analysis technique used is multiple linear regression equation. Based on the results of research and discussion shows that the component brand image consisting of a variable image-makers, the user's image and product image provider Telkomsel subscribers simultaneously significant effect on consumer purchasing decisions. Partially indicates that the component brand image consisting of a variable image-makers, the user's image and product image provider Telkomsel subscribers partially significant effect on purchasing decisions students of the Faculty of Economics, University of St. Thomas Catholic North Sumatra.
PENERAPAN THEORY OF REASONED ACTION DALAM MEMPREDIKSI PERILAKU KONSUMEN UNTUK MEMBELI MOBIL TOYOTA AVANZA VELOZ PADA PT. PUTERA AUTO PERKASA MEDAN Ginting, Sepdi P; Simbolon, Sahat
Jurnal Manajemen dan Bisnis Vol 13 No. 2 Tahun 2013
Publisher : UNIKA Santo Thomas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54367/jmb.v13i2.81

Abstract

Tujuan penelitian ini adalah untuk menganalisis penerapan theory of reasoned action dalam memprediksi perilaku konsumen untuk membeli mobil Toyota Avanza Veloz pada PT. Putera Auto Perkasa Medan. Populasi penelitian adalah seluruh pelanggan yang membeli mobil Toyota Avanza Veloz pada PT. Putera Auto Perkasa Medan sebanyak 251 orang. Sampel penelitian diambil sebanyak 72 orang. Data dikumpulkan melalui kuesioner dan teknik dokumentasi. Teknik analisis data yang digunakan adalah metode deskriptif. Dari hasil pembahasan ditemukan bahwa perilaku konsumen untuk membeli mobil Toyota Avanza Veloz lebih besar dipengaruhi oleh sikap konsumen sebesar 54,98 persen dari pada norma subjektif 45,02 persen. Saran yang diberikan sebagai bahan pertimbangan kepada pimpinan perusahaan adalah sebaiknya perusahaan memperhatikan dan menambah atribut-atribut yang dipentingkan oleh konsumen untuk membeli mobil Toyota Avanza Veloz, menambah bonus kepada tenaga pemasar dan meningkatkan pelayanan kepada pelanggan lama, agar mereka dapat mempengaruhi anggota keluarganya untuk membeli mobil yang ditawarkan.
ANALISIS KAJIAN POTENSI PROSPEK USAHA JAJANAN MALAM HARIDI KOTA MEDAN Saragih, Nawary
Jurnal Manajemen dan Bisnis Vol 15 No. 1 Tahun 2015
Publisher : UNIKA Santo Thomas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54367/jmb.v15i1.98

Abstract

The purpose of this study was to: (1). Describe the main attraction of tourism potential prospects night snacks in Medan. (2). Examines the characteristics of tourists who visit the centers of business prospects night snacks Medan. (3). Assessing the behavior patterns of tourists visiting in the centers of business prospects night snacks Medan. (4). Assessing the perception of tourists to the potential business prospects night snacks in Medan. In order for the city of Medan can become a tourist destination evening snack can be achieved, the necessary development strategies: (1) .Menjaga and create the taste of food and beverages, for example Typical City of Medan. (2). Improve comfort and security of tourists in the centers of the evening snacks. (3). Maintain and enhance the overall area of cleanliness in the centers of the evening snacks. (4). Improve and maintain the appearance of employees in serving tourists. (5). Prices of food and beverages made cheap but the quality is maintained. To take advantage of the vast opportunities, the local government of Medan city are expected to participate more intensively to support the development of snacks in the evening in the city of Medan. The existence of policies and extension is considered to be very helpful in the completion of cooking the evening snacks. In addition, local governments also need to facilitate the growth and development of tourism products industry night snacks with supporters as hardwares local regulations that can accommodate the interests of employers / principals hari.Terkait evening snacks of local government funding can also be a bridge to help the funding recommendation to the entrepreneur evening snacks through cooperatives and banks, one of which is a government-owned bank, Bank of North Sumatra.
KUALITAS PASAR OBLIGASI KORPORASI INDONESIA Silalahi, Donalson
Jurnal Manajemen dan Bisnis Vol 11. No. 1 Tahun 2011
Publisher : UNIKA Santo Thomas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54367/jmb.v11i1.114

Abstract

lndonesia corporate bond market development can he done from various aspects, among others, through the stability and improvement of macroeconomic indicators, improving the quality of financial infrastructure, and improving the quality of the corporate bond market. This study aimed to describe the quality Indonesian corporate bond market based transaction costs approach. Therefore, the quality of the corporate bond market in this study manifested by transaction costs and decomposition of transaction costs (information friction and real friction). Based on the estimation of transaction costs and decomposition of transaction costs, regulators and market managers can create a variety of policies to improve the quality of the corporate bond market. To achieve these goals, the data used were corporate bond registered and transacted in the bond market and the sources of data from Securities Division reported OTC-FIS (Over the counter – Fixed Income Service). The research samples were 2336 observations using the purposive sampling technique to gather samples. The data were analyzed using the multiple regression equation. The research indicates that: First, transaction costs ty’ corporate bond is 0-798 with t-statistic is 31.964. Second, the contribution of information friction againts transaction cost is 45.1 percent with t-statistic is 18.20. "third, the contriliution real friction againts transaction cost is 14.2 percent with t-statistic is 5.71. Fourth, the information friction have the greater contribution to transaction cost with or without the classification of sample. Fifth, in the change of bond price segmentation, the contribution of information friction increases with the increase of the change of bond price. With reference to the research results, the quality of the corporate bond market can he improved by lowering the transaction costs in trade mechanism. Transaction costs can be reduced through increased transparency and improved the trading niechanisni of corporate bond market. Furthermore, the result if this research can be used by investors in creating portfolios and holding periods and for bond emitters in issuing bonds.
ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI LOYALITAS KARYAWAN PADA PT. KARYA SWADAYA ABADI (KARSA) MEDAN Purba, Betniar
Jurnal Manajemen dan Bisnis Vol 16 No. 2 Tahun 2016
Publisher : UNIKA Santo Thomas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54367/jmb.v16i2.130

Abstract

Tujuan penelitian ini adalah untuk mengetahui dan menganalisis faktor yang paling dominan mempengaruhi loyalitas karyawan PT. Karya Swadaya Abadi (Karsa) Medan, Jumlah sampel sebanyak 70 responden. Jenis data yang digunakan data primer dan sekunder, dan metode pengumpulan data melalui kuesioner dan dokumentasi, metode analisis data digunakan analisis faktor. Dari hasil penelitian dan pembahasan diperoleh angka KMO Measure of Sampling Adeguacy (MSA) sebesar 0,851 dengan tingkat signifikansi 0,000, Oleh karena nilai KMO diatas 0,50 dan signifikan pada 1 persen, maka data cukup layak untuk dianalisis lebih lanjut dengan menggunakan analisis faktor. . Scree plot menampakkan grafik, di mana dari faktor 1 ke faktor 2 (garis sumber component number = 1 ke 2), arah garis menurun dengan cukup tajam. Kemudian dari angka 2 sampai angka 3, garis masih menurun dengan slope yang semakin kecil. Faktor keempat sudah berada di bawah angka dari sumbu Y (eigenvalues). Hal ini menunjukkan bahwa tiga faktor paling bagus untuk meringkas keempat belas faktor yang mempengaruhi loyalitas karyawan pada PT. Karya Swadaya Abadi (Karsa) Medan. Faktor yang dominan mempengaruhi loyalitas karyawan PT. Karya Swadaya Abadi (Karsa) Medan dengan nilai korelasi lebih besar dari 0,80 terdiri dari: insentif (0,823), status (0,821), dan promosi jabatan 0,813). Adapun saran yang diberikan sebagai bahan pertimbangan kepada pimpinan perusahaan adalah untuk meningkatkan loyalitas karyawan, sebaiknya perusahaan mengangkat karyawan kontrak yang berprestasi terbaik menjadi karyawan tetap. Sebaiknya, perusahaan mempertahankan pemberian insentif kepada karyawan yang berprestasi untuk meningkatkan loyalitas karyawan terhadap perusahaan.
PENGARUH PERSEPSI KUALITAS, HARGA, REPUTASI PERUSAHAAN DAN KEPUASAN PELANGGAN TERHADAP PENGAMBILAN KEPUTUSAN PEMBELIAN JASA PENERBANGAN LION AIR PADA PT. VINA TOUR & TRAVEL MEDAN Sagala, Roslinda
Jurnal Manajemen dan Bisnis Vol 17 No. 2 Tahun 2017
Publisher : UNIKA Santo Thomas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54367/jmb.v17i2.415

Abstract

The purpose of this study analyzed the influence of perceptions of quality, price, corporate reputation and customer satisfaction partially and simultaneously to the decision to purchase airline services. Benefits Research, provide empirical evidence on the influence of variables that can influence purchasing decisions from consumers and provide solutions in the form of suggestions on the management of these variables. For the community. provide knowledge to the public especially for those who want to be involved in the business world and related to the business of maintaining the brand and maintain the existence of customers. For education, it gives academic contribution to the importance of managing variables that can influence consumer purchasing decisions through the perception of quality, price, company reputation and customer satisfaction. Number of sample 96 respondents, data collection method through questioner and documentation, method of data analysis with multiple regression. Result of regression equation: PKP = 12,034 + .624 PK 0,873H + 0,505RP + .705KP. . meaning that the perception variable of quality, price, reputation of company and customer satisfaction have positive influence to decision of purchasing service of flight. Of the four variables that are more influential on the decision to purchase airline services are price variables and customer satisfaction. The correlation coefficient of perception variable of quality, price, reputation of company and customer satisfaction to decision of purchasing service of aviation have very strong relation with value value r = 0,843. The determinant coefficient of r2 = 0,710629, meaning variable variable of perception of quality, price, company reputation and customer satisfaction can explain 71,06% to decision of purchasing service of flight, while 28,94% influenced by other factors. Based on t test, the value of t count the fourth variable> t table means partially the four independent variables have a significant influence on the decision to purchase airline services. With the F test, the value of F arithmetic (Variable perception of quality, price, company reputation and customer satisfaction)> F table, meaning that simultaneously the variable has a significant influence on the decision to purchase airline services. Based on the results of research, the company should improve the perception of quality through improving the quality of service and reputation of the company through the improvement of the attributes offered through its products. Customer satisfaction and price become the center of attention from customers, then the management should still be able to maintain it for the sake of the survival of PT. Vina Tour & Travel Medan in the future.
STRUKTUR HUBUNGAN VOLUME PERDAGANGAN SAHAM DENGAN INFORMATION COST DAN NON-INFORMATION COST DI BURSA EFEK INDONESIA Silalahi, Donalson
Jurnal Manajemen dan Bisnis Vol 12 No. 1 Tahun 2012
Publisher : UNIKA Santo Thomas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54367/jmb.v12i1.49

Abstract

Most of empirical research showed that the influence of trading volume on spread did not consistent. Therefore, this study aims to explain why the influence of trading volume on spread did not consistent. In this study, the first, to estimate the decomposition of spread such as information cost and non-information cost. The second, to determine the relationship of the structure of trading volume on information cost and non-information cost. By using the data of the company's shares are traded on the Indonesia Stock Exchange during the years 2007 - 2008, in the trade size segmentation, the results showed that: information cost increases the higher the traded size so the trading volume has a positive and significant effects on the information cost. Furthermore, non-information cost did not increases the higher the traded size so the trading volume did not significantly effects on the non-information cost. Therefore, the influences of trading volume on spread depends on the decomposition of spread, such as information cost and non-information cost.
FAKTOR-FAKTOR YANG MEMPENGARUHI STRUKTUR MODAL PADA PERUSAHAAN MAKANAN DAN MINUMANAN YANG GO PUBLIK DAN TERDAFTAR DI BURSA EFEK INDONESIA (BEI) Afnita, Vinda; Silalahi, Donalson
Jurnal Manajemen dan Bisnis Vol 13 No. 2 Tahun 2013
Publisher : UNIKA Santo Thomas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54367/jmb.v13i2.76

Abstract

Tujuan penelitian untuk menganalisis beberapa faktor yang mempengaruhi struktur modal. Populasi yang digukan adalah perusahan Makanan dan Minuman yang Go publik dan Terdaftar di Bursa Efek Indonesia tahun 2006-2009. Sampel yang diambil adalah 10 perusahaan. Berdasarkan hasil penelitian, bahwa variabel profitabilitas, struktur aktiva, pertumbuhan aktiva, dan leverage operasi berpengaruh signifikan terhadap struktur modal (DER) pada perusahaan Makanan dan Minuman yang Go public dan Terdaftar di Bursa Efek Indonesia. Nilai koefisien determinasi sebesar 0.9960 berarti secara keseluruhan variabel Profitabilitas, struktur aktiva, pertumbuhan aktiva,dan leverage operasi mampu menjelaskan variasi struktur modal. Hasil penelitian menunjukan bahwa profitabilitas berpengaruh positif secara parsial terhadap struktur modal. Leverage operasi berpengaruh positif secara parsial terhadap struktur modal. Struktur aktiva berpengaruh negatif secara parsial terhadap struktur moda. Pertumbuhan aktiva mempunyai pegaruh negatif secara parsial terhadap struktur modal.
ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI PRAKTIK PERATAAN LABA (INCOME SMOOTHING) PADA PERUSAHAAN MANUFAKTUR YANG TERDAFTAR DI BURSA EFEK INDONESIA Sagala, Lamria
Jurnal Manajemen dan Bisnis Vol 14 No. 2 Tahun 2014
Publisher : UNIKA Santo Thomas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54367/jmb.v14i2.92

Abstract

This study aims to determine the effect of variable profitability (ROA), financial risks (DER), firm size (LnTA) and public ownership of the income smoothing practices in manufacturing companies listed in Indonesia Stock Exchange either simultaneously or partially. The population of this research is manufacturing companies listed in Indonesia Stock Exchange in 2010-2012, as many as 135 companies. The sample was selected using purposive sampling method. The number of samples in this study were as many as 75 companies. Data collection was done by taking the documentation of financial statements of Indonesian Capital Market Directory and download the official website Indonesia Stock Exchange in www.idx.co.id and http://finance.yahoo.com. The analysis technique used is logistic regression analysis. The conclusion from this study is that the profitability (ROA), financial risks (DER), firm size (LnTA) and public ownership effect on the income smoothing. In partial, only the size of companies that have a significant effect on the income smoothing while the variable l profitability (ROA), financial risks (DER), and public ownership has no effect on the income smoothing.

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