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INDONESIA
Jurnal Manajemen dan Bisnis
Published by Universitas Katolik Santo Thomas
ISSN : 14120593     EISSN : -     DOI : -
Core Subject : Economy, Science, Education,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Other
Jurnal Manajemen dan Bisnis (JMB), ISSN 1412-0593, bertujuan untuk menyebarluaskan hasil penelitian di bidang ilmu manajemen dan bisnis seperti Manajemen Sumber Daya,Manajemen Keuangan, Manajemen Sistem Informasi, Majajemen Bisnis, Organisasi dan Tata Kelola serta bidang lainnya dalam Rumpun Ilmu Ekonomi Manajemen.
Arjuna Subject : -
Articles 312 Documents
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ANALISIS PENGARUH KEPEMIMPINAN VISIONER, KOMPETENSI DAN STRES KERJA TERHADAP PRODUKTIVITIAS KERJA KARYAWAN PADA PT. ALFO CITRA ABADI MEDAN Simbolon, Sahat
Jurnal Manajemen dan Bisnis Volume 24 No. 1 Tahun 2024
Publisher : UNIKA Santo Thomas

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Abstract

This research aims to explore the influence of visionary leadership, competence, and work stress on employee productivity at PT. Alfo Citra Abadi Medan. The study involves 107 employees selected through simple random sampling from a total population of 147 in the production division. Data was collected using a questionnaire and analyzed through various tests, including validity, reliability, descriptive analysis, multicollinearity, heteroscedasticity, Glejser, normality, multiple linear analysis, linear correlation coefficient, partial hypothesis (t-test), simultaneous hypothesis (F-test), and determination coefficient calculation. Descriptive analysis results indicate that visionary leadership, competence, and work stress at PT. Alfo Citra Abadi Medan are considered satisfactory. Partial analysis reveals positive and significant influences of visionary leadership and competence on employee productivity, while work stress negatively and significantly affects productivity. Simultaneously, visionary leadership, competence, and work stress collectively have a positive and significant impact on employee productivity, explaining 41.5% of the variation, with the remaining 58.5% influenced by unexamined variables like motivation and work environment.
ANALISIS PENGARUH GAYA KEPEMIMPINAN, LINGKUNGAN KERJA DAN KOMPENSASI TERHADAP KINERJA KARYAWAN PADA PT. MENARA ABADI PERSADA MEDAN Simbolon, Dwi Maria
Jurnal Manajemen dan Bisnis Volume 24 No. 1 Tahun 2024
Publisher : UNIKA Santo Thomas

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Abstract

This study explores the impact of leadership style, working environment, and compensation on employee performance at PT. Menara Abadi Persada Medan. Using a descriptive and quantitative approach with 76 employees as respondents, the research employs questionnaires to collect data. Analysis involves validity and reliability tests, descriptive analysis, normality test, heteroscedasticity test, multicollinearity test, multiple linear regression analysis, multiple linear correlation coefficient test, t-test for partial hypothesis, F-test for simultaneous hypothesis, and determination coefficient calculation. Results show that leadership style, working environment, and employee performance are very good, while compensation is good. Partial analysis indicates a positive and significant influence of leadership style, working environment, and compensation on employee performance. Simultaneously, these factors collectively contribute 92.5% to enhance employee performance, with 7.5% influenced by unexamined variables like work commitment, discipline, job satisfaction, and others.
FAKTOR-FAKTOR YANG MEMPENGARUHI KEPUTUSAN MAHASISWA BARU TA 2023/2024 MEMILIH PROGRAM STUDI MANAJEMEN PADA FAKULTAS EKONOMI DAN BISNIS UNIVERSITAS KATOLIK SANTO THOMAS MEDAN Tamba, Darwis; Sitanggang, Abdonsius
Jurnal Manajemen dan Bisnis Volume 24 No. 1 Tahun 2024
Publisher : UNIKA Santo Thomas

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Abstract

This research aims to analyze factors affecting new students' decisions in selecting the Management Study Program at the Faculty of Economics and Business, Universitas Katolik Santo Thomas, for the Academic Year 2023/2024. The study, involving 187 new students, employs questionnaires and interviews, with factor analysis used for data analysis. Key factors influencing decisions include accreditation status, image perception, parental influence, availability of student dormitories, fee absence, faculty members' education level, reputation, educator friendliness, and family recommendations. The study recommends adding variables for a comprehensive understanding of factors influencing students, providing insights for improving higher education management. Future research should consider expanding the respondent pool during each admission cycle.
PENGARUH KOMPENSASI, KEPEMIMPINAN, DAN LINGKUNGAN KERJA TERHADAP KEPUASAN KERJA KARYAWAN PADA KOPERASI SIMPAN PINJAM (KSP) KARYA MURNI BINJAI Sinaga, Ria Veronica; Tarigan, Imanuel
Jurnal Manajemen dan Bisnis Volume 24 No. 1 Tahun 2024
Publisher : UNIKA Santo Thomas

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Abstract

This research aims to evaluate the influence of compensation, leadership, and work environment on employee job satisfaction at the Cooperative Savings and Loan (KSP) Karya Murni Binjai. With a sample size of 64 individuals, data was collected through questionnaires and interviews, then analyzed using multiple linear regression. The results indicate that compensation, leadership, and the work environment simultaneously have a positive and significant impact on job satisfaction, with an f-value of 22.446 (F-table = 2.31). Partially, compensation (t-value = 3.986), leadership (t-value = 3.716), and the work environment (t-value = 2.035) also show significant effects (t-table = 1.661). A correlation coefficient (r) of 0.745 suggests a strong relationship, and a coefficient of determination (R Square) of 0.555 indicates that these variables can explain 55.5% of job satisfaction variability.Based on these findings, it is recommended to evaluate compensation policies, including reviewing salary levels and incentives, and implementing recognition programs to enhance employee motivation. Leadership training, supportive leadership styles, and mentoring can strengthen the supervisor-subordinate relationship. Evaluating workplace factors, such as improving lighting, temperature, and facilities, and promoting an inclusive work culture, is essential. Providing space for employee input can also enhance overall workplace conditions.
PENGARUH CITRA MEREK, KEPERCAYAAN MEREK DAN KESADARAN MEREK TERHADAP LOYALITAS MEREK TEH BOTOL SOSRO Simangunsong, Elisabeth; Bangun, Kristina
Jurnal Manajemen dan Bisnis Volume 24 No. 1 Tahun 2024
Publisher : UNIKA Santo Thomas

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Abstract

This study aims to evaluate the partial and simultaneous effects of brand image, brand trust, and brand awareness on brand loyalty for "The Botol Sosro" using a sample of 96 respondents. Data were collected through questionnaires and documentation, and analyzed using multiple linear regression. The research findings indicate that brand image (CM), brand trust (KM), and brand awareness (KesM) have a positive impact on brand loyalty for "The Botol Sosro". Brand trust holds a more significant influence compared to other variables. The t-test results show that CM = 2.236 with a significance of 0.028, KM = 2.675 with a significance of 0.009, and KesM = 2.110 with a significance of 0.038. With a 5% margin of error, Ho is rejected, and H1 is accepted, indicating that all three variables significantly and positively influence brand loyalty. The F-test reveals an F value of 25.407 with a significance of 0.000, confirming that collectively, brand image, brand trust, and brand awareness have a positive and significant impact on the loyalty of Botol Sosro tea. The correlation coefficient (r) of 0.818 indicates a very strong relationship between brand loyalty and brand image, brand trust, and brand awareness. The coefficient of determination (r2) of 0.669 signifies that these three independent variables can explain 66.9% of the variation in brand loyalty, leaving 33.1% explained by other factors. To strengthen brand image, brand trust, and brand awareness, consistency in visual elements and brand messaging across all communication channels is crucial. Building consumer trust through transparency, consistent communication, and ensuring that products or services meet or exceed expectations will enhance a positive reputation and customer trust.
BOOSTING BRAND AWARENESS: LEVERAGING CONTENT MARKETING AND SOCIAL MEDIA FOR GREATER VISIBILITY AND ENGAGEMENT IN PROPERTY BUSINESS Panjaitan, Raya; Purba, Cindy Braveta
Jurnal Manajemen dan Bisnis Vol 20 No. 2 Tahun 2020
Publisher : UNIKA Santo Thomas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54367/jmb.v20i2.3514

Abstract

This study examines the effects of content marketing and social media on brand awareness for PT. Peta Property Indonesia in Medan, employing a quantitative approach with descriptive statistics. It analyzes how these digital strategies enhance the company's visibility and consumer engagement. The research finds that content marketing and social media significantly increase brand awareness, attributed to the unique, engaging, and informative nature of the company's content. This includes well-presented property information, which is easily accessible and understandable to consumers. By strategically showcasing a range of properties, including new developments and secondary market listings, the content effectively informs consumers about available options. Additionally, incorporating interactive elements like quizzes and games into the content boosts engagement and fosters a two-way communication channel. The study concludes that effective content marketing and social media use are crucial for enhancing brand visibility and establishing a stronger connection with the target audience for PT. Peta Property Indonesia.
ASSESSING THE IMPACT OF MOBILE HEALTH SERVICE QUALITY BY THE SOCIAL SECURITY ADMINISTERING BODY ON THE SATISFACTION OF NATIONAL HEALTH INSURANCE PARTICIPANTS Panjaitan, Raya; Hutajulu, Maulina
Jurnal Manajemen dan Bisnis Vol 21 No. 1 Tahun 2021
Publisher : UNIKA Santo Thomas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54367/jmb.v21i1.3515

Abstract

In a digital era marked by burgeoning e-health initiatives, this study explores the pervasive influence of E-service Quality—encompassing Reliability, Efficiency, Fulfillment, Privacy, Responsiveness, and Contact—on the satisfaction of participants in the National Health Insurance (JKN) program. The objective is to quantitatively assess these dimensions' impacts on user satisfaction among Mobile JKN users in Pematangsiantar. Employing a questionnaire as the research instrument, this study scrutinizes the responses of 100 participants using multiple linear regression analysis via SPSS 25. The findings reveal that while Efficiency exerts a significant positive effect on participant satisfaction, Reliability, Fulfillment, and Responsiveness, although positive, are not statistically significant. In contrast, Privacy and Contact do not significantly influence satisfaction. The study underscores the necessity for BPJS Kesehatan to refine the Mobile JKN application's user interface and optimize the mobile app's utility for a seamless user experience, including secure data practices and biometric login features for phone number changes, aligning with national demographic databases. These insights contribute to the strategic enhancement of health insurance services, driving user satisfaction and security in Indonesia's healthcare system.
EXPLORING THE IMPACT OF EXPERIENTIAL MARKETING, WORD-OF-MOUTH (WOM), AND PROMOTIONAL STRATEGIES ON USER LOYALTY TOWARDS THE TOKOPEDIA APP Panjaitan, Raya; Manurung , Hiskia
Jurnal Manajemen dan Bisnis Vol 21 No. 2 Tahun 2021
Publisher : UNIKA Santo Thomas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54367/jmb.v21i2.3530

Abstract

Drawing upon the dynamic interplay of experiential marketing, word of mouth, and promotional strategies within the realm of e-commerce, this study pivots on their collective influence on customer loyalty, particularly among Tokopedia app users at the Immigration Office in Medan. The phenomenon of increased online shopping among Indonesian public sector employees provides the backdrop against which this research unfolds, aiming to discern the potency of these marketing strategies in fostering loyalty. The research objectives include evaluating the impact of experiential marketing, understanding the role of electronic word of mouth, and assessing the efficacy of promotions in cultivating a loyal customer base. Findings indicate that experiential marketing significantly enhances customer loyalty, electronic word of mouth is a positive and significant loyalty driver, and promotional activities, while positive, show a less pronounced impact on loyalty. Contributions of this research are twofold: it extends academic perspectives on e-commerce loyalty in the context of Indonesian public sector employees and offers pragmatic insights for e-commerce platforms to refine their marketing strategies. By fortifying the customer experience and addressing service quality, Tokopedia can potentially amplify customer satisfaction and consolidate its user base's loyalty.
EXPLORING THE IMPACT OF TRANSFORMATIONAL LEADERSHIP ON MOTIVATION: MEDIATED RESULTS OF ORGANIZATIONAL CULTURE Panjaitan, Raya; Pinem, Neni Anita
Jurnal Manajemen dan Bisnis Volume 22 No. 2 Tahun 2022
Publisher : UNIKA Santo Thomas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54367/jmb.v22i2.3531

Abstract

Work motivation pertains to the factors that impact the initiation, direction, and persistence of activity in the workplace. Motivation in this work setting is strongly linked to organizational factors influenced by transformational leadership and organizational culture, which enhance organizational effectiveness. The test was conducted on public servants at the sub-district office in the Sidikalang district of North Sumatra. This research aims to investigate the correlation between transformational leadership and work motivation, and to evaluate organizational culture as a mediator between transformational leadership and work motivation. A quantitative non-probability sampling procedure was employed to acquire 45 respondents. Variable data is evaluated using a Likert scale. The data analysis method employs structural equation modeling (SEM) through the usage of SmartPLS 3.0. The analytical findings show that organizational culture has a mediating role in the relationship between transformational leadership and job motivation. Transformational leadership and organizational culture positively influence consumer satisfaction. The organization has combined transformational leadership and organizational culture to enhance employee work motivation, leading to improved organizational performance.
PENGARUH SUKU BUNGA, LIKUIDITAS DAN MATURITY TERHADAP HARGA OBLIGASI KORPORASI DI BURSA EFEK INDONESIA Silalahi, Donalson; Ndruru, Devi Sartika
Jurnal Manajemen dan Bisnis Volume 24 No. 2 Tahun 2024
Publisher : UNIKA Santo Thomas

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This research aims to determine and explain the influence of interest rates, liquidity and maturity on corporate bond prices on the Indonesian Stock Exchange. This research was conducted on bonds on the Indonesian Stock Exchange with the research period covering the 1st quarter to the 4th quarter of 2020-2022. The population in this study was 705 bond codes, and the sample used was 38 bond codes selected using a purposive sampling method so that 456 observation data were obtained. The analysis technique used in this research is multiple linear regression. The research results show that the interest rate has a negative and significant effect on bond prices with a linear regression coefficient of -2.356 and a significance value of 0.000. Liquidity (trading volume) has an insignificant influence on bond prices with a linear regression coefficient of -0.001 and a significance value of 0.456. Meanwhile, maturity (remaining life) has a positive and significant effect on bond prices with a linear regression coefficient of 0.283 and a significance value of 0.000.

Page 27 of 32 | Total Record : 312

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