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INDONESIA
Jurnal Manajemen dan Bisnis
Published by Universitas Katolik Santo Thomas
ISSN : 14120593     EISSN : -     DOI : -
Core Subject : Economy, Science, Education,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Other
Jurnal Manajemen dan Bisnis (JMB), ISSN 1412-0593, bertujuan untuk menyebarluaskan hasil penelitian di bidang ilmu manajemen dan bisnis seperti Manajemen Sumber Daya,Manajemen Keuangan, Manajemen Sistem Informasi, Majajemen Bisnis, Organisasi dan Tata Kelola serta bidang lainnya dalam Rumpun Ilmu Ekonomi Manajemen.
Arjuna Subject : -
Articles 312 Documents
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PENGARUH RELATIONSHIP MARKETING TERHADAP KEPUASAN DAN LOYALITAS WISATAWAN YANG PERNAH MENGINAP DI HOTEL KABUPATEN SAMOSIR Sianipar, Gloria J.M; Hutagaol, Susanna Mei Sifra; Simanjuntak, Agus Nakkok
Jurnal Manajemen dan Bisnis Volume 23 No. 2 Tahun 2023
Publisher : UNIKA Santo Thomas

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Abstract

This study aims to determine the effect of relationship marketing on the satisfaction and loyalty of tourists who have stayed at the hotel in Samosir Regency. Tourist satisfaction affects the loyalty of tourists who have stayed at hotels in Samosir Regency. The number of samples used in this study was 100 respondents using non-probability sampling. The results of this study indicate that relationship marketing has a positive and significant effect on the satisfaction of tourists who have stayed at the Samosir Regency Hotel, relationship marketing has a positive and significant effect on the loyalty of tourists who have stayed at the Samosir Regency Hotel, and Tourist satisfaction has a positive and significant effect on the loyalty of tourists who have stayed at the Samosir Regency Hotel. This research is expected to be a guide for marketers or hotel management to take advantage of relationship marketing in retaining consumers in the long term.
PERSEPSI MASYARAKAT PERKOTAAN TERHADAP LAYANAN SMART CITY: MODEL UTAUT2 Harsono, Subambang; Rinanda, Teja; Tarigan, Imanuel
Jurnal Manajemen dan Bisnis Volume 23 No. 2 Tahun 2023
Publisher : UNIKA Santo Thomas

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Abstract

In this study, we look at technology readiness related to performance expectancy and effort expectancy from UTAUT2 to analyze urban community perceptions of smart city services. Data is collected using a survey questionnaire. We use Partial Least Square Structural Equation Modeling (PLS-SEM) analysis. The questionnaire consists of 16 items on the Technology Readiness Index 2.0 scale to measure technological readiness and the UTAUT2 scale which has 29 items. The research of the study shows that optimism has a positive effect on performance expectancy and effort expectancy in using smart services. This means that respondents believe and have a sense of optimism that smart city service technology will be understood and used. Effort expectancy, facilitation conditions, and hedonic motivation have a positive effect on the intention to use smart services. It can be said that although some users are anxious about the new technology, it will not have an impact on the usability and ease of use of smart service technology.
WHAT WE LEARN ABOUT HOSPITAL SERVICE QUALITY DURING PANDEMIC COVID-19: AN INVESTIGATION OF SATISFACTION POST-PANDEMIC SITUATION Silalahi, Andri Dayarana K.; Sormin, Surmida; Lumbangaol, Chrisna
Jurnal Manajemen dan Bisnis Volume 23 No. 2 Tahun 2023
Publisher : UNIKA Santo Thomas

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Abstract

During the COVID-19 pandemic, hospitals provided vital health services to the community. This is especially true for patients who have been exposed to COVID-19. There is considerable literature on hospital patient satisfaction, but the practical details of how service quality affects patient satisfaction during the COVID-19 pandemic require further investigation. In light of this, this study proposes a model of patient satisfaction based on the quality of service provided during the COVID-19 pandemic. To collect data, a questionnaire was administered to 200 hospital patients treated during the COVID-19 pandemic. In order to analyze the data, SPSS 25 software was used to perform multiple regression analysis. It was found that empathy had the most significant impact on patient satisfaction. Despite this, it appears that patients do not prioritize the physical facilities, responsiveness, or reliability of a hospital since these factors do not significantly impact patient satisfaction. The assurance factor is one of the factors that negatively impact satisfaction. Accordingly, this study recommends that hospitals provide services to patients emphasizing assurance, responsiveness, reliability, and physical facilities in order to increase patient satisfaction during the COVID-19 outbreak. As the improvement in service quality will affect patient satisfaction, it will also affect the patient's confidence in the hospital.
PENGARUH KERJASAMA TIM, LINGKUNGAN KERJA, DAN BEBAN KERJA TERHADAP KINERJA BERDASARKAN PERSEPSI KARYAWAN PT.RECON SARANA UTAMA BALIKPAPAN Nainggolan , Hermin
Jurnal Manajemen dan Bisnis Volume 23 No. 2 Tahun 2023
Publisher : UNIKA Santo Thomas

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Abstract

This study aims to determine the effect of teamwork, work environment and workload on performance based on the perceptions of employees of PT. Recon Sarana Utama Balikpapan partially and simultaneously. The research data was obtained from reports on employee performance results for 3 years, namely the 2019-2021 period with a total population and sample of 65 employees. By using a multiple linear regression test. Based on the results of the partial hypothesis research test showing that the independent variable (teamwork) has a positive and significant effect on (performance) the tcount is 15.481 > ttable 1.670 and a significance of 0.000 <0.05. The independent variable (work environment) partially has no positive and insignificant effect on (performance) obtained a tcount of 0.383 < ttable of 1.670 and a significance value of 0.703 > 0.05. The independent variable (workload) partially has no positive and insignificant effect on (performance) obtained a tcount of 0.420 < ttable of 1.670 and a significance value of 0.676 > 0.05. Simultaneously showing that the variable teamwork, work environment and workload have a significant effect on performance obtained fcount 80.078 > ftable 2.523 and a significance value of 0.000 <0.05.
PENGARUH PENERAPAN STANDAR AKUNTANSI PEMERINTAH BERBASIS AKRUAL, SISTEM INFORMASI AKUNTANSI DINAS DAERAH, DAN GOOD PUBLIC GOVERNANCE TERHADAP KUALITAS LAPORAN KEUANGAN PEMERINTAH DAERAH: (Studi pada SKPD dan OPD Kabupaten Sleman) Herinda, Dorotea Yovita Putri; Sulistiyowati, Firma
Jurnal Manajemen dan Bisnis Volume 23 No. 2 Tahun 2023
Publisher : UNIKA Santo Thomas

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Abstract

The purpose of this research is to examine the role of government accounting standards based on approach, accounting information system of the regional agency, and good public governance implementation on the quality of local government financial report Sleman District. This method used in this research was the quantitative method with a survey approach. The sample collection in this research uses total of sampling technique. The instrument used in this research is a question with four points Likert scale. The data analysis technique used in this research is validity test using Pearson Product Moment correlation, reliability test using Cronbach’s Alpha, assumption classic test using normality, multicollinearity, and heteroscedasticity test. The hypothesis was tested using multiple regression analysis. The result of multiple regression analysis shows that government accounting standards based on accrual approach, accounting information system of the regional agency, and good public governance implementation were positive significantly affected by the quality of local government financial report of Sleman District.
CAPITAL ASSET PRICING MODEL DAN PERILAKU KEUANGAN: STRATEGI DALAM BERINVESTASI Panjaitan, Raya
Jurnal Manajemen dan Bisnis Volume 23 No. 2 Tahun 2023
Publisher : UNIKA Santo Thomas

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Studi ini bertujuan untuk menyajikan bukti-bukti terkait perkembangan mengenai Capital Asset Pricing Model dan perilaku keuangan untuk mengatur strategi dalam berinvestasi. Penelitian ini merupakan jenis studi literatur. Analisis yang digunakan adalah penelitian deskriptif dengan dukungan teori dan temuan dari penelitian sebelumnya. Capital Asset Pricing Model dan perilaku keuangan terbukti berpengaruh terhadap keputusan investasi. Hasil penelitian ini memberikan beberapa wawasan baru tentang keputusan investasi dalam pasar modal dari hasil penelitian dan teori sebelumnya. Mengevaluasi faktor risiko sistematis dan perilaku keuangan dalam investasi dapat menghasilkan return yang diharapkan. Masih sedikit penelitian yang mengeksplorasi peran Capital Asset Pricing Model, overconfidence dan herding behaviour untuk menyusun keputusan investasi bagi investor dalam konteks pasar yang berkembang. Oleh sebab itu, investor perlu mempertimbangkan hal ini dalam berinvestasi di pasar modal.
PENGARUH PELATIHAN, MOTIVASI INTRINSIK DAN EKSTRINSIK TERHADAP KINERJA KARYAWAN PADA PT. PLN (PERSERO) ULP BERASTAGI Silalahi, Donalson; Saragih, Alvyoni
Jurnal Manajemen dan Bisnis Volume 24 No. 1 Tahun 2024
Publisher : UNIKA Santo Thomas

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This research aims to determine and explain the influence of training, intrinsic and extrinsic motivation on employee performance. To achieve this goal, research was carried out at PT. PLN (Pesero) ULP Berastagi using the census as a sampling technique obtained a sample of 52 employees. The data used is primary and secondary data. By using multiple regression analysis as an analytical tool, the following results were obtained: Training has a positive and significant effect on employee performance, intrinsic motivation has a positive and significant effect on employee performance, extrinsic motivation has a positive and significant effect on employee performance. Variations in training, intrinsic and extrinsic motivation are able to explain variations in employee performance by 73.8 percent. Intrinsic motivation is the most important variable to maintain for employees with a bachelor's/diploma education and extrinsic motivation is a very important variable for employees with a high school education and the intrinsic motivation variable is a variable that has a consistent impact on employee performance.
PENGARUHI KUALITAS PELAYANAN JASA GOJEK TERHADAP KEPUASAN PELANGGAN DI KOTA MEDAN Silaban, Frederick Saroha; Silaban, Pasaman
Jurnal Manajemen dan Bisnis Volume 24 No. 1 Tahun 2024
Publisher : UNIKA Santo Thomas

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Abstract

This research aims to investigate the influence of service quality consisting of responsiveness, guarantee, physical evidence, empathy and reliability on customer satisfaction. This research collected data using a questionnaire method and conducted a survey of 210 consumers who had experience using Gojek services in Medan City. Data analysis was carried out using a multiple regression approach using SPSS Version 25 software. The results show that of the five dimensions of service quality, only two aspects, namely responsiveness and reliability, can increase satisfaction. Meanwhile, the other three dimensions of service quality, namely guarantee, physical evidence and empathy, cannot increase consumer satisfaction.
FAKTOR – FAKTOR PENYEBAB KURANGNYA MINAT MAHASISWA BERWIRAUSAHA (Studi Kasus : Mahasiswa Prodi Manajemen Fakultas Ekonomi dan Bisnis Universitas Katolik Santo Thomas) Simanihuruk, Peran; Simanjuntak, Markus Doddy
Jurnal Manajemen dan Bisnis Volume 24 No. 1 Tahun 2024
Publisher : UNIKA Santo Thomas

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This study aims to investigate the factors causing a lack of interest among students in entrepreneurship in the Management Program of the Faculty of Economics and Business at the Catholic University of Santo Thomas. Data collection methods involved questionnaires and interviews with the participation of 125 students, and data analysis techniques utilized factor analysis.The research findings reveal that the primary factors influencing the lack of entrepreneurial interest among students can be categorized into seven main groups. The first group includes the fear of starting, reluctance to face risks, fear of challenges, lack of self-reliance, lack of experience, and insufficient family support. The second group involves the fear of failure, parental disapproval, and dependence on parents. The third group comprises the inability to identify opportunities, lack of talent, the desire to become an employee, and the absence of capital. The fourth group includes a lack of business management skills, low self-confidence, and social stigma. The fifth group encompasses a lack of perseverance, innovation, creativity, and mentorship. The sixth group involves difficulties in sales, time management challenges, and a lack of collaboration. The seventh group encompasses the fear of stepping out of the comfort zone and past experiences of failure.To enhance students' interest in entrepreneurship, it is recommended to integrate entrepreneurship courses into the curriculum, organize structured entrepreneurship programs or workshops, provide training and mentoring by successful business practitioners or alumni, foster collaboration with local business actors, develop soft skills, organize extracurricular activities, offer financial support, establish business incubators on campus, and provide access to facilities and infrastructure supporting business endeavors.
PENGARUH KEPERCAYAAN MEREK TERHADAP KEPUTUSAN PEMBELIAN PAKET DATA TELKOMSEL PADA MASYARAKAT KELURAHAN BABURA SUNGGAL KECAMATAN MEDAN SUNGGAL MEDAN Sagala, Roslinda; Sitanggang, Darna; Sitompul, Pandapotan
Jurnal Manajemen dan Bisnis Volume 24 No. 1 Tahun 2024
Publisher : UNIKA Santo Thomas

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Abstract

This research aims to explore the impact of variables such as brand predictability, brand preference, brand competence, brand reputation, and company trust on purchasing decisions. The research sample involves 96 respondents, and data collection utilizes questionnaires and interviews, with data analysis employing multiple linear regression techniques. The study results reveal that the variables of brand predictability (Pm), brand preference (Kpm), brand competence (Km), brand reputation (Rm), and company trust (Kp) positively influence purchasing decisions. Both the F-test and t-test indicate that each variable has a positive and significant impact, both partially and simultaneously, on purchasing decisions. The correlation coefficient (r) of 0.688 suggests a strong relationship among brand predictability, brand preference, brand competence, brand reputation, and company trust with purchasing decisions. Meanwhile, the coefficient of determination (R Square) of 0.444 indicates that 44.4% of the variation in purchasing decisions can be explained by these variables, while 55.6% is influenced by other unexamined factors. It is advisable to consider expanding the research sample by involving more respondents from the same neighborhood or other neighborhoods in similar regions. Expanding the scope of the study can provide a more comprehensive understanding of the impact of brand trust on purchasing decisions in diverse community contexts.

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