Kajian Bisnis STIE Widya Wiwaha
Jurnal Kajian Bisnis (JKB) is a peer review journal published twice a year (January and July) by Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha. Jurnal Kajian Bisnis (JKB) is a peer review journal published twice a year. It is particularly receptive to research relevant to the practice of Business within the emerging regions and its effects beyond. It covers studies on how business work is done (descriptive) and/or should be done (normative) in diverse organisational forms, either in profit or non-profit firms, private or public sector institutions, or formal or informal social networks. Topics covered include, but not strictly limited to: 1. Business and Management Strategy 2. Marketing Management 3. Operations Management 4. Finance and Investment Management 5. Entrepreneurship 6. Organisational Behaviour and People Management 7. Corporate Social Responsibility
Articles
273 Documents
<![CDATA[PENGARUH GAYA KEPEMIMPINAN TERHADAP KINERJA KARYAWAN DENGAN BUDAYA ORGANISASI SEBAGAI VARIABEL PEMEDIASI PADA BADAN PERTANAHAN NASIONAL (BPN) TANGGAMUS, LAMPUNG ]]>
<![CDATA[Ristian Lilis]]>;
<![CDATA[Tasya Monica]]>;
<![CDATA[Rudi Stiawan]]>;
<![CDATA[Vicky F Sanjaya]]>
<![CDATA[ Kajian Bisnis Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha Vol 29 No 1 (2021): JURNAL KAJIAN BISNIS ]]>
Publisher : <![CDATA[Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
Full PDF (270.815 KB)
|
DOI: 10.32477/jkb.v29i1.240
<![CDATA[The purpose of this study was to examine the effect of leadership style on employeeperformance and to examine organizational culture as the influence betweenleadership style and employee performance. This study used a descriptivequantitative method by taking a sample of 55 employees who were collected usinga questionnaire with a 5-point Likert scale. The data analysis used was a structuralequation model with the partial least square (PLS-SEM) method using the smartPLSapplication. The results showed that the Leadership Style was able to improveemployee performance directly or indirectly, namely through enhancingorganizational culture and having an impact on improving employee performance.]]>
<![CDATA[PENGARUH KEPUASAN KERJA TERHADAP TURNOVER INTENTION YANG DIMEDIASI OLEH WORKPLACE INCIVILITY ]]>
<![CDATA[Uswatun Chasanah]]>;
<![CDATA[Dita Wahyu Saputra]]>
<![CDATA[ Kajian Bisnis Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha Vol 29 No 2 (2021): JURNAL KAJIAN BISNIS ]]>
Publisher : <![CDATA[Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
Full PDF (650.758 KB)
|
DOI: 10.32477/jkb.v29i2.241
<![CDATA[The purpose of this study is to examine the effect of job satisfaction on turnover intention mediated by workplace incivility. Workplace incivility is uses as an intervening variable. This study uses a path analysis approach to determine the relationship between variables, namely, job satisfaction, workplace incivility and also turnover intention. The population in this study were coffee shop employees. The method of data collection is done by a survey through a questionnaire with a Likert scale measurement. The number of samples of 100 respondents using non-probability sampling with purposive sampling method. The validity test shows all valid variables and Cornbach's Alpha reliability tests are all reliable. The results of the research questions have been proven correct. Job satisfaction is a positive effect on turnover intention which is mediated by workplace incivility. Kata kunci: Job Satisfaction, Workplace Incivility, Turnover Intention]]>
<![CDATA[ANALISIS NIAT BELI KONSUMEN MELALUI ONLINE FOOD DELIVERY DI ERA PANDEMIC COVID-19 ]]>
<![CDATA[Intan Muliana Rhamdhani]]>
<![CDATA[ Kajian Bisnis Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha Vol 29 No 2 (2021): JURNAL KAJIAN BISNIS ]]>
Publisher : <![CDATA[Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
Full PDF (249.8 KB)
|
DOI: 10.32477/jkb.v29i2.242
<![CDATA[Online food delivery (OFD) is an innovative and simple way of purchasing food online. This study aims to examine consumer purchase intentions to use OFD Go-food services during the Covid-19 Pandemic. This study uses a survey of 100 consumers who have the Go-jek application in Kebumen to fill out the questionnaire. The sample technique was taken by using purposive sampling technique, then the data were processed using SPSS version 25.0 and analyzed using path analysis. The findings of this study indicate that the convenience motivation and perceived ease of use are proven unable to directly influence consumer intention to use OFD. Meanwhile, convenience motivation and perceived ease of used have an effect on perceived usefulness. Other results indicate that perceived usefulness is able to act as a mediating variable between convenience motivation, perceived ease of use on consumer purchase intentions using OFD]]>
<![CDATA[STUDI STRATEGI PENANGANAN PINJAMAN/PEMBIAYAAN KSP/KSPPS DI ERA PANDEMI COVID-19 DI DAERAH ISTIMEWA YOGYAKARTA ]]>
<![CDATA[Suhartono Suhartono]]>;
<![CDATA[Achmad Tjahjono]]>
<![CDATA[ Kajian Bisnis Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha Vol 29 No 2 (2021): JURNAL KAJIAN BISNIS ]]>
Publisher : <![CDATA[Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
Full PDF (634.323 KB)
|
DOI: 10.32477/jkb.v29i2.272
<![CDATA[The objectives of this study are: Mapping short-term and long-term strategies for Koperasi Simpan Pinjam (KSP) and or Koperasi Simpan Pinjam Syari’ah (KSPPS) in handling loans in the Covid-19 pandemic era and mapping KSP/KSPPS strategies in handling non-performing loans. in the era of the covid-19 pandemic. This research is a qualitative descriptive study. The data collected is in the form of data on the handling of loans/financing carried out by KSP and KSPPS. Data collection methods used are documentation, questionnaires and interviews. Documents in the form of RAT reports for 2020 and 2021, questionnaires and interviews were conducted online using google forms and chat, with the research subjects being KSP and KSPPS managers throughout DIY. The results of the study indicate that there are 5 (five) short-term strategies and 4 (four) long-term strategies that need to be implemented, while there are 3 (three) strategies that need to be implemented in handling non-performing loans. The limitation of this study is that in digging up data, it only uses Google Forms which are distributed to several social media groups as well as individual KSP/KSPPS managers and also interviews with online systems so that the sample cannot be large. Meanwhile, recommendations that can be given for future research are that more research samples can be added, and the research area can be expanded.]]>
<![CDATA[PENGARUH KECENDERUNGAN PEMILIHAN RISIKO DALAM PENGAMBILAN KEPUTUSAN INVESTASI YANG DIMODERASI OLEH GENDER: PENDEKATAN EKSPERIMEN ]]>
<![CDATA[Dheni Indra Kusuma]]>;
<![CDATA[Daniel Joel Immanuel Kairupan]]>
<![CDATA[ Kajian Bisnis Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha Vol 29 No 2 (2021): JURNAL KAJIAN BISNIS ]]>
Publisher : <![CDATA[Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
Full PDF (690.925 KB)
|
DOI: 10.32477/jkb.v29i2.275
<![CDATA[This study aims to conduct laboratory experiments to examine the tendency of risk selection as a variable that affects managers in making investment decisions. Gender factor is used as a moderating variable in this study. Gender differences are thought to play a role as a variable that strengthens or weakens managers in making investment decisions. Research data collection was carried out using a 1 x 2 experimental design between subjects. Experiments will be carried out using a computer assisted program. Regarding the Covid-19 pandemic, the experiment will be carried out online with the help of zoom technology and google form with a limited time so that it approaches the experiment which is carried out directly through face to face. Hypotheses were tested using Pearson Chi Square statistical tools and ANOVA Two Way with Interaction. The result of this research is the tendency of risk selection affects investment decision making. while gender is not a moderating variable in this study.]]>
<![CDATA[ANALISIS PENENTU NIAT BELI ONLINE SLASHFOOTWEAR ]]>
<![CDATA[Annisa Nur Fuadiah]]>;
<![CDATA[Beta Asteria]]>
<![CDATA[ Kajian Bisnis Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha Vol 29 No 2 (2021): JURNAL KAJIAN BISNIS ]]>
Publisher : <![CDATA[Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
Full PDF (506.996 KB)
|
DOI: 10.32477/jkb.v29i2.287
<![CDATA[Penelitian dilakukan untuk menganalisis pengaruh social media marketing, kepercayan konsumen dan persepsi harga terhadap niat beli online followers Instagram Slashfootwear. Sampel pada penelitian ialah followers Instagram Slashfootwear. Diterapkan purposive sampling technique, jumlah responden sebanyak 110. Googleform digunakan dalam pengisian kuisioner secara on line. Teknik analisis data menggunakan regresi berganda. Hasil penelitian sebagai berikut; (1) terdapat pengaruh positif social media marketing terhadap niat beli online pada followers Instagram Slashfootwear; (2) terdapat pengaruh positif kepercayaan konsumen terhadap niat beli online pada followers Instagram Slashfootwear; (3) terdapat pengaruh positif persepsi harga terhadap niat beli online pada followers Instagram Slashfootwear; (4) terdapat pengaruh positif social media marketing, kepercyaan konsumen, dan persepsi harga terhadap niat niat beli online pada followers Instagram Slashfootwear.]]>
<![CDATA[TERCAPAINYA INKLUSI KEUANGAN MAMPUKAH DENGAN LITERASI KEUANGAN DAN FINANCIAL TECHNOLOGY? ]]>
<![CDATA[Pungki Yuliyanti]]>;
<![CDATA[Diesyana Ajeng Pramesti]]>
<![CDATA[ Kajian Bisnis Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha Vol 29 No 2 (2021): JURNAL KAJIAN BISNIS ]]>
Publisher : <![CDATA[Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
Full PDF (455.073 KB)
|
DOI: 10.32477/jkb.v29i2.292
<![CDATA[Artikel ini mengkaji tentang inklusi keuangan pada masyarakat yang tinggal di kota Magelang. Setelah terjadinya krisis ekonomi di tahun 2008, banyak masyarakat yang terdampak terutama pada golongan in the bottom f the pyramid, menjadi alasan harus adanya inklusi keuangan, tahun 2019 Jokowi mengatakan bahwa inklusi keuangan Indonesia masih tergolong rendah di bandingkan negara ASEAN lainnya, yaitu 76% sedangkan tahun 2024 mendatang Jokowi menargetkan tingkat inklusi keuangan mencapai 90%. Sehingga literasi keuangan dan financial technology digunakan untuk mengukur seberapa besar pengaruhnya terhadap inklusi keuangan. Metode..penelitian yang digunakan adalah pendekatan kuantitatif dengan menggunakan metode pangambilan sampel purposive sampling kepada 165 responden. Hasil temuan dari penelitian ini adalah literasi keuangan (thitung5.523) dan fintech (thitung 8.563) baik secara parsial atau simultan berpengaruh terhadap inklusi keuangan, keduanya memiliki pengaruh yang sama baik dengan angka signifikansi (0.000). Dapat disimpulkan bahwa untuk mendukung tercapainya inklusi keuangan perlu memperhatikan peningkatan literasi keuangan dan peningkatan penggunaan finanacial technology yang tersedia.]]>
<![CDATA[PENGARUH PERSEPSI ETIS DAN RELIGIUSITAS TERHADAP NIAT UMKM MELAKUKAN PINJAMAN ONLINE PADA MASA COVID-19 ]]>
<![CDATA[Dewi Kusuma Wardani]]>;
<![CDATA[Simon Pulung Nugroho]]>;
<![CDATA[Adia Adi Prabowo]]>
<![CDATA[ Kajian Bisnis Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha Vol 29 No 2 (2021): JURNAL KAJIAN BISNIS ]]>
Publisher : <![CDATA[Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
Full PDF (464.4 KB)
|
DOI: 10.32477/jkb.v29i2.296
<![CDATA[The high of the online loan platforms growth is a solution for MSME to raising fund during the Covid-19 pandemic. However, online loans are known have unethical business process and violate religious value. This study was conducted to capture whether a person’s ethical and religious perceptions can reduce the intention to make an online loan. This study uses questionnaires to collect data and snowball sampling method to get sample. This study uses multiple regression analysis to analize the data. This study found two results. First, ethical perceptions can reduce the intention to make online loans. Second, religiousity has no effect on intention to make online loans. The implication of this research is that borrowers use their ethical perception to reduce ther intention to make online loans rather than their religious values. Therefore, online loans platforms should increase ethical value in their business processes by not charging too high interest and more humane collection process.]]>
<![CDATA[PENGARUH PERENCANAAN PAJAK TERHADAP NILAI PERUSAHAAN DENGAN KINERJA KEUANGAN SEBAGAI VARIABEL INTERVENING ]]>
<![CDATA[Diah Fajri Hanifah]]>;
<![CDATA[Sri Ayem]]>
<![CDATA[ Kajian Bisnis Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha Vol 30 No 1 (2022): JURNAL KAJIAN BISNIS ]]>
Publisher : <![CDATA[Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
Full PDF (199.501 KB)
|
DOI: 10.32477/jkb.v30i1.265
<![CDATA[This writing is done to examine and understand partially thee effeect of tax planniing and performancce financial on Value Firm. To study and understand the effect of tax planning on financial performance. To study and understand the effect of tax planning on firm value through the financial performance of food and beverage companies on the Indonesia stock exchange for the 2015-2019 period. This study took a sample of Food and Beverage companies listed on the Indonesia Stock Exchange. The type of data used in conducting this research is secondary data in the form of company annual financial reports. During the 2015-2019 period, there were 13 samples of Food and Beverage companies. The sampling method used in this study was purposive sampling, which is a research sampling method based on certain criteria. Multiple and simple linear regression data analysis techniques are significant at 5% level. The results of this study indicate (1) tax planning has a significant positive effect on firm value, (2) financial performance has a significant positive effect on firm value, (3) tax planning has a significant positive effect on financial performance, (4) tax planning and financial performance simultaneously has a significant positive effect on firm value, (5) financial performance is able to positively strengthen the relationship between tax planning and firm value.]]>
<![CDATA[PENGARUH SERVICE QUALITY DAN PRODUCT QUALITY TERHADAP LOYALITAS DAN KEPUASAN KONSUMEN PADA AGROWISATA PULESARI, SLEMAN, DIY ]]>
<![CDATA[Pandu Kusuma Jati]]>;
<![CDATA[Uswatun Chasanah]]>;
<![CDATA[Anas Hidayat]]>
<![CDATA[ Kajian Bisnis Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha Vol 30 No 1 (2022): JURNAL KAJIAN BISNIS ]]>
Publisher : <![CDATA[Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
Full PDF (471.932 KB)
|
DOI: 10.32477/jkb.v30i1.282
<![CDATA[The goal of this research was to discover the impact of product quality and service quality on loyalty and customer satisfaction. Product quality and service quality are the independent variabels which influence user loyalty in an integrated manner. The researchers employed an intervening variable which is customer satisfaction. This study used a questionnaire survey for carrying out the data of research. Simple random sampling was used as a technique for determining of 275 respondents as the number of samples in this research. The researchers employed Path Analysis as the analysis method in this study. The SPSS Version 23.00 was used as tool for testing the data. Based on Kolmogorov-Smirnov test, all data were normally distributed as the results of the normality test conducted. Meanwhile, the items in all variables are valid based on the results of Pearson Correlation as the validity test and the researchers employed the Cronbach's Alfa test for testing the reliability whose values are seen. There are three tests for testing the hypothesis such as t-test, F test, and R Square in this study. The results show that all are accepted. Customer loyalty and customer satisfaction are affected by product quality and service quality. And, the effect of service quality and product quality on consumer loyalty is also proven mediated by customer satisfaction]]>
