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Ahmad H. Sutawijaya
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Universitas Mercu Buana Program Doktor Manajemen, Gedung Internasional dan Program Pascasarjana Lt.2-3., Jl. Meruya Selatan No.1, Kembangan, Jakarta Barat 11650
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INDONESIA
Jurnal Doktor Manajemen (JDM)
Published by Universitas Mercu Buana
ISSN : 26225352     EISSN : 26229285     DOI : http://doi.org/10.22441/jdm
Core Subject : Economy, Social,
Economics, Econometrics & Finance Social Sciences
Jurnal Doktor Manajemen JDM() adalah sebuah jurnal Ilmiah bagi para tenaga kependidikan dosen, professional, mahasiswa, dan mitra bebestari yang ingin menuangkan hasil karya ilmiahnya, berdasarkan penelitian ilmiah, dimana didalamnya mencakup keilmuan bidang Manajemen Sumber Daya Manusia, Pemasaran, dan Keuangan.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 136 Documents
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Green Marketing That Influence Customer Purchase Decision Based On Their Behavior And Attitude Yanto Ramli; Daru Asih; Mochamad Soelton
Jurnal Doktor Manajemen (JDM) Vol 3, No 1 (2020): APRIL 2020
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jdm.v3i1.10141

Abstract

Indonesia has been taking serious attention concerning the disposal of plastic waste in the ocean. Terrible data concerning plastic trash in the Ocean, harm and kill lots of animals around the ocean where plastic waste was found in the stomach of the sea animals. The purpose of this study is to analyze and implement green marketing in the fast food restaurants to promote and educate customers about the dangers of using plastic products and reduce them from the fast food restaurants. The research is to analyze the customer behavior and attitude towards their purchase decision in relating to green marketing as the intervening variable. The data collection is done through distribution of questionnaire, where the population is consisted of customers from KFC restaurants in Jakarta, Indonesia. This is a descriptive and verification research, the descriptive methods is based on assessment analysis and the verification methods is based on quantitative analysis. The sample determination is done through Simple Random Sampling and the analysis technique is using Partial Least Square (PLS). The results show that customer behavior and customer attitude have positive and significant effect towards green marketing and customer behavior has the most significant influence towards green marketing compared to customer attitude. The results show that the KFC customers' awareness concerning the plastic waste is still low eventhough they understand the danger of the plastic waste, but gradually based on their behavior it start to increase after implementing green marketing and to educate them the danger of plastic waste and the limitation of plastic products in the restaurants.
Keuntungan yang di dapat dari mengembangkan usaha dengan system franchise (Studi kasus di Indonesia) Dede Suleman
Jurnal Doktor Manajemen (JDM) Vol 2, No 1 (2019): APRIL 2019
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jdm.v2i1.6812

Abstract

AbstractAbstract: one method to be able to develop a business that has run well with fast time by using a franchise business system where there will be a relationship between the franchisor and the franchisee. The franchisor is obliged to provide support and franchisees with an obligation to pay fees. This gives a beginner franchisor an overview of rights and obligations and understands the potential of developing a business with a franchise system in his business. when the franchise business is running there are several other income that the franchisor will get as the owner. in this case the results of this study are collected through group discussion (Franchise and Licensing) discussions that focus on information about the potential income of the franchisor. The results show that aside from the self-owned business profits there are also other franchisor sources of income that can be fostered from their franchisees; Other income is royalties, franchise fees, advertising costs, material purchases. In the findings of discussion income is the largest percentage of revenue contributors from the purchase of raw materials by the franchisee to the head office or owner of the franchiseKeywords Franchise, Royalty fee, franchise fee, marketing fee, purchase of raw materials AbstrakAbstrak: salah satu metode untuk bisa mengembangkan usaha yang sudah berjalan baik dengan waktu cepat dengan menggunakan sistem bisnis waralaba dimana akan ada hubungan antara franchisor dan franchisee. Franchisor berkewajiban untuk memberikan dukungan dan franchisee dengan kewajiban untuk membayar biaya. Ini memberikan gambaran pemilik waralaba pemula tentang hak dan kewajiban dan memahami potensi mengembangkan bisnis dengan sistem waralaba dalam bisnisnya. ketika usaha waralaba sudah berjalan ada beberapa pendapatan lain yang akan di dapat oleh franchisor sebagai pemilik. dalam hal ini dari hasil penelitian ini dikumpulkan melalui diskusi kelompok anggota (Waralaba dan Lisensi Indonesia) yang berfokus pada informasi tentang pendapatan potensial franchisor. Hasilnya menunjukkan bahwa selain dari keuntungan bisnis milik sendiri ada juga sumber pendapatan franchisor lain yang dapat dipupuk dari franchisee mereka; Penghasilan lainnya adalah royalti, biaya waralaba, biaya iklan, pembelian materi. Dalam temuan diskusi pendapatan adalah persentase terbesar dari kontributor pendapatan dari pembelian bahan baku oleh pemegang waralaba ke kantor pusat atau pemilikfranchiseKata KunciWaralaba, biaya Royalti, biaya waralaba, biaya pemasaran, pembelian bahan baku      
PENGARUH CR, DER, TATO DAN ROA TERHADAP PBV (Studi Pada Sub Sektor Tekstil Dan Garmen Yang Tercatat Di Bursa Efek Indonesia (BEI) Pada Tahun 2014-2018) Iwan Firdaus; Rosa Monaliza
Jurnal Doktor Manajemen (JDM) Vol 2, No 2 (2019): SEPTEMBER 2019
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jdm.v2i2.10567

Abstract

This research is to determine the effect of current ratio, debt to equity ratio, total asset turnover, and return on assets on price to book value in textile and garment sub-sector companies listed on the Indonesia Stock Exchange in 2014-2018. The population in this research were the textile and garment sub-sector companies listed on the Indonesia Stock Exchange in 2014-2018 that did not experience losses. The sample method with saturated samples and obtained 7 companies as samples. Research data obtained from the Indonesia Stock Exchange. The more appropriate method used is the common effect. Partially it shows that the variable current ratio and return on assets have a positive and significant effect on price to book value, the debt to equity ratio has a negative and significant effect on price to book value, while only the total asset turnover variable has no effect on the firm value, price to book value.
PENGARUH GOOD CORPORATE GOVERNANCE DAN INTELLECTUAL CAPITAL TERHADAP KINERJA KEUANGAN PERUSAHAAN PADA PERBANKAN INDONESIA (STUDI EMPIRIS DI BURSA EFEK INDONESIA TAHUN 2015-2017) Ahmad Badawi
Jurnal Doktor Manajemen (JDM) Vol 1, No 2 (2018): September 2018
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jdm.v1i2.4126

Abstract

The Company's Financial Performance is a form of corporate transparency and accountability to public and affects investor confidence. In accordance with OJK rules require that the company, especially the banking in its management must apply the principles of transparency, accountability, responsibility, independency, and fairness, so that will build the company's fundamentals. This study aims to prove empirically the influence of GCG (number of directors, number of independent commissioners and the number of audit committee meetings) and Intellectual capital on the performance of banking companies. The sample of this study used purposive sampling and number of banks as much as 32 Conventional Banks in Indonesia with the study period of 2015 -2017. This study used panel data regression analysis with Eviews 10 analysis tool. The results of this study showed that GCG variable (independent commissioner influential, directors variable and number of meetings did not have significant effect) and IC have significant effect on company performance. 
Analisis Rasio Keuangan dalam Memprediksi Pertumbuhan Laba PT Astra International Tbk Periode 2014-2018 Indri Pramesti
Jurnal Doktor Manajemen (JDM) Vol 3, No 1 (2020): APRIL 2020
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jdm.v3i1.10146

Abstract

Pencapaian yang telah diraih PT Astra International Tbk membuatnya mampu bersaing dalam ketatnya persaingan bisnis di Indonesia. Analisis rasio merupakan salah satu teknik yang dapat digunakan untuk menganalisis laporan keuangan. Laba merupakan ringkasan hasil bersih aktivitas operasi usaha dalam periode tertentu yang dinyatakan dalam istilah keuangan. Metode yang digunakan dalam penelitian ini yaitu deskriptif kuantitatif. Berdasarkan hasil perhitungan, maka didapatkan hasil bahwa dalam rasio likuiditas jika dilihat dari rata rata industry otomotif akan mengalami kenaikan, namun menurut teori Kasmir akan mengalami penurunan laba. Hasil perhitungan rasio solvabilitas memprediksi bahwa menurut rata rata industry otomotif akan mengalami kenaikan laba, namun menurut teori Kasmir hanya mengalami kenaikan jika dilihat dari hasil LTDer, sedangkan dari hasil DAR dan DER mengalami penurunan laba. Hasil perhitungan rasio aktivitas menunjukan bahwa dari rata rata industry pertumbuhan laba PT Astra International Tbk akan mengalami kenaikan, namun dari hasil TAT akan mengalami penurunan laba. Sementara menurut Kasmir pada rasio aktivitas PT Astra International Tbk akan mengalami penurunan pada periode berikutnya. Sedangkan dari hasil perhitungan rasio profitabilitas PT Astra International Tbk baik dilihat dari rata rata industry maupun standar industry menurut Kasmir akan mengalami penurunan laba pada periode berikutnya.
Pengaruh Gaya Kepemimpinan Terhadap Kinerja Pegawai Pada Kantor Suku Dinas Kependudukan Dan Pencatatan Sipil Jakarta Selatan Zackharia Rialmi
Jurnal Doktor Manajemen (JDM) Vol 2, No 2 (2019): SEPTEMBER 2019
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jdm.v2i2.10071

Abstract

Penelitian ini bertujuan untuk mengetahui gaya kepemimpinan pada Kantor Suku Dinas Kependudukan dan Pencatatan Sipil, kinerja pegawai pada Kantor Suku Dinas Kependudukan dan Pencatatan Sipil, dan pengaruh antara gaya kepemimpinan terhadap kinerja pegawai pada Kantor Suku Dinas Kependudukan dan Pencatatan Sipil Jakarta Selatan. Metode penelitian yang digunakan penulis adalah metode asosiatif kuantitatif. Teknik pengumpulan data dengan penyebaran kuesioner. Metode penentuan sampel menggunakan sampel jenuh dengan 60 sampel. Analisis data menggunakan uji validitas, uji reliabilitas, persamaan regresi linier sederhana, korelasi sederhana, koefisien determinasi, dan uji signifikansi. Hasil penelitian menunjukan bahwa gaya kepemimpinan berpengaruh positif signifikan terhadap kinerja pegawai pada Kantor Suku Dinas Kependudukan dan Pencatatan Sipil Jakarta Selatan. Pemimpin yang mampu memberikan motivasi, professional, cepat tanggap, berprilaku adil, dan memiliki integritas dapat meningkatkan kinerja pegawai. Hasil penelitian ini dapat dipergunakan sebagai salah satu referensi untuk meningkatkan kinerja pegawai Suku Dinas Kependudukan dan Pencatatan Sipil Jakarta Selatan.
PENGEMBANGAN KARIR DAN KOMPETENSI PERWIRA TNI (TENTARA NASIONAL INDONESIA) DALAM MISI PERDAMAIAN PBB: STUDI KASUS INDONESIA triadi murwanto
Jurnal Doktor Manajemen (JDM) Vol 2, No 1 (2019): APRIL 2019
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jdm.v2i1.6808

Abstract

The current strategic environment in the world shows that there is a greater potential for intrastate conflict, especially in third world countries. The United Nations as a world body has held a UN Peacekeeping Mission as an instrument to create peace in countries which undergo multidimensional conflict. Indonesia has sent its personnel in the UN Peacekeeping Mission since 1957 through the sending of the 1st Garuda  Contingent to the UNEF Mission in Sinai. At present Indonesia has sent a Garuda contingent in various UN Peacekeeping regions in the world. The involvement of TNI personnel in the UN Peacekeeping Mission has continued to increase from year to year. But the increase in the number of TNI personnel involved in the UN Peacekeeping Mission has not been accompanied by an increase in the number of middle / high ranked TNI officers who are able to hold strategic positions at the UN Peacekeeping Mission. This paper aims to convey a view on the career development of TNI Officers in the UN Peacekeeping Mission. This research uses qualitative methods through literature studies and interviews. The findings indicate the need to synchronize the system of career development and education for TNI Officers in the UN Peacekeeping Mission in order to have a competitive advantage in competing to hold some strategic positions in the UN Peacekeeping Mission.
Analisis Pengaruh Budaya Organisasi Dan Kepemimpinan Terhadap Kinerja Karyawan Pada Bank Syariah Ikhsan, Anwar
Jurnal Doktor Manajemen (JDM) Vol 3, No 2 (2020): SEPTEMBER 2020
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jdm.v3i2.10204

Abstract

Tujuan penelitian ini adalah untuk menguji dan menganalisis pengaruh budaya organisasi dan kepemimpinan terhadap kinerja pegawai pada Bank Syariah di Jakarta. Teknik analisis yang digunakan menggunakan PLS. Hasil uji hipotesis: Budaya organisasi berpengaruh tidak signifikan terhadap kinerja karyawan dan kepemimpinan berpengaruh signifikan terhadap kinerja karyawan.
PENGARUH SEBARAN GENERASI TERHADAP MOTIVASI KERJA DI INDUSTRI PERBANKAN AREA TANAH ABANG Shinta Winasis
Jurnal Doktor Manajemen (JDM) Vol 1, No 2 (2018): September 2018
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jdm.v1i2.4122

Abstract

Generation Gap, is an issue that in the past few years has become one of many concern of human resource managers. The generation gap will cause frictions among employees, jeopardize teamwork spirit and, at the end, cause unsatisfied organizational performance. According to the researcher's view, the gap and miscommunication occurred are generally caused by differences in point of view, motivation and work ethic. Based on this phenomenon, in this research we will study the motivation of work of each generation in Private Bank Branch Office XYZ located in the trading area Tanah Abang. Literature review from various scientific papers will be used to explain this topic. The results of this study are expected to provide input for determining the management of human resource policies related to generation gap
Atribut – Atribut Kedai Teh Yang Berkaitan Dengan Kepuasan Pelanggan Dan Loyalitas Merek Agnezia Margareta; Andira Hardyani; Ferdian Hendrawan; Stanley Semiharj
Jurnal Doktor Manajemen (JDM) Vol 3, No 1 (2020): APRIL 2020
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jdm.v3i1.10142

Abstract

Penelitian ini dilakukan untuk meneliti variabel-variabel yang mempengaruhi kepuasan pelanggan dan loyalitas merek dalam kedai teh. Penelitian ini menggunakan variabel berupa suasana, sikap karyawan, layanan IT, kualitas minuman, citra merek dan variasi menu untuk dicari hubungannya dengan kepuasan pelanggan. Adapun variabel kepuasan pelanggan juga dicari hubungannya dengan loyalitas merek. Populasi dari penelitian ini berjumlah total 321 responden, dimana survei dilakukan dengan menggunakan kuesioner online Google Forms dan disebarkan ke pelanggan kedai teh XYZ yang secara khusus pernah menikmati minuman di tempat. Proses analisa data kemudian dilakukan dengan menggunakan program SPSS. Hasil penelitian menunjukkan bahwa beberapa variabel secara statistik memiliki pengaruh yang signifikan terhadap kepuasan pelanggan. dimana kualitas minuman, variasi menu, dan citra merek menjadi variabel-variabel yang berpengaruh. Kepuasan pelanggan kedai teh XYZ juga mempengaruhi loyalitas merek. Hasil penelitian ini menunjukkan prioritas atribut yang sebaiknya diperhatikan dan diperbaharui oleh kedai teh XYZ atau bisnis sejenisnya, yang selanjutnya dapat digunakan sebagai acuan oleh manajerial bisnis kedai teh untuk meningkatkan kepuasan pelanggan dan loyalitas merek terhadap bisnis kedai tehnya.

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