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Mariana Rista Ananda Siregar
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jpsik@unpak.ac.id
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Jl. Pakuan, RT.02/RW.06, Tegallega, Kecamatan Bogor Tengah, Kota Bogor, Jawa Barat 16129
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INDONESIA
Jurnal Penelitian Sosial Ilmu Komunikasi
Published by Universitas Pakuan
ISSN : -     EISSN : 26568306     DOI : https://doi.org/10.33751/jpsik
Core Subject : Humanities, Education, Social,
Humanities Languange, Linguistic, Communication & Media Social Sciences
Jurnal Penelitian Sosial Ilmu Komuniasi telah terdaftar di Lembaga Ilmu Pengetahuan Indonesia (LIPI) dan telah memiliki e-ISSN: 2656-8306. Jurnal Penelitian Sosial Ilmu Komunikasi merupakan jurnal yang dikelola oleh Program Ilmu Komunikasi Fakultas Ilmu Sosial dan Ilmu Budaya (FISIB) Universitas Pakuan. Jurnal ini mengundang para peneliti, akademisi, praktisi, dan mahasiswa untuk mengirim artikel ilmiah dari hasil penelitian, makalah, dan gagasan ilmiah dengan berbagai topik tentang ilmu sosial dalam ilmu komunikasi. Jurnal ini terbit dua kali dalam satu tahun (peride April dan November)dalam bentuk digital. Jurnal ini menjalin kerja sama dengan editor lokal berstatus guru besar universitas yang akan meninjau artikel sebelum dipublikasikan. Jurnal ini ditinjau (review) dengan metode double blind dan ditinjau oleh dua orang reviewer. Fokus jurnal ini, meliputi: 1. Ilmu Komunikasi 2. Media 3. Public Relations 4. Jurnalistik 5. Komunikasi Strategik 6. Televisi dan Film 7. Periklanan 8. Komunikasi Pemasaran
Arjuna Subject : Ilmu Sosial - Komunikasi
Articles 162 Documents
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EFEKTIVITAS APLIKASI IPB MOBILE FOR STUDENT SEBAGAI PEMENUHAN KEBUTUHAN INFORMASI TENTANG KAMPUS BAGI MAHASISWA Eka Rachmawati; Qoute Nuraini Cahyaningrum; Dwi Rini Sovia Firdaus
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 6, No 1 (2022): Volume 6 Nomor 1 Tahun 2022
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jpsik.v6i1.5310

Abstract

This research aims to analyze the level of correlation between the effectiveness of the IPB Mobile for Student as the fulfillment of campus information needs for students. This research consisted of variable X namely, program success, the success of the intended, satisfication the program, level of output and input and achieving the overall objective and variable Y namely perception of the problem by user, intent for use of the information by user, internal knowledge state of the user in respect to the problem at hand, and public knowledge expectations or estimate by the user. This study uses descriptive quantitative research. Theory used in this study is Uses and Gratification theory. This study was distributing questionnaires to 101 students of IPB University. The method used to test correlation uses the Spearman Rank formula, data processing is assisted with SPSS version 25. The result of this research is theres a significance level of .000 and a correlation of .760 **. This means that there is a correlation between the two variables with a positive direction so that the higher the effectiveness of applications the higher the fulfillment of information needs for students.
APAKAH PEMUDA DESA MENGETAHUI OBYEK WISATA DI DESANYA? Gambaran Pengetahuan Pemuda Tentang Potensi Wisata Desa Ciasmara Kecamatan Pamijahan Kabupaten Bogor Yogaprasta Adi Nugraha; David Rizar Nugroho; Mariana Rista Ananda Siregar; Restu Maharani Dewi
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 5, No 2 (2021): Volume 5 Nomor 2 Tahun 2021
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jpsik.v5i2.4430

Abstract

This study was conducted to identify the perception of rural youth on tourism potential in Ciasmara Village. In addition, this study also tries to describe individual characteristics, frequency of visits to tourist objects, analyse the relationship between individual characteristics and frequency of visits with youth perceptions. Indicators on individual characteristics include age, gender, and level of education. Indicators on the frequency of youth visits include the frequency of visits to waterfalls and the frequency of visits to hot springs. The research was carried out in Ciasmara Village, Pamijahan District, Bogor Regency from April 2019 to August 2020. This method uses two approaches, namely a Survey approach to see the distribution of perceptions. The sampling technique used was purposive sampling technique with descriptive-correlational quantitative methods, descriptive statistical data analysis techniques and non-parametric statistics (Rank Spearman Chi-Square). This research found that youth in Ciasmara village have a positive perception of tourism potential in Ciasmara village but from the results of in-depth interviews it was also found that there are several challenges that need to be considered if they want to develop Ciasmara Village as a tourist village
Pengaruh Model Iklan Terhadap Citra Merek Produk Ponds Sharah Adella R; Qoute Nuraini C; Layung Paramesti
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 3, No 1 (2019): Volume 3 Nomor 1 Tahun 2019
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jpsik.v3i1.1009

Abstract

AbstractThe study conducted to identify the effect of celebrity endorser on brand image. This study uses quantitative methods with techniques used are questionnaire and literature study. The questionnaires spread to 100 respondents, respondents selected were instagram followers @pondsindonesia. Theory used is Uses and Gratification because it said that the community has full power in choosing, viewing and reading the contents of media in order to satisfy their needs. The study uses simple linear regression technique with the result says that there is a significant influence of the celebrity endorser on brand image.Keywords: advertising, brand image, celebrity endorser
ANALISIS PENDEKATAN MARKETING PUBLIC RELATIONS DALAM PENGEMBANGAN PROMOSI PARIWISATA DI KOTA BOGOR Shafia Aqsha Nuraini; Roni Jayawinangun; Imani Satriani
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 4, No 2 (2020): Volume 4 Nomor 2 Tahun 2020
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jpsik.v4i2.2514

Abstract

This study aims to find out how the Bogor Tourism and Culture Office, especially the Promotion section, runs its activities and programs to develop promotions on the tourism sector in Bogor City. The research uses qualitative research methods, Case Study. The process of data collection was carried out by conducting interviews with sources of the Bogor Tourism and Culture Office which act as Key Informants and Informants, and sources from the Ministry of Tourism Republic of Indonesia act as triangulation. The result of this study is the emergence of a development of tourism promotion in the Bogor City for audiences through an assessment of the media that has been used as a promotional tool using SWOT analysis techniques. Where the assessment was obtained from a program that had been carried out by the Bogor City Tourism and Culture Office which was categorized by using 3 Marketing Public Relations Strategies namely pull, push and pass. So that in the end these activities and developments had an impact on the increasing number of visitors who came to Bogor City. Keywords: Bogor city; marketing public relations; promotion; SWOT; tourism
MENGUAK REALITAS PRAKTIK SEDEKAH BUMI DI DESA CIASMARA KECAMATAN PAMIJAHAN KABUPATEN BOGOR R. Atang Supriatna; Yogaprasta Adi Nugraha
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 4, No 1 (2020): Volume 4 Nomor 1 Tahun 2020
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jpsik.v4i1.1804

Abstract

Agriculture is one of the important sectors that contribute to Indonesian national income. However, agricultural development currently has a tendency to increase productivity it impacts on the agricultural system which tends to make agriculture as "commodities" and reduces the position of agriculture as an spiritual activity. Mainstreaming agriculture into "commodity" has an impact on the lost of cultural infrastructure that is supporting agriculture. This study aims to (1) see the existence of Sedakah Bumi” practices in Ciasmara Village, Pamijahan District, Bogor Regency (2) Transformation practices of Sedekah Bumi” in Ciasmara village, Pamijahan District, Bogor Regency. This study uses a Rapid-Ethnography approach or fast ethnography, located in the village of Ciasmara, Pamijahan District, Bogor Regency from March 2019 - August 2019. This research found that in Ciasmara village there is still the practice of Sedekah Bumi”, but the form of the celebration is not in the form of a colossal celebration but the celebration in the form of private in the family. This form of transformation of the Sedekah Bumi” emerged as a response from the respect of each component of society so as not to violate each other's main norms adopted by each group of people. Keywords: existence, preservation of agriculture, sedekah bumi  
ANALISIS PERTENTANGAN PANDANGAN ANTARA GENERASI X DENGAN GENERASI MILENIAL TENTANG BUDAYA POPULER (Studi Semiotika Roland Barthes Pada Film My Generation) Widia Ramadhanti; Dwi Rini Sovia Firdaus; Intan Trikusumaningtias
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 5, No 2 (2021): Volume 5 Nomor 2 Tahun 2021
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jpsik.v5i2.4435

Abstract

This research aims to identify conflicting views between generation x figures with millennials in My Generation film that shows the dynamics of millennial life in the era of technological development and popular culture development interpreted through adegans and dialogues in adegans certain. This study uses a qualitative method with Roland Barthes's semiotic analysis which has the concepts of denotation, connotation and myth. Analysis of the whole adegan, six adegans have been taken that represent the conflicting views between x generation with millennial generation in the film my generation. The six adegans are analyzed through denotation and connotation and a myth appears in several adegans. The results of this study can be concluded that the conflict of views between generation x (as parents), and millennial generation (as children) towards popular culture, occurs because of differences in lifestyle and differences in the way in responding to the cycle of cultural movement.
PERTARUNGAN WACANA PEMERINTAH DAN PUBLIK TENTANG PANDEMI COVID-19 Nursatyo Nursatyo; Humaini Humaini
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 5, No 1 (2021): Volume 5 Nomor 1 Tahun 2021
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jpsik.v5i1.3289

Abstract

The Covid-19 pandemic around the world has caused various problems, especially in the health and economic sectors. Various efforts have been made by the government to overcome the impact of Covid-19. One of the government's efforts is to carry out various public communication strategies to influence public discourse and behavior in order to avoid the virus. However, the government's efforts to construct public discourse must deal with other discourses that are sourced from information spread on the internet. This article seeks to understand the construction of government discourse and other discourses by using secondary data from internet. The conclusion that can be drawn is that the discourse constructed by the government in an effort to deal with the impact of the Covid-19 pandemic is that there is always a middle way between health interests and economic interests. People must remain productive at work while maintaining health. Meanwhile, another public discourse that has also developed is that Covid-19 is a form of global conspiracy that aims to destabilize the world economy.
HUBUNGAN KUALITAS PELAYANAN INFORMASI DENGAN TINGKAT KEPUASAN PENGUNJUNG DI GEOPARK INFORMATION CENTER PALABUHANRATU Danu Triana; Qoute Nuraini; Ismail Taufik Rusfien
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 4, No 2 (2020): Volume 4 Nomor 2 Tahun 2020
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jpsik.v4i2.2510

Abstract

The aim of this research is to determine the characteristics of visitors. Finding the effective communication is delivered by the Geopark Information Center office in conveying information to visitors who come to the office. The formulation of the problem that arises in this research is to know how the Relationship between Information Services and Visitor Satisfaction Level at Palabuhanratu Geopark Information Center (GIC). As well as wanting to find out how strong is the real relationship between the service relations carried out by the GIC office with the satisfaction of visitors who come to the Geopark Information Center office.The results of this studyshows that the Relationship between the Quality of Information Services with the Level of Visitor Satisfaction at the Geopark Information Center were effective.Keywords: Palabuhanratu Geopark Information center (GIC); the quality of information services; visitor satisfaction level;.
ANALISIS PERSONAL BRANDING FADIL JAIDI DI MEDIA SOSIAL (STUDI KASUS KONTEN INSTAGRAM, TIK TOK, DAN YOUTUBE) Selly Septia Kurniati; Dini Valdiani; Ismail Taufik Rusfien
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 6, No 2 (2022): Volume 6 Nomor 2 Tahun 2022
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jpsik.v6i2.6303

Abstract

Personal branding is something that is very important and needs to be owned by every individual. Personal branding is important for a Content Creator to be more easily recognized by the audience. This research was conducted in order to determine the personal branding of Content Creator Fadil Jaidi on social media Instagram, Tik Tok, and Youtube. This research also to know the differences and analyze the suitability of the personal branding criteria of Fadil Jaidi with the theory of Rampersad. This research uses a qualitative approach. Data collection techniques in this research were content analysis, in-depth interviews, and a literature study. In addition, checking the validity of the data using source triangulation. The results of this research indicate that the personal branding of Fadil Jaidi is joking and he has different personal branding criteria in each of his social media, but the most complex platform he uses is Instagram. Next, Fadil Jaidi in building personal branding in accordance with the authentic personal branding theory with the criteria, (1) Authenticity, (2) Integrity, (3) Consistency, (4) Specialization, (5) Authority, (6) Difference, (7) Relevance, (8) Visibility, (9) Persistence, (10) Kindness and (11) Performance.
AKTIVITAS TAMPING KEBERSIHAN SEBAGAI BENTUK KOMUNIKASI ASERTIF DALAM PEMBINAAN WARGA DI RUTAN DEPOK KELAS I Dipo Krishyudi Ono; Roni Jayawinangun; Prameswari Handayani
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 6, No 1 (2022): Volume 6 Nomor 1 Tahun 2022
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jpsik.v6i1.5312

Abstract

One of the important roles to keep the inmates from being aggressive and preventing behavior that causes riots requires an accurate communication pattern strategy approach, namely assertive communication. Assertive communication communicates what you think, feel, and want clearly and unequivocally to others without feeling intimidating, violating, and belittling the rights of yourself and others. Depok Class 1 Rutan has a cell block with a total of 400 inmates out of a total of 1100 inmates who are guarded by one officer by taking turns divided into three shifts in 1 day. Inmates who are employed at the detention center or called tamping, Impact experienced from experience their time serving as companion prisoners is an increase in personal, social and vocational. The study concluded that being a companion prisoner has an impact on change. Positive self-esteem and giving them the opportunity to become more skilled and productive people after They were released from prison one of them Named Joko is a resident of a special cell block for cleaning, he helps officers clean the detention center and maintains order and ensures that the condition of the detention center is clean and well-maintained every day. This research uses the rapid-ethnography Research method with participant observation and in depth interviews to find information on how the relationship between employees and tamping is related to uncover the motivations of the inmate's companion prisoners and the impact of the role  he changed himself during his stay in prison. in creating compliance, law compliance. to maintain security and order in the class 1 detention center Depok

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