cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
Mariana Rista Ananda Siregar
Contact Email
marianasiregar@unpak.ac.id
Phone
+62251-8338650
Journal Mail Official
jpsik@unpak.ac.id
Editorial Address
Jl. Pakuan, RT.02/RW.06, Tegallega, Kecamatan Bogor Tengah, Kota Bogor, Jawa Barat 16129
Location
Kota bogor,
Jawa barat
INDONESIA
Jurnal Penelitian Sosial Ilmu Komunikasi
Published by Universitas Pakuan
ISSN : -     EISSN : 26568306     DOI : https://doi.org/10.33751/jpsik
Core Subject : Humanities, Education, Social,
Humanities Languange, Linguistic, Communication & Media Social Sciences
Jurnal Penelitian Sosial Ilmu Komuniasi telah terdaftar di Lembaga Ilmu Pengetahuan Indonesia (LIPI) dan telah memiliki e-ISSN: 2656-8306. Jurnal Penelitian Sosial Ilmu Komunikasi merupakan jurnal yang dikelola oleh Program Ilmu Komunikasi Fakultas Ilmu Sosial dan Ilmu Budaya (FISIB) Universitas Pakuan. Jurnal ini mengundang para peneliti, akademisi, praktisi, dan mahasiswa untuk mengirim artikel ilmiah dari hasil penelitian, makalah, dan gagasan ilmiah dengan berbagai topik tentang ilmu sosial dalam ilmu komunikasi. Jurnal ini terbit dua kali dalam satu tahun (peride April dan November)dalam bentuk digital. Jurnal ini menjalin kerja sama dengan editor lokal berstatus guru besar universitas yang akan meninjau artikel sebelum dipublikasikan. Jurnal ini ditinjau (review) dengan metode double blind dan ditinjau oleh dua orang reviewer. Fokus jurnal ini, meliputi: 1. Ilmu Komunikasi 2. Media 3. Public Relations 4. Jurnalistik 5. Komunikasi Strategik 6. Televisi dan Film 7. Periklanan 8. Komunikasi Pemasaran
Arjuna Subject : Ilmu Sosial - Komunikasi
Articles 162 Documents
 11   12   13   14   15 
PENGARUH PENGGUNAAN INTERNET TERHADAP KESADARAN POLITIK (KASUS PILKADES 2019 DI DESA CICADAS, KACAMATAN GUNUNGPUTRI, KABUPATEN BOGOR) Muhamad Syaipuloh; Roni Jayawinangun; Yogaprasta Adi Nugraha
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 5, No 1 (2021): Volume 5 Nomor 1 Tahun 2021
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jpsik.v5i1.3291

Abstract

This research was conducted to analyze about the effect of internet use on political awareness. This study uses one independent variable, namely internet use and one dependent variable, political awareness. The sampling technique used was Non-probability sampling with accidental sampling technique. The data analysis method used is a quantitative analysis of the validity and reliability test, the classic assumption test, simple linear regression analysis, T test and F test and the coefficient of determination using SPPS software version 22 for windows. The results showed the points of the indicator variables X are intensity, usefulness, effectiveness and variable Y which consists of indicators of knowledge, understanding, attitudes, and patterns of behavior (actions) the results are valid and reliable. In the classical assumption test data is normally distributed, heteroscedasticity symptoms occur. In the hypothesis test the use of the internet has a not positive and not significant influence on political awareness.
STRATEGI KOMUNIKASI INTERPERSONAL PENGELOLA GRUP PENJUALAN JERSEY DI FACEBOOK (STUDI KASUS BIT AND RUN PADA GRUP FACEBOOK LELANG JERSEY & AKSESORIS SEPAKBOLA DARI GO, PI, AAA ORIGINAL R7 GALLERY) Meridian Firmansyah; Mariana Siregar; Qoute Nuraini
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 3, No 1 (2019): Volume 3 Nomor 1 Tahun 2019
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jpsik.v3i1.1007

Abstract

ABSTRACT The aim of this research is to know the Interpersonal Communication Strategy of the Jersey Group Sales Manager on Facebook, a case study within the FacebookAuction Jersey Football Accessories from GO, PI, AAA-Original R7 Gallery. This research usedescriptive-qualitative method to describe how the interpersonal communication strategy use by group managers to minimize the number of bid and run actors. The results of this researchshow the connectionbetween the observations and the results of the in-depth interviews the author obtained from informant so expected to minimize the number of bid and run actors. The author analyzes the interpersonal communication strategy using social exchange theory in the form of rewards, costs, results and profits, the rate comparison shows the raw size (standard). The factors that determine the interpersonal communication strategy group manager are predictions based on psychological data, knowledge that explains, and the rules set out in private.. Keywords: communication strategy, bid and run, Facebook.
ANALISIS STRATEGI HUBUNGAN MEDIA PT KERETA API INDONESIA DAOP 1 JAKARTA SAAT MUDIK LEBARAN 2018 Fajar Widianto; Sardi Duryatmo; Mariana Rista Ananda Siregar
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 4, No 2 (2020): Volume 4 Nomor 2 Tahun 2020
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jpsik.v4i2.2512

Abstract

The background of this research is the growth of mass media in Indonesia. Meanwhile, one of the public relations activities is responding to the interests of the media to provide information to the public. This study was conducted to analyze the media relations strategy run by PT Kereta Api Indonesia (Persero) Jakarta, in the context of Eid Mubarak Holiday 2018. The research used a qualitative method, with data sources derived from primary data and secondary data. The author uses expert triangulation to test the validity of the data obtained. This study indicated that establishing a relationship with the media is very important. Public relations and the media are two parties who need each other. Public relations requires publication from the media, while the media need information to be published as news. Keyword: eid Mubarak; Indonesia railways company; media relations; public relation
ANALISIS STRATEGI KOMUNIKASI DALAM SOSIALISASI PROGRAM KARTU IDENTITAS ANAK Layung Paramesti Martha; Irma Suci Adiyasa
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 6, No 1 (2022): Volume 6 Nomor 1 Tahun 2022
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jpsik.v6i1.5315

Abstract

This study aims to analyse how the communication strategy is applied in socializing the Child Identity Card program. The study was conducted at the Population and Civil Registry Office of Bogor Regency and Cibinong District Region. This research method uses a qualitative descriptive study using two concepts, namely the communication strategy concept of R. Wayne, et al in Effendy and communication strategy barriers Ruslan. The results of this study note that the communication strategy step adopted pays attention to all components in communication. Even so, the results of the study showed that the socialization of the Childrens Identity Card program was still included in the Dukcapil program of the Indonesian Movement to be Aware of Population Administration so that for the childs own identity card program currently the emphasis was on online media and the service went directly to the community. The process of achieving a communication strategy can be said to be good even though it is still not evenly distributed as a whole in the district of Bogor because there are still people who do not know the socialization carried out and are aware of the importance of the Child Identity Card program.
REPRESENTASI GAY DALAM FILM MOONLIGHT Elisa Gunawati; Feri Ferdinan Alamsyah; Roni Jayawinangun
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 4, No 1 (2020): Volume 4 Nomor 1 Tahun 2020
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jpsik.v4i1.1802

Abstract

Gay or homosexuality is a variation of developed sexual orientation in society. The purpose of this research is to know the gay representation in Moonlight film and to know semiotic analysis of Charles Sanders Peirce in Moonlight film. Research design and research method used in this thesis is qualitative research method of Semiotics Charles Sanders Peirce and Queer Theory. The analysis of each scene has been selected as many as six scenes showing gay signs and then analyzing using Peirce model that is relation of Sign / Interpretant, Object, and Interpretant which each consist of trichotomy based on the sign that is qualisign, sinsign, and legisign, based on the object ie icon, index, and symbol, and based on interpretantnya rheme, dicisign, and argument. After observing and analyzing the scene / scene in the movie "Moonlight", researchers found the presence of gay signs in the film as a sense of curiosity Chiron against gays and homos, Chiron who seek with his identity, sexual behavior such as kissing and Kevin's masturbation against Chiron, anxiety and longing for someone, dreaming or fantasizing until ejaculation, meeting the person and embracing him, and behaving differently to his peers.Keywords: Representation, Gay, Semiotics, Moonlight
SIKAP PENGUNJUNG TAMAN EKSPRESI TERHADAP PELAYANAN INFORMASI FASILITAS KOTAK LITERASI CERDAS SEBAGAI SARANA BACA Wanda Sri Maryati; Mariana Rista Ananda Siregar; Imani Satriani
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 5, No 2 (2021): Volume 5 Nomor 2 Tahun 2021
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jpsik.v5i2.4433

Abstract

The study aims to analyze a visitor's attitude toward information services as a means of reading facilities. The model theory used in this study is the SMCR theory that stands for source, message, channel, and receiver. On this study researchers took the population in central bogor district as a population in bogor city, they were visitors or people who had already been to the expression park. The sample retrieval technique on this study uses purposive sampling. Researchers are using the slovin formula asa basis for sample from the population. The study employs two variables, X - characteristic variables of the visitor's age, gender, educational level, and work level while the Y attitude variables, cognitive, affective, and cumulative.
PENGARUH CELEBRITY ENDORSER TERHADAP MINAT PEMBELIAN PRODUK AIDI.ID (STUDI PADA FOLLOWERS INSTAGRAM AIDI.ID) Dinda Septiani Audia; Roni Jayawinangun; Feri Ferdinan
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 3, No 1 (2019): Volume 3 Nomor 1 Tahun 2019
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jpsik.v3i1.1012

Abstract

ABSTRACTThis research focuses on the use of celebrity endorser to increase the interest of buying a product with title "The Impact of Celebrity Endorser towards Interest of Purchasing Aidi.id Products (study on Aidi.id Instagram Followers)”. The data analysis technique in this research is descriptive analysis, and using transformation of ordinal data into interval with MSI (Method of Successive Interval), equal score, and classic assumption as well as double regretion.The result of this research shows that the customer interest of purchasing Aidi.id product is categorized as high, this is based on the value of transactional purchase interest, referential purchase interest, preferential purchase interest, and explorative purchase interest which are respectively on very high category. There is a significant factor of the celebrity endorser that increases the customer interest in purchasing Aidi.id products. Attractiveness factor, trustworthiness factor, and expertise factor simultaneously bring impact to the buying interest that can be seen from F Test result with the amount of .000 with the percentage of 51.3% that explains the interest variation, and the other 48.7% influenced by other variables. Keywords: Celebrity Endorser, Purchase Intention, Instagram, Aidi.id
STRATEGI MARKETING PUBLIC RELATIONS DINAS PARIWISATA DAN KEBUDAYAAN KOTA BOGOR DALAM MEMPERKENALKAN BATIK BOGOR Sinta Devi Lestari; Sardi Duryatmo; Prasetyo Adinugroho
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 5, No 1 (2021): Volume 5 Nomor 1 Tahun 2021
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jpsik.v5i1.3287

Abstract

The purpose of this study was to determine the analysis of the marketing public relations department of tourism and culture of the city of Bogor in introducing Batik Bogor. This research has a problem formulation that is not well known Bogor batik by the public, especially the Bogor community itself. In that addition to knowing the supporting factors and inhibiting factors in introducing Batik Bogor. in this study the research method used was descriptive qualitative form of written or oral words from people and the observed behavior in obtaining data used interviews, observation, and documentation. The theory used in this study is the marketing public relations and the key informant is Undang Sulaeman as the partnership and creative economy developmeint section and Sri Hartati as Bogor batik craftsman.
KOMUNIKASI PEMASARAN LURING PONDOK PESANTREN MODERN SAHID DI TENGAH ERA DIGITAL Sabila Adinda Puri Andarini
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 6, No 2 (2022): Volume 6 Nomor 2 Tahun 2022
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jpsik.v6i2.6262

Abstract

This research discusses marketing communications from Sahid Modern Islamic Boarding School which are run offline by staff and students. The purpose of this study is to find out what kind of offline marketing communication is carried out by Sahid Modern Islamic Boarding School in the current digital era. The method used in this research is descriptive qualitative. Data collection techniques are carried out through interviews and documentation. From the results of the study, it was found that Sahid Modern Islamic Boarding School has implemented several forms of offline promotional activities in attracting prospective students. These offline promotional activities include taking a direct approach to prospective students, such as doing door-to-door strategy, word of mouth, exhibitions, and through business partners. Two-way communication is required, as well as the credibility of the informant and the form of the message are two important points in this research.
ANALISIS KUALITAS PENINGKATAN PELAYANAN MELALUI APLIKASI MOBILE JELAJAH KEBUN RAYA BOGOR Ayang Risma Yulianita; Tiara Puspanidra; Ratih Siti Aminah
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 4, No 1 (2020): Volume 4 Nomor 1 Tahun 2020
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jpsik.v4i1.1807

Abstract

Abstract Technology mobile application is utilized by the Bogor Botanical Gardens under Lembaga Ilmu Pengetahuan Indonesia (LIPI) as one of the attractions in the city of Bogor by designing an Android-based mobile application for visitors to the Bogor Botanical Gardens, called Jelajah Kebun Raya Bogor application. This research is a qualitative descriptive study using Kotler's theory of the quality dimensions of service delivery which includes physical evidence, empathy, reliability, quick response and assurance. The results of the research note that the application is designed to improve the quality of public services and to facilitate the visitors down the extent of the area of the Bogor Botanical Gardens. There are features on applications i.e., features information about the history of the plant and other historic buildings that are in the Bogor Botanical Garden to make it easy for visitors to get the information needed to facilitate navigation and features visitors exploring the vastness of the areas of the Bogor Botanical Gardens, content in the application is accurate and secure, in accordance with the needs of visitors, improve the renewal applications. Keywords: Service Improvement, Mobile Application, Jelajah Kebun Raya Bogor.

Page 13 of 17 | Total Record : 162

 11   12   13   14   15 

Filter by Year

2019 2025


Reset
Filter By Issues
All Issue Vol 9, No 1 (2025): Volume 9 Nomor 1 Tahun 2025 Vol 8, No 2 (2024): Volume 8 Nomor 2 Tahun 2024 Vol 8, No 1 (2024): Volume 8 Nomor 1 Tahun 2024 Vol 7, No 2 (2023): Vol 7, No 2 (2023) Vol 7, No 1 (2023): Volume 7 Nomor 1 Tahun 2023 Vol 6, No 2 (2022): Volume 6 Nomor 2 Tahun 2022 Vol 6, No 1 (2022): Volume 6 Nomor 1 Tahun 2022 Vol 5, No 2 (2021): Volume 5 Nomor 2 Tahun 2021 Vol 5, No 1 (2021): Volume 5 Nomor 1 Tahun 2021 Vol 4, No 2 (2020): Volume 4 Nomor 2 Tahun 2020 Vol 4, No 1 (2020): Volume 4 Nomor 1 Tahun 2020 Vol 3, No 2 (2019): Volume 3 Nomor 2 Tahun 2019 Vol 3, No 1 (2019): Volume 3 Nomor 1 Tahun 2019 More Issue