cover
Contact Name
Yananto Mihadi Putra
Contact Email
yananto.mihadi@mercubuana.ac.id
Phone
+62215871335
Journal Mail Official
jurnalabdimasyarakat@gmail.com
Editorial Address
Pusat Pengabdian Pada Masyarakat, Universitas Mercu Buana, Jl. Raya Meruya Selatan, Kembangan, Jakarta
Location
Kota adm. jakarta barat,
Dki jakarta
INDONESIA
Jurnal Abdi Masyarakat (JAM)
ISSN : 2460352X     EISSN : 26855623     DOI : 10.22441/jam
The aim of Jurnal Abdi Masyarakat ( JAM ) journal is to publish result of community services activities from the perspective of Technology, Entrepreneurship and Social Society. Main topics of interest but not limit to : Communication Supply Chain Management Lean Manufacturing and Services Productivity Improvement Innovation Management in Operations Performance Management & Improvement System Psychology Design Public Health Public Environment Accounting
Arjuna Subject : Umum - Umum
Articles 170 Documents
Pemanfaatan Digital Marketing Untuk Meningkatkan Penjualan Pada Usaha Kecil Masyarakat di Palmerah ANISAH HAIDAR
Jurnal Abdi Masyarakat (JAM) Vol 9, No 1 (2023): JAM (Jurnal Abdi Masyarakat)-September 2023
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jam.v9i1.16193

Abstract

Kegiatan Pengabdian ini bertempat di kawasan RT 05 di daerah kecamatan Palmerah. Kegiatan ini bertujuan untuk membantu mengembangkan bisnis para pelaku UMKM di daerah tersebut dengan memanfaatkan digital marketing sebagai salah satu strategi marketing ditengah pandemi ini. diharapkan dengan pelatihan ini peserta dapat membuat akun toko online, mempersiapkan dokumen persyaratan pendaftaran, membuat website free serta membuat konten untuk penawaran berbasis digital untuk meningkatkan penjualan mereka di sosial media. Selain itu, kegiatan ini juga mengajarkan para pelaku usaha kecil dan menengah untuk beriklan online di beberapa aplikasi onlinenya, seperti tokopedia, shopee, dan instagram.
Penguatan Kapasitas Pembuatan Konten Digital Katekese dan Literasi Media bagi Frater Seminari Tinggi St. Petrus Paulus Bandung Anton Binsar; AG Eka Wenats Wuryanta; Veronika Kaban; Maria Advenita Gita Elmada; Kevin Sanly Putera
Jurnal Abdi Masyarakat (JAM) Vol 9, No 1 (2023): JAM (Jurnal Abdi Masyarakat)-September 2023
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jam.v9i1.20009

Abstract

Penggunaan media baru untuk tujuan pewartaan iman kehidupan beragama semakin tidak terelakkan. Saat umat beragama menjadikan penggunaan media digital sebagai rutinitas, para komunikator iman juga perlu hadir di media digital untuk menyampaikan ajaran imannya. Lewat pengabdian kepada masyarakat ini, kami mengadakan penguatan kapasitas pembuatan konten digital katekese dan literasi media bagi 32 calon imam Keuskupan Bogor di Seminari Tinggi St. Petrus Paulus, Bandung. Selama dua hari, peserta dibekali pengetahuan dan keterampilan untuk menggunakan media baru dalam konteks pengajaran iman Katolik. Lima sesi yang dihadirkan mencakup orientasi sikap para pemuka agama Katolik terhadap perkembangan teknologi digital, kecermatan konsumsi informasi, kontekstualisasi konten, ragam multimedia baru, dan keterampilan produksi konten kreatif. Peserta juga diberi kesempatan untuk memproduksi konten sebagai hasil dari penguatan kapasitas ini. Program ini mendapat respon sangat baik dan diharapkan untuk diselenggarakan kembali dengan durasi yang lebih lama di kesempatan mendatang. Penguatan kapasitas ini menjadi contoh pelatihan media digital dan pembuatan konten dengan audiens para pemuka agama di Indonesia.
Using School Meal Report in improving the performance of school children meal at PAUD Bintang Harapan, Tanjung Morawa, North Sumatera Haripin Togap Sinaga
Jurnal Abdi Masyarakat (JAM) Vol 9, No 1 (2023): JAM (Jurnal Abdi Masyarakat)-September 2023
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jam.v9i1.21622

Abstract

At the age of  0 to 6 year is a period of growth acceleration and development. To achieve growth and development maturation, optimal nutrition is needed (Maisuari, 2022). To meet the optimal nutritional for school children needs better food supplies in school meand or breakfast               In this community service activities, the team designed the school meal report book for scoring the performance of school meal.The food report book is a communication media between teaches and parents on children school food. This book contains seven item to measures, namely 1) type of foods, 2) type of nutritent, 3) processing, 4) meal serving, 4) consumption, 5) consumption, 6) drinks and 7) meal box Every day teachers observe meals dan giving scoring. Number of children used meal report book is 60 children from five classes. Each children have one meal report book. The activities of using meal report book is six weeks. Each item of meal performance was scored into three categories;  6, 8 and 10. Example if  types of foods only 1 or 2 types such as rice and fish it is scored 6. If 3- 4 types it is scored 8 and if more than 4 types the scoe is 10After six weeks using the meal report book, there were positive changes in several items of food performance.Among seven items of food performance, the average score of serving and type of drinks (7.0) are lower than other items. In week 2, five among seven items had low score. Only consumption and meal box had higher scores. This trend of scores also happened in week 3 and week 4. In week 5 and 6, only the score of drinks was low (7.5), while other variable had higher scores; types of foods 7.9, servings 7.9, types of nutrient 7.9 and score for consumption was the highest 9.0.Introducing meals report can affect the performance of school meals in processing, serving and nutrient contents
PSIKOEDUKASI: BAHAYA DAN BIJAKLAH DALAM BERMEDIA PADA REMAJA Satriyo Yusuf Septiaji
Jurnal Abdi Masyarakat (JAM) Vol 9, No 1 (2023): JAM (Jurnal Abdi Masyarakat)-September 2023
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jam.v9i1.18156

Abstract

Dengan berkembang dan majunya teknologi khususnya di dunia digital, membuat terbentuknya fenomena baru. Salah satunya yaitu cyberbullying. Cyberbullying merupakan tindakan perundungan yang terjadi di dunia maya yang dilakukan untuk mengancam, merendahkan, mengejek, dan bahkan melecehkan korban.. Cyberbullying memiliki dampak yang besar bagi seseorang yang menjadi korban baik dari segi psikis maupun fisik. Mereka yang menjadi korban akan merasa rendah, tidak berdaya, nafsu makan yang berkurang karena memikirkan cyberbullying yang dialami, gelisah, konsentrasi menurun, dapat menurunkan prestasi akademik remaja, dan dampak paling buruknya adalah adanya niatan untuk bunuh diri. Selain itu, mereka yang mengalami cyberbullying dapat mengalami trauma. Melalui permasalahan tersebut, diperlukan edukasi khususnya pada remaja mengenai bahaya dan dampak negatif dari cyberbullying. Sehingga, harapan kedepannya remaja yang mengikuti kegiatan ini dapat lebih bijak dalam berinteraksi di dunia maya dan dapat lebih bijak dalam bermedia sosial. Metode yang digunakan dalam kegiatan ini adalah pemberian edukasi yang berupa konsep, kejadian sebenarnya, dan dasar yang bersumber dari apa yang diajarkan.
Pelatihan Pembuatan Produk Junglegold Bali Sebagai Upaya Mendukung Kegiatan Promosi Lestari, Ni Kadek Adelia; Kumara, I Nyoman Indra
Jurnal Abdi Masyarakat (JAM) Vol 10, No 1 (2024): JAM (Jurnal Abdi Masyarakat) - September 2024
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jam.v10i1.26588

Abstract

Junglegold Bali, produsen cokelat lokal di Bali, telah berkembang selama lebih dari satu dekade. Awalnya dikenal sebagai Pod Chocolate pada tahun 2010, namanya kemudian diubah menjadi Junglegold. Tujuan dari upaya ini adalah untuk meningkatkan efektivitas promosi Junglegold Bali melalui pembuatan flyer elektronik berkualitas. Dengan persaingan yang ketat di industri pariwisata Bali, strategi promosi yang inovatif dan efektif sangat penting bagi Junglegold Bali untuk mempertahankan dan memperluas pangsa pasarnya. Oleh karena itu, inisiatif ini bertujuan untuk membuat brosur elektronik yang menarik, informatif, dan sesuai dengan kebutuhan serta preferensi audiens target, terutama generasi muda dan wisatawan domestik, sambil tetap memenuhi standar kualitas dan estetika. Melalui pendekatan kualitatif, wawancara mendalam dengan tim pemasaran Junglegold Bali mengungkap bahwa flyer elektronik yang dirancang berhasil menampilkan keunikan dan daya tarik Junglegold Bali, memperkuat promosinya di pasar pariwisata Bali yang sangat kompetitif.
Learning Literacy And Numeracy Through Fun Learning Approach Agustin, Zulva Awalia; Assidiq, Syahrul; Ripaldi, Ripaldi; Hopeman, Teofilus Ardian; Nurulaeni, Fitria
Jurnal Abdi Masyarakat (JAM) Vol 10, No 1 (2024): JAM (Jurnal Abdi Masyarakat) - September 2024
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jam.v10i1.27376

Abstract

The challenge of improving literacy and numeracy is still a major focus in many countries, including Indonesia. Based on the Program for International Student Assessment (PISA) in 2022, the results of the evaluation of the literacy and numeracy skills of students in Indonesia again showed a disappointing ranking. This is in line with the problems found at the community service location, namely low student interest in reading. So this research has a goal as a community service effort to improve and optimize students' literacy and numeracy skills through a fun learning approach. This community service activity was carried out at SDN Gunung Sunda which is located in Cikakak District, Sukabumi Regency, West Java. The community service methods used are observation, lecture, and training methods. The results obtained in this study are students are more fond of reading and motivated in terms of literacy and numeracy by using a fun learning approach.
Seni Tari Kontemporer Sebagai Media Komunikasi Antar Generasi di Kampung Dadap Kota Tangerang Selatan. Nuriman, Dian Agustine; Octory, Gadis
Jurnal Abdi Masyarakat (JAM) Vol 10, No 1 (2024): JAM (Jurnal Abdi Masyarakat) - September 2024
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jam.v10i1.26469

Abstract

Dance is a type of non-verbal communication that conveys messages through coordinated movements to the audience. Currently, contemporary dance is popular with Generation Z and also the Millennial generation who are at the age of having teenage children. This happens because digital communication media is so massive in presenting new cultural offerings through dance, especially on social media, that contemporary dance is popular with Generation Z and Millennials. The rise of problems in teenagers is often caused by a lack of good communication through interpersonal communication between parents and children. Along with the growth in social media consumption that occurs in Indonesia, it also affects the lack of communication within the family. Therefore, by conducting contemporary dance training carried out by mothers and children in Dadap village, South Tangerang, it is hoped that it can become a medium of communication between generations to create harmonious and useful collaboration activities in fostering communication between generations of parents and children in Dadap village. South Tangerang.
Penyuluhan Pentingnya Merawat dan Menyikat Gigi dengan Benar di SDN 1 Kemlakagede Abdullah, Naghifari; Darwan, Darwan
Jurnal Abdi Masyarakat (JAM) Vol 10, No 1 (2024): JAM (Jurnal Abdi Masyarakat) - September 2024
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jam.v10i1.22921

Abstract

Teeth are the first part of the body to process food digestion. Good dental condition is very important for overall health, including general physical condition, the ability to chew and speak, as well as one's appearance and social relationships with others. The purpose of this research is so that students can increase their knowledge and awareness about the importance of dental health and can avoid dental caries and how to brush their teeth properly and correctly. The method used is counseling and socialization regarding how to brush teeth properly and the practice of brushing teeth directly to students in grades 4-6 SDN 1 Kemlakagede. The results of this study are that this work program can increase understanding of the importance of dental health. In addition, children also know more about how to care for and brush their teeth properly and correctly.
Hydroponic Business Diversification: Health Detox Drinks In Improving The Economy And Food Security Of Urban Communities In South Meruya Zamzami, Annisa Hakim; Asih, Daru; Melzatia, Shinta; Putri, Febry Kurnia; Saputra, Ahmad Reza
Jurnal Abdi Masyarakat (JAM) Vol 10, No 1 (2024): JAM (Jurnal Abdi Masyarakat) - September 2024
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jam.v10i1.25707

Abstract

One way to reduce greenhouse gas emissions is by reforestation. Reforestation that can provide benefits for South Meruya residents who have limited land can use the Hydroponic method to grow crops. In order for the buying and selling power of hydroponic vegetables to increase, it is necessary to develop the business by increasing the types of products derived from hydroponic harvests, namely health detox drinks, to improve the economy and family food security. This activity is designed holistically to introduce the public to the concept of the importance of business diversification to find product ideas that can be developed from existing resources, calculate cost and selling prices, create attractive product packaging with halal guarantees, and market products online through media. social and marketplace. Potential that can be developed by partners includes the willingness of South Meruya PKK women, internet networks, awareness of entrepreneurship, increased demand for healthy food and drinks, especially hydroponic vegetables and derivative products, health detox drinks. In the end, this activity is expected to improve the economy of the urban communities targeted by the activity.
Sensitivity Training of Inclusive Campus Services for Students with Disabilities at Mercu Buana University Harahap, Rachmita Maun
Jurnal Abdi Masyarakat (JAM) Vol 10, No 1 (2024): JAM (Jurnal Abdi Masyarakat) - September 2024
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jam.v10i1.21912

Abstract

Universitas Mercu Buana (UMB) has not declared itself an inclusive higher learning institution. However, there has been a long-standing concern for specific students with disabilities. More than 27 students with disabilities have been admitted to UMB. As the university has not provided accommodation facilities that cater to different disabilities, some students with disabilities may take 5–6 years to graduate because they are unable to actualize themselves fully. For UMB to set an example and serve as a model for inclusive campuses in Indonesia, the activity's goals are to raise awareness of the need for inclusive campuses and provide sensitivity training for the academic community regarding special services for students with disabilities. The strategies for implementing this activity include promoting the development of inclusive campus policies, holding sensitivity training for special services for students with disabilities for the UMB academic community, and assessing and evaluating the training participants. The participants have gained an understanding of the perspectives of students with disabilities and how to interact with them through simulations as a result of this exercise. Following the needs of students with various disabilities, the academic community aims to prepare the availability of reasonable accommodation facilities. The participants could absorb, process, and understand what the two presenters had to say