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Jurnal Manajemen Bisnis dan Kewirausahaan

jmbk
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Published by Universitas Tarumanagara

ISSN : - EISSN : 25980289 DOI : http://dx.doi.org/10.24912/jmbk

Core Subject : Economy, Social,

Economics, Econometrics & Finance Social Sciences

Jurnal Manajemen Bisnis dan Kewirausahaan (E-ISSN: 2598-0289) is a peer-reviewed journal, which provides a forum for publishing scientific articles in management and business field, including genuine research result, novel scientific review, and critics or comments about management nowadays. Jurnal Manajemen Bisnis dan Kewirausahaan published by Magister Manajemen Universitas Tarumanagara. Jurnal Manajemen Bisnis dan Kewirausahaan accepts articles or manuscript in the management and business field from various source, academics and researchers, both national and international.

Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)

Articles 958 Documents

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Pengaruh Waktu Tunggu, Harga dan Kualitas Pelayanan terhadap Kepuasan Konsumen pada Maskapai XYZ Terminal 1B di Bandara Soekarno Hatta Seri Warsih
Jurnal Manajemen Bisnis dan Kewirausahaan Vol 1, No 1 (2017): Jurnal Manajemen Bisnis dan Kewirausahaan
Publisher : Universitas Tarumanagara

This study aims to determine the effect of waiting time, price and quality of service to customer satisfaction and analyze the most dominant variable affecting consumer satisfaction. Based on the results of this study is expected to realize the management of companies more effective and efficient. Population in this research is all passengers who use flight service from XYZ terminal terminal 1b at the Soekarno Hatta Airport Tangerang. Sampling technique conducted by the writer is Purpose Sampling, so that in the study only taken 100 passengers using XYZ airline. Method of data collection using questionnaire method and data analysis method using quantitative analysis with hypothesis proof. Hypothesis testing conducted is classical assumption test, multiple linear regression analysis, coefficient of determination (R2), “t” test and “F” test. Based on the results of data analysis and hypothesis testing, it can be concluded as follows: 1) waiting time partially influential and significant to customer satisfaction, 2) price partially influential and significant to customer satisfaction, 3) quality of service partially significant and significant customer satisfaction, 4) waiting time, price and service quality simultaneously have an effect on and significant to consumer satisfaction.

Pengaruh Kualitas Pelayanan, Reputasi Perusahaan, Dan Kepuasaan Nasabah Dalam Menciptakan Loyalitas Nasabah Pada Penggunaan Mobile Banking Di Pt Bank Xyz Octario Edo Setyawan dan Anas Lutfi
Jurnal Manajemen Bisnis dan Kewirausahaan Vol 3, No 3 (2019): Jurnal Manajemen Bisnis Dan Kewirausahaan
Publisher : Universitas Tarumanagara

This study aims to analyze the quality of service, reputation and loyalty of customers to mobile banking user loyalty at Bank XYZ. In addition, it can provide valuable input for customers in maintaining and improving service quality and customer satisfaction. This research uses qualitative methods and is included in survey research. Data to be used is the primary data obtained through the distribution of questionnaires. This, in this study is a Bank XYZ loan. The number of surveys will be conducted on 122 people who have used mobile banking at Bank XYZ. According to Aritonang (2007), the minimum number of respondents is 5 times from the question point, that is 5 x 22: 110 obtained from the number of respondents is 122. The research period is cross sectional where the data is done at one time. Time is done in the period April - May 2018. Data analysis is done using statistical analysis with multiple linear regression analysis with the help of SPSS program version 24.00. The results showed that customer satisfaction and satisfaction proved to have positive and positive impact on customer loyalty at PT Bank XYZ. Quality of service and customer satisfaction is very influential as much as 61.6% of customer loyalty. The company's reputation proved to have no effect on customer loyalty in PT Bank XYZ because it has a sig value> 0.05.

Analisa Kinerja Keuangan Perusahaan Sesudah Dan Sebelum Restrukturisasi Dengan Metode Economic Value Added (Studi Kasus Pt M) Yoseano Adrianus dan Suwinto Johan
Jurnal Manajemen Bisnis dan Kewirausahaan Vol 2, No 3 (2018): Jurnal Manajemen Bisnis Dan Kewirausahaan
Publisher : Universitas Tarumanagara

Maximize the profit, it was a belief that every financial worker knows in their mind while they work, even though in present day maximize the shareholder’s equity is the belief. There are many measurements to analyze financial performance of a company and EVA (Economic Value Added) was add to measure the company financial performance within year 2009 until 2016. In this study, PT M one of the well-known holding group company in Indonesia has facing a financial struggle within the internal company under the holding. So restructuring was decision to do on 2013 as turning point of the financial company. The result of the test with Wilcoxon signed ranked test is said that there is no difference between the company do restructuring or not do it. In fact, the financial performance of the company gotten worse for the restructuring process, but it is very dilemmatic inside the holding because if PT M not do the restructuring, one of the major division will collapse and giving threat to the holding company.

Strategi Manajemen pada Street Food Yolkee di Pusat Kuliner Pasar Lama Tangerang Hana Nathasya
Jurnal Manajemen Bisnis dan Kewirausahaan Vol 4, No 1 (2020): Jurnal Manajemen Bisnis dan Kewirausahaan
Publisher : Universitas Tarumanagara

The purpose of this research is to analyze IFE, EFE, IE Matrix on Yolkee, and to find the strengths and weaknesses using SWOT analysis, and to know the right management strategy that can applied by Yolkee using QSPM. The type of research used in this study is qualitative descriptive approach. The data used in this research is primary data. The collection of data obtained from the field reaserch and study of literature. Results of this study showed the IFE, EFE, IE Matrix, SWOT analysis of Yolkee, and the management strategies that can applied by Yolkee by using QSPM.

Pentingnya Strategi Bisnis Yang Tepat Dalam Mempertahankan Eksistensi Suatu Usaha (Studi Kasus: Penutupan Sevel) Ari Yuliani; Eko Harry Susanto
Jurnal Manajemen Bisnis dan Kewirausahaan Vol 3, No 1 (2019): Jurnal Manajemen Bisnis Dan Kewirausahaan
Publisher : Universitas Tarumanagara

Sevel is a well known brand for convinience store that has thousand outlets in seventeen countries. In June 2018 Sevel had to stop their business in Indonesia due to the buyout failure by Charoen Pokphand. Sevel should have still operate their business as they have strong management and infrastructure to do so. The purpose of this study is to examine whether the business strategies they had been running for is the right strategies and if its not, what kind of strategies should be applied for the company business. The analysis methods of this research use five matrix, i.e Internal Factor Evaluation (IFE) Matrix, Eksternal Factor Evaluation (EFE) Matrix, Competitive Profil Matriks (CPM), SWOT Matrix, SPACE Matrix, Internal Eksternal (IE) Matrix and QSPM. The QSPM matrix result shows that Sevel should focus on market penetration strategy in 2016 as there were so many factors, either form internal or eksternal environment, to support their action plan while they still can run few strategies from retrenchement strategy as necessary.

Faktor-Faktor Yang Mempengaruhi Return Saham Pada Perusahaan Manufaktur Yang Terdaftar Di Bursa Efek Indonesia Henny Damayanti Pradrwati
Jurnal Manajemen Bisnis dan Kewirausahaan Vol 2, No 4 (2018): Jurnal Manajemen Bisnis Dan Kewirausahaan
Publisher : Universitas Tarumanagara

The purpose of this research is to obtain empirical evidence about the factors that influence stock return in the manufacturing companies that listed in Indonesia Stock Exchange. Independent variables used in this research are price to book value, return on equity, return on asset, earnings per share, and current ratio.The populations used in this study are manufacturing companies listed in Indonesia Stock Exchange during 2013-2016. The sample of this research use 50 manufacturing companies. Samples are obtained through purposive sampling method. Data are analyzed using multiple regression analysis.The results shows that price to book value, return on equity, return on asset, and earnings per share have influence towards stock return. However, current ratio have no influence toward stock return.

Analisis Pengaruh Faktor –Faktor Total Quality Management (Tqm) Terhadap Kinerja Perusahaan Pt Xyz Vania Novianty
Jurnal Manajemen Bisnis dan Kewirausahaan Vol 3, No 3 (2019): Jurnal Manajemen Bisnis Dan Kewirausahaan
Publisher : Universitas Tarumanagara

This research was conducted at PT XYZ, a national construction company that offers design and construction services. The condition of PT XYZ is still weak in terms of company’s performance such as inefficient management, limited fund, technological limitations, tools, methods, and low quality human resources. Therefore, it is necessary to select a management system that can help the company to maintain product quality and improve company’s performance. This paper identifies management system decision that may assist company to maintain product quality and increase company’s performance for example Total Quality Management (TQM).TQM consist of six dimensions of leadership, strategic planning, customer focus, use of information and analysis, human resource management, and process management. The methods of data collection were conducted through interview and questionnaires. The samples used in this research are 185 employees, however valid usable data submitted were 176 data. The analysis uses multiple regression method on Statistical Package Social Science (SPSS) software as its single processing tool. The results show that leadership, customer focus, human resource management, and process management were significantly influence company’s performance, but strategic planning and usage of information and analysis were not significantly influence company’s performance.

Pengaruh Bi Rate, Inflasi, Fluktuatif Kurs Dan Volume Perdagangan Saham Terhadap Indeks Harga Saham Gabungan Periode 2009-2017 Herlina dan Indra Widjaja
Jurnal Manajemen Bisnis dan Kewirausahaan Vol 2, No 4 (2018): Jurnal Manajemen Bisnis Dan Kewirausahaan
Publisher : Universitas Tarumanagara

The capital market is the liaison between investors and companies or within the government. Over the past few years, stock prices in Indonesian stocks have shown improved performance. JCI movement reflects the financial condition of business companies in Indonesia. Changing conditions can give positive or negative information on commercial transactions. Based on the results of the research, simultaneous macro variables are BI Rate, inflation, volume and trading volume that have a significant influence on JCI with sig value of 0.000 <0.01. While partially, BI rate and trading volume have a significant influence on JCI with BI sig rate of 0.000 <0,05 and trading volume sig 0.002 <0.01. The exchange rate and the exchange rate have no influence on the JCI with the sig value of inflation of 0.940> 0.05 and the fluctuating sig exchange rate of 0.584> 0.05.

Pengaruh Brand Satisfaction, Brand Trust, dan Brand Experience Terhadap Brand Loyalty Kompas Digital Ignatius Aditya dan Miharni Tjokrosaputro
Jurnal Manajemen Bisnis dan Kewirausahaan Vol 4, No 1 (2020): Jurnal Manajemen Bisnis dan Kewirausahaan
Publisher : Universitas Tarumanagara

This research was conducted in order to assess the effect of brand satisfaction, brand trust, and brand experience to brand loyalty of Kompas digital. The research implemented quantitative method, in which questionnaire were distributed to a total of 150 respondents, thus enabling the data to be analyzed. Data were collected from respondents in Jakarta regions. Data were analyzed by SPSS version 21.00 for windows using multiple linier regression method. After conducting data analysis, it was revealed that brand satisfaction and brand experience individually have a positive impact on brand loyalty. Meanwhile brand trust doesn’t have a positive impact toward brand loyalty. But all three variables simultaneously have a significant effect toward brand loyalty.

Jurnal Manajemen Bisnis dan Kewirausahaan Admin Magister Manajemen
Jurnal Manajemen Bisnis dan Kewirausahaan Vol 4, No 1 (2020): Jurnal Manajemen Bisnis dan Kewirausahaan
Publisher : Universitas Tarumanagara

Jurnal Manajemen Bisnis dan Kewirausahaan

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Home Page

OAI Link

Editorial Team

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Reviewer

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Contact Name Maria

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Phone +628161961710

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Editorial Address Program Studi MM Untar, Kampus 1, Gedung Utama, Lantai 14 Jl. Let. Jen. S. Parman No. 1 Grogol, Jakarta 11440

Location Kota adm. jakarta barat, Dki jakarta INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Contact Name
Maria

Contact Email
-

Phone
+628161961710

Journal Mail Official
jmbkmm@untar.ac.id

Editorial Address
Program Studi MM Untar, Kampus 1, Gedung Utama, Lantai 14 Jl. Let. Jen. S. Parman No. 1 Grogol, Jakarta 11440

Location
Kota adm. jakarta barat,

Dki jakarta

INDONESIA