cover
Contact Name
Kasnowo
Contact Email
bismanfe18@gmail.com
Phone
+6285228771555
Journal Mail Official
-
Editorial Address
Program Studi Manajemen, Fakultas Ekonomi, Universitas Islam Majapahit, Mojokerto, Indonesia Jl. Raya Jabon, Km. 0,7 Mojokerto, Tlp/Fax (0321) 399474, Gd. Andalusia, Lt.2
Location
Kab. mojokerto,
Jawa timur
INDONESIA
Bisman (Bisnis dan Manajemen): The Journal of Business and Management
ISSN : 26147734     EISSN : 26146592     DOI : -
Bisman (Bisnis dan Manajemen): The Journal of Business and Management, is an electronic scientific journal published online twice per year or once per semester in February and August. Bisman (Bisnis dan Manajemen): The Journal of Business and Management has been rewarded e-ISSN 2614-6592 since 2018, otherwise printed ISSN 2614-7734. Bisman (Bisnis dan Manajemen): The Journal of Business and Management aims to improve the quality of science and channel the interest of sharing and dissemination of knowledge and business for scholars, students, practitioners, and the observer of science in Management. Bisman (Bisnis dan Manajemen): The Journal of Business and Management accepts the results of studies and research articles which have not been published in other media. Bisman (Bisnis dan Manajemen): The Journal of Business and Management is published by The Management Department of Economic Faculty in Universitas Islam Majapahit in collaboration with Aliansi Pengelola Jurnal Ekonomi dan Bisnis Indonesia (ALJEBI).
Articles 315 Documents
Pengaruh Servicescape dan Kualitas Komunikasi terhadap Loyalitas nasabah melalui Kepuasan nasabah sebagai variabel intervening (studi pada nasabah Bank Tabungan Pensiunan Nasional Kantor Cabang Yogyakarta) Pricilia Sinta Sakinda; Henny Welsa; Muinah Fadhilah
Bisman (Bisnis dan Manajemen): The Journal of Business and Management Vol. 3 No. 2 (2020): Agustus 2020
Publisher : Program Studi Manajemen, Fakultas Ekonomi, Universitas Islam Majapahit, Jawa Timur, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37112/bisman.v3i2.792

Abstract

The purpose of this study was to examine direct and indirect effects of an integrated model of servicescape and communication quality upon customer loyalty, and considered customer satisfaction as intervening variable. This study used a causal design. The main data used in this study are primary data collected through the circulation of questionnaires to the respondents BTPN bank customers in Yogyakarta. The sampling technique using purposive sampling method to determine the sample based on the consideration of researchers. Data Analysis used Partial Least Square (PLS) yaitu SEM berbasis variance, dengan software SmartPLS. Based on the analysis it can be concluded that: the result of study supports the influence of servicescape to customer satisfaction, supports the influence of servicescape to customer loyalty, supports the influence of communication quality to customer satisfaction, supports the influence of communication quality to customer loyalty, supports the influence of customer satisfaction to customer loyalty, supports the influence of servicescape to customer loyalty through customer satisfaction, supports the influence of communication quality to customer loyalty through customer satisfaction.
Analisis Keputusan Pembelian Berbasis Sikap Konsumen Mar’atush Sholihah; Ambar Lukitaningsih; Henny Welsa
Bisman (Bisnis dan Manajemen): The Journal of Business and Management Vol. 3 No. 2 (2020): Agustus 2020
Publisher : Program Studi Manajemen, Fakultas Ekonomi, Universitas Islam Majapahit, Jawa Timur, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37112/bisman.v3i2.793

Abstract

This study to determine the significance of the positive influence of research variables. The variables of this study are ease of access, attractiveness of post massage, responsiveness of service, consumer attitudes and purchasing decisions. The population of this research is Azza Wedding wedding package consumers in 2019. The number of samples in this study 100 respondents were determined using the Slovin method for known population numbers, data collection methods using probability methods and sampling techniques using simple random sampling. The data analysis tool uses a questionnaire. For testing instruments using the SPSS 18.0 program with a significance level of 0.05. Data analysis techniques for indicator testing, model fit testing and hypothesis testing using the Smart PLS 3.0 program The results of this study indicate: 1) ease of access has a positive and significant effect on consumer attitudes, 2) attractiveness of post massage has a positive and significant effect on consumer attitudes, 3) service responsiveness has a positive and not significant effect on consumer attitudes, 4) consumer attitudes have a positive effect and significant on purchasing decisions, 5) ease of access has a positive and significant effect on purchasing decisions, 6) attractiveness of post massage has a positive and not significant effect on purchasing decisions, 7) responsiveness of service has a positive and not significant effect on purchasing decisions, 8) ease of access positive and significant effect on purchasing decisions through consumer attitudes, 9) attractiveness of post massage has a positive and significant effect on purchasing decisions through consumer attitudes, 10) responsiveness of service has a positive and not significant effect on purchasing decisions through attitude consumer.
Pengaruh Operating Leverage Dan Likuiditas Terhadap Nilai Perusahaan Dengan Struktur Modal Sebagai Variabel Intervening Pada Perusahaan Sektor Consumer Goods Industry Yang Terdaftar Di Bursa Efek Indonesia Tahun 2016 - 2018 Zahrah Nabilah; Sri Hermuningsih; Gendro Wiyono
Bisman (Bisnis dan Manajemen): The Journal of Business and Management Vol. 3 No. 2 (2020): Agustus 2020
Publisher : Program Studi Manajemen, Fakultas Ekonomi, Universitas Islam Majapahit, Jawa Timur, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37112/bisman.v3i2.794

Abstract

The purpose of this study is to examine the direct and indirect effects of Operating Leverage and Liquidity on Firm Value with Capital Structure as an intervening variable. The sampling technique uses purposive sampling method to determine the sample based on the consideration of researchers. Data analysis uses Partial Least Square (PLS), which is variance-based SEM, with SmartPLS software. The analysis shows that (1) there is a negative and insignificant influence between Operating Leverage on Capital Structure (2) there is a positive and significant effect between Liquidity on Capital Structure (3) there is a negative and insignificant influence between Operating Leverage on Firm Value (4 ) there is a negative and insignificant effect between Liquidity on Firm Value (5) there is a negative and insignificant influence between Capital Structure on Company Value (6) Capital Structure cannot mediate between Operating Leverage and Liquidity on Firm Value.
Analisis Varians Sebagai Alat Pengendali Manajemen pada Departemen Produksi PT Surya Sakti Utama Surabaya Budi Utami; Eny Setyariningsih
Bisman (Bisnis dan Manajemen): The Journal of Business and Management Vol. 3 No. 2 (2020): Agustus 2020
Publisher : Program Studi Manajemen, Fakultas Ekonomi, Universitas Islam Majapahit, Jawa Timur, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37112/bisman.v3i2.795

Abstract

Budgeting atau penganggaran merupakan suatu proses perencanaan dan pengendalian kegiatan operasi perusahaan yang dinyatakan dalam satuan kegiatan dan satuan uang yang bertujuan untuk memproyeksikan operasi perusahaan tersebut dalam proyeksi laporan keuangan. Kegiatan produksi adalah salah satu fungsi dalam kegiatan perusahaan yang membutuhkan perencanaan dan pengendalian manajemen, karena proses tersebut melibatkan berbagai sumber daya yang harus dimanfaatkan secara efisien, sehingga pengendalian terhadap kegiatan tersebut ikut menentukan berhasil tidaknya suatu perusahaan dalam mencapai tujuannya. Pengendalian manajemen dalam bidang produksi dilakukan melalui aktifitas penganggaran. Penganggaran atau budgeting merupakan suatu hal yang dipandang perlu mengingat peranannya dalam menunjang efektifitas dan efisiensi kegiatan produksi. Keberhasilan fungsi produksi sangat tergantung pada perencanaan dan pengendalian kegiatan produksi itu sendiri. Dengan adanya sistem pengendalian maka produksi dapat menunjang efisiensi. PT Surya Sakti Utama adalah perusahaan yang berkembang pesat dan bergerak dalam bidang alas kaki. Pengendalian manajemen pada departemen produksi PT Surya Sakti Utama dilakukan dengan menggunakan analisis varians dan metode tiga selisih. Metode ini menghitung selisih antara pemakaian aktual dan pemakaian standar / yang dianggarkan. Pengendalian manajemen dilakukan pada bahan baku, tenagakerja langsung dan BOP.
Pengaruh Harga dan Store Atmosphere terhadap Kepuasan Konsumen pada Café Dreamblack Coffee Mojokerto M. Syamsul Hidayat
Bisman (Bisnis dan Manajemen): The Journal of Business and Management Vol. 3 No. 2 (2020): Agustus 2020
Publisher : Program Studi Manajemen, Fakultas Ekonomi, Universitas Islam Majapahit, Jawa Timur, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37112/bisman.v3i2.796

Abstract

The culinary businesses increase in the establishment such as cafes in CityMojokerto indicates that the result of market demand for the culinary field which also continues to increase. This study aims to determine the effect of Price and store atmosphere on customer satisfaction at Dream Black Coffee cafe partially and simultaneously. This research is a quantitative approach research. The population in this study is Dream Black Coffee consumers. The sampling technique uses accidental sampling technique and purposive sampling with a total sample of 125 people. Data collection techniques use a questionnaires, observation and documentation. The data analysis technique used is the classical assumption test analysis and multiple linear regression. The results show that Price and store atmosphere have a positive and significant effect on customer satisfaction in Dream Black Coffee partially, this is seen from the significant value 0.000 smaller than 0.05 with a value of t count 3.831 and a positive regression coefficient of 0.221, while the price shows a significant value of 0.000 smaller than 0.05 with a calculated value of 9,801 and a positive regression coefficient of 0.356. While simultaneously obtained the calculated F value of 53,441 with a significance value of 0.000 less than 0.05 so that it is concluded that price and store atmosphere simultaneously have a positive and significant effect on customer satisfaction.
SAMPUL REDAKSI DAN DAFTAR ISI bisman bisman
Bisman (Bisnis dan Manajemen): The Journal of Business and Management Vol. 3 No. 2 (2020): Agustus 2020
Publisher : Program Studi Manajemen, Fakultas Ekonomi, Universitas Islam Majapahit, Jawa Timur, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37112/bisman.v3i2.797

Abstract

Dengan menyebut nama Allah SWT yang Maha Pengasih lagi Maha Panyayang, Kami panjatkan puja dan puji syukur atas kehadirat-Nya, yang telah melimpahkan rahmat, hidayah, dan inayah-Nya kepada kami. Sholawat serta salam semoga tetap tercurah kepada Nabi Muhammad SAW, keluarga, sahabat serta kita sebagai umatnya semoga kelak mendapatkan syafaatnya. Aamiin... Telah terbit jurnal Bisman (Bisnis & Manajemen): The Journal Of Business And Management, Fakultas Ekonomi, Universitas Islam Majapahit, Mojokerto. Volume 3. Nomor 2, Agustus 2020. Jurnal ini memuat penelitian-penelitian bidang manajemen sumber daya manusia, manajemen pemasaran dan manajemen keuangan. Untuk itu kami menyampaikan banyak terima kasih kepada semua pihak yang telah berkontribusi dalam pembuatan jurnal ini. Terlepas dari semua itu, Kami menyadari sepenuhnya bahwa masih ada kekurangan baik dari segi susunan maupun tata kelolanya. Oleh karena itu dengan tangan terbuka kami menerima segala saran dan kritik dari pembaca agar kami dapat memperbaiki jurnal ini. Akhir kata kami berharap semoga jurnal Bisman (Bisnis & Manajemen): The Journal Of Business and Management dapat memberikan manfaat maupun inpirasi terhadap pembaca.
Pengaruh Fasilitas, Kualitas Pelayanan, Aksesibilitas dan Citra Toko Terhadap Kepuasan Pelanggan Pada Masa New Normal (Studi Kasus pada Pelanggan Mirota Kampus Babarsari): Pengaruh Fasilitas, Kualitas Pelayanan, Aksesibilitas dan Citra Toko Terhadap Kepuasan Pelanggan Pada Masa New Normal (Studi Kasus pada Pelanggan Mirota Kampus Babarsari) Putri Indah Yuliyana; Fitri Susilowati
Bisman (Bisnis dan Manajemen): The Journal of Business and Management Vol. 4 No. 1 (2021): Februari 2021
Publisher : Program Studi Manajemen, Fakultas Ekonomi, Universitas Islam Majapahit, Jawa Timur, Indonesia

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Abstract

Tujuan penelitian adalah untuk mengetahui pengaruh fasilitas, kualitas pelayanan, aksesibilitas,dan citra toko terhadap kepuasan pelanggan pada masa new normal baik secara parsial maupun simultan. Populasi penelitian ini adalah pelanggan yang melakukan pembelian secara rutin sejak di berlakukannya masa new normal di Mirota Kampus Babarsari. Teknik pengambilan sampel menggunakan non-probability samplingdengan metode purposive sampling. Sampel penelitian ini sebanyak 100 responden. Metode analisis data yang digunakan regresi linier berganda. Hasil penelitian menyimpulkan bahwa fasilitas berpengaruh positif dan signifikan terhadap kepuasan pelanggan pada masa new normal dengan nilai koefisien refresi sebesar 0,142 serta sig 0.003, kualitas pelayanan berpengaruh positif dan signifikan terhadap kepuasan pelanggan pada masa new normaldengan nilai koefisien regresi sebesar 0.134 serta sig 0.014, aksesibilitas berpengaruh positig dan signifikan terhadap kepuasan pelanggan pada masa new normal dengan nilai koefisien regresi sebesar 0.240 serta sig 0.000, citra toko berpengaruh positif dan signifikan terhadap kepuasan pelanggan pada masa new normal dengan nilai koefisien regresi sebesar 0.320 serta sig 0.000. secara simultan fasilitas, kualitas pelayanan, aksesibilitas dan citra toko berpengaruh secara simultan terhadap kepuasan pelanggan pada masa new normal dengan nilai sig 0.000. adjusted r square memiliki nilai sebesar 85.4% artinya kepuasan pelanggan dapat dijelaskan oleh variabel fasilitas, kualitas pelayanan, aksesibilitas dan citra toko.
Keragaman Produk, Lokasi dan Niat Kunjungan Ulang ke Pengecer Rahayu Mardikaningsih; Ella Anastasya Sinambela
Bisman (Bisnis dan Manajemen): The Journal of Business and Management Vol. 4 No. 1 (2021): Februari 2021
Publisher : Program Studi Manajemen, Fakultas Ekonomi, Universitas Islam Majapahit, Jawa Timur, Indonesia

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Abstract

The retail industry which continues to grow with the level of competition between actors creates a challenge for retailers to offer visitor appeal and meet the expectations of their visitors. Competition is not only between store owners in real terms but also retailers must face competition from online-based retailers. Modern retail shops must have an edge over their competitors in order to get continuous visits from the public. This study aims to analyze and determine the effect of product diversity and location variables on the intention of returning to retailers. By involving 100 respondents, it was found that the results of the study stated that the two independent variables had a significant influence on the dependent variable.
Generic Strategy Pada UMKM Warkop Angkringan Free Wifi Di Kabupaten Mojokerto Di Masa Pandemi Covid 19 M. Syamsul Hidayat; Kasnowo; Tatas Ridho Nugroho
Bisman (Bisnis dan Manajemen): The Journal of Business and Management Vol. 4 No. 1 (2021): Februari 2021
Publisher : Program Studi Manajemen, Fakultas Ekonomi, Universitas Islam Majapahit, Jawa Timur, Indonesia

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Abstract

The purpose of this research is to analyze the selection of Generic Strategy by the owner of the Angkringan Coffee Shop (free wifi) in Mojokerto Regency during the Covid 19 pandemic so that their business can survive and be sustainable. This research is an exploratory research with a qualitative approach in the form of a Focus Group Discussion. The number of samples of this study were 15 people based on certain considerations. The data collection technique was carried out by using open-ended interviews in order to obtain complete information from the participants. The data analysis used descriptive analysis method. The results showed that the generic strategy in free wifi angkringan warkop during the Covid 19 pandemic was a differentiation strategy and a cost reduction strategy.
Implementasi Pivot Strategy pada Startup dalam Menghadapi Persaingan (Studi pada Startup CV. Reddone Digital) Rayie Tariaranie Wiraguna
Bisman (Bisnis dan Manajemen): The Journal of Business and Management Vol. 4 No. 1 (2021): Februari 2021
Publisher : Program Studi Manajemen, Fakultas Ekonomi, Universitas Islam Majapahit, Jawa Timur, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The covid-19 pandemic that occurred in Indonesia had a big impact on business people in various fields. The impact felt varied, some benefited, but more people were harmed by this pandemic. One of the startup businesses that have felt the impact of the Covid-19 pandemic is CV. Reddone in Malang. This CV is a startup business that is engaged in printing, especially the printing of wedding invitations. During the pandemic, CV. Reddone has experienced many losses, due to the existence of a social distancing policy, so that many consumers do not carry out activities with many people. To overcome this problem, the strategy used is the pivot strategy. Pivots are changing strategies to steer a business into a favorable or desirable situation. The essence of this strategy is to develop the business by changing its business model but still based on the business vision itself. Pivot strategy is a strategy to change the business model so that the business can continue to run even in difficult times. By implementing this strategy, CV. Reddone Digital is currently experiencing sales growth. The strategy taken is to change the business model to a business based on digital-based information technology. One of their superior products is a digital online invitation that is very relevant to the current application of social distancing. Competitive advantage made by CV. Reddone Digital is the development of a digitalization innovation strategy for all business ideas that will be implemented.

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