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INDONESIA
Enrichment : Journal of Management
ISSN : 20876327     EISSN : 27217787     DOI : -
Core Subject : Economy,
The Enrichment : Journal of Management offers wide ranging and widespread analysis of all surfaces of management and science. Published two times per year, it delivers a emphasis for universal proficiency in the vital methods, techniques and areas of research; presents a opportunity for its readers to share mutual understandings across the full range of businesses and skills in which management and science is used; covers all areas of management science from systems to practical facets; links concept with training by publishing case studies and covering the latest important issues.
Articles 1,382 Documents
Examining the antecedent of green entrepreneurship intention in business university students case of Indonesia Virza Utama Alamsyah; Camelia Regista; Gede Herry Arum Wijaya
Enrichment : Journal of Management Vol. 13 No. 2 (2023): June: Management Science And Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v13i2.1410

Abstract

With the demands of the Paris Declaration and the national agenda of pursuing carbon neutrality by 2050, Green Entrepreneurship is the right way to accelerate this agenda into reality This study was made to examine what are the drivers of green entrepreneurship intentions in Indonesia, especially among business students. This research is based on the phenomenon that there are many students majoring in business or economics who have an entrepreneurial interest and also have a tendency to run an environmentally friendly business. This study applied a quantitative approach with a questionnaire as a measurement instrument, a total of 126 respondents were obtained from snowball sampling who were active students majoring in business, accounting, business, and economics. The finding in this study is that educational support and conceptual support influence and encourage students' self-efficacy which leads to the birth of green entrepreneurial intentions. The contribution of this research is that education and sustainability awareness are the driving factors for these young entrepreneurs to go green. Furthermore, the research found that the state's efforts to support these green entrepreneurs are at a low level, causing many students to be pessimistic and lack confidence in the progress of green industries.
Effect of financial literacy at consumptive behavior of ‘’X’’ university students in Medan City Harkim Harkim; Bambang Sugiharto; Rejekia V Simanungkali; Ilhamsyah Siregar; Maya Andriani MEDIA
Enrichment : Journal of Management Vol. 13 No. 2 (2023): June: Management Science And Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v13i2.1412

Abstract

This study aims to examine the effect of financial literacy on the consumptive behavior of X university students in Medan city. The research is designed with a quantitative approach, where quantitative data is described with a correlational method. The population in this study were all students of the economic faculty at university X in Medan city, as many as 1181 people. The sample of this study was 95 students with a proportional stratified random sampling method. Data were obtained by distributing instruments in the form of questionnaires and direct documentation on other relevant sources. To analyze the data, structural equational modeling (SEM) technique was used. The results showed that financial literacy has a beta coefficient of -0.486 and has a t-value of 1.726>1.66. The calculation results mean that literacy has a negative and significant correlation or relationship direction.
Growth Accounting Model in Indonesia Tuti Eka Asmarani
Enrichment : Journal of Management Vol. 13 No. 2 (2023): June: Management Science And Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v13i2.1413

Abstract

Based on growth accounting model, economic growth can be approximated by capital accumulation, human capital, labor, and total factor productivity. In this study, total factor productivity as a residual. This study used World Bank Indicator data from 1990 to 2021. This study stated that capital and labor have positive impact to economic growth, although human capital has not impact to economic growth. Human capital has not impact in t period. This is because it needs lag to everyone in implement value from human capital investment.
The influence of brand ambassador and brand image on skincare products on purchase interest Indra Kurniawan; Ledy Nimas Bidari
Enrichment : Journal of Management Vol. 13 No. 2 (2023): June: Management Science And Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v13i2.1414

Abstract

One way to increase consumer buying interest is to use brand ambassadors and increase product brand image. This study aims to determine the effect of brand ambassadors and brand image on the intention to buy Something products in Jombang Regency. Researchers used descriptive quantitative research methods involving respondents in filling out the questionnaire. The data collection technique uses a survey method with a questionnaire technique that is distributed directly to prospective consumers of Something's products. The sampling technique uses a non-probability sampling technique with a purposive sampling type with a total sample of 100 respondents. Data analysis technique using multiple linear regression analysis. The results of this study indicate that brand ambassadors have a positive and significant effect on consumer buying interest. That is, the higher the popularity of the brand ambassador used, the higher consumer buying interest tends to be. In addition, a significant influence was also found between brand image and consumer buying interest in Something products. A good brand image has the potential to influence consumers to make purchases. Thus, this study concludes that brand ambassadors and good image play an important role in increasing buying interest in Something products in Jombang Regency
The influence of leadership style, work discipline, job satisfaction, and work environment on employee performance BKKBN Kota Palopo Indra Kusdarianto; Ramlawati Ramlawati; Masdar Mas’ud
Enrichment : Journal of Management Vol. 13 No. 2 (2023): June: Management Science And Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v13i2.1415

Abstract

Performance is the result of work in quality and quantity achieved by employees in carrying out their duties in accordance with the responsibilities given to them. Many factors cause human resources to have superior performance so as to encourage organizational performance. These factors such as leadership style have a strong influence on the running of the organization and the survival of the organization. Furthermore, other factors that can affect performance are work discipline, job satisfaction, and work environment. This study aims to determine the effect of leadership style, work discipline, job satisfaction and work environment on the performance of employees of the Badan Kependudukan dan Keluarga Berencana Nasional (BKKBN) of Palopo City, South Sulawesi. The population in this study were all employees of the BKKBN of Palopo City, South Sulawesi as many as 143 people. However, the sample used was 105 people with the Slovin Formula. Sampling using simple random sampling. The analysis method used is descriptive analysis and multiple linear regression analysis. The results showed that leadership style and work discipline affect the performance of employees of the BKKBN of Palopo City, South Sulawesi, while job satisfaction has no effect on the performance of employees of the BKKBN of Palopo City, South Sulawesi. And the work environment affects the performance of employees of the BKKBN of Palopo City, South Sulawesi. Then leadership style, work discipline, job satisfaction and work environment simultaneously affect the performance of employees of the BKKBN of Palopo City, South Sulawesi.
The influence of customer experience and destination image on interest to return visit Indra Kurniawan; Ferdi Setyawan
Enrichment : Journal of Management Vol. 13 No. 2 (2023): June: Management Science And Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v13i2.1416

Abstract

This study aims to examine the effect of customer experience and destination image on the intention to return to Kedai Tanah Senja Wonosalam. The explanatory research method is used by collecting data in the field. The research population consisted of all customers of the Tanah Senja Wonosalam Tavern, with a sample of 100 customers. Data analysis was performed using multiple linear regression statistical methods, as well as testing the hypothesis and the coefficient of determination. Based on the results of the study, it was found that there was a significant influence between customer experience and intention to revisit Kedai Tanah Senja. That is, the higher the customer experience, the higher the customer's intention to revisit. In addition, a significant influence was also found between destination image and intention to revisit Kedai Tanah Senja. A high destination image has the potential to influence customers to make repeat visits. Thus, this study concludes that customer experience and destination image play an important role in increasing intention to return to Kedai Tanah Senja Wonosalam.
Not hedon not famous Chusnul Rofiah; Andi Styawan
Enrichment : Journal of Management Vol. 13 No. 2 (2023): June: Management Science And Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v13i2.1417

Abstract

The increase in internet users and the development of e-commerce in Indonesia have influenced consumer buying behavior. One of the unique characteristics of Indonesian consumers is that they tend not to plan. Students tend to have a high sense of curiosity, so students often want to try new things that will shape their lifestyle. This study aims to understand and describe the dynamics of the hedonistic lifestyle in STIE PGRI Dewantara Jombang students. The method used in data collection is interviews, where there is a two-way interaction between the researcher and the research subject, to obtain information that is following the research focus. In this study, the determination of informants was carried out using a purposive technique, in which informants were selected based on certain considerations and predetermined criteria. The results of the study show that the hedonistic lifestyle of STIE PGRI Dewantara Jombang students involves individual views that prioritize personal pleasure. Activities such as shopping, walking, watching movies, spending time at the mall, using a private car when going to campus, owning gadgets priced above 5 million rupiahs, and wearing trendy clothes according to current trends in the campus environment.
Influence knowledge finance attitude finance personality and level education to behavior management finance Rati Pundissing; Chrismesi Pagiu
Enrichment : Journal of Management Vol. 13 No. 2 (2023): June: Management Science And Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v13i2.1419

Abstract

Knowledge and skills related to public finances are very important for society. The goal is for society to be able to manage and use money as efficiently as possible. With existing knowledge about finance, society expects to own stock education qualified related financial so that capable of taking attitudes and choices decision finance in a wise manner. Study This aim for know Influence Knowledge Finances, Attitude Finances, Personality, and Educational Levels Influence in a manner together to Behavior Management Finance on Perpetrator Business Small Craft weaving in Sa'dan Regency North Toraja. Study This goal is to understand how Knowledge Finances, Attitude Finances, Personality, and Educational Levels Influence Behavior Management Finance on Perpetrator Business Small Craft Weaving in Sa'dan Regency, North Toraja. ny as 57 people. Data collection techniques using a questionnaire Technique analysis Which was used in the study? This is a regression linear double. Research results show that knowledge finance, attitude finance, personality, and level education in a manner together (simultaneously) influence behavior management finance on perpetrator business small craft weaving in Sa'dan Regency, North Toraja.
The role of good corporate governance in moderating factors affecting tax avoidance Widitha Puteri Wadana; Atma Hayat; Monica Rahardian Ary Helmina
Enrichment : Journal of Management Vol. 13 No. 2 (2023): June: Management Science And Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v13i2.1420

Abstract

This study aims to determine the effect of firm size, leverage, and good corporate governance on tax avoidance in manufacturing companies listed on the IDX. This research seeks to utilise firm size, leverage, and GCG to prevent corporate tax fraud since incidents of tax avoidance are on the increase, particularly for businesses listed on the IDX. This type of research is quantitative causal comparative. The sample in this study are 62 companies listed on the IDX in 2016-2021.The analytical method used is Moderate Regression Analysis (MRA). The results of the study conclude that: (1) firm size has a significant effect on tax avoidance (Janrosl & Efriyenti, 2018), (2) leverage has no significant effect on tax avoidance (Rahmadani et al., 2020), (3) firm size has a significant effect on tax avoidance moderated by good corporate governance, (4)leverage has no effect significant effect on tax avoidance moderated by good corporate governance.
Innovative strategies for MSME business growth with the business model canvas approach Abdurrahman Sadikin; Sidrotun Naim; Maisa Azizah Asmara; Trie Hierdawati; Yosep Boari
Enrichment : Journal of Management Vol. 13 No. 2 (2023): June: Management Science And Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v13i2.1421

Abstract

The urgency of the research is the importance of the ability to adapt and innovate in the face of dynamic changes in the business environment to make MSMEs achieve better growth so that this study aims to identify innovative strategies that can support the business growth of vegetarian diet culinary MSMEs with a Business Model Canvas approach. Business Model Canvas is a framework consisting of nine main interrelated elements to plan, develop, and optimize business strategies. Through a case study approach and qualitative research methods, this research explores information from several successful vegetarian diet culinary MSMEs. The results showed that the Business Model Canvas provides flexibility in long-term business planning, increases focus on the important points of business planning, and allows companies to update existing models or elements according to the situation. This research contributes to developing innovative strategies for vegetarian diet culinary MSMEs and can be a practical guide for business owners in achieving sustainable business growth.

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