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Jurnal Manajemen Bisnis Eka Prasetya
Published by Sekolah Tinggi Ilmu Ekonomi Eka Prasetya
ISSN : 24776718     EISSN : 27163393     DOI : https://doi.org/10.47663/jmbep.v8i1.225
Core Subject : Economy, Humanities,
Humanities Economics, Econometrics & Finance
This Management Journal accepts writing about the results of studies in the fields of marketing management, financial management, human resource management, and entrepreneurial management, including (but not limited to) the following topics: Human Resource Management Financial management Marketing Management Strategic Management Organizational behavior Operation management Entrepreneurship E-Business Capital market
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Perilaku Organisasi dan Menejemen Sumber Daya Manusia
Articles 234 Documents
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The Influence of Accounting Profits, Cash Flow Statements and Company Size on Stock Returns in Manufacturing Companies Diah Firani
Jurnal Manajemen Bisnis Eka Prasetya Vol 10 No 1: Edisi Maret 2024
Publisher : LPPM STIE EKA PRASETYA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47663/jmbep.v10i1.322

Abstract

This research aims to investigate the impact of several factors on stock returns in manufacturing companies. The research employs a quantitative associative research method and utilizes a multiple regression sampling technique. The sample consists of 15 manufacturing companies listed on the Indonesia Stock Exchange (IDX) during the period 2019-2022, totaling 60 data points from annual financial reports. The partial results of the research reveal that accounting profit and operating cash flow do not have a significant impact on stock returns. However, investment cash flow has a significant effect on stock returns, while financing cash flow and company size do not have a significant influence on stock returns. Overall, the research findings indicate that simultaneously, accounting profit, operating cash flow, investment cash flow, financing cash flow, and company size have a significant impact on stock returns in manufacturing companies. This study provides valuable insights into the factors influencing the stock performance of manufacturing companies and can serve as a guide for investors and decision-makers in managing their portfolios
Dampak Pembangunan Tol Trans Jawa terhadap Pertumbuhan Ekonomi Kabupaten Mojokerto, Jombang, Kediri, dan Nganjuk Ahmad Reza Rokhmanto
Jurnal Manajemen Bisnis Eka Prasetya Vol 10 No 1: Edisi Maret 2024
Publisher : LPPM STIE EKA PRASETYA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47663/jmbep.v10i1.331

Abstract

This study aims to analyze the influence of toll roads on economic growth and the potential sectoral transformations in the research region. The research employs a panel data analysis method with a quantitative approach. The study was conducted in four regencies in East Java, namely Nganjuk Regency, Kediri Regency, Jombang Regency, and Mojokerto Regency. The research results indicate that the partial effect of toll road development does not have a significant impact on economic growth. However, when considered simultaneously with the Human Development Index variable, it shows a significant influence on economic growth.
Influence of Accessibility and Amenity on Visitor Satisfaction at Sikulikap Waterfall, Karo Regency, North Sumatra Yohannes Ebenezer Situmorang
Jurnal Manajemen Bisnis Eka Prasetya Vol 10 No 1: Edisi Maret 2024
Publisher : LPPM STIE EKA PRASETYA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47663/jmbep.v10i1.332

Abstract

Sikulikap Waterfall Nature Tourism is one of the most popular tourist destinations in Karo Regency. On weekends and national holidays Sikulikap Waterfall is always full of visitors. However, it turns out that there are still problems regarding visitor satisfaction at Sikulikap Waterfall. The purpose of this research is to identify accessibility, amenities, visitor satisfaction and analyze how accessibility and amenities influence visitor satisfaction. The research method used in this study is a quantitative associative approach while the research. There are two types of data used, namely primary data and secondary data. The tools in this research are questionnaires, observation, and documentation. The number of samples in the study were 100 respondents to Sikulikap Waterfall. Partially the accessibility variable has a positive and significant effect on visitor satisfaction with the result t-test 2.151 > t-table 1.984. Amenity variables partially have a positive and significant effect on visitor satisfaction with t-count results of 5,347 > 1.984, then simultaneously accessibility and amenity variables have a positive and significant effect on visitor satisfaction with F-count results of 72,735 > 3.09 and coefficients of determination of accessibility and amenity explains visitor satisfaction with an Adjusted R Square value of 59.2%, so the hypothesis is accepted
Influence of Price and Promotion on the Purchasing Decision of Event Organizer Services PT Showbitz Mitra Utama Medan Theresia Uli Ritonga; Enda Yunita Surbakti
Jurnal Manajemen Bisnis Eka Prasetya Vol 10 No 1: Edisi Maret 2024
Publisher : LPPM STIE EKA PRASETYA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47663/jmbep.v10i1.333

Abstract

Every company has a goal to win the competition and maximize company profits by attracting consumers from the suitability of set prices and effective and efficient promotions. Both of these are factors that can convince consumers to make a purchase decision. This research aims to determine the effect of price and promotion on the purchase decision for event organizer services. This research is a quantitative descriptive research with data sources used, namely literature studies and distributing questionnaires. The sample in this research was 35 respondents with saturated sampling techniques. The data analysis method in this research used data quality test, classical assumption test, multiple linear regression analysis and hypothesis test using SPSS version 20 program. The results of t test in this research to show that the price (X1) partially has a positive and significant influence on the purchase decision for event organizer services with a calculated t value of 3,186. The results of t test in this research to show that the promotion (X2) partially has a positive and significant influence on the purchase decision for event organizer services with a calculated t value of 5,812. The results of the F test on price (X1) and promotion (X2) simultaneous has a positive and significant influence on the purchase decision for event organizer services with a calculated F count of 21,152. The results of the Adjusted R Square (R2) test to show that price (X1) and promotion (X2) are able to influence the purchase decision for event organizer services by 54,2% and the remaining 45,8% can be explained by factors not axamined in this research.
The Influence of Taxpayer Awareness, Fiscus Services, Tax Sanctions, Taxation System and Tax Socialization on Individual Taxpayer Compliance at KPP Pratama Medan Polonia Siti Alsyukroni; Ina Liswanty
Jurnal Manajemen Bisnis Eka Prasetya Vol 9 No 2 (2023): : Edisi September
Publisher : LPPM STIE EKA PRASETYA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47663/jmbep.v9i2.338

Abstract

This research was conducted with the aim of determining the influence of taxpayer awareness, tax authorities services, tax sanctions, tax systems and tax socialization on individual taxpayer compliance at KPP Pratama Medan Polonia using quantitative research methods with primary and secondary data sources. through a questionnaire with five Likert scales. The respondents in this research were 100 Taxpayers with total sampling. Data processing in this study used SPSS 25.0. The results of this research indicate that Taxpayer Awareness, Fiscus Service, Tax Sanctions have an influence on Individual Taxpayer Compliance, while the Tax System and Tax Socialization have no influence on Individual Taxpayer Compliance. The R Square value of the variables studied is 0.314, there is a remaining 0.686 which has not been studied.
Prinsip Pengelolaan Usaha dalam Mencapai Sustainability pada Culture Pengusaha Chinese-Indonesia Helga Meilany; Aditya Rachman Zarkasih; Michael; Jerry Heikal
Jurnal Manajemen Bisnis Eka Prasetya Vol 10 No 1: Edisi Maret 2024
Publisher : LPPM STIE EKA PRASETYA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47663/jmbep.v10i1.354

Abstract

Prinsip pengelolaan bisnis pada dasarnya berasal dari budaya asal masing-masing, terutama demi mencapai keberlanjutan perusahaan. Tujuan dari penelitian ini adalah untuk mengetahui prinsip-prinsip pengelolaan bisnis dalam keberlanjutan yang berfokus pada budaya para pengusaha Tionghoa-Indonesia. Metode yang digunakan adalah kualitatif dengan pendekatan etnografi untuk mengetahui kesamaan dalam tindakan dan perilaku bisnis dari sampel informan yang dipilih secara sengaja berdasarkan budaya tersebut. Berdasarkan hasil dari studi ini, disimpulkan bahwa prinsip-prinsip utama bisnis para pengusaha Tionghoa-Indonesia adalah kepercayaan dan komitmen.
Segmentation Analysis of Consumer Expenditures in Home Appliances Products Michael; Helga Meilany; Aditya Rachman Zarkasih; Jerry Heikal
Jurnal Manajemen Bisnis Eka Prasetya Vol 10 No 1: Edisi Maret 2024
Publisher : LPPM STIE EKA PRASETYA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47663/jmbep.v10i1.355

Abstract

The digital era has brought significant changes in the way consumers view and purchase household appliances. Technological advances, lifestyle changes and emerging market trends have all played a role in shaping consumer spending habits in this sector. This research aims to determine the segmentation of consumer spending in shopping for home appliances products. The method used is descriptive quantitative k-mean clustering in SPSS software based on the results of a random sampling survey of 100 samples from 10.000 population. Based on research results, it shows that cluster 5 with persona SpendThrift Families is the best target cluster for home appliances companies to sell their products, especially in the categories of gardening equipment, kitchen appliances, and bathroom & laundry.
Analisis Faktor Utama Pendukung Akselerasi Inovasi Industri di Indonesia Aditya Rachman Zarkasih; Helga Meilany; Michael; Jerry Heikal
Jurnal Manajemen Bisnis Eka Prasetya Vol 10 No 1: Edisi Maret 2024
Publisher : LPPM STIE EKA PRASETYA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47663/jmbep.v10i1.356

Abstract

Inovasi industri sangat penting untuk kemajuan sebuah bangsa, tentunya juga untuk negara Indonesia, di mana semua negara di dunia bersaing untuk mempercepat industri negaranya masing-masing. Tujuan dari penelitian ini adalah untuk mengetahui faktor utama yang dapat mendukung percepatan inovasi industri di Indonesia. Metode yang digunakan adalah kualitatif dengan pendekatan teori yang muncul dari wawancara podcast yang kemudian hasilnya diberi kode. Berdasarkan hasil penelitian, terdapat 17 kode yang membentuk 9 kategori dan menghasilkan 3 tema dengan total frekuensi sebanyak 38. Skor tertinggi untuk pengkodean adalah 17 pada tema anggaran inovasi sehingga faktor utama yang mendukung percepatan inovasi industri di Indonesia adalah anggaran inovasi.
Hubungan Kemampuan Soft Skill dan Hard Skill Terhadap Kesiapan Kerja Siswa Jurusan Pariwisata di SMK Negeri 1 Binjai Susanti Siregar; Veni Oktapiani Putri Harahap; Kania Rahma Danti Pohan; Tianovida Siregar; Risto Luri Pristiani
Jurnal Manajemen Bisnis Eka Prasetya Vol 10 No 1: Edisi Maret 2024
Publisher : LPPM STIE EKA PRASETYA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47663/jmbep.v10i1.357

Abstract

Studi ini membahas hubungan antara keterampilan lunak dan keterampilan keras terhadap kesiapan kerja siswa jurusan pariwisata di SMK Negeri 1 Binjai. Keterampilan lunak adalah kemampuan intrapersonal (Kemampuan mengelola diri sendiri) dan kemampuan interpersonal (Kemampuan bersosialisasi dengan orang lain). Kemampuan keterampilan keras adalah penguasaan ilmu, teknologi, dan keterampilan teknis yang terkait dengan bidang ilmu. Kesiapan kerja adalah tahap kematangan siswa dalam memasuki dunia kerja. Studi ini bertujuan untuk mengidentifikasi dan menganalisis hubungan antara variabel Keterampilan Lunak dan Keterampilan Keras (variabel independen) terhadap variabel Kesiapan Kerja (variabel dependen) di SMK Negeri 1 Binjai. Penelitian ini menggunakan metode penelitian kuantitatif eksplanatori. Hasil dari uji hipotesis, pada variabel Keterampilan Keras (x2), adalah: H0 diterima atau Ha ditolak, yang berarti ada hubungan signifikan antara variabel x2 (Keterampilan Keras) dan variabel y (Kesiapan Kerja), karena PValues adalah 0,002 < 0,05. Sementara itu, hasil untuk variabel Keterampilan Lunak (x1), yaitu: H0 ditolak atau Ha diterima, yang berarti tidak ada hubungan signifikan antara variabel x1 (Keterampilan Lunak) dan variabel y (Kesiapan Kerja), karena PValues adalah 0,529 > 0,05.
Analisis Pengendalian Manajemen Mutu untuk Meningkatan Efektivitas Operasional pada UKM Indri di Tarakan Kalimantan Utara Nurul Hidayat; Amilia; Rizgina Fauzia
Jurnal Manajemen Bisnis Eka Prasetya Vol 10 No 1: Edisi Maret 2024
Publisher : LPPM STIE EKA PRASETYA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47663/jmbep.v10i1.360

Abstract

Globalisasi telah mengubah padangan bisnis dengan memicu arus informasi yang cepat dan alih teknologi yang pesat, memaksa perusahaan, terutama Usaha Kecil dan Menengah (UKM) seperti UKM INDRI, untuk beradaptasi dan meningkatkan serta harga produk mereka. Dalam konteks ini, penelitian ini bertujuan untuk mengevaluasi pengendalian manajemen mutu dan kualitas untuk meningkatkan efektivitas operasional pada UKM INDRI dan mencari faktor kerusakan produknya. Metode penelitian yang digunakan adalah penelitian deskriptif dengan pendekatan kuantitatif, data dikumpulkan melalui wawancara, observasi, dan dokumentasi secara langsung UKM Indri. Hasil penelitian menunjukkan bahwa UKM Indri dapat mengontrol kerusakan pada produknya dan mengetahui penerapan pengendalian manajemen mutu dan kualitas dapat signifikan meningkatkan efisiensi operasional dan kemampuan UKM Indri dalam menghadapi konsumennya. Penelitian ini juga mengidentifikasi faktor- faktor penyebab kerusakan produk dan memberikan rekomendasi untuk perbaikan kualitas, yang dapat membantu UKM dalam mengembangkan strategi untuk meningkatkan efektivitas operasional mereka, berkontribusi pada pertumbuhan ekonomi lokal dan nasional.

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