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Agung Suharyanto
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Kantor Jurnal AGRISAINS: Jurnal Ilmiah Magister Agribisnis Program Studi S2 Magister Agribisnis Program Pascasarjana Universitas Medan Area Jalan Setia Budi No 79B Medan 20122
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Kota medan,
Sumatera utara
INDONESIA
AGRISAINS: Jurnal Ilmiah Magister Agribisnis
Published by Universitas Medan Area
ISSN : -     EISSN : 27229785     DOI : 10.31289
Core Subject : Economy, Agriculture,
Agriculture, Biological Sciences & Forestry Economics, Econometrics & Finance
AGRISAINS: Jurnal Ilmiah Magister Agribisnis is a scientific journal that published articles in an agricultural field which focus on agribusiness, agricultural economics, agricultural policy, and entrepreneurship. This Journal is published by Magister of Agribusiness, Universitas Medan Area in collaboration with The Indonesian Society of Agricultural Economic (PERHEPI). AGRISAINS: Jurnal Ilmiah Magister Agribisnis, published twice a year (January and July) and all papers are peer-reviewed by at least two referees.
Arjuna Subject : Ilmu Pertanian dan Biologi (Semua) - Ilmu Pertanian dan Biologi (Lain-Lain)
Articles 111 Documents
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Analisis Komoditas Unggulan Sub-Sektor Perkebunan Di Provinsi Sumatera Utara 2019-2023 Nasution, Nanda Dwi Hartama; Salqaura, Siti Sabrina
AGRISAINS: Jurnal Ilmiah Magister Agribisnis Vol 7, No 2 (2025): AGRISAINS: Jurnal Ilmiah Magister Agribisnis JULI
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/agrisains.v7i2.6035

Abstract

This This article aims to analyze the leading commodities in the plantation sub-sector and the base sector in North Sumatra Province, examine the structure and growth rate of commodity production within the plantation sub-sector, and assess the contribution of each leading commodity to the economy of North Sumatra Province. The study focuses on the analysis of structure, growth, and economic contribution. Data were collected from the Central Bureau of Statistics and analyzed quantitatively using the Location Quotient (LQ) formula, classical Shift Share Analysis (SSA), and Klassen Typology with the assistance of Microsoft Excel. The findings indicate that palm oil and coffee are base sectors (LQ 1). The plantation sector in North Sumatra is not influenced by national growth (  negative), with some commodities growing faster (  positive) while others grow more slowly ( negative). Only palm oil, cocoa, and tobacco possess a competitive advantage (  positive), while overall production performance is relatively good despite disparities ( varies). Based on the Klassen Typology, palm oil and coffee fall into Quadrant I (advanced and rapidly growing sector), rubber into Quadrant II (advanced but stagnant sector), and coconut, cocoa, sugarcane, tea, and tobacco into Quadrant III (potential for development).
Pengaruh Harga dan Kualitas Produk terhadap Keputusan Pembelian di Kierantea Tea & Coffee House Binjai Pasaribu, Bonardo; Abdina, Muhammad Fadly
AGRISAINS: Jurnal Ilmiah Magister Agribisnis Vol 7, No 1 (2025): AGRISAINS: Jurnal Ilmiah Magister Agribisnis JANUARI
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/agrisains.v7i1.6025

Abstract

This study aims to determine the effect of price and product quality on purchasing decisions at Kierantea Tea Coffee House. This research method uses mixed methods (qualitative and quantitative research). The results of this study indicate that price has a positive and significant effect on purchasing decisions with a Thitung Ttabel value of 3,344 2,011 and a significance value of 0.002 0.05, product quality has a positive and significant effect on purchasing decisions with a Thitung Ttabel value of 4,100 2,011, a significance value of 0.001 0.05, and simultaneously price and product quality have a positive and significant effect on purchasing decisions by 72.3% and the rest is influenced by other factors.
Analisis Saluran Pemasaran Jeruk Manis (Citrus sinensis L.) di Desa Barung Kersap Kecamatan munte Kabupaten Karo Purba, Dionisius; Salqaura, Siti Sabrina
AGRISAINS: Jurnal Ilmiah Magister Agribisnis Vol 7, No 2 (2025): AGRISAINS: Jurnal Ilmiah Magister Agribisnis JULI
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/agrisains.v7i2.6071

Abstract

This article or writing aims to analyze marketing channels, marketing margins and marketing efficiency of sweet oranges in Barung Kersap Village, Munte District, Karo Regency. The problem is focused on the analysis of Sweet Orange Marketing channels. In order to approach this problem, theoretical references from Kotler, Fandeli, and Mulyadi are used. The data used are primary and secondary data and are analyzed qualitatively and quantitatively. This study concludes that the marketing channel is at level three and in Barung Kersap Village there is only one marketing channel. The largest marketing margin is at wholesalers of Rp 6,500 with a percentage of 33%. For marketing efficiency, all institutions are considered efficient and the most efficient are collectors and wholesalers.
Analisis Pendapatan dan Kelayakan Usahatani Jeruk Manis Di Nagari Taruang-Taruang Rao Kabupaten Pasaman Andika, Muhammad Atri; Safitri, Sri Ariani
AGRISAINS: Jurnal Ilmiah Magister Agribisnis Vol 7, No 2 (2025): AGRISAINS: Jurnal Ilmiah Magister Agribisnis JULI
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/agrisains.v7i2.6024

Abstract

The management of orange farming in Nagari Taruang-Taruang Rao, Pasaman Regency, aims to increase production and farmer income. By increasing the production, the profit or income of farmers will be maximized. This study was conducted to analyze the income of sweet orange farming in Nagari Taruang-Taruang Rao, Pasaman Regency. This study was conducted as a quantitative research with an analysis form, and the subjects used as sources in this study were sweet orange farmers. The data analysis method uses the income and feasibility formula. Sweet orange farming is feasible to be cultivated in the research area because the R/C Ratio value obtained is greater than one (R/C Ratio 1). With a value of 5.88 1 and the B/C Ratio value obtained is greater than one (B/C Ratio 1). With a value of 5.17 1, it is said that sweet orange farming is feasible to be cultivated in Nagari Taruang-Taruang Rao, Pasaman Regency.
Analisis Sistem Pemasaran Bubuk Kopi Sidikalang Sinamo, Riki Andika; Nurcahyani, Marizha
AGRISAINS: Jurnal Ilmiah Magister Agribisnis Vol 7, No 1 (2025): AGRISAINS: Jurnal Ilmiah Magister Agribisnis JANUARI
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/agrisains.v7i1.6016

Abstract

Dairi Regency, especially Sidikalang, is known as one of the best coffee-producing areas in Indonesia. This study aims to analyze Sidikalang's coffee powder marketing system, including distribution channels, marketing costs, profit margins, and marketing efficiency at various levels of the distribution chain. The research method used is quantitative descriptive analysis with a survey approach to farmers, coffee powder producers, and intermediary traders. The results of the study show that there are three main channels of marketing Sidikalang coffee powder, with significant differences in terms of profit margin and marketing efficiency.
Pengaruh Produksi Kelapa Sawit Dan Tenaga Kerja Pada Pendapatan Usaha Kelapa Sawit Di Desa Bangun Purba Kalista Sembiring, Glen Maigo; Nurcahyani, Marizha; Safitri, Sri Ariani
AGRISAINS: Jurnal Ilmiah Magister Agribisnis Vol 7, No 2 (2025): AGRISAINS: Jurnal Ilmiah Magister Agribisnis JULI
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/agrisains.v7i2.6038

Abstract

Oil palm is a tropical plant that produces the main vegetable oil that is widely cultivated to meet the needs of the food, cosmetics, and energy industries. The purpose of this study was to see the effect of oil palm production and labor on the income of oil palm businesses in Bangun Purba Village using the multiple linear regression method and using 37 samples. The results of this study indicate that oil palm production has a very significant effect on farmers' income, with a t-value of 19.456 and a significance of 0.001, where the higher the production, the greater the income obtained. In addition, labor also contributes to increasing farmers' income, with a t-value of 3.040 and a significance of 0.001, although its effect is smaller than oil palm production. Overall, the results of the F test show that oil palm production and labor simultaneously have a significant effect on farmers' income, with a calculated F value of 25.123 and a significance of 0.001, so that optimizing these two factors is key to improving their welfare. This study concludes that palm oil production and labor have a significant effect on farmers' income, increasing both of which can improve their welfare.
Analisis Usaha Tani Tumpang Sari Cabai Dan Tomat Terhadap Pendapatan Petani Di Desa Sikab Ginting, Deri Sudarto; Harahap, Gustami
AGRISAINS: Jurnal Ilmiah Magister Agribisnis Vol 7, No 1 (2025): AGRISAINS: Jurnal Ilmiah Magister Agribisnis JANUARI
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/agrisains.v7i1.6026

Abstract

This study aims to analyze the income level of farmers who apply the chili and tomato intercropping pattern in Sikab Village, and to identify internal and external factors that influence the income of the farm. In addition, this study also evaluates the efficiency of the intercropping pattern in increasing farmer productivity and profits. The study used a survey method, with direct interviews with farmers who apply the chili and tomato intercropping pattern. The sample was selected using the Simple Random Sampling method, with 21 farmers from a total population of 210 heads of families. The results of the analysis of the chili and tomato intercropping farming business in Sikab Village show that this farming system provides quite large benefits for farmers. Based on the calculation results, the average income obtained by farmers reached IDR 53,765,250.00 per hectare in one planting season, with a total cost of IDR 28,054,523.83 per hectare. Thus, the average income obtained by farmers in one planting season is IDR 25,710,726.17 per hectare. This study concludes that chili and tomato intercropping farmers in Sikab Village obtain quite good profits. Production cost efficiency can be increased with more optimal fertilizer and pesticide management, as well as government support in the distribution of agricultural facilities.
Analisis Struktur, Perilaku dan Kinerja Pemasaran Kentang (Solanum Tuberosum) di Nagori Hutaraja Kecamatan Purba, Kabupaten Simalungun Damanik, Desy Wulan Sary; Lubis, Mitra Musika; Safitri, Sri Ariani
AGRISAINS: Jurnal Ilmiah Magister Agribisnis Vol 7, No 2 (2025): AGRISAINS: Jurnal Ilmiah Magister Agribisnis JULI
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/agrisains.v7i2.6030

Abstract

Potatoes are used as an alternative food ingredient to meet the food and nutritional needs of the community. Having high economic value, potatoes can be processed into various forms of processed food products that can be used as safe substitute food ingredients (Cahyadi et.al 2020). The purpose of this study was to determine the structure, behavior, and marketing performance of potatoes in Nagori Hutaraja. The research method used was qualitative descriptive. Sampling was carried out purposively. The samples in the study were potato farmers, collectors, wholesalers, retailers, and consumers. The data collected in this study were primary data and secondary data. the total number of population which is the result of qualitative or quantitative measurements or calculations regarding the characteristics whose properties are to be studied. The population in this study is all potato farmers in Nagori Hutaraja. The analysis method used in this study was analysis, market structure (market share, market concentration, and barriers to entry and exit of the market), market behavior analysis, and market performance analysis (farmer share and marketing margin)
Analisis Perkembangan Perkebunan Kelapa Sawit Provinsi Sumatera Utara Purba, Markus Buha Amando; Nurcahyani, Marizha
AGRISAINS: Jurnal Ilmiah Magister Agribisnis Vol 7, No 2 (2025): AGRISAINS: Jurnal Ilmiah Magister Agribisnis JULI
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/agrisains.v7i2.6034

Abstract

This article aims to analyze the potential advantages of the palm oil plantation sector in North Sumatra Province and evaluate its level of specialization and localization. The study focuses on assessing these aspects to support the sector's optimal development. Data were collected from the Central Bureau of Statistics and other relevant institutions and analyzed using qualitative and quantitative approaches, including Location Quotient (LQ) analysis, Localization Coefficient (α) analysis, and Specialization Coefficient (β) analysis with the aid of Microsoft Excel software. The findings indicate that from 2019 to 2022, palm oil plantations in North Sumatra served as a base sector in terms of land area and production (LQ 1) but have not yet become a primary sector in labor absorption (LQ 1). The localization coefficient (α 1) suggests that palm oil plantations are spread across multiple districts/cities rather than being concentrated in a single area. Additionally, the specialization coefficient (β 1) reveals that no district or city specializes in palm oil plantation management.
Tren dan Korelasi Harga Terhadap Volume Ekspor Komoditas Perkebunan: Studi Data Sekunder 2015-2024 Khairad, Fastabiqul; Khairad, Merdian
AGRISAINS: Jurnal Ilmiah Magister Agribisnis Vol 7, No 2 (2025): AGRISAINS: Jurnal Ilmiah Magister Agribisnis JULI
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/agrisains.v7i2.6437

Abstract

Indonesia’s plantation commodity exports play a vital role in the national economy. However, global price dynamics and export volume fluctuations reflect uncertainties that require further investigation. This study aims to analyze (1) the trends of export prices and volumes, (2) the relationship between price and export volume, and (3) the effect of price on export volume for four major commodities: Crude Palm Oil (CPO), cocoa, coffee, and rubber during the period 2015–2024. The research uses secondary data, analyzed through descriptive analysis, Pearson correlation, and simple linear regression. The findings show that both price and export volume trends are volatile, with cocoa prices surging sharply in 2024. Pearson correlation results indicate a negative relationship between price and export volume for all commodities, but only CPO shows a statistically significant result (r = -0.917). The regression analysis confirms this, as CPO price significantly influences its export volume (R² = 0.841; p 0.01). Meanwhile, cocoa, coffee, and rubber show no significant price impact. The study concludes that the sensitivity of export volume to price varies by commodity, thus export policy should be tailored to the characteristics of each plantation product.

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