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Zakky Fahma Auliya
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INDONESIA
JBMR: Journal of Business and Management Review
ISSN : -     EISSN : 27231097     DOI : 10.47153/jbmr
Journal of Business and Management Review applies theory developed from business research to actual business situations. Recognizing the intricate relationships between the many areas of business activity, JBMR examines a wide variety of business decisions, processes and activities within the actual business setting. Theoretical and empirical advances in buyer behavior, finance, organizational theory and behavior, marketing, risk and insurance and international business are evaluated on a regular basis. Published for executives, researchers and scholars alike, the Journal aids the application of empirical research to practical situations and theoretical findings to the reality of the business world.
Articles 297 Documents
The Influence Of Transportation Service Quality On Customer Satisfaction With Trans Padang Bus Service Users Della Asmaria Putri; Putri Azizi; Yosi Puspita Sari
Journal of Business and Management Review Vol. 3 No. 1 (2022): (Issue-January)
Publisher : Profesional Muda Cendekia Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47153/jbmr31.3082022

Abstract

The purpose of this study was to determine how much influence Tangibles, Reliability, Responsiveness, Assurance, Emphaty on Customer Satisfaction at Trans Padang Bus Service Users. Methods of data analysis using a questionnaire, with a sample of 100 respondents. The data analysis method used is Multiple Linear Regression Analysis. Based on the research results show that Tangibles, Reliability, Responsiveness, Assurance, Emphaty have a positive and significant effect on Customer Satisfaction. The Tangibles, Reliability, Responsiveness, Assurance, Emphaty variable contribution has an effect of 66.1% while the remaining 33.9% is influenced by other variables outside of this study. Based on the results of this study, it is hoped that the Management of the Company can increase Customer Satisfaction, where in this study the Reliability variable has a dominant influence on Customer Satisfaction of Trans Padang Bus Service Users, so it is advisable to pay more attention to the problem of Reliability, because it has a dominant influence on Customer Satisfaction of Service Users. Trans Padang Bus.
The Effect Of Industry Type, Government Pressure, And Company Size To Disclosure Of Sustainability Report Tri Siwi Nugrahani; Khoirinida Isnaini Atiqoh; Imanda Firmantyas Putri Pertiwi
Journal of Business and Management Review Vol. 3 No. 1 (2022): (Issue-January)
Publisher : Profesional Muda Cendekia Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47153/jbmr31.3092022

Abstract

This study examines the effect of industry type, government pressure, and company size on the disclosure of sustainability reports in 41 companies listed on the Indonesia Stock Exchange (IDX) for the 2017-2020 period. The sampling method is purposive sampling. Total observations of 164 companies. This study uses multiple linear regression analysis techniques. The results of the study prove that the type of industry and government pressure have a significant positive effect on the disclosure of sustainability reports. However, the size of the company does not affect the disclosure of the sustainability report.
The Analysis of Survival Strategies in Small Medium Enterprises During Coronavirus Pandemic Sudarmiatin Sudarmiatin
Journal of Business and Management Review Vol. 3 No. 2 (2022): (Issue-February)
Publisher : Profesional Muda Cendekia Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47153/jbmr32.3122022

Abstract

This study aims to (a) describe the problems faced by SMEs during the Pandemic and the capacity of SMEs in solving these problems (b) analyze the survival strategy of SMEs in order to survive during the pandemic. This type of research is a qualitative case study. The research location is in Malang Raya, which includes the city of Malang, Malang district and the city of Batu, East Java. The research subjects were 30 business managers of fashion SMEs in Malang, consisting of 10 owners and 20 employees. Collecting research data through interviews, observation and documentation. Data analysis uses SWOT analysis which includes strengths, weaknesses, opportunities and threats. The results showed that the problem faced by fashion MSME actors during the Covid 19 pandemic in Greater Malang was the decline in the number of sales until some went out of business. Most of the fashion MSME managers have not been able to operate digital marketing, so they still hope that consumers will come to buy directly to the store. Survival strategies are recommended for MSMEs to survive during the pandemic: a) Adaptation to changes in people's behavior during the pandemic. (b) Increasing mastery of technology both through training and self-study (c) Expanding target consumers from offline market to offline and online. (d) Adding online marketing networks through resellers in the marketplace, (e) Diversifying products, both main and additional products according to community needs during the pandemic
The Role of Customer Engagement in Mediating the Influence of Brand Experience and Customer Satisfaction on the Customer Loyalty of Full-Service Airline in Indonesia Roffianto Adi Nugroho; Ni Wayan Sri Suprapti
Journal of Business and Management Review Vol. 3 No. 2 (2022): (Issue-February)
Publisher : Profesional Muda Cendekia Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47153/jbmr32.3132022

Abstract

The Corona Virus Disease-19 (COVID-19) pandemic, which is currently engulfing the entire world, has significantly reduced the number of air travel passengers worldwide. However, the decline in air travel passengers on domestic routes in Indonesia occurred in 2019, one year before the COVID-19 pandemic hit the aviation industry worldwide. The decline in passengers in 2019 can be taken as a signal of weakening demand in the aviation industry in Indonesia. This research was conducted on 233 respondents from the airline "X" as one of the full-service in Indonesia, which has also been affected by the decline in passengers since 2019. The strategy to increase customer retention during the COVID-19 pandemic and the post-pandemic period is an important thing to study, considering that the existing literature on airline customer loyalty has never been carried out under the conditions of the COVID-19 pandemic. Therefore, this study examines customer satisfaction, customer engagement, and brand experience as a combination of antecedent constructs of customer loyalty based on the perception of Indonesian passengers traveling with full-service airlines. The research shows that brand experience has no positive and significant effect on customer loyalty. Meanwhile, customer satisfaction and customer engagement positively and significantly impact customer loyalty. Furthermore, customer engagement can fully mediate the relationship between brand experience and customer loyalty of airline "X". In contrast, customer engagement can partially mediate the relationship between customer satisfaction and customer loyalty.
The Role Of Innovation In Mediating The Effect Of Market Orientation And Learning Orientation On Competitive Advantage Berty Christina Lidyanita Putri; Putu Yudi Setiawan
Journal of Business and Management Review Vol. 3 No. 2 (2022): (Issue-February)
Publisher : Profesional Muda Cendekia Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47153/jbmr32.3292022

Abstract

In Denpasar City, the growth of small culinary businesses has resulted in increased competition. Because this growth does not correspond to an increase in turnover, today's small businesses must innovate to gain a competitive advantage and win market share to thrive in the future. The purpose of this study is to determine the impact of market orientation and learning orientation on competitive advantage, as well as the impact of innovation on competitive advantage and the impact of mediating innovation on the relationship between market orientation and competitive advantage and the relationship between learning orientation and competitive advantage. Two exogenous variables, market orientation, and learning orientation, and two endogenous variables, innovation, and competitive advantage, are used in this study. The population in this study was a small culinary business that has been operating in Denpasar City for at least three years. A total of 166 small businesses were included in this study's sample. Purposive sampling was used as the sampling method. A questionnaire was used to collect information. SEM-PLS analysis with SmartPLS 3.0 was used to analyze the data. The results of the analysis showed that market orientation had a significant effect on competitive advantage and innovation. Likewise, learning orientation also had a significant effect on competitive advantage and innovation. A significant effect was also found on the relationship between innovation and competitive advantage. On the other hand, innovation did not mediate the relationship between market orientation and competitive advantage, but innovation partially mediated the relationship between learning orientation and competitive advantage. The implications of the research are expected to be used as reference material for further research with the basic theory of resourced based view oriented to the company's internal strengths, while the practical implications are expected to be additional information or references for small business actors in implementing market orientation and learning orientation which is the focus in developing innovation. to achieve a competitive advantage.
Income Smoothing Practices at Sharia Banks: An Overview in Islamic Business Ethics Rizkiana Iskandar; Muh. Syahru Ramadhan; Mulyati Mulyati; Chairul Adhim
Journal of Business and Management Review Vol. 3 No. 3 (2022): (Issue-March)
Publisher : Profesional Muda Cendekia Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47153/jbmr33.3112022

Abstract

Sharia Bank is a bank conducting its business activities based on Islamic principles. Sharia bank as an institution based on the principles of Islam are not allowed to manipulate earnings and engineering activities in any form of earnings management is no exception in terms of financial reporting, which is a medium of information for its users. Income smoothing is an act of deliberate manipulation by management to profits fluctuate, which later reported that corporate profits are at levels considered normal. The purpose of this paper is to investigate the income smoothing practices in sharia banks in Indonesia and review of income smoothing practices according to Islamic business ethics. This study used 11 sharia banks (BUS) based on BUS list on Bank Indonesia's website as research object. To know a company is included in the income smoothing group or not, the Eckel index is used. Based on calculations using Eckel index, it can be concluded that 5 out of 11 sharia banks in Indonesia are indicated to practice income smoothing. However, the annual report of the five syariah banks indicated by the practice of income smoothing indicates that all opinions given by the Sharia Supervisory Board regarding operational activities and products or services provided by sharia banks to customers generally comply with the fatwa and sharia provisions issued by DSN- MUI. That is, the policy or practice of income smoothing in Islamic banks is not contrary to the principles of sharia and Islamic business ethics.
Exploring Street Vendors Characteristics and Social-Economic Significance in Mwanza Tanzania Nasibu Rajabu
Journal of Business and Management Review Vol. 3 No. 3 (2022): (Issue-March)
Publisher : Profesional Muda Cendekia Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47153/jbmr33.3382022

Abstract

The street vending business is an important employment opportunity in African cities. Millions of youths, less educated, women, and the poor make their living through selling on the street. Despite being important, little is known regarding their typologies, social-economic importance, and challenges hence difficult to design contextualized interventions for improving their economic wellbeing. This paper is exploring the nature, characteristics, and typologies of street vendors in Mwanza Tanzania. Data was collected from 396 respondents through qualitative and quantitative techniques. The findings show who are the street vendors, their importance in economic growth, and the challenges confronting their activities. From these findings, different interventions can be engineered to improve their businesses. The government and development stakeholders need to rethink the best approach of accommodating street vending and other informal activities to the formal economy. This is important because the number of street vendors is increasing every day due to a fall informal employment, rural street migration, and unattractive productivity in the agricultural sector.
Motivation and Constraints of Newly Entrepreneur at 40s Anak Agung Alvian Prasetya Putera; Usep Suhud; Agung Dharmawan Buchdadi
Journal of Business and Management Review Vol. 3 No. 3 (2022): (Issue-March)
Publisher : Profesional Muda Cendekia Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47153/jbmr33.3432022

Abstract

This study aims to identify the motivations and constraints of new entrepreneurs in their 40s in Jabodetabek. This study was conducted using a qualitative approach. The authors used the grounded theory approach. Researcher resources were taken based on the purposive sampling method. The collection techniques used by the researchers were observation, in-depth interviews, and documentation. The data analysis used was Nvivo12. Based on the results of a qualitative study using a grounded theory approach regarding the motivation, constraints, and efforts to resolve the barriers of new entrepreneurs in the 40s, some conclusions can be made regarding the motivation of new entrepreneurs in their 40s including (1) underlying. Motivation for entrepreneurs. Starting in their 40s to start a business is self-actualization. This motivation is based on the desire of new entrepreneurs in their 40s to advance themselves to be better than the previous situation and condition. (2) the motivation that drives new entrepreneurs in their 40s to start a business is the motivation to want to progress. The entrepreneur desires to change the fate of those who initially worked in the company or are housewives. This motivation is based on the desire to change for the better. In terms of constraints and efforts to resolve the constraints of new entrepreneurs in their 40s, the authors cover (1) Constraints in business management, including human resources, capital, and infrastructure. Efforts made by new entrepreneurs in their 40s to solve business management problems are collaborative efforts, capital management, and network expansion. (2) Constraints on own-self. The age factor is a significant issue new entrepreneurs face in their 40s. Efforts are being made to improve the self-quality of new entrepreneurs in their 40s.
Augmented Reality Users: The Effect of Perceived Ease of Use, Perceived Usefulness, and Customer Experience on Repurchase Intention Nurul Anifa; Sanaji Sanaji
Journal of Business and Management Review Vol. 3 No. 3 (2022): (Issue-March)
Publisher : Profesional Muda Cendekia Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47153/jbmr33.3462022

Abstract

E-commerce comes from presenting product catalogs through two-dimensional static images that create limitations for users. Augmented reality features on smartphones have changed online consumer shopping activities. This allows consumers to try various cosmetic product variants virtually anywhere and anytime. Augmented reality is a new technology that provides convenience and experience for customers online to buy cosmetics online and try products without having to remove makeup. This study aims to examine the effect of independent variables on a dependent variable, with mediating variables. The population of this study is users of the virtual product trial feature who have purchased cosmetic products online aged 17–50 years in Indonesia, with a sample of 200 respondents. This research used path analysis, with the results showing that perceived ease of use affects trust, customer experience affects customer satisfaction, perceived usefulness, and customer satisfaction affects repurchase intention. However, trust does not affect repurchase intention. Based on these results, it is recommended that companies that provide product trial features adopt augmented mobile reality to pay attention to the convenience and benefits and improve the quality of the shopping experience.
Do vocational colleges need social media? The Role of Firm and User Generated Content. Iwan Mulyawan; Wahyu Rafdinal; Cahaya Juniarti; Sharnuke Asrilsyak
Journal of Business and Management Review Vol. 3 No. 3 (2022): (Issue-March)
Publisher : Profesional Muda Cendekia Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47153/jbmr33.3492022

Abstract

The purpose of this paper is to investigate the role of social media in firm generated content (FGC) and user generated content (UGC) which bring impacts on perceived value and two types of intention, namely the intention to follow on social media and the intention to enrol in vocational colleges. Online survey was applied to collect the data from 452 respondents. The hypotheses were tested empirically using a variance-based structural equation model. The results point out that FGC and UGC are positively and significantly influential towards value. Perceived value discovered is influential significantly towards the consumers’ intention to follow social media, while UGC holds the highest importance compared to other constructs. Those results manifest the role of marketing in social media in which it will eventually influence the intention to follow on social media and to enrol in vocational colleges. These will give the inputs to the institutions to arrange social media contents which are able to increase the intention to follow in which it also boosts the intention to enrol. This research also adds the existing knowledge about the role of social media towards the intention to enrol.

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