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Paska Marto Hasugian
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scientia@seaninstitute.org
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INDONESIA
Jurnal Scientia
Published by SEAN INSTITUTE
ISSN : 23020059     EISSN : 27237486     DOI : -
Core Subject : Education,
Scientific Journal is a publication by Sean Institute, which is devoted to the field of education with the topic of Learning Effectiveness studies, Analysis of Learning Influences, Application of Learning Models and the development of instructional media; we also invite the teachers, researchers, and students to send the writings. issued two within one year, namely until February and August.
Arjuna Subject : Umum - Umum
Articles 1,534 Documents
The Influence Of Social Media Marketing And Brand Awareness On Purchasing Interest And Its Implications On Brand Loyalty (Study: Madame Gie By Gisella Anastasia) Diana Astuti; Jerry Heikal
Jurnal Scientia Vol. 13 No. 02 (2024): Education and Sosial science, March - May 2024
Publisher : Sean Institute

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Abstract

The purpose of this research was to determine and analyze the influence of social media marketing and brand awareness on purchasing interest and its implications for brand loyalty (Study: Madame Gie By Gisella Anastasia). This research discusses the dimensions contained in each variable which are then studied to determine the influence between the research variables and the object. The method used in this research is quantitative with a questionnaire survey via Google Form to 100 respondents using a random sampling method, then processed using Smart PLS. The results obtained from the hypothesis test (T test) are that social media marketing has a positive and significant relationship with purchase interest with a calculated t of 2.180 ≥ t table 1.984. Social media marketing does not have a positive and significant relationship with brand loyalty with a t count of 0.954 < t table 1.984. Brand awareness has a positive and significant relationship with purchase interest with a t count of 6.025≥ t table 1.984. Brand awareness does not have a positive and significant relationship with brand loyalty. Brand awareness has a significant effect on brand loyalty with a calculated t of 5.952≥ t table 1.98.4 Purchase interest has a positive and significant relationship with brand loyalty, the coefficient of determination in this study is 72%. The implications of this research can provide understanding for business actors to continue to pay attention to and build good social media marketing and brand awareness, especially Madame Gie.
An Empowerment of Electronic Applications-Community-Based Nutrition Recording and Reporting (E-Ppgbm) in the Work Area of Nias Selatan District Asniwati Lase; Sri Lestari Ramadhani Nasution; Ermi Girsang
Jurnal Scientia Vol. 13 No. 02 (2024): Education and Sosial science, March - May 2024
Publisher : Sean Institute

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Abstract

The nutritional status of toddlers in the August 2021 e-PPGBM showed that the prevalence of stunted toddlers in South Nias Regency was 22%. This figure is lower when compared to the prevalence of stunting in 2020. This research aims to analyze the use of the Electronic Community-Based Nutrition Recording and Reporting Application (E-PPGBM) in the South Nias Regency Work Area. Quantitative research design with a cross sectional study design approach. A sample of 36 people was obtained by total sampling. Quantitative data was analyzed univariate, bivariate and multivariate, qualitative data was analyzed using interactive analysis. Based on the results of quantitative research at the univariate stage, it is known that of the 43 respondents, the majority were aged 36-45 years, namely 29 (80.6%), were female, namely 22 (61.1%), had a bachelor's degree, namely 26 (72), 2%) respondents. Bivariate results show that there is an influence of system quality (p=0.000), information quality (p=0.000), service quality (p=0.005) on user satisfaction of the e-PPGBM application in the South Nias Regency Work Area. The most dominant variable is the information quality variable with a p value of 0.005, OR = 57.502 (95% CI = 3.448-959.078). The suggestion in this research is that the health service can increase user satisfaction by improving the quality of the e-ppgbm application by providing access to information on health and nutrition services.
Student Facilitator and Explaining Model in The Development of HRH in the UPTD Puskesmas Hilisataro, Nias Selatan District Sri Rahmat Wati Wau; Sri Lestari Ramadhani Nasution; Ermi Girsang
Jurnal Scientia Vol. 13 No. 02 (2024): Education and Sosial science, March - May 2024
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Abstract

The Hilisataro Health Center in South Nias Regency has Healthy health human resources who are less able to think in a systemic way to see problems as an opportunity to take one step further. This study aims to analyze health human resources development strategies using the student facilitator and explaining model. This type of research was Quasy–Experimental (pre–experimental designs) conducted at the UPTD Health Center Hilisataro South Nias Regency in December 2022. The sample in this study was all health human resources at the UPTD Health Center Hilisataro South Nias Regency, totaling 102 people. The data were analyzed using the t-test. The results of the univariate study showed that of the 102 respondents studied, it was found that the majority of respondents were aged 36-45 years, namely 40 (39.2%) respondents, female, 59 (57.9%), D3 educated, 58 ( 56.8%). The results of the t-test show that there is an impact of the student facilitator and explaining the strategy model on increasing health human resources knowledge. There is an impact of the strategy of the student facilitator and explaining model on health human resources creativity and innovation. There is an impact of the student facilitator and explaining model strategy on the use of technology by health human resources. There is an impact of the strategy of the student facilitator and explaining model on the ability of the health human resources to express opinions. There is an impact of the strategy of the student facilitator and explaining model on the critical thinking of health human resources through the strategy at the UPTD of the Hilisataro Health Center, South Nias Regency. Based on the results of the research, it is suggested that the leadership of the puskesmas can be responsible for determining program management policies to improve services at the puskesmas by conducting trainings that can improve health human resources performance.
An Analysis of the Influence of Complaint Handling and the Quality of Hospital Services on Satisfaction and Patient Loyalty in Batubara Hospital Tamimi Badzlina Nasution; Ermi Girsang; Sri Lestari Ramadhani Nasution
Jurnal Scientia Vol. 13 No. 02 (2024): Education and Sosial science, March - May 2024
Publisher : Sean Institute

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Abstract

The patient satisfaction component is an important component of the quality of health services. Patients or the public who experience satisfaction with health services have a tendency for patients to follow advice and adhere to the treatment they are receiving, while patient dissatisfaction with health services tends to lead to non-compliance with treatment and moving to other health facilities.Patient loyalty is a patient's deep commitment to re-subscribe or re-purchase selected products or services consistently in the future, even though situational influences and some marketing efforts have the potential to cause behavior change. The aim of this research is to analyze the influence of complaint handling and the quality of hospital services on patient satisfaction and patient loyalty at Batubara Regional Hospital. The sample in this study amounted to 284 patients. The analysis used is univariate, bivariate and multivariate analysis. The results of this research showHandling complaints at RSUD Batubara, the majority of respondents answered good as many as 261 respondents, and respondents who answered not well were 23 respondents, the quality of hospital services at RSUD Batubara, the majority of respondents who answered good were 247 respondents, and those who answered not good were 37 respondents. 194 people were satisfied, and 90 people were dissatisfied, 193 patients with high loyalty and 91 patients with low loyalty,Handling complaints influences patient satisfaction and loyalty at Batubara Hospital. The quality of hospital services influences patient satisfaction and loyalty at Batubara Hospital.
Effect of Physical Experience Towards Purchase Intention in Online-To-Offline Commerce Fabelio With Perceived Value and Perceived Risk as Mediator Variable Sri Fatmayenti; Lenny Christina Nawangsari; Bambang Purwoko Kusumo Bintoro
Jurnal Scientia Vol. 13 No. 02 (2024): Education and Sosial science, March - May 2024
Publisher : Sean Institute

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Abstract

As Indonesian e-commerce companies start to implement O2O commerce by providing physical store or showroom, Fabelio is also one of the many. However, not many researches found on the effect of the physical experience as one of the characteristics of O2O commerce towards customer purchase intention in Indonesia, despite significant amount of capital spent by Fabelio to provide 20 showrooms in Jabodetabek and Bandung area to date. Hence, it is important for Fabelio to know if their showrooms providing physical experience will affect customers’ purchase intention, and know how to utilize their showrooms to attract more customers. The objective of this research is to find out the effect of physical experience towards purchase intention directly, or with perceived value and perceived risk as mediator variable. This research is a quantitative research, with data used in this study were obtained through a questionnaire given to 56 respondents. SEM PLS method was used to test the model and hypothesis. The result of this study indicates that physical experience affects perceived value and perceived risk directly, perceived value affects purchase intention directly, and physical experience affects purchase intention with perceived value as mediator variable.
The Role of Parenting in Shaping Children's Personality and Character Fajar Alfen; Yogi Nugraha; Nadya Putri Saylendra; Erwin Susanto
Jurnal Scientia Vol. 13 No. 02 (2024): Education and Sosial science, March - May 2024
Publisher : Sean Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58471/scientia.v13i02.2345

Abstract

This research is motivated by the low discipline of children, lack of parental attention and the impact of children's discipline which is influenced by parental parenting. The purpose of this research is to know and describe scientifically and systematically about the role of parenting in shaping children's character and personality. This research uses a type of naturalistic qualitative research that describes the role of parenting in the formation of children's character and personality naturally. This research instrument is an interview and questionnaire. All data obtained is presented in narrative form. The results showed that the role of parenting in shaping children's character and personality is mostly using democratic parenting. In using a democratic parenting style, parents play an active role in providing encouragement and support so that children are always disciplined and responsible by instilling the rules that parents have set in different ways.
ECOPRENEURSHIP IN GROWING ENVIRONMENTALLY FRIENDLY BUSINESSES AT THE TANNERY INDUSTRY CENTER OF STAR FRUIT VILLAGE, BESUKI DISTRICT, BONDOWOSO REGENCY Indria Dwi Hapsari; Stivaniyanti Atmanegara; Ismatul Hasanah; Khusnul Mawazin; Tri Bastian Subagio
Jurnal Scientia Vol. 12 No. 04 (2023): Education, Sosial science and Planning technique, 2023, Edition September-Nov
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Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58471/scientia.v12i04.2348

Abstract

The Tannery Industry Center of Belimbing Village, located close to Situbondo City and adjacent to residential areas, has a significant impact on the lives of the surrounding community. According to locals, the tannery industry in their region is considered a boon for being the main source of livelihood. The majority of the workforce in the area works as employees in this industrial center. Second, residents also complain of significant pollution impacts on the quality of their living environment, such as air pollution levels that are very disturbing and result in respiratory system disorders. In addition, river water pollution has also become a serious issue as a result of ineffective waste management by the tannery industry. This study applies a qualitative research approach, where data are obtained through in-depth interview methods, observation, FGD, literature review, and secondary data analysis. The results show a unique situation in Belimbing Village, where residents depend on industry as a source of livelihood, but at the same time cause negative impacts on air and water quality that reduce their living environment. A number of studies focused on business growth without paying attention to environmental aspects. However, this study explores how an entrepreneur seeks to expand his business by taking into account environmental factors as a key element in managing a business, known as ecopreneurship. Expectations for sustainable business growth are in line with efforts to preserve environmental quality. The majority of business actors in Belimbing Village have not fully adopted the concept of ecopreneurship in their business operations because effective waste management requires significant financial investment. Nevertheless, the continuous increase in sales in the leather industry center of Belimbing Village shows a sustainable business growth.
Rationality of Pocong Oath (Study on Residents of Lorong a Rahman, Rt 10/04, Kelurahan 1 Ilir, Ilir Timur II Sub-District Palembang City) Randi Randi; Yoyok hendarso; Dadang Hikmah Purnama; Yosi Arianti; Yulasteriyani Yulasteriyani
Jurnal Scientia Vol. 13 No. 02 (2024): Education and Sosial science, March - May 2024
Publisher : Sean Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58471/scientia.v13i02.2349

Abstract

This research focuses on the rationality of the pocong oath on Lorong A Rahman residents, RT 10/04, Kelurahan 1 Ilir, Ilir Timur II District, Palembang City. The phenomenon of pocong vows has existed for a long time. The pocong oath is considered a local tradition of Indonesians to prove something true. This case has attracted much public attention in Indonesia because a pocong oath is still being carried out in the hustle and bustle of modernization. A total of 364,400 people liked the viral video on social media TikTok. The findings of this study show that the rationality of the pocong oath in Palembang City proves the truth and builds public trust. The method used in this study is qualitative research with three data collection techniques, namely in-depth interviews, conservation, and documentation.
Implementation Of Good Governance In Appointments To State Civil Apparatus Positions In Mamberamo Raya Regency Isak Bonai; Udaya Madjid; Faria Ruhana
Jurnal Scientia Vol. 13 No. 02 (2024): Education and Sosial science, March - May 2024
Publisher : Sean Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58471/scientia.v13i02.2351

Abstract

A bureaucracy that adheres to the principles of governance is one that complies with the principles of law and justice. The placement of civil servants in high-level leadership positions and administrative positions generally has not applied the principles of good governance. This conclusion is based on data obtained by researchers from a Pre-survey conducted within the Mamberamo Raya Regency Government. Researchers found inconsistencies between civil servants occupying high-level managerial positions and administrative managerial positions with their educational background, knowledge, rank/grade that are not suitable for their assigned positions. Therefore, the issue addressed by this researcher is why the placement of civil servants in high-level managerial positions and administrative managerial positions within the Mamberamo Raya Regency Government has not adhered to the principles of good governance. The aim of this research is to apply the principles of good governance, namely accountability, transparency, and adherence to legal regulations, in the placement of high-level managerial positions and administrative managerial positions within the Mamberamo Raya Regency Government. The research approach employed is Qualitative Descriptive. Data is collected through observation, interviews, and documentation. The research findings indicate that out of the three focuses used, namely accountability, transparency, and adherence to legal regulations, the principles of transparency and adherence to legal regulations have not been fully implemented. This is because loyalty and closeness to the leadership become one of the means or reasons and considerations in the decision-making process of appointing individuals to positions, both in high-level managerial positions and administrative managerial positions. The Job and Rank Deliberation Body, as well as its membership (BAPERJAKAT), only provides input, suggestions, and considerations in the appointment process, while the final decision lies solely with the regional head.
The Influence of Competency and Communication on Employee Performance With Job Satisfaction as an Intervening Variable (Case Study of Employees at KPP Pratama Semarang Gayamsari) Ririn Sulistyorini; Indarto Indarto; Yuli Budiati
Jurnal Scientia Vol. 13 No. 02 (2024): Education and Sosial science, March - May 2024
Publisher : Sean Institute

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Abstract

The purpose of this study is to determine how communication and competence affect employee performance while accounting for work satisfaction as a mediating variable. One of the duties of the KPP Pratama Semarang Gayamsari, a division of the Directorate General of Taxes-Ministry of Finance of the Republic of Indonesia, where this study was conducted, is to secure income in the taxes sector. In order to analyze the impact of job contentment on the capabilities of KPP Pratama Semarang Gayamsari employees to mediate competence and communication, researchers used Structural Equation Modeling (SEM) using SmartPLS. A population of 87 KPP Pratama Semarang Gayamsari employees was sampled. Testing shows that the research's conclusions, when all factors are included, show that communication and competence have a positive and substantial impact on job satisfaction, which in turn has a favorable and significant impact on worker performance. Additionally, job satisfaction has the ability to mitigate the significant influence of competence. Provide feedback on KPP Pratama Semarang Gayamsari staff members' performance.