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Contact Name
Muhammad Ridwan
Contact Email
bukharyahmedal@gmail.com
Phone
+6281375313465
Journal Mail Official
bukharyahmedal@gmail.com
Editorial Address
Komplek Jasari Muslim Jl. Perjuangan, Bandar Klippa, Percut Sei Tuan, Kabupaten Deli Serdang, Sumatera Utara 20371, Indonesia
Location
Unknown,
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INDONESIA
Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences
ISSN : 26151715     EISSN : 26153076     DOI : DOI: https://doi.org/10.33258/birci
Budapest International Research and Critics Institute (BIRCI-Journal) : Humanities and Social Sciences is a peer-reviewed journal published in February, May, August and November by Budapest International Research and Critics University Journal (BIRCU-Journal). BIRCI welcomes research papers in Humanities: Language and Linguistics, History, Literature, Performing Art, Philosophy, Religion, Visual Arts. Social Sciences: Economics, Anthropology, Sociology, Psychology, Geography, Culture and Ethics Studies, Gender and Sexuality Studies, Area Studies, Archaeology, and other related areas and it is published in both online and printed versions.
Articles 5,353 Documents
Understanding Media Convergence in the Digital Age Florence, Monye I.; Ridwan, Muhammad
Budapest International Research and Critics Institute-Journal (BIRCI-Journal) Vol 9, No 1 (2026): Budapest International Research and Critics Institute February
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v9i1.8166

Abstract

Digital technologies and evolving practices among the audience have turned media convergence into a characteristic of modern communication. This paper evaluates the idea of media convergence by analyzing its historical background, theoretical underpinning, and how it is practiced today in the digital media contexts. It explains the various forms of convergence and the influence of the digital media in transforming the process of creating, distributing and consuming content. The paper describes the way in which audiences interact with converged media platforms and how media influence works in a networked society based on applicable communication theories. The paper further discusses how media convergence has affected journalism, entertainment and education and identifies some of the major issues that have emerged as a result of media convergence including information overload, concentration of media ownership and regulatory complexity. This paper concludes that media convergence is a dynamic and an evolving phenomenon that keeps altering media practices and institutions in an ever more interconnected media environment.
Perception of Nigerian Films by Christian Youths in Mowe Community Oyinloye, Deborah Oluwadamilola; Aondover, Perpetua Ogechi; Ogunbola, Omotola; Onyejelem, Timothy Ekeledirichukwu
Budapest International Research and Critics Institute-Journal (BIRCI-Journal) Vol 9, No 1 (2026): Budapest International Research and Critics Institute February
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v9i1.8155

Abstract

The research work examined, “Perception of Nigerian films by Christian youths in Mowe community.” The study examined the perception of Christian films by youths of Mowe community with issues such as poor performance and production, which impacts the perception of Christian films negatively. The objectives of this study were to determine the extent of exposure of Christian youths in Mowe community to Nigerian Christian films, examine the perception of Nigerian Christian films among Christian youths in Mowe community, and also explore the influence of Christian films on the religious beliefs and practices of these Christian youths in Mowe community. The research questions were; what is the extent of exposure of Christian youths in Mowe community to Nigerian Christian films, how do Christian youths in Mowe community perceive Nigerian Christian films, and in what ways do these perceptions influence their religious beliefs and practices. Perception theory and cultivation theory were the theories used in this study. The research method used was survey method. This enabled the researcher to objectively collect, evaluate, verify information gathered through the use of questionnaires and synthesize evidence by establishing facts and reaching defensible conclusions. The findings of the study was that a large number of Mowe youths are exposed to Nigerian Christian films, as they frequently watch these films. According to these youths, Christian films do have some improvement to do, even though their movies have a positive impact on their faith. The recommendations were that efforts should be made by Nigerian Christian filmmakers to improve the quality of their films, as they continue to produce films that promotes Christian messages and values.
Social Media and Political Communication in the 2023 Campaign in Nigeria Iloh, Mmesomachukwu Chukwuemeka; Saint, Ekpali Joseph; Maiwada, Abdullahi Aliyu; Onyejelem, Timothy Ekeledirichukwu
Budapest International Research and Critics Institute-Journal (BIRCI-Journal) Vol 9, No 1 (2026): Budapest International Research and Critics Institute February
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v9i1.8156

Abstract

This paper examines the role of social media in shaping political communication during the 2023 general election campaign in Nigeria. It investigates how political actors, parties, and citizen networks used digital platforms to disseminate messages, mobilise supporters, counter opposition narratives, and influence public opinion. Secondary data was used to generate relevant information on social media platform like Facebook, Twitter, Instagram, TikTok, and WhatsApp, to identify communication patterns, strategies, and audience engagement behaviour. The paper argues that social media served as a critical arena for agenda-setting, political persuasion, real-time interaction, and participatory discourse, while also amplifying misinformation, emotional appeals, and polarising content. The paper concludes that social media significantly reshaped Nigeria’s 2023 campaign landscape by expanding political reach, enhancing youth participation, and redefining how political messages are produced, circulated, and contested. Nigerian political candidates have endeavoured to navigate the complex social media landscape. Initiatives such as fact-checking organisations and partnerships with digital influencers came as countermeasures to misinformation and targeted messaging.

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