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Journal of Management - Small and Medium Enterprises (SME's)
Published by Universitas Nusa Cendana
ISSN : 25022385     EISSN : 2723469X     DOI : https://doi.org/10.35508/jom.v14i1
Core Subject : Economy,
Economics, Econometrics & Finance
Tujuan dari jurnal ini adalah mempublikasikan artikel hasil penelitian dan kajian pustaka yang ditulis oleh dosen, peneliti dan mahasiwa. Adapun lingkup topik dari jurnal ini adalah : 1. Manajemen Umum 2. Manajemen Pemasaran 3. Sumberdaya Manusia 4. Keuangan 5. Manajemen Operasi 6. Manajemen Pariwisata 7. Small and Medium Enterprise (UKM) 8. Kewirausahaan 9. Kebijakan Publik yang menyangkut fungsi-fungsi manajemen 10. Topik lainnya yang berhubungan dengan ekonomi dan akuntansi
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 736 Documents
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IMPLEMENTASI PRODUK PEMBIAYAAN KREDIT USAHA RAKYAT (KUR) MIKRO DALAM MENGEMBANGKAN USAHA MIKRO NASABAH PERBANKAN SYARIAH Velin Diani; Moh. Rois Abin
Journal of Management Small and Medium Enterprises (SMEs) Vol 16 No 2 (2023): JOURNAL OF MANAGEMENT Small and Medium Enterprises (SME's)
Publisher : Universitas Nusa Cendana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35508/jom.v16i2.8515

Abstract

Micro KUR is a financing product that is intended for micro-entrepreneurs. The purpose of this study is to find out the level of public knowledge of KUR micro products, determine the selection of tenors or the period and dine out the accuracy of the spending on business credit financing products. This study focuses on the people of Sobontoro Village Boyolangu District who apply for Micro KUR financing products at Islamic Banks due to being many KUR financing customers and micro businesses in this area such as convection, traders, open stalls, fisheries, and agriculture. This study is qualitative research with a descriptive approach. The data was obtained from observations, interviews, and documentation. The results of this study revealed that the public has knowledge about the KUR financing products and they chose the right tenor so that they can pay installments according to timeliness. The spending on KUR financing products is appropriate for business capital, not for consumptive. Keywords: Micro KUR Financing; Micro Business; Syariah Banking
MICROFINANCE AND FINANCING OF MICRO-ENTREPRENEURSHIP IN BURUNDI Théogène Nsengiyumva
Journal of Management Small and Medium Enterprises (SMEs) Vol 16 No 1 (2023): JOURNAL OF MANAGEMENT Small and Medium Enterprises (SME's)
Publisher : Universitas Nusa Cendana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35508/jom.v16i1.8535

Abstract

This article aims to identify the determinants of financing microenterprises in Burundi by microfinance institutions. Using the logit model and exploiting data from the loan portfolios of Burundian microfinance institutions, the econometric analysis reveals that the financing of microenterprises in Burundi is strongly correlated with characteristics of these and/or those of their micro-entrepreneurs on one hand, and to the nature of the guarantee presented when applying for credit on the other hand. We conclude by saying that the consolidation of public financial support, the establishment of monitoring policies for these guarantee funds, and the involvement of all stakeholders could substantially improve the financing of microenterprises in Burundi. Keywords: Microfinance; Credit; Micro-entrepreneurs; Microbusiness; Burundi
PENGARUH SALES PROMOTION, POSITIVE EMOTIONS DAN HEDONIC SHOPPING TERHADAP IMPULSE BUYING MELALUI E-COMMERCE PADA MASYARAKAT SURAKARTA Siti Fatimah Susi Tri Fabriana; Ari Susanti
Journal of Management Small and Medium Enterprises (SMEs) Vol 16 No 2 (2023): JOURNAL OF MANAGEMENT Small and Medium Enterprises (SME's)
Publisher : Universitas Nusa Cendana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35508/jom.v16i2.8631

Abstract

The purpose of this study was to identify and analyze the impact of Promotions, Positive Emotions, and Hedonic Shopping on Impulse Buying through e-commerce in Surakarta. The phenomenon of e-commerce is very helpful for people to buy, especially how to buy, to be quite convenient, and to meet customers’ needs. Data analysis in this study was performed using Multiple Linear Regression tests, using the data processing program SPSS version 21. The sample for this study consisted of 170 respondents. The results of this study show that Hedonic Shopping has a significant positive effect on Impulse Buying via e-commerce in Surakarta City, while Sales Promotion and Positive Emotions have negative and negligible effects. Keywords: Impulse Buying; Sales Promotion; Positive Emotions; Hedonic Shopping
KEPEMILIKAN INSTITUSIONAL, STRUKTUR MODAL, KEBIJAKAN DIVIDEN, DAN NILAI PERUSAHAAN PADA SUB SEKTOR MAKANAN DAN MINUMAN Ummi Kalsum; Randy Hidayat; Ingga Mawarni
Journal of Management Small and Medium Enterprises (SMEs) Vol 16 No 2 (2023): JOURNAL OF MANAGEMENT Small and Medium Enterprises (SME's)
Publisher : Universitas Nusa Cendana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35508/jom.v16i2.8730

Abstract

The purpose of the study was to determine the effect of Institutional Ownership, Capital Structure, and Dividend Policy simultaneously and partially on Firm Value in the food and beverage sub-sector companies. The population in this study were all food and beverage sub-sector companies listed on the IDX in 2016-2020. The data sample was 45 observations selected through purposive sampling. The type of data in this study is secondary data. The analysis technique used is Multiple Linear Regression, F-test, and t-test. The results of the analysis show that Institutional Ownership, Capital Structure, and Dividend Policy simultaneously have a significant effect on Firm Value in food and beverage sub-sector companies, Institutional Ownership partially has no significant effect on Firm Value, Capital Structure partially has a significant effect on Firm Value, and Dividend Policy partially has a significant effect to Firm Value. Keywords: Institutional Ownership; Capital Structure; Dividend Policy; Firm Value
ANALISIS FAKTOR PSIKOLOGIS, HARGA, DAN KUALITAS PELAYANAN DALAM MENGAMBIL KEPUTUSAN PEMBELIAN IKAN GUPPY PADA ERA PANDEMI COVID-19 DI SOLO RAYA Dahlan, Achmad; Tantiono, Andri Nur
Journal of Management Small and Medium Enterprises (SMEs) Vol 16 No 3 (2023): JOURNAL OF MANAGEMENT Small and Medium Enterprises (SME's)
Publisher : Universitas Nusa Cendana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35508/jom.v16i3.8882

Abstract

This study aims to determine whether the independent variables, namely psychological factors, price, and service quality, affect the dependent variable Purchase Decision of Guppies during the COVID-19 pandemic in Solo Raya. This research includes correlational quantitative research, using 97 respondents from consumers who had bought Guppies in Solo Raya. This research uses a multiple linear regression analysis technique. The results of this study concluded that psychological factors, price, and service quality simultaneously affect purchase decisions. Partially, psychological factors and service quality influence purchase decisions, while price does not influence purchasing decisions. Keywords: Purchase Decision; Psychological Factors; Price; Service Quality
ANALISIS PERENCANAAN SUMBER DAYA MANUSIA DI UNIVERSITAS NUSA CENDANA KUPANG Leony M Ndoen; Yoseba Pulinggomang; Lukas Hattu; Thomas Isliko
Journal of Management Small and Medium Enterprises (SMEs) Vol 16 No 1 (2023): JOURNAL OF MANAGEMENT Small and Medium Enterprises (SME's)
Publisher : Universitas Nusa Cendana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35508/jom.v16i1.9010

Abstract

The purpose of the research is to ensure the availability of human resources in the future at the University of Nusa Cendana. The research sample is the Faculty of Social Sciences (FISIP) and the Faculty of Teaching and Education Science (FKIP). The method in data analysis is the forecasting technique. The results showed that the qualifications of FKIP and FISIP lecturers matched the target of the Ministry of Education and Culture, which is the percentage of lecturers who have work experience or are certified educators. Indicators of the adequacy of the number of functional positions; professors, head lectors, and lectors assigned as the lecturer set by BAN-PT are still below the standard. Lecturer-Student Ratio (RDM) is beyond the ideal conditions. The lecturer entering their retirement in 2022 are high, thus the demand for lectures is high. The limitations of this study were the unavailable completed documentation and the limited scope in two faculties only. Keywords: Human Resource Planning; Forecasting; Lecturer-Student Ratio
PENGARUH E-SERVICE QUALITY TERHADAP KEPUASAN PENGGUNA APLIKASI GRAB DI KOTA KUPANG Bessie, Juita L D; Taek, Lea Susanti
Journal of Management Small and Medium Enterprises (SMEs) Vol 16 No 3 (2023): JOURNAL OF MANAGEMENT Small and Medium Enterprises (SME's)
Publisher : Universitas Nusa Cendana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35508/jom.v16i3.9611

Abstract

This study aims to determine and analyze (1) the partial effect of e-service quality (website design, reliability, responsiveness, security/privacy, fulfillment, personalization, information, and empathy) on Grab Application users in Kupang City and (2) the effect of e-service quality (website design, reliability, responsiveness, security/privacy, fulfillment, personalization, information, and empathy) simultaneously on Grab Application users in Kupang City. The number of samples is 100 respondents, and the sampling technique used is purposive sampling. Data was collected using questionnaires. The data analysis techniques used are descriptive quantitative, multiple linear regression analysis, and hypothesis testing through t-tests and F-test using the SPSS 26 application. The results of the descriptive analysis show that the respondents gave a very good perception of the e-service quality implemented by Grab. The results of the t-test and F-test show that, partially and simultaneously, e-service quality (website design, reliability, responsiveness, security/privacy, fulfillment, personalization, information, empathy) has a significant effect on customer satisfaction. Based on the adjusted R2 value, it shows the contribution of the e-service quality variable to customer satisfaction, which is 89.4%, and 10.6% is influenced by other variables outside the focus of this study. The other variable is efficiency, which can be taken into consideration by further researchers in addition to the existing variables. Keywords: e-Service Quality; Website Design; Reliability; Responsiveness; Security/Privacy; Fulfillment; Personalization; Information; Empathy; Customer Satisfaction
PENGARUH ORIENTASI PASAR, ORIENTASI KEWIRAUSAHAAN, TRAINING DAN KEMAMPUAN MANAJEMEN TERHADAP KEUNGGULAN BERSAING Mince Batara; Rati Pundissing; Linda Uddu
Journal of Management Small and Medium Enterprises (SMEs) Vol 16 No 1 (2023): JOURNAL OF MANAGEMENT Small and Medium Enterprises (SME's)
Publisher : Universitas Nusa Cendana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35508/jom.v16i1.9643

Abstract

This study aims to determine the effect of Market Orientation, Entrepreneurial Orientation, Training, and Management Ability on Competitive Advantage in Bakti culinary businesses. This research is a quantitative study with a questionnaire data collection method. The number of samples was 17 respondents. The analysis technique uses Multiple Linear Regression Analysis with the assistance of SPSS. The results of this study indicate that Entrepreneurial Orientation, Training, Management Capability, and Market Orientation simultaneously have a positive effect on competitive advantage. The suggestion for the next research is to discuss deeper into the comparison of management capabilities in terms of soft skills obtained self-taught with training, so that it can contribute to competitive advantage. Keywords: Competitive Advantage; Entrepreneurship Orientation; Training; Market Orientation; Management Capability
KEPUTUSAN PENGGUNAAN APLIKASI OVO YANG DI PENGARUHI OLEH E-WOM DENGAN KEPERCAYAAN SEBAGAI VARIABEL MEDIASI PADA MAHASISWA FAKULTAS EKONOMI DAN BISNIS UNIVERSITAS RIAU Rahmi Yanti; Gatot Wijayanto; Deny Setiawan
Journal of Management Small and Medium Enterprises (SMEs) Vol 16 No 1 (2023): JOURNAL OF MANAGEMENT Small and Medium Enterprises (SME's)
Publisher : Universitas Nusa Cendana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35508/jom.v16i1.9662

Abstract

This study is to investigate the direct and indirect effects regarding the Decision to Use the OVO application which is influenced by e-WOM with Trust as a mediating variable. This study is applied to the user of OVO application at the University of Riau, especially undergraduate students in the Faculty of Economics and Business. Determination of the sample in this study using Isaac and Michael's table from a certain population with a level of 5% as many as 251 respondents. The results of this study indicate that e-WOM can increase the level of Trust in the use of OVO applications. e-WOM strengthened the Decision to Use, Trust can mediate the effect of e-WOM in improving the Decision to Use. Keywords: e-WOM; Trust; Decision to use
PENGARUH PEMBELAJARAN KEWIRAUSAHAAN, SIKAP KEWIRAUSAHAAN, DAN MOTIVASI KEWIRAUSAHAAN TERHADAP MINAT BERWIRAUSAHA (STUDI PADA ANGGOTA KOMUNITAS SOSIAL-ENTREPRENEUR LAKOAT KUJAWAS) Maria Prilia Karibera; Rolland E Fanggidae; Ni Putu Nursiani; Alexandre Desousa Guterres
Journal of Management Small and Medium Enterprises (SMEs) Vol 16 No 1 (2023): JOURNAL OF MANAGEMENT Small and Medium Enterprises (SME's)
Publisher : Universitas Nusa Cendana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35508/jom.v16i1.9710

Abstract

This study aims to determine the effect of Entrepreneurial Learning, Entrepreneurial Attitudes, and Entrepreneurial Motivation on the Entrepreneurial Intention of the Lakoat Kujawas community. This is a quantitative research. The population in this study were all members of the Lakoat Kujawas community. The sampling technique in this study was saturated sampling, with a total of 35 respondents. The analysis technique in this study is Multiple Linear Regression preceded by the classical assumption test with the assistance of SPSS V.21. Hypothesis testing is done by t-test test. The results of the partial hypothesis test show that Entrepreneurial Learning has a positive and significant on the Entrepreneurial Intention, Entrepreneurial Attitude has a positive and but not significant effect on the Entrepreneurial Intention, and Entrepreneurial Motivation has a positive and significant on the Entrepreneurial Intention of the Lakoat Kujawas community. Keywords: Entrepreneurial Learning; Entrepreneurial Attitudes; Entrepreneurial Motivation; Entrepreneurial Intention

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