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Ekobis: Jurnal Ilmu Manajemen dan Akuntansi
Published by Universitas Boyolali
ISSN : 25023055     EISSN : 26221756     DOI : https://doi.org/10.36596/ekobis
Core Subject : Economy,
Economics, Econometrics & Finance
Jurnal Ekobis diterbitkan oleh Fakultas Ekonomi Universitas Boyolali secara berkala (setiap 6 bulan) pada bulan Juni dan Desember dengan tujuan untuk menyebarluaskan informasi tentang Ilmu Manajemen dan Akuntansi berupa kajian konseptual dan hasil penelitian.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 19 Documents
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Search results for , issue "Vol 12 No 1 (2024)" : 19 Documents clear
ANALISA SWOT STRATEGI PEMASARAN DAN KEPUASAN PELANGGAN DI PERUSAHAAN ALFAMART BOYOLALI (Studi Kasus Alfamart Jl. Pandanaran No.194, Banaran, Kecamatan Boyolali, Kabupaten Boyolali) Ummah, Mar'atus Sholikhatul; Rahayu, Listyowati Puji; Safitri, Unna Ria; Purwanto, Hari
EKOBIS Vol 12 No 1 (2024)
Publisher : Universitas Boyolali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36596/ekobis.v12i1.599

Abstract

This study aims to determine and improve the right marketing strategy, as well as the relationship between the level of customer satisfaction and marketing strategy and SWOT analysis at Alfamart Boyolali. The method used in this research is qualitative, namely research that emphasizes the analysis more on the process of deductive and inductive inferences on the dynamics of the observed phenomena using scientific logic. The data used is the result of distributing questionnaires to strengthen the results of the analysis as well as conducting surveys, problem identification, literature study, identification of research variables, validity testing and data analysis. The results of the research are data analysis from interviews with resource persons and distributing questionnaires which include Internal environmental analysis including discussions of company strengths and weaknesses which include company management based on POAC, marketing based on 5P, research, development and information systems used. External Environmental Analysis on micro-relationships between suppliers and well established. Customer satisfaction based on the questionnaire that was analyzed got the highest results on the opportunity variable with an average of 44.4, the strength variable with an average of 33.85 and the weakness variable got an average of 38.24. The comparison becomes a problem because the weakness is greater than the strength, so to achieve maximum strength, it is necessary to increase or change.
PELAYANAN JASA SERVIS MOBIL DALAM MENINGKATKAN KEPUASAN PELANGGAN (STUDY KASUS DI BENGKEL CHANDRA MOTOR SPOORING BOYOLALI) Kusuma, Taufiq Chandra; Hegy Suryana, Alean Kistiani; Puji Rahayu, Listyowati; Safitri, Unna Ria; Purwanto, Hari
EKOBIS Vol 12 No 1 (2024)
Publisher : Universitas Boyolali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36596/ekobis.v12i1.614

Abstract

Memberi pelayanan karyawan harus bersikap baik dalam pelayanan yang mereka suguhkan, tidak hanya itu juga harus memiliki ketepatan waktu yang cepat, efektif dan selesai terhadap pelayanan yang diberikan ke konsumen, membuat pelanggan maupun konsumen bahagia dengan pengalamannya disini dan pelayanan yang berkesan baik dan memuaskan diberikan perusahaan itu adalah sikap dasar prinsip usaha yaitu melayani. Penelitian ini merupakan penelitian kuantitatif yang metode survey untuk mendapatkan data primer. Intrumen penelitian berisi sejumlah pertanyaan di mana jawaban yang disediakan merupakan jawaban yang terukur dengan skala likert. Data yang diperoleh kemudian dianalisis dengan SPSS pada taraf kepercayaan 95% sehingga mampu menjawab hipotesis penelitian. Hasil analisis penelitian menyatakan bahwa setiap butir pernyataan di instrumen penelitian yang digunakan adalah valid dan reliabel. Hasil uji asumsi klasik menyatakan bahwa data yang terkumpul terdistribusi normal (sig 0,200 > 0,05), tidak terjadi multikolinearitas di mana nilai VIF untuk variabel X1, X2, X3, X4, X5, masing-masing adalah 1,863; 3,058; 2,708; 2,459; 1,581. Sementara itu, nilai Tolerance untuk masing-masing variabel X1, X2, X3, X4, X5 adalah 0,537; 0,327; 0,369; 0,407; 0,633. Hasil uji autokorelasi adalah tidak terjadi autokorelasi dU<d<4-dU (1,65<2,182<4-1,44). Hasil uji t menyatakan bahwa reliabiliti, responsiveness, assurance, dan empathy secara parsial tidak berpengaruh signifikan terhadap kepuasan pelanggan, sedangkan tangibles secara parsial berpengaruh terhadap kepuasan pelanngan. secara parsial berpengaruh signifikan terhadap keputusan pembelian. Hasil uji F menyatakan bahwa reliabiliti, responsiveness, assurance, empathy, dan tangibles secara simultan berpengaruh signifikan terhadap kepuasan pelanggan. Kesimpulan dari penelitian antara lain reliabiliti, responsiveness, assurance, dan empathy secara parsial tidak berpengaruh signifikan terhadap kepuasan pelanggan, sedangkan tangibles secara parsial berpengaruh terhadap kepuasan pelanngan. secara parsial berpengaruh signifikan terhadap keputusan pembelian. Hasil uji F menyatakan bahwa reliabiliti, responsiveness, assurance, empathy, dan tangibles secara simultan berpengaruh signifikan terhadap kepuasan pelanggan.
PENGARUH CITRA MEREK, HARGA DAN KUALITAS PELAYANAN TERHADAP KEPUTUSAN PEMBELIAN JASA PENGIRIMAN J&T EXPRESS Hastuti, Anik Puji; Rahayu, Listyowati Puji; Suryana, Alean Kistiani Hegy; Purwanto, Hari; Safitri, Unna Ria
EKOBIS Vol 12 No 1 (2024)
Publisher : Universitas Boyolali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36596/ekobis.v12i1.828

Abstract

The purpose of this study was to determine the influence of brand image, price and service quality on the purchase decision of delivery services at the J&T Express branch in Boyolali. The study's population was service users at the J&T Express branch in Boyolali. Data collection technique through the distribution of questionnaires with a sample of 100 respondents using the Accidental Sampling method. Using quantitative methods and descriptive analysis of case studies. Testing of data instruments is carried out with validity tests and reliability tests, for data analysis, normality tests, multicholinearity tests, heteroskedasticity tests, autocorrelation tests are used. The t test and the f test and the determination test (R2) are used for hypothesis testing. Validity tests, reliability tests and classical assumption tests whose data have been met are then processed to produce regression equations: Y = 3,455 + 0.168 X1 + 0.186 X2 + 0.535 X3. Partially the brand image and price variables do not affect the purchase decision variable, while the service quality variable affects the purchase decision variable indicated by hypothesis testing, namely test t. The results of the f test are shown simultaneously the influence of the three free variables on the bound variable. It is stated that the results of the determination test (R2) that the value of R Square is 0.599, which means that the variable bound by the purchase decision with a value of 59% is able to explain the three free variables and the value of the remaining 41% is explained by variables outside the study such as location, facilities and so on. Keywords: Brand Image, Price, Service Quality and Purchase Decision
ANALISIS KEPATUHAN WAJIB PAJAK ORANG PRIBADI BERDASARKAN GENDER, JENIS PEKERJAAN DAN TINGKAT PENDIDIKAN Gea, Johan Putra Jaya; Purwanto, Hari; Triatmaja, Nur Asih; Wulandari, Amy
EKOBIS Vol 12 No 1 (2024)
Publisher : Universitas Boyolali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36596/ekobis.v12i1.1066

Abstract

This study aims to identify differences in the number of taxpayers at KPP Pratama Boyolali based on gender, type of work, and level of education. Data was collected through questionnaires which were distributed to one hundred people who answered. The Kruskal-Wallis method and independent t-test were used to test the hypotheses and analyze the data. The results of the study show that, although there is no difference between female and male taxpayers in the level of fulfillment of individual tax obligations, there is a difference between taxpayers who are employees and those who are not. In addition, this study found that there are differences in individual taxpayer compliance based on educational level, such as SMA-equivalent, Diploma 3, Bachelor, Diploma 4, Masters, or Doctoral.
PENGARUH LINGKUNGAN KERJA, MOTIVASI DAN DISIPLIN KERJA TERHADAP PRODUKTIVITAS KERJA KARYAWAN PADA PT. TUPAI ADYAMAS INDONESIA KABUPATEN BOYOLALI DI BOYOLALI Gea, Yernijati; Puji Rahayu, Listyowati; Safitri, Unna Ria; Suryana, Alean Kistiani Hegy
EKOBIS Vol 12 No 1 (2024)
Publisher : Universitas Boyolali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36596/ekobis.v12i1.1067

Abstract

The purpose of this study was to analyze the effect of 3 independent variables (partial) which are work environment, work motivation and work discipline on the dependent variable Y, namely work productivity and also to determine the effect together (simultaneously). And the participants of this study are some of the company's employees. Purposive sampling was used to select samples for research. 100 company workers in ready-made cloth factories who were enrolled in this study became the research sample. Questionnaire data in the form of a questionnaire is the type of data used. Multiple linear regression analysis is used in the analytical method. According to the results of the F test, all the company's independent variables X1, X2, X3 have a significant effect on the dependent variable Y. well, the t-test reveals that while the variables X2 (work motivation) and X3 (work discipline) have a significant impact on the Y variable (productivity work), while variable X1 (work environment) does not significantly affect productivity. The R-square value indicates a coefficient of determination of 0.650. This shows that the three independent variables, namely X1 (work environment), X2 (work motivation) and X3 (work discipline) can explain 65.0% of the dependent variable Y (work productivity), while the remaining 37.5% is explained by the factors outside the model.
PENGARUH GAYA KEPEMIMPINAN, KOMPENSASI, DAN BEBAN KERJA TERHADAP KINERJA KARYAWAN (Studi Kasus Pada Karyawan Mitrho Egg Quail Boyolali) Kistiani Hegy Suryana, Alean; Thaharani, Anisa; Ria Safitri, Unna; Sri Anggorowati, Luki
EKOBIS Vol 12 No 1 (2024)
Publisher : Universitas Boyolali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36596/ekobis.v12i1.1087

Abstract

The research aims to determine the effect of leadership style, compensation, and workload partially and simultaneously on employee performance at Mitrho Egg Quail Boyolali. The population of this study amounted to 56 people. Determination of the sample using saturated sampling, because the existing population is used as a research sample. Data collection techniques were carried out through questionnaires, interviews, and observation. Data analysis techniques used quantitative techniques using validity, reliability, normality, heteroscedasticity, autocorrelation, multicollinearity, multiple linear analysis, t-test, and f-test. Research results: 1) Testing states that leadership style has no effect on employee performance, then Ho is accepted and Ha is rejected, this is evidenced by the sig value of 0.061 > 0.05. 2) The test states that compensation has no effect on employee performance, then Ho is accepted, Ha is rejected, this is evidenced by the sig value of 0.498 > 0.05. 3) Testing states that workload has a significant effect on employee performance, then Ho is rejected Ha is accepted, this is evidenced by a sig value of 0.000 <0.05. 4) The test states that leadership style, compensation, and workload simultaneously have a significant effect on employee performance, then Ho is rejected, Ha is accepted, this is evidenced by a sig value of 0.000 <0.05.
PENGARUH FASILITAS KANTOR, MOTIVASI KERJA, DISIPLIN KERJA TERHADAP KINERJA PERANGKAT DESA KECAMATAN BANYUBIRU KABUPATEN SEMARANG (Studi Kasus Di Desa Gedong, Kebumen, Dan Rowoboni) Royani, Sardevi Ita; Safitri, Unna Ria; Hegy Suryana, Alean Kistiani; Purwanto, Hari
EKOBIS Vol 12 No 1 (2024)
Publisher : Universitas Boyolali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36596/ekobis.v12i1.1110

Abstract

ABSTRACT The purpose of this study was to determine office facilities, work motivation, and work discipline on the performance of village officials in Banyubiru District, Semarang Regency. The population in this study is 60 (sixty) village officials. Sampling using saturated or census sampling technique, the research method used is quantitative methods. testing data instruments with validity and reliability tests, data analysis using normality tests, heteroscedasticity tests, autocorrelation tests, multicollinearity tests, with Durbin Watson tests and hypothesis testing to find out between variables that have a significant relationship. The results showed that the multiple regression analysis obtained the equation: Y = 23.183 + 0.094 + 0.196 + 0.011 + e. The F test shows that it is significant 0.187. Partially (t test) office facilities variable obtained a significance of 0.000, work motivation variable obtained a significance of 0.491 and work discipline variable obtained a significance of 0.928. The coefficient of simultaneous determination (R2) between office facilities, work motivation, and work discipline on the performance of village officials is 0.032 or 3.2%. it can be concluded that all independent variables simultaneously affect the dependent variable. Keywords: Office facilities, work motivation, work discipline, performance.
PENGARUH SOSIALISASI PERPAJAKAN, SANKSI PAJAK DAN PENGETAHUAN WAJIB PAJAK TERHADAP KEPATUHAN WAJIB PAJAK ORANG PRIBADI (Studi Empiris Pada KPP Pratama Boyolali) Sufiyanto, Riyan; Hegy Suryana, Alean Kistiani; Triatmaja, Nur Asih; Dwi Pratiwi, Yunita; Wulandari, Amy
EKOBIS Vol 12 No 1 (2024)
Publisher : Universitas Boyolali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36596/ekobis.v12i1.1115

Abstract

Taxes are an important factor in state financing. The Directorate General of Taxes explores various approaches to increasing public compliance with tax obligations. This study examines how taxpayer compliance increases through the implementation of tax socialization, application of tax sanctions, and taxpayer knowledge. This research was conducted on people who were registered as taxpayers at the Pratama Boyolali checkpoint. The Slovin formula was used to determine the number of samples to obtain 100 respondents who were met by chance. The analysis used is multiple linear regression analysis. The test results show that each variable of tax socialization, tax sanctions, and taxpayer knowledge partially has a positive and significant effect on taxpayer compliance. Simultaneous tests produce similar results, namely the independent variables are positively related to taxpayer compliance.
PENGARUH PERPUTARAN KAS, PERPUTARAN PIUTANG DAN PERPUTARAN PERSEDIAAN TERHADAP PROFITABILITAS PADA EKOWISATA TAMAN AIR INDONESIA KABUPATEN BOYOLALI TAHUN 2013-2022 Cahyani, Aisyah Nur; Purwanto, Hari; Dwi Pratiwi, Yunita Niqrisah; Triatmaja, Nur Asih; Wulandari, Amy
EKOBIS Vol 12 No 1 (2024)
Publisher : Universitas Boyolali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36596/ekobis.v12i1.1122

Abstract

The primary aim of a company is to achieve a specific level of profitability. Profitability encompasses different ratios, but this study specifically focuses on the ROA (Return On Assets) ratio, which is calculated by dividing net income by total assets. The objective is to determine the profit percentage generated by the company during a specified period. This research seeks to assess the effects of cash flow, accounts receivable management, and inventory management on the profitability of Ecotourism at the Indonesian Water Park in Boyolali Regency from 2013 to 2022. The sampling technique utilized in this study is purposive sampling, which involves selecting samples based on specific criteria. The data considered will be the financial statements of the company. The findings of the study suggest that cash flow and inventory management do not exert significant influence on profitability. However, when examined collectively, cash flow, accounts receivable management, and inventory management collectively affect the profitability of Ecotourism at the Indonesian Water Park in Boyolali Regency.
PENGARUH LATAR BELAKANG PENDIDIKAN PENGALAMAN KERJA DAN MOTIVASI TERHADAP KINERJA KARYAWAN PADA KANTOR BPBD KABUPATEN BOYOLALI Pambuko, Indrayana Putro; Hegy Suryana, Alean Kistiani; Safitri, Unna Ria; Purwanto, Hari
EKOBIS Vol 12 No 1 (2024)
Publisher : Universitas Boyolali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36596/ekobis.v12i1.1131

Abstract

The purpose of this study was to assess (1) the effect of educational background on employee performance, (2) the effect of work experience on employee performance, (3) the effect of motivation on employee performance, and (4) the effect of educational background and work experience on employee performance .The causal research approach is taken in this study. The sample of this study were all employees of the Boyolali Regency BPBD office, totaling 54 people. The data comes from the results of employee questionnaires and is assessed using multiple linear regression analysis techniques.The research results obtained show that (1) educational background affects employee performance can be seen from p-value = 0.037 < a = 0.05 (2) work experience does not affect employee performance can be seen from p-value = 0.696 > a = 0.05 (3) motivation affects employee performance can be seen from p-value = 0.002 <0.05 (4) educational background and work experience affect employee performance can be seen from p-value = 0.000 < 0.05.

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