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Understanding the purchasing intentions of Korean skincare products among university students in Indonesia Santoso, Adi; Yuliarta, Refina Dwi; Safitri, Unna Ria; Anggorowati, Luki Sri; Rahayu, Listyowati Puji
Jurnal Ekonomi dan Bisnis Vol. 27 No. 2 (2024)
Publisher : Fakultas Ekonomika dan Bisnis Universitas Kristen Satya Wacana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24914/jeb.v27i2.11605

Abstract

This study investigates the factors influencing the purchase intention and consumer purchase decisions of Korean skin care products. Three factors, namely the Korean wave, social media, and reference groups, were included in this study. The number of samples used was 300 students with certain criteria using a purposive sampling technique. Data were analyzed using the PLS-SEM method using Smart PLS 3.0 software. The results showed that the Korean wave, social media, and reference groups significantly and positively affected consumer purchase intention. Furthermore, this study also found a significant and positive influence between social media and purchasing decisions. Meanwhile, the Korean wave and reference group variables do not significantly impact purchasing decisions. In addition, buying interest influences consumer purchasing decisions. The conclusion of this study proves that Korean wave social media and reference groups affect consumer purchase intention behavior. Social media influences consumer purchasing decisions, while the Korean wave and reference groups affect purchasing decisions. Furthermore, the study results show that purchase intention can mediate the relationship between the Korean wave, social media, and reference groups on purchasing decisions.
EXPLORING THE IMPACT OF PAYLATER PAYMENTS ON CONSUMER BEHAVIOR AND PUBLIC FINANCIAL MANAGEMENT: A SYSTEMATIC LITERATURE REVIEW Anggorowati, Luki Sri
Dinamika: Jurnal Manajemen Sosial Ekonomi Vol. 5 No. 1 (2025): DINAMIKA : Jurnal Manajemen Sosial Ekonomi
Publisher : LPPM Sekolah Tinggi Ilmu Ekonomi - Studi Ekonomi Modern

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/qq1ztp52

Abstract

The development of financial technology has driven the emergence of various innovations in payment systems, one of which is the paylater service or "buy now, pay later." This service has been widely adopted by marketplace platforms to enhance consumer convenience. This literature review aims to analyze the impact of paylater services on the increase in consumerist behavior among marketplace users. The method used in this study is a Systematic Literature Review (SLR) of journal papers published from 2022 to 2025. Based on the review of various studies, it was found that easy access, quick approval processes, and minimal psychological barriers in making purchases contribute to increased frequency and transaction value among consumers. This review concludes that paylater services tend to encourage consumerist behavior, particularly among the younger generation who actively use digital platforms. The study recommends the need for digital financial literacy so that users can make wiser use of these services.
Mewujudkan Kewirausahaan Umkm Melalui Digital Inovatif Dan Pengurusan Izin Halal Guna Meningkatkan Kemandirian Masyarakat Furqon, Ali; Husein, Adnan Muhammad; Kanahara, Alyazafira Audy; Pratiwi, Ananda Hana; Anggorowati, Luki Sri
Journal Of Human And Education (JAHE) Vol. 4 No. 6 (2024): Journal of Human And Education (JAHE)
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jh.v4i6.1929

Abstract

Kewirausahaan sangat penting untuk mendorong pertumbuhan ekonomi dan mengurangi pengangguran. Tingkat kewirausahaan di Indonesia masih rendah, yaitu 3,47% dari populasi. Untuk itu, pengembangan UMKM sangat penting. Namun, banyak usaha kecil dan menengah menghadapi tantangan terkait perizinan dan pemasaran. Di Desa Bakulan, Boyolali, kegiatan ini menerapkan program pengabdian masyarakat untuk meningkatkan pengetahuan tentang pengurusan izin usaha, izin halal, dan pemanfaatan digital marketing. Hasil penyelidikan menunjukkan bahwa pelaku UMKM sangat ingin memahami pentingnya menjalankan bisnis secara legal dan menggunakan digital marketing untuk meningkatkan daya saing mereka. Para pelaku UMKM dapat memperoleh Nomor Izin Berusaha (NIB) dengan cepat, meskipun beberapa izin halal akan diproses tahun berikutnya. Diharapkan bahwa program ini akan mendorong semangat kewirausahaan dan mendukung pertumbuhan usaha kecil dan menengah (UMKM) di Desa Bakulan.
Pemanfaatan Limbah Sayur Guna Meningkatan Kebersihan Dan Kelestarian Lingkungan Di Kebun Gizi Brokoli Kecamatan Mojosongo, Boyolali Indrawan, Ilham Dwi; Iskandar, Haris Surya; Hartatik, Hartatik; Ramadhani, Hashifah Nindi; Anggorowati, Luki Sri
Journal Of Human And Education (JAHE) Vol. 4 No. 6 (2024): Journal of Human And Education (JAHE)
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jh.v4i6.1930

Abstract

Indonesia merupakan salah satu dari banyaknya negara yang mengalami masalah gizi yang buruk. Masalah gizi yang buruk ini menjadi perhatian utama yang dihadapi oleh pemerintah Indonesia yaitu berat badan rendah dibandingkan dengan anak seusianya atau Stunting. Stunting adalah kondisi gagal pertumbuhan pada anak (pertumbuhan tubuh dan otak) akibat kekurangan gizi dalam waktu yang lama. Hasil penyelidikan di Dukuh Butuh RT: 001/RW: 006 Desa Mojosongo Boyolali terdapat kebun gizi sebagai sarana untuk pencegahan stunting. Secara sadar para Ibu-ibu PKK RT: 001/RW: 006 Desa Mojosongo mengetahui dan memahami bahayanya stunting. Banyak kegiatan dilakukan seperti pemanenan dan penanaman sayuran. Diharapkan bahwa program ini akan mendorong semangat iu-ibu PKK RT: 001/RW: 006 Desa Mojosongo dapat terpenuhi gizinya dan terhindar dari stunting.
The Role of Human Resource Management in Preparing Organizations for Transformation in The 4.0 Era Wahyudi, Tri Nur; Anggorowati, Luki Sri; Wajdi, M. Farid
Proceedings International Conference on Education Innovation and Social Science 2025: Proceedings International Conference on Education Innovation and Social Science
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The Industrial Era 4.0 has brought major changes in various aspects of organizations, including how human resource management (HR) plays a role in preparing for digital transformation. This research aims to analyze the role of human resource management in preparing organizations for transformation in the 4.0 era. The type of research is qualitative, using the literature study method. The data sources come from journals and books related to HR management and transformation in the 4.0 era. The data analysis technique uses thematic analysis from the data source. The research results show that the role of HRM is in preparing organizations for transformation in the 4.0 era including as a strategic partner for organizational transformation, developing workforce digital competency, utilizing HR technology for process efficiency, transformational leadership as a driver of change, creating a culture of innovation and collaboration, flexibility in workforce management, managing resistance to change, data-based performance management, increasing engagement and employee satisfaction, and achieving organizational sustainability.
PENGARUH KOMUNIKASI, KOMPENSASI, DAN BEBAN KERJA TERHADAP KINERJA KARYAWAN CV.TARA KONVEKSI (NGEMPLAK, BOYOLALI) Fanhar, Fani; Safitri, Unna Ria; Suryana, Alean Kistiani Hegy; Anggorowati, Luki Sri; Mubarok, Abdulloh
EKOBIS Vol 13 No 2 (2025): Jurnal Ekobis
Publisher : Universitas Boyolali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36596/ekobis.v13i2.1531

Abstract

ABSTRAK Penelitian ini bertujuan untuk mengetahui pengaruh komunikasi, kompensasi, dan beban kerja terhadap kinerja karyawan CV. Tara Konveksi Ngemplak, Boyolali. Metode penelitian yang digunakan adalah kuantitatif dengan pengumpulan data melalui kuesioner yang disebarkan kepada 40 responden. Analisis data dilakukan menggunakan SPSS versi 26. Hasil penelitian uji hiopotesis atau uji (t) menunjukkan bahwa komunikasi (X1) dan kompensasi (X2) memiliki pengaruh signifikan terhadap kinerja karyawan yaitu sebesar 0,018 < 0,05, dan 0,006 < 0,05. Sementara beban kerja tidak berpengaruh signifikan yaitu sebesar 0,129 0,05. Uji simultan menunjukkan bahwa ketiga variabel independen secara bersama-sama memiliki pengaruh signifikan terhadap kinerja karyawan. Koefisien determinasi menunjukkan 0,452 jika di hitung dengan rumus determinasi maka hasil yang di dapatkan 0,452 x 100% = 45,2%. bahwa variabel independen mampu menjelaskan sekitar 45,2% variabilitas dalam kompetensi. Ketiga variabel ini hendaknya dilakukan peningkatan sehingga dapat meningkatkan kinerja karyawan yang optimal. Kata Kunci : komunikasi, kompensasi, dan beban kerja. ABSTRACT This research aims to determine the effect of communication, compensation and workload on the performance of CV employees. Tara Ngemplak Convection, Boyolali. The research method used was quantitative by collecting data through questionnaires distributed to 40 respondents. Data analysis was carried out using SPSS version 26. The results of the hypothesis test or (t) test show that communication (X1) and compensation (X2) have a significant influence on employee performance, namely 0.018 < 0.05, and 0.006 < 0.05. Meanwhile, workload does not have a significant effect, namely 0.129 > 0.05. The simultaneous test shows that the three independent variables together have a significant influence on employee performance. The coefficient of determination shows 0.452. If calculated using the determination formula, the result obtained is 0.452 x 100% = 45.2%. that the independent variables are able to explain around 45.2% of the variability in competence. These three variables should be improved so that they can increase optimal employee performance. Keywords: communication, compensation, and workload.
PENGARUH KOMPENSASI, KOMUNIKASI, DAN JOB STRESS TERHADAP PRESTASI KERJA KARYAWAN DI PT LABA INDOAGRO NUSANTARA KABUPATEN BOYOLALI Merryana Putri, Diva Amelia; Safitri, Unna Ria; Purwanto, Hari; Anggorowati, Luki Sri; Rachmawati, Meida
EKOBIS Vol 13 No 2 (2025): Jurnal Ekobis
Publisher : Universitas Boyolali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36596/ekobis.v13i2.1538

Abstract

ABSTRAK Tujuan dari penelitian ini adalah untuk mengetahui pengaruh kompensasi, komunikasi, dan job stress terhadap prestasi kerja karyawan PT Laba Indoagro Nusantara Kabupaten Boyolali. Metode penelitian yang digunakan adalah kuantitatif, pengumpulan data melalui kuesioner melalui google forms yang disebarkan kepada 30 responden. Teknik analisis data yang diterapkan menggunakan analisis regresi linier berganda. Berdasarkan hasil penelitian menunjukkan bahwa kompensasi, komunikasi, dan job stresss tidak mempunyai pengaruh secara langsung terhadap prestasi kerja karyawan. Sedangkan secara simultan variabel independen mempunyai pengaruh yang positif dan signifikan terhadap variabel dependen. Nilai koefisien determinasi diperoleh sebesar 0,043 menunjukkan variabel independen mampu menjelaskan sekitar 4,3% variabilitas dalam prestasi kerja karyawan sedangkan sisanya 95,7% diduga dijelaskan oleh variabel - variabel lain .