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Da'watuna: Journal of Communication and Islamic Broadcasting

dawatuna
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Published by Institut Agama Islam Nasional Laa Roiba Bogor

ISSN : 2798690X EISSN : 27986683 DOI : https://doi.org/10.47467/dawatuna

Core Subject : Religion, Education, Social,

Religion Education Languange, Linguistic, Communication & Media Social Sciences

The aim of the journal is to disseminate the communication, dakwah, broadcasting, and Islamic studies researches done by researchers. Specifically, the journal will deal with topics, including but not limited to: Broadcasting Communication Dakwah and Islamic propagation Islamic education Islamic studies Islamic education Other related issues

Arjuna Subject : Ilmu Sosial - Komunikasi

Articles 29 Documents

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Search results for , issue "Vol 2 No 4 (2022): Da'watuna: Journal of Communication and Islamic Broadcasting " : 29 Documents clear

Penerapan Personal Branding Andini Shidqin Maza sebagai Beauty Influencer Palembang di Media Sosial Tiktok Delima Destiana Firmansyah; Isna Wijayani
Da'watuna: Journal of Communication and Islamic Broadcasting Vol 2 No 4 (2022): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Institut Agama Islam Nasional Laa Roiba Bogor

The existence of TikTok social media has created a new phenomenon among youth. An influencer is also known as someone who has the ability to influence other people in making decisions to buy a product. TikTok influencers are people who are famous for having a fairly high popularity, namely by having a large number of followers, which is tens to hundreds of thousands. Someone is said to be an influencer because of the large number of followers or fans on TikTok and this can also be seen from the interesting video content that is liked by other TikTok users. Influencers use TikTok to build their personal brand according to their skills and interests. Based on gender, influencers are divided into several types, namely travel influencers, fashion influencers, food influencers, lifestyle/socialite influencers, comedy influencers, and beauty influencers. TikTok @andinishidqin05 has around 56.4K followers and 1.8 million likes (as of July 14, 2022). The author sees Andini Shidqin Maza has something interesting as an influencer. It can be seen from his who has 56.4 thousand followers and can form good personal branding on TikTok so that he can attract the attention of several big brands in Indonesia to use his services as endorsers. Keywords: Personal Branding, Social Media TikTok, Beauty Influencer

Budaya Ngopi Masyarakat Kota Santri Jombang Neni Dwi Lestari; Yudiana Indriastuti
Da'watuna: Journal of Communication and Islamic Broadcasting Vol 2 No 4 (2022): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Institut Agama Islam Nasional Laa Roiba Bogor

Coffee or coffee is a rich activity of individuals, from young to old, from student to employee. Nowadays coffee or coffee activities have developed a sense of meaning in the cultural context. The type of research used is qualitative descriptive by applying methods of data collection through in-depth interviews, observations, and documentation. Data analysis techniques include data collection, presentation, data reduction, and deduction drawing. The purpose of this study is to understand and understand the perceptions of the coffee culture by the people of the town of santri jombang. The result of this study is that the senior citizens of the jombang are aware of the cultural coffee culture of ancient times, where the coffee culture undergoes development and has a wide range of meaning for each individual, from the coffee culture to the need of each individual as a social being, as a means of entertainment, and so on. While the coffee culture has undergone social development and changes, it is essentially the same goal for each individual to interact with another person to shed all feelings experienced, even though the meaning of coffee is to drink coffee, not all of them buy coffee, can even be non-coffee. They are simply looking for a comfortable place to have a relaxed, free chat. Talking helps to blow things up. Keywords: Coffee culture, perception, social communication, social change

Hubungan Antara Perilaku Menyimak Akun Tik Tok @Basyasman dan Perilaku Akhlak Kepada Orang Tua di Kalangan Remaja Miuslim Desa Pedurenan Parung Bogor Nurseha Nurseha; Sri Nurul Milla
Da'watuna: Journal of Communication and Islamic Broadcasting Vol 2 No 4 (2022): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Institut Agama Islam Nasional Laa Roiba Bogor

Tik Tok is one of the popular social media among teenagers, children and even adults because Tik Tok has many interesting features so that Tik Tok users take advantage of the Tik Tok application as a means of spreading Islamic da'wah. One of the elements of success in preaching is the media as a tool, one of which is the tik tok application. There is an interest in teenagers towards the @Basyasman tik tok account to listen to the contents of the da'wah message. This study aims to determine the relationship between listening behavior to @Basyasman's tik tok account and moral behavior to parents among teenagers in Padurenan Village Rw 5. This study uses a quantitative approach with data collection techniques using questionnaires. The population of 150 teenagers in Padurenan Village Rw 5, the sample calculation used the slovin formula and the results were 60 teenagers. The data analysis technique used correlation test. The results of this study are Ha is accepted because the correlation significance value is 0.00 < 0.05 and the R value is 0.456 > 0.05 so it can be said that there is a good relationship meaning that the more moral behavior towards parents in Padurenan Village Rw 5, the better. The limitation in the study lies in the number of teenagers who not only listen to @Basyasman's da'wah, but can do this by listening to online/offline. The results of this study are used as input for adolescents to improve morals to their parents in order to produce good behavior. Keywords: Tik tok, Listening, Morals, Teenagers Village Padurenan Bogor

Konstruksi City Branding Kota Pasuruan pada Instagram Ilmia Sofia; Saifuddin Zuhri
Da'watuna: Journal of Communication and Islamic Broadcasting Vol 2 No 4 (2022): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Institut Agama Islam Nasional Laa Roiba Bogor

Branding is a term commonly used in the realm of marketing and advertising disciplines. Oneof the most common branding activities carried out is city branding activities. Many of each region carry out City Branding, one of which is Pasuruan City. This study aims to find out how Pasuruan City Branding contained in the content of @madinahvanjava Instagram account. The research method used is a qualitative type using Content Analysis and categorizing into 10 categories of city branding on Instagram according to (Choi et al., 2007). Hasil from this study, it can be concluded that the results of city branding construction on instagram account content @madinahvanjava within a period of 5 months, namely January-May 2022, can only be classified into 6 categories out of 10 categories that should be. uploads displayed by Instagram accounts @madinahvanjava less than optimal in membranding cities through Instagram social media. It is evident from the photos and videos uploaded that it favors the personal branding of the Mayor of Pasuruan than the display of the city branding of Pasuruan City. The strategy that should be used on @madinahvanjava Instagram account is to focus on posts related to city branding that provide information about Pasuruan City and not focus on the image of the Mayor. Keywords: City Branding, Branding, Content Analysis, Instagram Content

Fenomena Thrift Shop Dikalangan Remaja: Nella Linggar Adji; Dyva Claretta
Da'watuna: Journal of Communication and Islamic Broadcasting Vol 2 No 4 (2022): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Institut Agama Islam Nasional Laa Roiba Bogor

This study examines how the phenomenon of shopping for imported used clothes is still suitable for use, which is commonly known as thrift. Many teenagers, especially in Surabaya, are interested in thrifting activities at their favorite thrift shop. This habit gives rise to a new culture commonly known as popular culture, a trend that is currently emerging, favored and created by the community. The purpose of this study was to find out how the understanding, experience, and motivation of the community, especially among Surabaya teenagers regarding the "Thriftshop" phenomenon. The research method used is a qualitative type with a phenomenological approach. This study uses Alfred Schutz's phenomenological theory. From the results of this study it can be concluded that the thrift shop phenomenon has many enthusiasts who come from among teenagers. There are various motivations behind why teenagers are more interested in shopping and using thrift shop clothes. That is to support the style of dress, the goods sold in the thrift shop have relatively cheap prices, besides that, by shopping at the thrift shop, teenagers can get good, unique (limited edition) goods or clothes. branded. Keywords: Thrift Shop, Popular Culture, Phenomenology, Youth

Pengaruh Komunikasi Pemasaran terhadap Minat Pelanggan Shopee di Kota Palembang Adjie Tama Syahputra; Isna Wijayani
Da'watuna: Journal of Communication and Islamic Broadcasting Vol 2 No 4 (2022): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Institut Agama Islam Nasional Laa Roiba Bogor

This study aims to determine the effect of marketing communication on the interest of Shopee customers in the city of Palembang. The population in this study are all customers who use Shopee's delivery services in Palembang City, where the exact number of customers is unknown. The number of samples taken in this study using the Lemeshow formula, this is because the total population is unknown or infinite. Based on the Lameshow formula, the number of samples was 96 people with the sampling technique used was accidental sampling. The analysis technique uses simple regression with hypothesis testing using t test. The results showed that the t arithmetic value was 47.477 > t table 1.98 and a significance value of 0.000 < = 0.05, which means that there is a significant influence between marketing communication variables and Shopee customer interest. Keywords: Marketing Communication, customer interest

Pengaruh Pemberitaan Efek Samping Vaksin Terhadap Minat Masyarakat Untuk Melakukan Vaksinasi Safrilla Saronto; Weni A. Arindawati; Oky Oxcygentri
Da'watuna: Journal of Communication and Islamic Broadcasting Vol 2 No 4 (2022): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Institut Agama Islam Nasional Laa Roiba Bogor

The advantages and drawbacks of how the general public views the anticipated adverse effects of the COVID-19 vaccine, which some are concerned about when immunized, are the driving forces behind this research. The purpose of this study is to ascertain how news of vaccine adverse effects affects vaccination interest. The sample of this study was 88 respondents as research participants. The technique used is descriptive quantitative, which combines direct linear regression analysis, using the theory of Uses and Effects. Karangligar Village residents who have never been vaccinated participated in this study. Simple linear regression was employed in this study to evaluate the data. According to the study's findings, there is a substantial relationship between the news's fervor and Karangligar Village residents' enthusiasm in receiving the COVID-19 vaccination. And the interest in immunizing the residents of Karangligar Village is significantly influenced by the media's coverage of the COVID-19 vaccine's negative effects. Keywords: News; COVID-19; Vaccination

Studi Literatur Tanggapan Masyarakat terhadap Viralnya Fenomena Citayam Fashion Week di Tiktok Widiya Okta Sapitri; Fardiah Oktariani Lubis; Flori Mardiani Lubis
Da'watuna: Journal of Communication and Islamic Broadcasting Vol 2 No 4 (2022): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Institut Agama Islam Nasional Laa Roiba Bogor

This paper aims to determine the public's response to the viral phenomenon of Citayam Fashion Week on Tiktok. This goal is motivated by the phenomenon of CFW becoming widespread and taking advantage of the Indonesian people. The type of research used is descriptive qualitative, then the data collection technique is in the form of a literature study that contains various kinds of references, both journal articles, articles, notes, and the results of previous research which data and information will be studied further. the results of the research contained in this study in the form of the Citayam Fashion Week phenomenon which is being discussed in the community has its own view. There are many people who see this phenomenon from what point of view. If we draw further from the existence of this phenomenon, its existence in Indonesia is very unique because it is still new and people need to adapt because of it. It can be seen from all aspects that it has its own positive and negative impacts. Back again to each individual who controls this CFW phenomenon. Keywords: Citayam Fashion Week, Phenomenon, Tiktok

Penyebaran Paham Feminisme di Media Sosial Instagram: Putri Annisya Alfachrin; Nirwan Syafrin; Imas Kania Rahman
Da'watuna: Journal of Communication and Islamic Broadcasting Vol 2 No 4 (2022): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Institut Agama Islam Nasional Laa Roiba Bogor

This study focuses of the widespread of feminism on social media, especially on @indonesiafeminis Instagram, which raises women's issues and social issues in general, including issues of consent, sexual violence and harassment, marital rape, genderless household, to issues of Lesbian, Gay, Bisexual, Transgender, and Queer (LGBTQ+) to their followers. The method of this study is qualitative, by observing @indonesiafeminis Instagram account, face-to-face and online interviews via Direct Message on Instagram with the followers of @indonesiafeminis, and contents documentation on @indonesiafeminis Instagram which was the public discussion. This study explains that feminism which widely spread through the @indonesiafeminis Instagram is a liberal and secular Western feminism that is not accordance with religious taughts and Pancasila which every rules based on God values, in terms of normalize the feminism movement in Indonesia, consent in sexual relations, My Body My Authority (normalization of revealing clothes), to normalization the case of Lesbian, Gay, Bisexual, Transgender, and Queer (LGBTQ+) groups in religious views, which clearly inappropriate and violate religious rules by hide behind the Human Rights. Keywords: social media, feminism, instagram

Motif dan Makna Penggunaan Fitur SPaylater di Kalangan Mahasiswi Universitas Singaperbangsa Karawang Siti Fauziyah Sabilah; Ana Fitriana Poerana; Nurkinan Nurkinan
Da'watuna: Journal of Communication and Islamic Broadcasting Vol 2 No 4 (2022): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Institut Agama Islam Nasional Laa Roiba Bogor

The increase in online shopping transactions due to the COVID-19 pandemic has prompted fintech companies to introduce Paylater services as a new payment method. One of the Paylater provider platforms is Shopee which is widely used in Indonesian society since the last two years especially among young people, including students at Singaperbangsa Karawang University. This study aims to determine the motives and meanings of using SPaylater for students at Singaperbangsa Karawang University. This research methode use qualitative methode with a phenomenological approach, because the researcher tries to find out the phenomenon from the experience of the informants directly, as well as the motives and meanings of the informants using SPaylater. The results of the study show first, the motive for using the SPaylater feature are just an experiments, suggested by friends, urgent need, and lazy to top-up Shopeepay. Second, the motive for (in-order-to motive) namely for managing finance, wanting to meet the need of clothes, wanting to buy what they like, and wanting to fulfil their shopping desires. Third, the meaning of SPaylater for female student is as a fulfillment of needs, a new way of credit for goods, budget suppression, and fulfilment of desires. Keywords: SPaylater; Students; Motives and Meanings.

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Contact Name
Dedi Junaedi

Contact Email
dedijunaedi@laaroiba.ac.id

Phone
+62218757150

Journal Mail Official
dawatuna@laaroiba.ac.id

Editorial Address
Lembaga Penelitian dan Pengabdian kepada Masyarakat Institut Agama Islam Nasional (IAI-N) Laa Roiba Bogor Jl Raya Pemda Pajeleran Sukahati No 41 Cibinong, Bogor 16913 Telp 0218757150 HP 08118114379 Email: dawatuna@laaroiba.ac.id

Location
Kab. bogor,

Jawa barat

INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name Dedi Junaedi

Contact Email dedijunaedi@laaroiba.ac.id

Phone +62218757150

Journal Mail Official dawatuna@laaroiba.ac.id

Editorial Address Lembaga Penelitian dan Pengabdian kepada Masyarakat Institut Agama Islam Nasional (IAI-N) Laa Roiba Bogor Jl Raya Pemda Pajeleran Sukahati No 41 Cibinong, Bogor 16913 Telp 0218757150 HP 08118114379 Email: dawatuna@laaroiba.ac.id

Location Kab. bogor, Jawa barat INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Contact Name
Dedi Junaedi

Contact Email
dedijunaedi@laaroiba.ac.id

Phone
+62218757150

Journal Mail Official
dawatuna@laaroiba.ac.id

Editorial Address
Lembaga Penelitian dan Pengabdian kepada Masyarakat Institut Agama Islam Nasional (IAI-N) Laa Roiba Bogor Jl Raya Pemda Pajeleran Sukahati No 41 Cibinong, Bogor 16913 Telp 0218757150 HP 08118114379 Email: dawatuna@laaroiba.ac.id

Location
Kab. bogor,

Jawa barat

INDONESIA