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Studi Ilmu Manajemen dan Organisasi
Published by Goodwood Publishing
ISSN : -     EISSN : 27457826     DOI : https://doi.org/10.35912/simo
Core Subject : Economy,
Economics, Econometrics & Finance
Studi Ilmu Manajemen dan Organisasi (SIMO) merupakan media publikasi ilmiah yang memuat artiket-artikel dibidang manajemen dan organisasi. Jurnal Penelitian Manajemen dan Organisasi didedikasikan untuk sharing idea dikalangan akademisi, industri atau praktisi serta pengambil kebijakan. SIMO menerima artikel dari berbagai pihak untuk dimuat pada jurnal ini dan diharapkan dapat berguna untuk pengembangan ilmu pengetahuan dan praktik terkait manajemen dan organisasi dimasa mendatang.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 287 Documents
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Pengaruh Konten Marketing dan Influencer terhadap Keputusan Pembelian Skincare Moell melalui Brand Image Parsaoran, Imron; Wibasuri, Anggalia
Studi Ilmu Manajemen dan Organisasi Vol 6 No 1 (2025): April
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/simo.v6i1.4101

Abstract

Purpose: This study aims to analyze the influence of marketing content and influencers on the purchase decision of Moell baby skincare products, with brand image as a mediating variable. Methodology: This study uses a quantitative approach with a causal research design. The sampling technique uses purposive sampling with a sample of 100 people. Data were collected via a Google Form questionnaire and analyzed using smart-PLS. Result: Based on the results of the study, it can be concluded that marketing content has no effect on  the purchase decision of Moell's baby skincare products. Influencers have no influence on Moell's decision to purchase baby skincare products. Brand image affects  the purchase decision of Moell's baby skincare products. Conclusion: Brand image weakens the influence of marketing content on the purchase decision of Moell's baby skincare products and brand image can strengthen the influence of influencers on the purchase decision of Moell's baby skincare products. Limitations: This research also has limitations in the coverage of the area focused on the city of Bandar Lampung, so that future similar research can expand the scope of the research area to get better results. Contribution: marketing content and influencers because usually consumers increasingly believe that their skin condition or type is the same as the influencer so buying the recommended product and Moell skincare should always maintain the attractiveness of the influencer so that consumers always feel that the influencer who works with Moell skincare has an interesting and convincing speaking style.
Peran Profitabilitas pada Pengaruh Struktur Modal terhadap Nilai Perusahaan Sektor Teknologi Nurmalasari, Made Ratih; Kumalasari, Putu Diah; Putri, Putu Lyra Windyana
Studi Ilmu Manajemen dan Organisasi Vol 6 No 3 (2025): Oktober
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/simo.v6i3.4113

Abstract

Purpose: This study is designed to analyze the impact of capital structure on firm value in the technology sector and the moderating role of profitability in this relationship. Methodology: A quantitative methodology is utilized in this research. The population in this study consists of all financial statements from technology companies during the period of 2021-2023. The sample in this study consists of 11 companies, with the sample being chosen using a purposeful sampling technique. The data analysis techniques utilized are multiple regression and Moderate Regression Analysis (MRA). Results: (1) Firm value is not impacted by capital structure, and (2) Profitability can strengthen the effect of capital structure on firm value. Conclusions: Capital structure does not have a significant effect on firm value in technology sector companies listed on the IDX during 2021–2023. However, profitability is proven to strengthen the influence of capital structure on firm value. Limitations: A limitation of this study is that it only examines a specific period, which may not fully capture the long-term effects of capital structure and profitability on firm value, especially in a rapidly changing industry like technology. The findings may be influenced by short-term market conditions and may not be applicable to different economic cycles or future trends. Contribution: This study provides valuable insights into the intricate relationship between capital structure, profitability, and firm value, particularly in the rapidly growing technology sector.
Pengaruh Konten dan Visualisasi Laman terhadap Minat Baca dengan Moderasi Iklan Pop-Up Lidarni, Nova; Sari, Novita
Studi Ilmu Manajemen dan Organisasi Vol 6 No 3 (2025): Oktober
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/simo.v6i3.4129

Abstract

Purpose: This study aims to determine the influence of content information and page visualization on interest reading with pop-up ads as moderation in consumers who access Lampost.co pages. Methodology/approach: This study uses a quantitative approach with primary data sources. The sampling technique used was probability sampling, and the number of samples was 200. Data were collected by distributing questionnaires and processed using Smart PLS.  Results/findings: The results of the study were that the content information variable had an effect on the interest reading variable, the page visualization variable had an effect on the interest reading variable, pop-up ads strengthened the influence of content information had an effect on the reading interest variable, and the pop-up ad weakened the influence of page visualization on the reading behavior variable. Conclusions: This study concludes that content and page visualization significantly influence reading interest, whereas pop-up ads do not strengthen this effect. Limitations: This study only focuses on consumers who access Lampost.co pages in Bandar Lampung. Further research should use a wider sample so that the results are more generalizable. Contribution: Lampost.co can improve content information and page visualization so that consumers are more aware of updated information and giving rise to reading behavior is encouraged.
Pengaruh Lingkungan Kerja dan Perilaku Inovatif Terhadap Sustainable Perfomance Melalui Kepuasan Kerja Fatihah, Riska Amelia; Fu’ad, Eko Nur
Studi Ilmu Manajemen dan Organisasi Vol 6 No 3 (2025): Oktober
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/simo.v6i3.4134

Abstract

Purpose: Identifying and analyzing the influence of work environment and innovative behavior on sustainable performance through job satisfaction. Methodology: The population in this study were 334 employees of CV Kalingga Keling Jati. Data were collected from 210 respondents using random sampling techniques through online questionnaires distributed using Google Forms, then analyzed using the SEM-PLS method. Results: Work environment and innovative behavior have a significant impact on sustainable performance, with job satisfaction acting as a mediator that strengthens the impact. A supportive work environment and a culture of innovation have been shown to significantly improve operational efficiency and sustainability. Conclusion: The conclusion indicates that the work environment and innovative behavior significantly influence sustainable performance, both directly and through the mediation of job satisfaction. Job satisfaction strengthens this relationship, suggesting that organizational strategies fostering a supportive environment and encouraging innovation will enhance job satisfaction and lead to optimal sustainable performance. Limitations: This study is limited to data from CV Kalingga Keling Jati, so the results may be less general to other furniture industries. The quantitative method limits the exploration of qualitative aspects such as work culture and motivation, and does not analyze in depth external factors such as global market dynamics and government regulations. Contribution: This study provides insights into the role of work environment and innovative behavior in sustainable performance through job satisfaction, as well as a framework for research and practical application in related areas.
Pentingnya Budaya Organisasi Berbasis Islam Sebagai Pengaruh Mediasi Terhadap OCB-IP Aprisella, Rhienta
Studi Ilmu Manajemen dan Organisasi Vol 6 No 3 (2025): Oktober
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/simo.v6i3.4171

Abstract

Purpose: The purpose of this study is to explore the relationship between Islamic spirituality in the workplace, affective commitment, and Organizational Citizenship Behavior in Islamic Philanthropic Organizations (OCBIP). Specifically, the research aims to investigate the mediating role of Islamic-based organizational culture in enhancing OCBIP among employees. Methodology/approach: This research employs a quantitative approach utilizing Structural Equation Modeling (SEM) to analyze the data collected from 144 employees working in Islamic philanthropic organizations in Indonesia uses a survey method and the data was processed using AMOS software. Results/findings: The findings indicate that there is no direct influence of Islamic spirituality on OCBIP or affective commitment on OCBIP. However, the study reveals that Islamic-based organizational culture significantly influences OCBIP. Furthermore, the mediating role of Islamic-based organizational culture is confirmed, demonstrating a significant effect between Islamic spirituality in the workplace and affective commitment towards OCBIP. Conclusions: The study concludes that Islamic spirituality and affective commitment do not directly influence Islamic-based OCB, but both have indirect effects through Islamic organizational culture. Strengthening organizational culture rooted in Islamic values is essential to enhance employee behavior and performance. Limitations: Focus on an Islamic perspective and philanthropic organizations in Indonesia. Thus, the findings may not be generalizable to other types of organizations or cultural settings. Contribution: Literature on organizational behavior by highlighting the importance of Islamic-based organizational culture in promoting OCBIP. The findings offer practical implications for Islamic philanthropic organizations, suggesting that cultivating an organizational culture aligned with Islamic values can enhance employee engagement and performance.
Perilaku Konsumen dan Mobile Marketing on Pembelian Pakaian Fashion di Shopee Yeni, Yeni; Wahap, Zakaria
Studi Ilmu Manajemen dan Organisasi Vol 5 No 2 (2024): Oktober
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/simo.v5i2.4174

Abstract

Purpose: This study examines the influence of consumer behavior, mobile marketing, and digitalization on product purchasing decisions. The results of this study indicate that consumer behavior is important in influencing product needs. While mobile marketing is a major strategy in modern marketing, with a personalization and accessibility approach, this goal is achieved. Methodology: This study uses a quantitative method, with data collected through questionnaires distributed to respondents who actively use digital platforms in the product purchasing process. Data were collected from 30 students at the Faculty of Economics, Universitas Indo Global Mandiri. Results: The findings demonstrate the importance of innovation in digital marketing strategies to improve consumer experience and product competitiveness in the market. Conclusions: Mobile marketing, and digitalization have a significant impact on purchasing decisions. Consumer behavior is influenced by motivation, attitudes, and social factors. Mobile marketing facilitates access and personalization, while digitalization accelerates decision-making with ease of information and transactions. These three factors improve the shopping experience, conversion, and customer loyalty. Limitations: The results of the study indicate that consumer behavior and mobile marketing significantly influence purchasing decisions, while product digitalization acts as a mediator that strengthens this relationship. Contribution: Consumer behavior, mobile marketing, and digitization influence product-purchasing decisions. This study provides new insights into the importance of consumer behavior driven by digital factors and mobile marketing in determining purchasing decisions.
Pengaruh Nilai Etis Perusahaan, Kepemimpinan Etis, dan Kebahagiaan terhadap Kinerja Karyawan Robbie, R. Iqbal; Roz, Kenny
Studi Ilmu Manajemen dan Organisasi Vol 6 No 3 (2025): Oktober
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/simo.v6i3.4231

Abstract

Purpose: The purpose of this study is to determine the effect of corporate ethical values and ethical leadership on employee performance through happiness at work at the Saiful Anwar Hospital Malang. Research Methodology: This research uses a quantitative approach. The sample used was that all employees who worked at Saiful Anwar Regional Hospital were 148 respondents. Data collection techniques through interview and questionnaire. Data Analysis Method Using Scale Range Analysis and Data Processing Using Smart PLS Software Program Version 4.0. Results: The results of this study are the value of corporate ethics have a negative and insignificant effect on employee performance, corporate ethical values have a positive and significant effect on happiness at work, ethical leadership has a positive and significant effect on employee performance, ethical leadership has a negative and not significant effect on happiness at work, happiness at work has a positive and significant effect on employee performance Conclusion: The study finds that corporate ethical values enhance employee performance through full mediation of happiness at work, while ethical leadership directly improves performance but shows no indirect effect through happiness at work. Limitations: The questionnaire was not filled in completely by all respondent. Contribution: It is expected that the results of this study can be a reference for further researchers and add insight in explaining the relationship between corporate ethical values, ethical leadership and happiness in the workplace on employee performance). In addition, the results of this study are expected to be a consideration for management in decision making and implementing policies.
Mengelola Kinerja dengan Perspektif Gender: Analisis Pengembangan Karir, Reward, dan Punishment Dewi, Almas Farah Dinna; Kumalasari, Dewi Shinta; Setyanti, Sri Wahyu Lelly Hana
Studi Ilmu Manajemen dan Organisasi Vol 6 No 2 (2025): Juli
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/simo.v6i2.4255

Abstract

Purpose: This study aims to analyze the influence of career development, rewards, and punishment on the performance of ASN employees at BKPSDM Jember, with a focus on gender perspectives in performance management. It explores how each factor contributes to employee performance and examines gender-based differences in perception and impact. Methodology: A quantitative approach was used with total sampling of 48 ASN employees at BKPSDM Jember. Data were collected through questionnaires (primary data) and institutional records (secondary data), then analyzed using multiple linear regression, t-tests, and f-tests. An independent sample t-test was used to examine gender-based perception differences. Results: Results: The t-test shows that career development (sig. 0.020), reward (sig. 0.006), and punishment (sig. 0.004) significantly influence employee performance. The f-test confirms the simultaneous influence of all three variables, with F = 10.889 greater than F_table = 2.82, and significance value of 0.000, which is less than 0.05. Gender-based differences were found in perceptions of rewards and performance, where male employees reported higher average scores. However, no significant gender differences were identified in perceptions of career development and punishment. Conclusion: Career development, rewards, and punishments positively impact employee performance. Gender disparities in perception of rewards and performance suggest a need for more inclusive and equitable HR practices. Limitations: The small sample size (48 employees) limits generalizability. The study also lacks qualitative insights into the underlying causes of perception differences. Contribution: This research provides valuable insights into performance management of civil servants and offers practical guidance for designing gender-responsive HR policies at BKPSDM Jember.
Determinasi Kompetensi, Kompensasi, dan Komitmen pada Kinerja Perangkat Desa Kuylo, Iradat I.; Hasyim, Abdul Wahab; Abdulhaji, Sulfi; Arilaha, Muhammad Asril
Studi Ilmu Manajemen dan Organisasi Vol 6 No 3 (2025): Oktober
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/simo.v6i3.4298

Abstract

Purpose: This study examines the impact of competence, compensation, and commitment on village officials' performance. Methodology/approach: Conducted in North Oba District, Tidore Islands City, this quantitative research surveyed 123 village officials using questionnaires. Data analysis utilized multiple linear regression with SPSS to assess relationships among variables. Results/findings: The findings reveal that competence (? = 0,368, p < 0,05) and compensation (? = 0,453, p < 0,05) have a significant positive effect on the performance of village officials. Competence, encompassing knowledge, skills, and attitudes, and compensation, including financial and non-financial rewards, were identified as critical performance drivers. However, commitment (? = 0,143, p > 0,05) did not demonstrate a statistically significant effect on performance, potentially due to the influence of external factors such as political dynamics in personnel management. Conclusions: Competence and compensation significantly influence the performance of village government apparatus, whereas commitment does not exhibit a significant effect. These findings highlight the critical importance of enhancing professional competencies and establishing a fair compensation system as key strategies to improve performance and the quality of public service delivery at the village level. Limitations: This study focuses on a single geographic area and excludes external factors such as organizational culture or policy frameworks that may affect performance. The exclusive use of quantitative methods limits insights into contextual and subjective dimensions. Contribution: This study contributes to public sector HRM theory and practice, especially in village governance, by offering policy-relevant insights on skill enhancement and fair compensation.
Pengaruh Kualitas Layanan, Konflik Peran, dan Motivasi terhadap Kepuasan Masyarakat Septiano, Renil; Verafirma, Verafirma; Lusiana, Lusiana; Marwan, Marwan; Firmansyah, Indra
Studi Ilmu Manajemen dan Organisasi Vol 6 No 3 (2025): Oktober
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/simo.v6i3.4314

Abstract

Purpose: This study delves into the impact of public service excellence, the challenges of conflicting roles, and the drive for public service on community contentment in Pondok Tinggi, Sungai Penuh, highlighting both the direct and intermediary influences of these elements. Methodology: Employing a quantitative research methodology, this study gathered data from 144 respondents through surveys conducted between August and September 2024. The survey included various constructs related to public service, role conflict, and motivation, which were analyzed using statistical techniques provided by IBM SPSS software. Results: The findings revealed that the quality of public service significantly enhances community satisfaction, whereas role conflict negatively affects it. Moreover, public service motivation plays a crucial role in improving community satisfaction, suggesting a complex interplay between these variables. Conclusions: This study conclusively demonstrates that the quality of public service significantly enhances community satisfaction, whereas role conflict detracts from it. Furthermore, public service motivation significantly boosts this satisfaction, underscoring the critical interplay between these factors. By holistically examining these dynamics, this study provides valuable insights for local government policies aimed at improving public service delivery and community well-being in Pondok Tinggi, Sungai Penuh. Limitations: The main limitation of this study is its focus on a single locality, which may not fully represent other regions with different administrative dynamics. Contribution: This study enriches the body of knowledge surrounding public administration by illuminating the essential elements that influence community satisfaction and presenting tangible evidence derived from a local governmental setting in Indonesia.

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