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Jurnal Penyuluhan

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Published by Institut Pertanian Bogor

ISSN : 18582664 EISSN : 24424110 DOI : 10.25015

Core Subject : Agriculture,

Agriculture, Biological Sciences & Forestry

Jurnal Penyuluhan diterbitkan dalam rangka mengkomunikasikan hasil-hasil penelitian tentang pengembangan kapasitas manusia di berbagai bidang, di aras mikro, messo, dan makro. Peneliti, pelaku bisnis, pemegang kebijakan, akademisi, penyuluh, dan peminat pengembangan ilmu dan aspek praktis dalam transformasi perilaku manusia dapat mengirimkan naskah kepada redaksi, untuk selanjutnya direview oleh mitra bestari. Hanya naskah yang memenuhi syarat yang akan diterbitkan.

Arjuna Subject : -

Articles 457 Documents

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Efek Strategi Komunikasi Pemasaran Personal Selling PT Agricon Pada Petani Padi di Kabupaten Karawang Nindya Ayu Wradsari; Anna Fatchiya
Jurnal Penyuluhan Vol. 10 No. 1 (2014): Jurnal Penyuluhan
Publisher : Department of Communication and Community Development Sciences and PAPPI (Perhimpunan Ahli Penyuluhan Pembangunan Indonesia)

The objective of this research was to determine the personal selling of marketing communication strategy which was conducted by PT Agricon and to examine the factors related to the effects of it. This research applies simple random sampling which was conducted by using quantitative methods and supported by qualitative approach. The result showed that there were several activities which were implemented by the formulators of personal selling in the Village Rawagempol, such as demo plots, farmers meeting, field trip, and one day promo. Factors that are correlates positively to the tendency of farmer to buy the products are formulator communication skill in attracting farmer attention, the ability to explain the advantages of the product, the ability to use props well, farmer communication skill in being critical to formulator, and the ability of farmer to deliver attention and listen to the formulator. On farmer characteristics side, there were no factors that correlate to the tendency of farmers to buy the products.Keywords: effect communication, marketing communication, personal selling

Motivasi Petani dalam Pengelolaan Usaha Hutan Rakyat Desa Cingambul, Kecamatan Cingambul, Majalengka Suherdi Suherdi; Siti Amanah; Pudji Muljono
Jurnal Penyuluhan Vol. 10 No. 1 (2014): Jurnal Penyuluhan
Publisher : Department of Communication and Community Development Sciences and PAPPI (Perhimpunan Ahli Penyuluhan Pembangunan Indonesia)

Private forests have economical, social and environmental benefits. Through the private forests, farmers can support the fulfillment of the household needs, included basic and social needs, as well as appreciation for their initiatives and actions in land rehabilitation. Without strong motivation from farmers, the private forests would be rarely found. Thus, the research objective is to analyze factors motivate farmers do the business and therole of the forests extension workers in the development of private forests. Primary data was collected in CingambulVillage, Sub-District Cingambul, Majalengka from July to August 2013. A number of 81 farmers out of 101 private forest farmers were selected as respondents. A Rank Spearman Correlation was used to analyse factors correlate to motivation of the farmers in running private forests. The research results show that: (1) farmersâ€™ motivation has a positive correlation with the farmerâ€™s perception to the benefits of private forests, attitudes of forest people toward their private forest business, availability of plant species, ease of marketing, frequency of forest extension workers visit, suitability of the material, equipment availability, and accuracy methods applied in the extension activity, and (2) the farmers perceived that the dominant roles of forestry extension are as a advisors, facilitators and as a educators. There is a need to improve the role of extension workers as a motivator for farmers in managing the private forests.Keywords: motivation, private forests, the role of forestry extension workers.

Strategi Peningkatan Kinerja Penyuluh Pertanian dalam Pengembangan Agribisnis di Kabupaten Banyuwangi Danang Sudarso Widya Prakoso Joyo Widakdo
Jurnal Penyuluhan Vol. 10 No. 2 (2014): Jurnal Penyuluhan
Publisher : Department of Communication and Community Development Sciences and PAPPI (Perhimpunan Ahli Penyuluhan Pembangunan Indonesia)

Agribusiness development in Banyuwangi growing supported by the agricultural extension. The role of agricultural extension is needed by communities and farmers. Therefore, strategies are needed to improve its performance, especially with the implementation of the difference between the central government and local governments (regional autonomy). Research related to strategies for improving the performance of agricultural extension workers, especially in Banyuwangi has been done by first analyzing the factors that affect the performance of the extension, which is then analyzed more in depth with the IE method, SWOT and QSPM and eventually obtained agricultural extension strategies for improving performance. The results showed that the strength factor is the suitability of a high enough salary, weakness factor is the lack of monitoring of the performance of agricultural extension, chances are the interest factor be enough agricultural extension, the threat factor is the lack of agricultural extension PNS. Strategic priorities for performance improvement of agricultural extension is the need to evaluate the performance of agricultural extension monitoring periodically, the second priority is additional quota admission counselor civil servants, the third priority the strengthening of IT, the fourth priority intensification of agricultural extension training programs to improve the performance of the performance competencies of agricultural extension, the fifth priority the improvement of cooperation among government agencies to integrate all of the work program for the right target, and the sixth priority poktan role to participate in the establishment of monitoring the performance of agricultural extension. While the managerial implications in the development of agribusiness, there are three themes, namely human resource development extension agent, performance evaluation, and monitoring the performance of agricultural extension.Keywords: The performance of the agricultural instructor, Banyuwangi agribusiness development, strategic priorities,managerial, implication

Strategi Pengembangan Perilaku Komunikasi Guru Responsif Gender Ernita Arif; Aida Vitayala S Hubeis; Basita Ginting Sugihen; Ninuk Purnaningsih; Amiruddin Saleh
Jurnal Penyuluhan Vol. 10 No. 2 (2014): Jurnal Penyuluhan
Publisher : Department of Communication and Community Development Sciences and PAPPI (Perhimpunan Ahli Penyuluhan Pembangunan Indonesia)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25015/penyuluhan.v10i2.9918

The teacher is a strategic factor in the learning process. For that teachers must have good skills, especially the ability to communicate, because the whole learning process is closely related to communication. But the reality has not been able to optimize the ability of the teacher to the students of boys and girls. This study aims to develop the communication behavior of a gender responsive teachers. The study was designed as ekplanatory survey research conducted by two hundred the number of respondents using Taro Yamane formula. This research was conducted in the city of Padang and Padang Pariaman since June-December 2013. Results showed that the strategy of development of gender responsive teacher communication behaviors through strengthening the internal and external factors.Keywords: teacher, strategies, gender responsive, learning process

Pengembangan Pertanian Organik di Kelompok Tani Madya, Desa Kebonagung, Kabupaten Bantul, Daerah Istimewa Yogyakarta Firda Emiria; Heru Purwandari
Jurnal Penyuluhan Vol. 10 No. 2 (2014): Jurnal Penyuluhan
Publisher : Department of Communication and Community Development Sciences and PAPPI (Perhimpunan Ahli Penyuluhan Pembangunan Indonesia)

Organic farming is agricultural activities that seek the use of outside intake and avoid the use of pesticides and synthetic fertilizer. The results showed that the organic farmers and conventional farmers have the high responses of organic farming. However, the characteristics of organic farmer have no relation with farmerâ€™s respons of organic farming. Then, in conventional farmers, formal education and the courage to take the risks have relation with farmerâ€™s respons of organic farming. This research also showed there are no relation between farmerâ€™s respons of organic farming with farmerâ€™s income. Nevertheless, can be predicted that there are chances of the conventional farmers to adopt the organic farming.Keywords: organic farming, respons, income, conventional farmer

Persepsi Pembudidaya Ikan Terhadap Kompetensi Penyuluh Perikanan di Kawasan Minapolitan (Kasus di Kabupaten Cirebon, Provinsi Jawa Barat) Ikhsan Haryadi; Siti Amanah; Suwardi Suriatna
Jurnal Penyuluhan Vol. 10 No. 2 (2014): Jurnal Penyuluhan
Publisher : Department of Communication and Community Development Sciences and PAPPI (Perhimpunan Ahli Penyuluhan Pembangunan Indonesia)

Research objectives were: 1) to describe the profile fish farmers, 2 ) to analyze the perception of fish farmers towards competence of fisheries extension worker, and 3 ) to analyze the relationship between the profile of fish farmers and fisheries extension services towards of fish farmers perceptions of competence of fisheries extension workers. The study was conducted in Cirebon regency, West Java Province. The sample was 100 respondents of fish farmers is determined by the formula Slovin. Processing and analysis of data using descriptive statistics and inferential statistics (Rank Spearmen). The results showed profiles of fish farmers mostly adult age category (39-57 years). Majority of low educational level or not complete primary school or complete primary school. Participation in fisheries training and experience of fishing bussines is low. Perceptions of fish farmer towards competence of fisheries extension worker is the medium category, except towards personal competence is high category with details of the personal competence is 64%, andragogik competence is 61%, professional competence is 59% and social competence is 60% The better the extension given material, the better the fisheries extension perceptions fish farmers to professional and social competence fisheries extension workers. The better implementation methods and techniques of extension, the better the perception of fish farmers towards personal competence, social and professional of fisheries extension workers.Keywords: fish farmersâ€™s perception, competence of fisheries extension worker, minapolitan region

Tingkat Partisipasi dalam Kegiatan Pendidikan Kecakapan Hidup Lina Asnamawati; Ninuk Purnaningsih; Soenarmo J. Hatmodjosoewito
Jurnal Penyuluhan Vol. 10 No. 2 (2014): Jurnal Penyuluhan
Publisher : Department of Communication and Community Development Sciences and PAPPI (Perhimpunan Ahli Penyuluhan Pembangunan Indonesia)

Life skill education is an essential thing that must be owned by people to gain knowledge and practical skill in particular work fields. The success of life skill education was determined by the direct involvement of the society based on the planning, implementation, evaluation, and benefit of the result. The society would have involved in an activity if it was appropriate with the necessity, the interest, the aptitude, and the availability and the continuity of the source so that the society can apply the skill and the knowledge which are required for themselves and are useful for teaching the local society. The participation of the society was influenced by age, level of formal and informal education, attitude toward life skills, level of knowledge of life skills, functional skills, previous experience about life skills, the guidance of facilitators, and also the availability of supported facilities. According to Arstein, the participation of the society included in tokenism group which is the involvement due to the push in order to make them agree, the announcement of the same direction, the advice from the society is accepted but anyhow it became useless. The degree of the participation from the society gives much effect toward the success of life skill education in attitude change related to personal skill and academic skill. The attitude is also seen in social and vocational skills.Keywords: the level participation, life skill

Kinerja Penyuluh Pertanian di Kabupaten Pidie Provinsi Aceh dalam Melaksanakan Tugas dan Fungsi Mujiburrahmad Mujiburrahmad; Pudji Muljono; Dwi Sadono
Jurnal Penyuluhan Vol. 10 No. 2 (2014): Jurnal Penyuluhan
Publisher : Department of Communication and Community Development Sciences and PAPPI (Perhimpunan Ahli Penyuluhan Pembangunan Indonesia)

Various programs and the results achieved must not be separated from the role of agricultural extension in carrying out their duties and responsibilities in fostering farmer. The purpose of the study to identify the level of performance of agricultural extension in Pidie District in carrying out their duties, and to analyze the factors associated with the performance of agricultural extension. The method used in data collection is the census. The number of respondents in this study were as many as 47 people. The data collection was carried out from February 2014 to April 2014, using questionnaires, interviews, observation and study of literature. The data obtained were tabulated and then analyzed using Spearman Rank. The results showed that the level of performance of agricultural extension in Pidie District in general is still relatively low. Spearman rank correlation results showed: (1) factors related to the internal characteristics of the performance of extension are: length of service and number of target groups (2) factors related to the external characteristics of the performance of extension are: administrative support and working conditions, and (3) Factors competence extension tasks related to the performance of agricultural extension are: the application of adult learning principles, communication skills and ability to cooperate.Keywords: agricultural extension, performance, characteristics, competencies.

Tingkat Difusi-Adopsi Inovasi Biogas di Kecamatan Lembang Kabupaten Bandung Barat Nurul Dwi Novikarumsari; Siti Amanah; Basita Ginting Sugihen
Jurnal Penyuluhan Vol. 10 No. 2 (2014): Jurnal Penyuluhan
Publisher : Department of Communication and Community Development Sciences and PAPPI (Perhimpunan Ahli Penyuluhan Pembangunan Indonesia)

This study aims to analyse the household characteristics of dairy farmer, perception of biogas innovation, access of information, the meeting with extension workers and factors affecting biogas diffusion and adoption in Lembang Sub District. Lembang Sub District has a potential of 4 149 dairy farmer households as prospected biogas adopters. Suntenjaya and Cibodas villages were selected as the research sites. All of the population member (266 households) were the research respondents. Questionnaires consist of four independent variables include dairy farmers characteristic, perception of biogas, access of information, and the meeting with extension workers were used to collect primary data. Rank Spearman correlation test was used to analyse the data. Research results shows that motivation, complexity, compatibility, and observability has positive correlation with speed of adoption; and dairy farmers experiences, relative advantage, and and triability has positive correlation with diffusion; the access of information and meeting with extension workers do not correlate with biogas diffusion-adoption since the farmers has involved in the biogas program from an international foundation.Keywords: diffusion, adoption, biogas, perception, inovation

Peran Ketua Kelompok Wanita Tani dalam Pemanfaatan Lahan Pekarangan yang Berkelanjutan Rindi Metalisa; Amiruddin Saleh; Prabowo Tjitropranoto
Jurnal Penyuluhan Vol. 10 No. 2 (2014): Jurnal Penyuluhan
Publisher : Department of Communication and Community Development Sciences and PAPPI (Perhimpunan Ahli Penyuluhan Pembangunan Indonesia)

The growing food needs become a significant issue due the population increases, farming lands converted, and climate change. One of attempt to support food needs is utilizing gardening that are environmental friendly and based on local resources. Optimizing gardening through women farmers group can be a huge potential in sustainability gardening. Therefore the role of women farm leaders is essential to direct their members toward this purpose. The objective of research was to analyze the influence of women farm leaders in gardening utilization. This research was conducted in Bogor through a survey method. Number of respondents was 75 people with a proportional simple random sampling technique. The data was collected in February to April 2014 and was analyzed using regression model. The result showed that gardening utilization sustainability was still similar with Food Consumption Acceleration Movement (P2KP) program, as seen from the types and number of plants. The role of women farm leaders that affect gardening utilization sustainability were motivators, and problem solvers. Groups leaders involvement in the utilization gardening can affect group members to maintain activities gardening post P2KP program. The role of groups leaders can be increased through extension activities, the use of communication media, and interact with other sources of information.Keywords: role, food needs, yard, women farmers

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