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Ahmad Ulil Albab Al Umar
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juremi: jurnal riset ekonomi
Published by bajang Institute
ISSN : 27986489     EISSN : 27986535     DOI : -
Core Subject : Economy,
Economics, Econometrics & Finance
Juremi: Jurnal Riset Ekonomi is a research base journal published by Bajang Institute. The journal published six times per year. This journal started publishes since 2021 In the following year of publication, the journal is going to publish trianually. Any interested author could submit the manuscript following the submission guidelines. Please read these guidelines carefully. Authors who want to submit their manuscript to the editorial office of Jurnal Amal should obey the writing guidelines. If the manuscript submitted is not appropriate with the guidelines or written in a different format, it will be REJECTED by the editors before further reviewed. The editors will only accept the manuscripts which meet the assigned format. Every article that goes to the editorial staff will be selected through Desk Review and Initial Manuscript Evaluation processes by Editorial Board. Then, the articles will be sent to the Mitra Bebestari/peer reviewer and will go to the next selection by Double-Blind Peer-Review Process. Further details on reviewing policy and processes are available on submission guidelines. The aim of this journal publication is to disseminate the conceptual thoughts or ideas and research results that have been achieved in the area of community services. All manuscripts submitted to the journal recommended being written in good English or Bahasa Indonesia. The scope and focus is related to research in economics, accounting, management and also economic education studies such as microeconomics, macroeconomics, development studies, behavioral economics, human resource management, finance, leadership management, marketing, accounting and research on education in economical. This journal also publishes articles related to the study of banking, small and medium enterprises, stock market, Islamic economics, Islamic banking, Islamic accounting and other sharia-related economic fields. And also publishes development policy studies. In accordance with its scope, the Juremi: Jurnal Riset Ekonomi welcomes multidisciplinary articles related to economic research, management, accounting, and economic education both conventional and sharia. This journal accepts qualitative research and quantitative research. The journal aims to publish a scientific article from researchers from Indonesia and other countries.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 556 Documents
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PENGARUH EVENT SPONSORSHIP DAN CONTENT MARKETING TERHADAP BRAND AWARENESS PADA PT GUDANG GARAM SORONG Retno Dewi Wijiastuti; Candika Ramadhona
Juremi: Jurnal Riset Ekonomi Vol. 4 No. 4: Januari 2025 (In Press)
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53625/juremi.v4i4.9558

Abstract

Tujuan penelitian ini untuk mengetahui apakah event sponsorship dan content marketing berpengaruh terhadap brand awareness. Variabel independen pada penelitian ini adalah event sponsorship (X1) dan content marketing (X2) dan variabel dependen pada penelitian ini adalah brand awareness (Y). penelitian ini menggunakan pendekatan kuantitatif dengan metode deskriptif. Teknik pengambilan sampel yang digunakan adalah Teknik snowball sampling. Responden dalam penelitian ini merupakan konsumen yang sudah pernah mengunjungi event live music yang diadakan oleh surya sebanyak 70 orang yang dipilih dengan menggunakan Teknik multivariat dengan rumus Hair at.el yaitu jumlah indicator di kalikan 5. Hasil analisis yang dilakukan menunjukan bahwa variabel independen dari variabel event sponsorship dan content marketing berpengaruh positif dan signifikan terhadap variabel dependen niat brand awareness.
ANALISA STRATEGIS PADA INDUSTRI PENDUKUNG PARIWISATA DALAM MENCIPTAKAN BISNIS BERKELANJUTAN Sulistyo, Agung; Arisanti, Yuli
Juremi: Jurnal Riset Ekonomi Vol. 4 No. 4: Januari 2025 (In Press)
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53625/juremi.v4i4.9561

Abstract

Business growth ultimately creates competitive competition and puts some businesses in a slump. This situation occurs due to the lack of strategies used. Many methods and concepts can be used to determine the competitive advantage of a business, one of which is through the analysis of the seven pillars of the Baldrige criteria. This criterion is one method that can be used to evaluate the performance of the strategy carried out. This study aims to analyze strategies carried out by MSME actors to create competitive advantages. This study uses a qualitative research design combined with a phenomenological approach. The objects of research in this study are MSME businesses that have achievements. Some of these MSME businesses include YAD Blangkon, AbaAli, Den Bagus, Modest-Art, Cilok Fatimah, Oliviaru, Boogie, Batik Thok Thil, Mahayeri, and Hokies Cakery. Data collection in this study used semi-structured interviews combined with the concept of the Baldrige criteria. The informants numbered 30 respondents consisting of business actors and consumers who use the product. Some stages of this method include transcription, reduction, categorization, and concluding. Triangulation techniques are used to maintain data quality. The study results indicate that MSME businesses fall into the Emerging Industry atau new business becomes a leader with a score of 641. These results were obtained based on the analysis of the Baldrige criteria instrument, including leadership patterns, strategic planning, focus on markets and customers, ability to analyze and manage knowledge, HR development, process standards, and business results obtained. This study can be a role model for other business actors to adopt in evaluating strategies to create business sustainability.
INFLASI INDONESIA SEJAK PENERAPAN INFLATION TARGETING FRAMEWORK (ITF) TAHUN 2005 DAN FAKTOR-FAKTOR YANG MEMPENGARUHI Ilham Tri Murdo; Redy Herinanto Albertus; Ch. Dini Ika Handayani; Mahyudin Usman
Juremi: Jurnal Riset Ekonomi Vol. 4 No. 4: Januari 2025 (In Press)
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53625/juremi.v4i4.9562

Abstract

This research is to find out the extent to which independent variable factors (GDP, Total Unag Circulating (JUB), Exchange Rate and Interest Rates) influence the dependent variable (Inflation) in the last 20 years since the implementation of the inflation targeting framework (ITF) by Bank Indonesia . Quantitative research aims to obtain empirical evidence regarding the influence of the variables GDP, Money Supply (JUB), Exchange Rate and Interest Rates on Exports, and also test hypotheses to strengthen or even reject the hypothesis. With the following results: Gross Domestic Product (GDP) has the opposite relationship and has no effect on Inflation, Money Supply has a positive and significant effect on Inflation. The exchange rate has an inverse relationship and has no effect on inflation. Interest rates have an inverse, influential and significant relationship to inflation. Gross Domestic Product (GDP), money supply (JUB), exchange rate and interest rates together (simultaneously) have a significant and significant influence on inflation
PENGARUH KETERSEDIAAN DIGITAL PAYMENT, PERCEIVED SECURITY DAN PERCEIVED EASE OF USE TERHADAP CUSTOMER SATISFACTION PADA RUMAH MAKAN DI SETURAN Sempati May Al-Farrasi; Miswanto Miswanto; Baldric Siregar; Frasto Biyanto
Juremi: Jurnal Riset Ekonomi Vol. 4 No. 4: Januari 2025 (In Press)
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53625/juremi.v4i4.9572

Abstract

Era digital telah mendorong adopsi pembayaran digital sebagai bagian dari kebiasaan transaksi modern. Digital payment menawarkan efisiensi, keamanan, dan kemudahan, yang semakin penting bagi masyarakat, termasuk pelanggan rumah makan di wilayah Seturan, Yogyakarta. Faktor persepsi keamanan (perceived security) dan persepsi kemudahan penggunaan (perceived ease of use) menjadi aspek krusial dalam memengaruhi kepuasan pelanggan. Penelitian ini bertujuan untuk menganalisis pengaruh ketersediaan digital payment, perceived security, dan perceived ease of use terhadap customer satisfaction di rumah makan wilayah Seturan. Penelitian menggunakan pendekatan kuantitatif dengan data primer yang dikumpulkan melalui kuesioner. Sampel terdiri dari 138 responden yang merupakan pelanggan rumah makan di wilayah Seturan. Analisis data dilakukan menggunakan regresi berganda untuk mengidentifikasi hubungan antar variabel. Digital payment memberikan kontribusi positif terhadap kepuasan pelanggan, meskipun tidak signifikan secara statistik. Perceived security memiliki pengaruh signifikan terhadap kepuasan pelanggan, menunjukkan pentingnya rasa aman dalam transaksi digital. Perceived ease of use memberikan pengaruh paling signifikan, menunjukkan bahwa kemudahan penggunaan menjadi faktor utama yang memengaruhi kepuasan pelanggan. Perceived ease of use terbukti sebagai determinan utama kepuasan pelanggan dibandingkan faktor lainnya. Hal ini mengindikasikan bahwa pelanggan lebih menghargai pengalaman transaksi yang sederhana dan bebas hambatan daripada sekadar ketersediaan teknologi atau fitur keamanan tambahan. Kepuasan pelanggan dipengaruhi oleh kombinasi teknologi yang efisien, aman, dan mudah digunakan. Restoran di Seturan perlu memastikan integrasi pembayaran digital yang aman dan mudah diakses untuk menciptakan pengalaman pelanggan yang memuaskan, sekaligus meningkatkan loyalitas mereka
KONSISTENSI STRATEGI PEMASARAN DALAM MENDUKUNG PENCIPTAAN BISNIS UMKM BERKELANJUTAN Ristanti, Ristanti; Sulistyo, Agung
Juremi: Jurnal Riset Ekonomi Vol. 4 No. 4: Januari 2025 (In Press)
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53625/juremi.v4i4.9600

Abstract

Micro, Small, and Medium Enterprises (MSMEs) play a vital role in the development and growth of the Indonesian economy. Several areas, such as empowering the community's economy, opening up job opportunities, and helping government programs, are the impacts of the presence of MSMEs. The increasing development of MSMEs has ultimately given rise to competitive competition. Businesses can implement many strategies to create sustainability, one of which is through the implementation of the marketing mix. This study is essential to see how business actors carry out the implementation of the marketing mix strategy. This study will provide an overview of how businesses implement their strategies. Data collection uses questionnaires and contains the implementation of the marketing mix. A purposive sampling-based sampling technique was used in this study. A sample of 150 was selected from micro and small businesses in the Special Region of Yogyakarta (DIY) that met the requirements. This study's data analysis stages include data transcription, data reduction, coding and categorization, and drawing conclusions. Interviews with product users (consumers) were also conducted in this study to maintain data quality. Based on the analysis results, most business owners generally understand and apply the concept of the 4p marketing mix. The critical role of marketing is to provide businesses with guidance and perspective in meeting the needs of their consumers.
PERAN MANAJEMEN RISIKO MEMEDIASI PENGARUH GOOD CORPORATE GOVERNANCE TERHADAP KINERJA KEUANGAN (Studi Pada Perusahaan BUMN Di Indonesia) Made Kusuma Wardani
Juremi: Jurnal Riset Ekonomi Vol. 4 No. 4: Januari 2025 (In Press)
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53625/juremi.v4i4.9730

Abstract

Kinerja keuangan mencerminkan hasil yang dicapai oleh manajemen dalam mengelola sumber daya perusahaan untuk mencapai tujuan keuangan dan strategis. Good Corporate Governance (GCG) berperan penting dalam meningkatkan transparansi, akuntabilitas, dan efektivitas pengelolaan perusahaan, yang pada akhirnya dapat berkontribusi terhadap kinerja keuangan. Selain itu, manajemen risiko menjadi faktor kunci dalam mengelola ketidakpastian dan potensi risiko yang dapat memengaruhi stabilitas keuangan perusahaan. Penelitian ini bertujuan untuk menganalisis pengaruh GCG terhadap kinerja keuangan dengan manajemen risiko sebagai variabel mediasi. Penelitian ini menggunakan pendekatan kuantitatif dengan objek penelitian perusahaan BUMN di Indonesia. Penelitian dilakukan pada periode 2018–2023. Mengingat sebagian besar referensi dan penelitian terkait Good Corporate Governance (GCG), manajemen risiko, dan kinerja perusahaan di BUMN Indonesia mengacu pada data terbaru yang relevan dengan kondisi industri yang dinamis, khususnya di sektor BUMN yang sedang menjalani berbagai transformasi dalam pengelolaan dan peningkatan kinerja. Penelitian ini menggunakan pendekatan kuantitatif dengan objek penelitian perusahaan BUMN di Indonesia dengan analisis data dilakukan menggunakan path analysis berbasis regresi data panel dengan alat analisis Eviews versi 9.0. Hasil penelitian menunjukkan bahwa GCG tidak berpengaruh langsung terhadap kinerja keuangan, namun berpengaruh positif terhadap manajemen risiko. Manajemen risiko berpengaruh positif terhadap kinerja keuangan dan mampu memediasi hubungan antara GCG dan kinerja keuangan. Temuan ini mendukung Stakeholder Theory, yang menekankan pentingnya keterlibatan pemangku kepentingan dalam tata kelola perusahaan untuk mengelola risiko dan meningkatkan kinerja keuangan. Selain itu, penelitian ini juga memberikan kontribusi terhadap praktik manajerial dalam penerapan GCG dan manajemen risiko di lingkungan perusahaan BUMN di Indonesia
ANALISIS PENGARUH GREEN HR, KEBERAGAMAN, DAN INKLUSI DALAM PENGELOLAAN SDM ERA DIGITAL Prakoso, Lutfi Hari; Pramitha Ayunda Hanifah; Citra Dwi Irianti; Nabilah Aulia Firdausy; Novita Setyawati
Juremi: Jurnal Riset Ekonomi Vol. 4 No. 5: Maret 2025
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53625/juremi.v4i5.9619

Abstract

Green Human Resource (Green HR), keberagaman, dan inklusi memainkan peran penting dalam pengelolaan SDM di era digital. Transformasi digital mendorong perusahaan untuk mengintegrasikan prinsip keberlanjutan, keadilan, dan keragaman melalui praktik Green HR yang mendukung inovasi, efisiensi, dan kesadaran lingkungan. Inklusivitas menjadi esensial untuk memastikan akses yang merata terhadap teknologi dan penerapan kebijakan ramah lingkungan, yang mendukung keberlanjutan bisnis jangka panjang. Penelitian ini menggunakan metode literature review dengan menganalisis 40 jurnal yang relevan. Hasil dari penelitian ini menunjukkan bahwa Green HR, keberagaman, dan inklusi berpengaruh positif terhadap pengelolaan SDM era digital.
PENGARUH FOMO DAN KONFORMITAS TEMAN SEBAYA TEHADAP PEMBELIAN IMPULSIF PADA E-COMMERCE TIKTOK DENGAN EMOTIONAL SHOPPING SEBAGAI VARIABEL MEDIASI DALAM PERSPEKTIF BISNIS ISLAM (Studi pada Gen Z pengguna E-commerce Tiktok di Bandar Lampung) Azalika, Elsa; Muhammad Iqbal; Yeni Susanti
Juremi: Jurnal Riset Ekonomi Vol. 4 No. 5: Maret 2025
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53625/juremi.v4i5.9831

Abstract

This study aims to find out more about the effect of Fear of Missing Out (FOMO) and peer conformity on impulsive buying in TikTok e-commerce, mediated by emotional shopping. These four variables were tested to draw conclusions. This study uses a quantitative approach, with data collection techniques using questionnaires. The population in this study consists of Gen Z users of TikTok e-commerce in Bandar Lampung. The sampling technique used was purposive sampling, and the number of samples used was 100 respondents, determined using the Slovin formula from a total population of 296,926. The analysis method used in this study was the Structural Equation Modeling (SEM) test, which was processed using Smart-PLS 4. The results of this data testing indicate that FOMO has a significant effect on emotional shopping and impulsive buying, peer conformity has a significant effect on emotional shopping and impulsive buying, emotional shopping significantly affects impulsive buying, and emotional shopping successfully mediates the relationship between FOMO, peer conformity, and impulsive buying
PENGARUH KEMUDAHAN, KEMANFAATAN DAN KEAMANAN TERHADAP PREFERENSI KONSUMEN DALAM MENGGUNAKAN QRIS SEBAGAI SISTEM PEMBAYARAN NON TUNAI Amelita Ika Sari; Eka Sri Wahyuni; Khairiah Elwardah
Juremi: Jurnal Riset Ekonomi Vol. 4 No. 5: Maret 2025
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53625/juremi.v4i5.9950

Abstract

This study aims to analyze the effect of ease of use, usefulness, and security on consumer preferences in using QRIS as a non-cash payment system. The research was conducted with a quantitative method, using a survey approach to students of the Sharia Economics Study Program, Faculty of Economics and Islamic Business, UIN Fatmawati Sukarno Bengkulu. The research sample was selected using purposive sampling technique based on the criteria: active students who have used QRIS in transactions. Data was collected through an online questionnaire, with a total of 75 respondents. The results showed that partially, Ease of use (X1) and security (X3) have a significant influence on consumer preferences, while usefulness (X2) has no significant effect. Simultaneously, these three variables have a significant influence on consumer preference in using QRIS as a non-cash payment system.
PENGARUH PENGETAHUAN, SIKAP DAN KESEJAHTERAAN KEUANGAN TERHADAP MINAT BERINVESTASI Irma Oktarina Safitri; Frasto Biyanto; Baldric Siregar; Miswanto, Miswanto
Juremi: Jurnal Riset Ekonomi Vol. 4 No. 5: Maret 2025
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53625/juremi.v4i5.9951

Abstract

The purpose of this study was to determine how financial knowledge, financial attitudes, and financial well-being affect investment interest. Using primary data by distributing questionnaires through social media with a purposive sampling method, with 75 samples with the criteria of individuals living in the Special Region of Yogyakarta with the criteria of having a monthly income and being interested in investing. Data were processed using Partial Least Square (PLS) 4 to predict the relationship between variables. The results showed that financial well-being did not affect investment interest, but financial knowledge and attitudes had a significant positive effect on investment interest.

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