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Journal of Research in Social Science and Humanities
Published by UK Institute
ISSN : 28093356     EISSN : 28073916     DOI : http://doi.org/10.47679/jrssh.v1i2.12
Journal Research of social science and Humanities is a peer-reviewed, international, and intercultural journal. It promotes interdisciplinary research with a primary focus on original research or reviews in humanities and social sciences. Articles are welcome in the following seven sections: Education and Assessment, English Language & Literature, Media & Journalism, Politics & Governance, Psychology, Sociology, and Economics & Commerce. Journal audiences are learned readers, researchers, policymakers, administrators, and educational organizations.
Articles 37 Documents
Search results for , issue "Vol 5, No 3 (2025)" : 37 Documents clear
Optimization Strategy of Service Marketing Mix in the Development of MICE Services at Wisma Universitas Terbuka Setiawan, Muhammad Ozi; Suryantari, Yulita; Linarko, Linarko
Journal of Research in Social Science and Humanities Vol 5, No 3 (2025)
Publisher : Utan Kayu Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47679/jrssh.v5i3.430

Abstract

This study aims to analyze the implementation of marketing mix strategies in the development of MICE (Meetings, Incentives, Conferences, and Exhibitions) services at Wisma Universitas Terbuka. The research employed a qualitative method with a descriptive qualitative approach. Data were collected through in-depth interviews, direct observation, and documentation. The findings show that several elements of the 7Ps—such as product, place, price, and physical evidence—have been implemented quite well in supporting MICE services. However, significant weaknesses were identified in the aspects of promotion, process, and human resources. These weaknesses include the absence of a digital promotion strategy, the lack of standardized service procedures, and insufficiently professional competencies among the human resources in the MICE field. This study recommends a strategic integration of marketing mix elements to strengthen brand image and service quality, with particular emphasis on digital transformation and the development of professional human resources. The results are expected to serve as a foundation for formulating marketing strategies that are both applicable and adaptive to the dynamics of the competitive MICE industry, thereby reinforcing Wisma Universitas Terbuka’s position as a leading and reliable institutional MICE service provider. 
Consumer Protection in E-Commerce Business Agreements: A Study of Indonesian Positive Law Manullang, Hotman; Dahlan, Dahlan; Aspan, Henry
Journal of Research in Social Science and Humanities Vol 5, No 3 (2025)
Publisher : Utan Kayu Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47679/jrssh.v5i3.466

Abstract

Advances in information and communication technology have driven the development of e-commerce as a modern form of electronic-based business transactions. While online commerce offers convenience and efficiency, it also poses various risks for consumers, such as fraud, product nonconformity, and misuse of personal data. This situation places consumers in a weak position in their legal relationship with businesses, necessitating strong and effective legal protection. This study aims to analyze consumer protection regulations in e-commerce transactions based on Indonesian positive law and to examine the implementation of the principles of good faith and balance of interests as stipulated in Law Number 8 of 1999 concerning Consumer Protection. The research method used is normative legal research with statutory, conceptual, and literature study approaches. The results show that Indonesian positive law, through the Consumer Protection Law (UUPK), the Electronic Information and Transactions Law (UU ITE), Government Regulation Number 80 of 2019, and the Civil Code, has provided a normative foundation for consumer protection in electronic transactions. However, its implementation still faces obstacles such as weak supervision, difficulties in verifying the identity of business actors, and the suboptimal functioning of consumer dispute resolution institutions. The principles of good faith and balance of interests have also not been fully implemented due to the dominance of business actors in standard agreements, which tend to be detrimental to consumers.
Analysis of the Existence of Political Parties as Pillars of Democracy in Legislative Elections in Indonesia Afrizal, Afrizal; Sembiring, Tamaulina Br.; Gea, Ali Yusran
Journal of Research in Social Science and Humanities Vol 5, No 3 (2025)
Publisher : Utan Kayu Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47679/jrssh.v5i3.462

Abstract

Political parties are a key instrument in the modern democratic system, serving as a means of articulating and aggregating the people's interests. Their existence plays a vital role in determining the quality of democracy, particularly in the implementation of legislative elections in Indonesia. This study aims to analyze the existence of political parties as pillars of democracy in the context of legislative elections, by reviewing their roles, functions, and the challenges faced in strengthening political representation of the community. The method used is normative research with a legislative, conceptual, and historical approach, complemented by an analysis of academic literature and related regulations. The results of the study indicate that although political parties have been constitutionally recognized as the main pillars of democracy, their implementation still faces various problems, such as weak internal party democratization, oligarchic practices, money politics, and a crisis of popular representation. This has resulted in declining public trust in political parties. Therefore, strengthening regulations, internal party reform, and increasing public political participation are necessary so that political parties can optimally carry out their functions as pillars of democracy. This research is expected to contribute to the development of constitutional law and politics, as well as serve as a reference in the formulation of election policies in Indonesia.
Civil Servants' Views on The Provision of Additional Income and Its Implications For Work Discipline Astuti, Miranda; Azhar, Azhar; Erina, Lili
Journal of Research in Social Science and Humanities Vol 5, No 3 (2025)
Publisher : Utan Kayu Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47679/jrssh.v5i3.468

Abstract

The purpose of this study is to explain how Civil Servants (PNS) view the policy of providing additional income and how it impacts work ethics in South Sumatran regional government institutions. This study was conducted using a qualitative approach with a descriptive research type that makes an in-depth analysis of the meaning, perspectives, and experiences of employees. This study involved all civil servants working in South Sumatran regional government institutions, and the sample was selected purposively with 15 informants. After data was collected through documentation, direct observation, and in-depth interviews, the Miles and Huberman interactive analysis model was used to analyze it through the stages of data reduction, data presentation, and drawing conclusions. The results show that most civil servants have a positive opinion about additional income because it is considered to increase motivation, a sense of fairness, and job satisfaction.
The Position of Customary Criminal Law in The Development of The Legal System in Indonesia Based on The Criminal Code Number 1 Of 2023 Telaumbanua, Servasius Edwin; Ismaidar, Ismaidar; Ramadani, Suci
Journal of Research in Social Science and Humanities Vol 5, No 3 (2025)
Publisher : Utan Kayu Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47679/jrssh.v5i3.463

Abstract

Customary Criminal Law (Hukum Pidana Adat) is an unwritten legal system that has long existed within indigenous communities and focuses on restoring social balance. Its existence has historically occupied a position of legal ambiguity, as it was not formally recognized in the old Penal Code (Wetboek van Strafrecht), which led to normative conflicts and legal uncertainty in practice. However, the enactment of Law Number 1 of 2023 concerning the Penal Code (KUHP) marks a significant milestone by recognizing the concept of living law (law that lives within society) as part of positive criminal law. This study aims to analyze the position and role of Customary Criminal Law following the implementation of the new Penal Code, focusing on two main aspects. First, it examines the position of Customary Criminal Law based on its norms and its implementation within the context of legal pluralism in Indonesia. Second, it explores the implications of the development of Customary Criminal Law within the national criminal law system, particularly in relation to the new Penal Code and the reforms of the Criminal Procedure Code (KUHAP). Using a normative juridical research method with legislative, conceptual, and case approaches, this study reviews various literature, court decisions, and dispute resolution practices in indigenous communities, including cases in Nias and Wamena. The results show that the recognition of living law in Articles 2 and 100 of Law Number 1 of 2023 provides formal legitimacy for Customary Criminal Law, transforming its status from mere social practice to a binding legal source.However, its implementation faces challenges, such as standardizing the process for proving the existence of customary law, ensuring the compatibility of customary sanctions with human rights principles, and harmonizing them with criminal procedural law. Therefore, clear technical regulations and synergy between law enforcement officials and customary institutions are required to establish an effective hybrid model, where restorative justice through customary law can be integrated with the state criminal justice system
Implementation of Good Village Governance Principles in Realizing an Anti-Corruption Village: A Study in Hanura Village, Teluk Pandan Subdistrict, Pesawaran Regency Romadhona, Nabila Aisyah; Meutia, Intan Fitri; Hermawan, Dedy; Kagungan, Dian
Journal of Research in Social Science and Humanities Vol 5, No 3 (2025)
Publisher : Utan Kayu Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47679/jrssh.v5i3.459

Abstract

This study aims to analyze and explore the implementation and supporting factors of good village governance principles in Hanura Village, Teluk Pandan District, Pesawaran Regency, in the effort to realize an Anti-Corruption Village. The research method used is descriptive with a qualitative approach. Data were collected through observation, documentation, and interviews. The results show that the principle of transparency is manifested through public information disclosure, both online and offline; the principle of accountability is implemented through vertical accountability reports and horizontal accountability mechanisms; while the principle of participation is realized through community involvement in planning, implementation, benefit reception, and evaluation of development programs. The supporting factors include the strong commitment of the village head’s leadership, regulatory and digital system support, and the local community’s culture of mutual cooperation (gotong royong). The implementation of good village governance principles in Hanura Village has been effective and has directly contributed to its designation as an Anti-Corruption Village. However, the application of good village governance in Hanura Village still faces obstacles, particularly the low level of digital literacy and limited socialization, causing the digitalization programs to be less inclusive and somewhat more advanced than the readiness of the village community as the main users.
Law Enforcement in Uncovering the Perpetrators of Fraud Crimes Committed by BRI Link Employees Saragih, Elisabeth; Sahlepi, Muhammad Arif; Siregar, Muhammad Azhali
Journal of Research in Social Science and Humanities Vol 5, No 3 (2025)
Publisher : Utan Kayu Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47679/jrssh.v5i3.465

Abstract

Law enforcement is a crucial element in maintaining order and justice within society, particularly in addressing increasingly complex fraud crimes involving various parties, including financial institution employees. Fraud committed by BRI Link employees has serious implications for customer trust and the stability of the banking system. This study aims to examine the mechanisms of law enforcement in uncovering the perpetrators of fraud crimes committed by BRI Link employees and to identify the obstacles encountered in the enforcement process. The research employs a normative juridical method with statutory and case approaches. The study finds that the ambiguous legal status of BRI Link agents constitutes a major obstacle to law enforcement. The investigation process often faces challenges such as insufficient physical evidence, the dominance of digital evidence, and limited access to bank data. The complexity of technology and fragmented regulations further hinder investigations. Based on normative jurisprudence, Article 378 of the Indonesian Criminal Code (KUHP) serves as the main legal basis for prosecuting fraud crimes, while the Banking Act and Consumer Protection Act govern the rights and responsibilities of victims. To enhance the effectiveness of law enforcement, regulatory harmonization, investigator capacity building, and inter-institutional cooperation are essential

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