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Journal of Research in Social Science and Humanities
Published by UK Institute
ISSN : 28093356     EISSN : 28073916     DOI : http://doi.org/10.47679/jrssh.v1i2.12
Core Subject : Religion, Economy, Humanities, Science, Education, Art, Social,
Religion Arts Humanities Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Social Sciences Other
Journal Research of social science and Humanities is a peer-reviewed, international, and intercultural journal. It promotes interdisciplinary research with a primary focus on original research or reviews in humanities and social sciences. Articles are welcome in the following seven sections: Education and Assessment, English Language & Literature, Media & Journalism, Politics & Governance, Psychology, Sociology, and Economics & Commerce. Journal audiences are learned readers, researchers, policymakers, administrators, and educational organizations.
Arjuna Subject : Ilmu Sosial - Ilmu Sosial (Lain-Lain)
Articles 444 Documents
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Development of an Industry-Oriented Project-Based Learning Model in Culinary Arts Vocational Education: An ADDIE-Based Curriculum Innovation Framework Tri Murhanjati Sholihah; prihastuti prihastuti; minta harsana; Ngabdul Munif; Rizki Hidayati; Yuni Triastuti Yuni Triastuti
Journal of Research in Social Science and Humanities Vol 6, No 2 (2026)
Publisher : Utan Kayu Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47679/jrssh.v6i2.646

Abstract

The rapid transformation of the culinary industry has created new demands for vocational higher education institutions to produce graduates equipped with industry-relevant competencies. Despite continuous curriculum reforms, a significant gap remains between graduate competencies and industrial expectations, particularly in Culinary Arts vocational programs. This study aimed to develop and evaluate an industry-oriented Project-Based Learning (PjBL) model integrated into an Outcome-Based Education (OBE) curriculum framework using the ADDIE (Analysis, Design, Development, Implementation, and Evaluation) model. The research adopted a Research and Development (RD) approach involving culinary industry representatives, lecturers, and students from the Applied Bachelor Program in Culinary Arts at Universitas Negeri Yogyakarta. Data were collected through questionnaires, interviews, observations, document analysis, and learning outcome assessments. Descriptive statistical analysis and paired sample t-tests were employed to examine the effectiveness of the developed learning model. Findings revealed that food safety standards, kitchen management, communication skills, and entrepreneurial competencies were the most highly prioritized competencies by industry stakeholders. Project-Based Learning emerged as the most preferred instructional strategy, supported by industry internships, collaborative assessments, and competency certification schemes. The implementation of the developed model significantly improved students’ competencies, with average learning achievement increasing from 67.53 in the pre-test to 82.67 in the post-test. The study concludes that integrating Project-Based Learning with industrial collaboration provides an effective mechanism for reducing the competency gap between vocational education and labor market demands. The proposed model offers a practical framework for vocational institutions seeking to enhance graduate employability and strengthen industry-academia partnerships.
Recognition, Coexistence, and Civic Trust in Gerbang Mas Perkasa Transmigration Area, Sambas Regency, West Kalimantan Fristian Hadinata
Journal of Research in Social Science and Humanities Vol 6, No 3 (2026)
Publisher : Utan Kayu Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47679/jrssh.v6i3.627

Abstract

This article examines how coexistence in the Gerbang Mas Perkasa transmigration area, Sambas Regency, West Kalimantan, can be understood through Charles Taylor's politics of recognition. The area is a border transmigration zone in which transmigrant and local communities live within a plural society marked by historical memory, economic vulnerability, ecological pressure, and uneven public services. Drawing on field data from the 2025 Patriot Expedition report, this study uses a descriptive qualitative design supported by survey data from 243 respondents, interviews, focus group discussions, observation, and secondary documents. The findings show that everyday coexistence is not merely the absence of conflict. It is sustained by practical cooperation, shared economic spaces, local-national attachment, and institutional mediation. However, formal tolerance remains insufficient when public trust is weakened by infrastructure gaps, unequal access to economic opportunities, and unresolved perceptions of distributive justice. Using Taylor's recognition framework, the article argues that sustainable transmigration governance requires more than administrative integration. It requires recognition-based governance that protects cultural identity, strengthens intergroup relations, and converts coexistence into civic friendship and solidarity. The article contributes to debates on transmigration, border development, and multicultural governance by proposing a modest analytical model linking recognition, public trust, and plural-society resilience in Indonesian border communities
The Influence of Employee Competence and Workload on Employee Performance at Children's Tutoring Institutions in Bandar Lampung City with Motivation as a Mediating Variable Meralistina Meralistina; Ribhan Ribhan; Nova Mardiana
Journal of Research in Social Science and Humanities Vol 6, No 2 (2026)
Publisher : Utan Kayu Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47679/jrssh.v6i2.659

Abstract

This study aims to analyze the effect of competence and workload on employee performance at Children's Tutoring Institutions in Bandar Lampung City, with motivation as a mediating variable. This research is motivated by the increasing competition among non-formal education institutions, as well as variations in employee competence, high workload, and fluctuations in work motivation that are presumed to affect employee performance. This study uses a quantitative approach with an explanatory research method. The population of this study consists of employees of children's tutoring institutions in Bandar Lampung City. The sampling technique was conducted based on specific criteria in accordance with the research objectives. Data were collected through questionnaires and analyzed path analysis to examine both direct and indirect effects among the research variables. The results show that competence and workload have a positive and significant effect on employee performance. In addition, motivation is proven to act as a mediating variable that strengthens theinfluence of competence and workload on employee performance, both directly and indirectly. Theoretically, this study contributes to the development of Human Resource Management literature, particularly in the context of non-formal education institutions. Practically, the findings are expected to serve as a basis for management in improving employee competence, managing workload proportionally, and enhancing work motivation to optimize employee performance.
THE EFFECT OF LIVE-STREAM SHOPPING AND FLASH SALES ON IMPULSE BUYING ON TIKTOK SHOP Buchori Buchori; Sugiono Sugiono; Muhamad Abidin Nur
Journal of Research in Social Science and Humanities Vol 6, No 2 (2026)
Publisher : Utan Kayu Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47679/jrssh.v6i2.664

Abstract

This study aims to examine the effects of live-streaming shopping and flash sales on impulse buying among TikTok Shop users in Braja Selebah District, Indonesia. A quantitative approach with a correlational research design was employed. Primary data were collected through questionnaires administered to 100 respondents selected using purposive sampling. The research instruments were assessed for validity and reliability, while the data were analyzed using multiple linear regression, partial t-tests, simultaneous F-tests, and the coefficient of determination (R²) with the assistance of statistical software.The results indicate that, partially, both live-streaming shopping and flash sales have positive and significant effects on impulse buying. Simultaneously, the two variables also exert a significant influence on consumers' impulse-buying behavior. Among the two predictors, live-streaming shopping demonstrates a stronger effect than flash sales, suggesting that interactivity, real-time communication, and immersive shopping experiences are more effective in stimulating unplanned purchases than time-limited discount promotions. The coefficient of determination (R²) of 46.6% indicates that the proposed model has a moderate explanatory power in accounting for variations in impulse-buying behavior.The novelty of this study lies in the simultaneous examination of live-streaming shopping and flash sales within an integrated empirical model, particularly in the context of TikTok Shop users in a semi-urban area, which remains relatively underexplored in previous studies. This study contributes to the literature on digital consumer behavior by providing empirical evidence regarding the role of interactive and urgency-based marketing mechanisms in stimulating impulse buying. From a practical perspective, the findings provide valuable insights for online retailers, digital marketers, and TikTok Shop sellers in designing more effective marketing strategies by integrating real-time consumer interaction with scarcity- and urgency-based promotional approaches.
Application of Economic Order Quantity (EOQ) for Controlling Raw Material Inventory of Paper Packaging Based on Sales Data Processing Sabella Nur Afni; Handoyo Widi Nugroho
Journal of Research in Social Science and Humanities Vol 6, No 2 (2026)
Publisher : Utan Kayu Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47679/jrssh.v6i2.660

Abstract

Efficient inventory control is essential in the competitive packaging industry to minimize costs amid fluctuating sales demand. Prior studies, such as the manual application of Economic Order Quantity (EOQ) to soybean raw-material inventory in Jember tofu factories, demonstrated substantial cost reductions but lacked integration with information technology, sales-data analytics, and demand forecasting. This research addresses the gap by applying IT-based EOQ analysis to real salesdata.Salestransaction data (August 2022–November 2023) were processed in Python via GoogleColabfollowing the research flow: data cleaning and product-name normalization, descriptive statistics, monthly-trend visualization, Holt’s Linear Trend exponential smoothing for three-month demand forecasting, and EOQ calculation for the top-selling product using actual ordering and holding costs.Dupleks310 emerged as the top product, followed by CraftLaminasi290, Ivory230, Dupleks350, and FoodpakMatte245. Monthly sales peaked at approximately Rp 260 million in July 2023. Holt’s model forecasted continued demand growth; EOQ produced an optimal order quantity that minimizes total inventory costs compared with current practices.Integrating information technology, sales-data visualization, forecasting, and EOQ provides a scalable, data-driven framework that overcomes the limitations of manual EOQ applications. The approach delivers significant cost savings and supports sustainable decision-making for SMEs.
The Effect of Sustainability Marketing and Green Product Awareness on Purchase Intention toward Environmentally Friendly Products among Generation Z in East Lampung Regency Rinnanik Rinnanik; Fauzi Fauzi; Ilham Taufik Pratama; Ester Lestari; Bagus Prabowo; Arif Yulianto
Journal of Research in Social Science and Humanities Vol 6, No 1 (2026)
Publisher : Utan Kayu Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47679/jrssh.v6i1.665

Abstract

This study aims to examine the effects of sustainability marketing and green product awareness on the purchase intention of environmentally friendly products among Generation Z consumers in East Lampung Regency, Indonesia. A quantitative approach with a correlational research design was employed. Primary data were collected through questionnaires administered to 100 respondents, with the sample size determined using the Rao Purba formula. The research instruments were evaluated using the Pearson Product-Moment validity test and Cronbach’s Alpha reliability test. Data were analyzed using multiple linear regression, partial t-tests, simultaneous F-tests, and the coefficient of determination (R²).The results reveal that sustainability marketing has a positive and significant effect on purchase intention. Similarly, green product awareness positively and significantly influences consumers’ intention to purchase environmentally friendly products. Simultaneously, sustainability marketing and green product awareness have a significant effect on purchase intention, with a coefficient of determination (R²) of 51.1%. These findings indicate that both sustainability-oriented marketing practices and consumers’ awareness of environmentally friendly products play important roles in shaping the purchasing intentions of Generation Z.This study contributes to the growing literature on green consumer behavior by providing empirical evidence from Generation Z consumers in a regional Indonesian context, which remains relatively underexplored in previous studies. From a practical perspective, the findings suggest that businesses should integrate sustainability principles into their marketing strategies while simultaneously strengthening consumers’ knowledge and awareness of the environmental benefits of their products. Such strategies may enhance purchase intention and encourage more sustainable consumption behavior among younger consumers. 
A Study on the Cultural Integration Observed in the Ming Dynasty Chenghua Period Bell Collection at the Guizhou Shexiang Museum Xun Luo; Fei Liu
Journal of Research in Social Science and Humanities Vol 6, No 3 (2026)
Publisher : Utan Kayu Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47679/jrssh.v6i3.648

Abstract

The Shuixi Chenghua Bell, cast in the 21st year of the Chenghua reign of the Ming Dynasty (1485), is currently the earliest large-scale gold inscription artifact inscribed with Yi script discovered in China and is housed in the Shexiang Museum in Dafang County, Guizhou Province. Characterized by its dual casting of Yi and Chinese scripts alongside the integration of Han-style decorative motifs with Yi religious beliefs, this bell serves as a precious physical testament to cultural convergence in the Shuixi region during the Ming period. Using a three-dimensional analytical framework encompassing material culture, institutional culture, and ethnic culture, the study systematically examines the manifestations of cultural fusion between Yi and Han cultures in the bell, concluding that it exemplifies a model where the Shuixi Yi chieftain class actively assimilated Han culture while preserving their core ethnic cultural characteristics. As a tangible manifestation of this cultural integration, the Chenghua Bell holds significant academic value for understanding ethnic relations and cultural interaction mechanisms along the southwestern frontier during the Ming Dynasty.
Traditional Wisdom-Based Technological Innovation for Women Coffee Farmers in the Digital Era Handi Mulyaningsih; Hertanto Hertanto
Journal of Research in Social Science and Humanities Vol 6, No 3 (2026)
Publisher : Utan Kayu Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47679/jrssh.v6i3.663

Abstract

Tanggamus Regency is the second largest producer of Robusta coffee in Lampung. However, price fluctuations and climate change threaten the economic stability of farmers, in addition to the problem of coffee husk waste that has not been optimally utilized. In fact, coffee husks are rich in bioactive antioxidant compounds such as chlorogenic acid, caffeine, tannins, and anthocyanins that are beneficial for skin health. This study aims to formulate cosmetic preparations based on coffee husk waste, formulate an environmentally friendly marketing strategy (green marketing), and develop a model for economic empowerment of female coffee farmers. This study used a mixed -methods approach that combines laboratory experimental methods for product formulation with descriptive qualitative analysis based on agrarian socio-economics. The results showed that the ethanol extract of coffee husks was successfully formulated into a solid soap, clay mask, and facial serum. All three preparations met physical stability standards, had a safe acidity level for the skin (pH 6.0–6.8), and were proven to be non-irritating in physical irritation tests (patch tests) on volunteers. From a socio-economic perspective, the implementation of the Segmenting, Targeting, Positioning (STP) strategy focused on the clean beauty market, combined with strengthening the capacity of the Women Farmers Group (KWT), has proven to be able to create economic value -added and trigger off-farm income diversification for Semende ethnic women farmers. The establishment of this coffee waste-based diversification business unit not only strengthens women's economic independence but also supports environmental sustainability through the principle of zero -waste agriculture.
Cultural Competency and Multiculturalism in Local Government Muhammad Tanzeel Jabbar
Journal of Research in Social Science and Humanities Vol 6, No 3 (2026)
Publisher : Utan Kayu Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47679/jrssh.v6i3.655

Abstract

The multicultural aspect of the population impacts every part of society but is more prominent in the local communities, and local government officials are learning to deal with the ethnically, racially, linguistically, and culturally diverse population. This is required to meet the needs of all within their cultural context and effectively deliver public services at the local level.  There are different tools to assess the organizations' or departments' cultural/multicultural competence, such as the inclusion of cultural respect and understanding in the organizational policies, programs, strategies, practices, governance, and service delivery system. The element of cultural/multicultural competency is being adopted at the national, state, and local levels due to the fast-growing diverse population in the USA. The local government officials are mainly responsible for providing public services at the local level and meeting the needs of all. They need to be culturally/multiculturally competent to deliver public services and make them accessible for all. Different case studies highlight the best practices to be implemented at the local level to serve the diverse communities. But local government officials have to be very careful to adopt these practices, as cultures are different from others and have different needs and problems; not all things/practices can be good or implemented in other diverse communities. 
Public service Ethical Dilemmas: A Case study of All the Queen’s Horses Muhammad Tanzeel Jabbar
Journal of Research in Social Science and Humanities Vol 6, No 2 (2026)
Publisher : Utan Kayu Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47679/jrssh.v6i2.654

Abstract

Fraud, embezzlement, corruption, bribery, theft and money laundering are serious violations of ethical standards and legal rules and regulations. Rita Crundwell, who served as the comptroller and treasurer committed the crime of abuse of power, corruption, money laundering, embezzlement, fraud, and breach the trust of the public for 20 years because there was no other person responsible to do all these duties, no cross-commission to verify what have been told or shown about Rita’s financial status and official matters. No advanced techniques are utilized to detect fraud and prevent embezzlement, instead traditional administrative process is practiced. The people of Dixon lost their trust in the commission form government and wanted to have new form of government with new officials who have competencies, are vigilant and aware of advanced strategies, carefully review management and financial process to spotlight fraudulent activities.

Page 44 of 45 | Total Record : 444

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