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Karona Cahya Susena
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INDONESIA
Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi Review
Published by Indonesian Journal Publisher
ISSN : 27983951     EISSN : 27982742     DOI : https://doi.org/10.53697/emba.v1i1
Core Subject : Economy,
Economics, Econometrics & Finance
Jurnal EMBA REVIEW is a peer-reviewed journal. Journal EMBA REVIEW (Economics, Management, Business and Accounting) invites academics and researchers who do original research in the fields of economics, management, Business and accounting, including but not limited to: Economics Monetary Economics, Finance, and Banking International Economics Public Economics Economic development Regional Economy Business Science Buyer behavior Finance Organizational theory and behavior Marketing Risk and insurance International business Management Science Marketing Financial management Human Resource Management International Business Entrepreneurship Accounting Sciences Taxation and Public Sector Accounting Accounting information system Auditing Financial Accounting Management accounting Behavioral accounting
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)
Articles 284 Documents
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Analysis of Factors Influencing Soybean Imports from Foreign Countries on Economic Growth in Indonesia Aulia Agustina; Puspita Hasri; Imelia Insyra Fadillah; Melda Eka Suci; Mega Wahyuni Nurfarijah; Gigin Ramadan; Muhamad Ilham Pratama; Ricky Firmansyah
Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi Review Vol. 3 No. 1 (2023): Juni
Publisher : Penerbit ADM Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emba.v3i1.1277

Abstract

The purpose of this research is to find out how big the contribution of soybean imports is to economic growth in Indonesia. The data used in this study is a qualitative analysis method in the form of descriptive statistics to be able to analyze existing data by describing or describing the results of the analysis. The other data collection techniques are carried out by studying literature as literature and references to support conducting research. Based on the results of the analysis, it can be concluded that the factors affecting soybean imports in Indonesia are due to the unbalanced productivity and demand for soybean food. The level of soybean consumption in Indonesia in 2019-2022 has increased by 3.31%, and the level of imports of soybeans in Indonesia has also increased by 4.99%. So it can be seen that the development of soybean imports can continue to increase along with the increase in the level of soybean consumption in society, but this makes Indonesia dependent on imported soybeans which makes the level of development of national production decrease. The rupiah exchange rate with the dollar (US) can cause unstable national soybean prices which can lead to a scarcity of soybean-based foods, farmers and entrepreneurs will strike production and lose money, so that Indonesia will experience a crisis in economic life. Therefore, imports of soybeans from foreign countries have quite a positive effect in helping economic life in Indonesia.
Marketing Strategy in Developing Beauty and Fashion Products Through Social Media in the New Normal Era (Case Study of Bengkulu Rj Decline Gallery) Rian Nespia; Taufik Bustami
Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi Review Vol. 3 No. 1 (2023): Juni
Publisher : Penerbit ADM Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emba.v3i1.1282

Abstract

manufacturing that sells beauty and fashion products, including make up, lipstick, shirts, pants and accessories. In his business practices, entrepreneurs experience problems in the field of sales, namely the existence of various competitors who have already existed and already have a branding name that is well known in the wider community. To develop its business, the RJ Bengkulu City Decline Gallery uses Strengths, Weakness, Opportunities, Threats (SWOT) analysis, where this analysis can maximize existing strengths and opportunities and minimize weaknesses and threats that a business has and also use a marketing mix strategy or more known as the 4P, namely product (product), price (price), place (place or distribution channel), and promotion (promotion). Research Methods : This type of research is descriptive with a qualitative approach to analyze the situation objectively regarding the strategy undertaken by Gallery RJ Decline in Bengkulu City in developing its products. The informants of this research are the business owners of the Bengkulu City RJ Gallery and their employees, accompanied by direct observations of the spaciousness. Research Results : Based on the results of the SWOT analysis of Gallery RJ's marketing strategy, the decline in the City of Bengkulu, which can be seen in table 4.2 above, the internal conditions have a total strength with a total score of 12 which shows strengths are greater than weaknesses with a total score of 0. While the external has total opportunities with a total score of 7 where the opportunity is greater than the threat which has a total score of 4. This indicates that Gallery RJ Decline in Bengkulu City has strong internal conditions and external opportunities. Conclusion : The marketing strategy of RJ Gallery, Bengkulu City, in developing its business already has good internal conditions and strong external opportunities.
The Effect of Perceptions of Service Quality on Parents' Decisions in Making Choices at IT Rabbani Private Middle School Bengkulu City Alvafindo; Khairul Bahrun
Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi Review Vol. 3 No. 1 (2023): Juni
Publisher : Penerbit ADM Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emba.v3i1.1283

Abstract

This study aims to determine the influence of the influence of perceived service quality on the decisions of parents in making choices at private junior high schools IT Rabbani Bengkulu City. This type of research uses a quantitative descriptive research method. The population used in this study were parents of IT Rabbani Private Middle School students, Bengkulu City. The number of respondents in this study amounted to 132 people. The data collection method uses a questionnaire and uses analytical techniques using multiple linear regression analysis tests and hypothesis testing, namely the t test and f test. Based on the results of multiple linear regression, the regression equation Y = 10.646 + 0.436X and the results of the t-test and f-test of this study can be concluded that the perception of service quality has a significant effect on student parents' decisions. 7.909 > 1.657) and (sig α = 0.03 <0.50). This means H_0 is rejected and H_a is accepted. Perceptions of Service Quality (X) have a significant direct effect on Student Parents' Decisions (Y) at Private Junior High School IT Rabbani City of Bengkulu, this is evidenced by the F test showing the value of F_count>F_table, namely (62,545 > 3.16) and (sig α = 0.000 <0.050, this means that H_0 is rejected and H_a is accepted.
The Effect of Rewards and Career Development on Employee Performance at PT. Telkom Bengkulu Branch Dicky Stiawan; Eti Arini
Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi Review Vol. 3 No. 1 (2023): Juni
Publisher : Penerbit ADM Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emba.v3i1.1288

Abstract

The purpose of this study was to find out whether rewards and career development simultaneously have a significant effect on employee performance at PT. Telkom Bengkulu Branch. This research is a type of quantitative research. Data collection techniques are documentation, observation and questionnaires. Data analysis techniques using descriptive analysis, multiple regression analysis, coefficient of determination (R2) and hypothesis testing. Based on the results of research on the effect of reward, career development and service quality on the performance of consumer employees at PT. Telkom Bengkulu, it can be concluded that Reward (X1) has a positive and significant effect on the performance of employees (Y) of PT. Telkom Bengkulu means increasing the rewards given by the company to employees, thus increasing employee performance. Career development (X2) has a positive and significant effect on employee performance (Y) PT. Telkom Bengkulu means that the career development provided by the company to employees increases, the employee performance increases. Rewards and career development jointly affect the performance of employees of PT. Telkom Bengkulu.
Factors Affecting Consumer Decisions In Purchasing Oppo Handphones In The City Of Manna Bengkulu Selatan Lorenza Aprilia; Neri Susanti; Yudi Irawan Abi
Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi Review Vol. 3 No. 1 (2023): Juni
Publisher : Penerbit ADM Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emba.v3i1.1290

Abstract

The purpose of this research was to determine the factors that influence consumer decisions in purchasing oppo cellphones in the city of Manna, South Bengkulu. Methods of data collection is done by distributing questionnaires. While the analytical methods in this study are validity test, reliability test, multiple linear regression and hypothesis testing. The results of linear regression calculations show Y = 6.776 + 0.388X1 + 0.402X2. These results describe a positive regression direction, this means that there is a positive or significant influence between word of mouth (X1) and lifestyle (X2) on purchasing decisions (Y). The coefficient of determination is 0.664 or 66%, this indicates that the dependent variable (purchasing decision) can be explained by the independent variables (word of mouth and lifestyle) influencing purchasing decisions by 66%, while the remaining 34% purchasing decisions are influenced by other variables that are not included in this research model. From the F test obtained a significance value of 0.000 <0.05, which indicates that together X1 (Word of mouth), and X2 (Lifestyle), have a simultaneous significant influence on Purchase Decision (Y). Meanwhile, word of mouth partially influences the decision to buy oppo cellphones with a probability value (Sig) 0.014 <0.05, lifestyle influences purchasing decisions for oppo cellphones with a probability value (Sig) 0.006 <0.05.
The Effect of Professionalism, Organizational Commitment and Career Development on Employee Morale at PT. Citilink Indonesia Bengkulu Branch Office Andre Afrianda; Tezar Arianto
Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi Review Vol. 3 No. 1 (2023): Juni
Publisher : Penerbit ADM Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emba.v3i1.1291

Abstract

The purpose of this study was to determine the effect of professionalism, organizational commitment and career development on employee morale at PT. Citilink Indonesia Bengkulu Branch Office.Every organization wants employees in their company to have good work loyalty so that organizational goals can be achieved properly. Formulation of the problem 1) Does professionalism affect the performance of PT. Citilink Indonesia Bengkulu Branch Office? 2) Does organizational commitment affect the performance of employees of PT. Citilink Indonesia Bengkulu Branch Office? 3) Does career development affect the performance of employees of PT. Citilink Indonesia Bengkulu Branch Office? 4) Do professionalism, organizational commitment and career development affect the morale of PT. Citilink Indonesia Bengkulu Branch Office? This type of research is a quantitative approach. The method used in this research is descriptive method. The population in this study were all employees of PT Cilitink Bengkulu branch, totaling 35 employees. a sample of 35 people. Based on the research results, professionalism has a positive effect on morale, thus the higher the professionalism, the higher the morale of employees at PT. Citilink Indonesia Bengkulu Branch Office. Organizational commitment has a positive effect on employee morale at PT. Citilink Indonesia Bengkulu Branch Office thus the higher the organizational commitment it will increase the morale of employees at PT. Citilink Indonesia Bengkulu Branch Office. Career development has a positive effect on employee morale at PT. Citilink Indonesia Bengkulu Branch Office thus the higher the career development it will increase the morale of employees at PT. Citilink Indonesia Bengkulu Branch Office. Professionalism, organizational commitment and career development together show a positive influence on morale. The test results show a significance value of <0.05.
The Influence of Reward, Punishment, and Work Environment on Work Discipline of Employees of Pt Tunas Dwipa Matra Kepahiang Branch Widia Permata Sari; Eti Arini
Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi Review Vol. 3 No. 1 (2023): Juni
Publisher : Penerbit ADM Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emba.v3i1.1292

Abstract

This study entitled The Effect of Reward, Punishment, and Work Environment on Work Discipline of Employees of PT Tunas Dwipa Matra, Kepahiang Branch. The formulation of the problem in this study is whether the effect of reward, punishment, work environment on employee work discipline at PT Tunas Dwipa Matra Kepahiang branch. The purpose of this study was to determine whether the effect of reward, punishment, and work environment on the work discipline of employees of PT Tunas Dwipa Matra, Kepahiang branch. By using research test data analysis techniques, the results of the data can be concluded that the respondents' perceptions of Rewards (X1), Punishment (X2), Work Environment (X3) and Discipline (Y) with multiple linear regression results obtained the following equation: Y = 5.148 + 0.206 (X1) + 0.425 (X2) + 0.433 (X3) indicates that there is a positive effect between Reward (X1) Punishment (X2) and Work Environment (X3) on Work Discipline (Y). Variables Reward (X1), Punishment (X2) led to the determination of the effect of Discipline (Y) of R2 = 0.603 or approximately (60.3%) through individual (partial) and joint (simultaneous) hypothesis testing in this study using the t and f test, Reward (X1), Punishment (X2) and Work Environment (X3) = 0.000, meaning that the fsign value < 0.05 indicates that together they have a significant effect.
An Effect Of Company Size, Profitability and Financial Leverage on Earnings Response Coefficient (Empirical Study of Mining Companies Listed on The Indonesi Stock Exchange in 2019-2021) Hernadianto; Viranita Yolanda
Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi Review Vol. 3 No. 1 (2023): Juni
Publisher : Penerbit ADM Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emba.v3i1.1300

Abstract

Earnings Response Coefficient is one of the methods used to determine the extent of the relationship between stock returns and earnings. Earnings Response Coefficient as a material for estimating stock returns when reacting to reported earnings. The purpose of this study was to determine the effect of company size, profitability and financial leverage on the earnings response coefficient of mining companies on the Indonesia Stock Exchange in 2019-2021. The population in this study amounted to 63 companies. While the samples obtained were 22 companies. The sampling technique uses a purposive sampling technique, the research method is a quantitative method. Data analysis used was descriptive statistics, classical assumption test, and multiple linear regression analysis using SPSS 26. The results showed that firm size had an effect on ERC with a significant value of 0.014<0.05, Profitability had an effect on ERC with a significant value of 0.007<0 .05, financial leverage has no effect on ERC with a significant value of 0.255> 0.05. Meanwhile, company size, profitability and financial leverage have a joint effect on ERC with a significant value of 0.010 <0.05.
The Effect of Inflation, Exchange Rate, Bi rate, Dow Jones Index on the Composite Stock Price Index (Empirical Studies on the Indonesian Stock Exchange in 2018-2022) Inzira Fauzia NoviaSari; Hesti Setiorini; Yusmaniarti; Chairul Suhendra
Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi Review Vol. 3 No. 1 (2023): Juni
Publisher : Penerbit ADM Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emba.v3i1.1301

Abstract

The Composite Stock Price Index (IHSG) is a reflection of the Indonesian economy, when the JCI shows an increase, it means that the Indonesian economy is in a conducive condition and vice versa. To be able to find out what can help the movement of the JCI, several factors need to be considered, such as inflation, the exchange rate, the BI rate and the Dow Jones index. The purpose of this study was to determine the effect of inflation, exchange rates, the BI rate and the Dow Jones index (DJIA) on the JCI. This research was conducted at the IDX using a sample of 60 consisting of monthly data for all variables from 2018 to 2022 by determining the sample using a saturated sample or census sample. The data analysis technique used was the Classical Assumption Test and Partial Hypothesis Test (T Test) and Simultaneous (F Test) with the help of the SPSS 22 Program. The results showed that partially Inflation (X1) had no effect on the JCI with a significant value of 0.358> 0 .05 and t count 0.927<2.004, Exchange Rate (X2) has no effect on JCI with a significant value of 0.389>0.05 and t count -0.869<2.004, BI Rate (X3) has no effect on JCI with a significant value of 0.242>0, 05 and t count -1.182 <2.004, the Dow Jones Index (X4) has an effect on the JCI with a significant value of 0.000 <0.05 and t count 4.962>2.004. While simultaneously Inflation, Exchange Rate, BI Rate, and the Dow Jones Index have a joint effect on the JCI with a sig value of 0.000<0.0.
Analysis of Factors Affecting Customer Decisions in Choosing Savings Products at PT. Bank Syariah Mandiri Bengkulu Branch Ade Herlena; Neri Susanti; Siti Hanila
Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi Review Vol. 1 No. 1 (2021): JUNI
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emba.v1i1.59

Abstract

The purpose of this study is to determine the most dominant factors that influence customer decisions in choosing savings products at PT. Bank Syariah Mandiri Bengkulu Branch, as for these factors are: (1) Social Factors, (2) Cultural Factors, (3) Factors Personal, (4) Psychological Factors. Theory related to the title Analysis of Factors Influencing Customer Decisions in Choosing Savings Products at PT Bank Syariah Mandiri Bengkulu Branch was motivated by intense competition between financial institutions, where Bank Syariah Mandiri is focused on goods and financial services companies that have established since October 25, 1999 until now, where the Sharia Bank itself operates in accordance with the Qur'an and Hadith and the necessity for a Sharia Supervisory Board (DPS). As for the number of respondents in this study as many as 50 people, and the sampling technique used is accidental sampling. The data source uses primary data by filling out questionnaires, and distributing questionnaires to respondents. The method in this study uses a rating scale.The conclusion of this study is that all factors influence customer decisions, but there are the most dominant factors, namely Social Factors and Personal Factors. After conducting research the results of the calculation of the average value of social factors are 204 and 197 the average value of personal factors.

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