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KARONA CAHYA SUSENA
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Jurnal Fokus Manajemen
Published by Universitas Dehasen Bengkulu
ISSN : 28099931     EISSN : 28099141     DOI : https://doi.org/10.37676/jfm.v1i2
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Management Focus Journal covers various research approaches, namely: quantitative, qualitative and mixed methods. Management Focus Journal (JFM) focuses on various themes, topics and aspects of management, strategic management and entrepreneurship, including (but not limited to) the following topics: Human Resource Management, Financial management, Marketing Management, Strategic Management, Organizational behavior, Operation management, Change Management, Sharia Management, Knowledge Management Entrepreneurship, Electronic Business, Capital market.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 62 Documents
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Search results for , issue "Vol 6 No 2 (2026): Mei" : 62 Documents clear
Analysis Of Work Ethics, Job Loyalty, and Job Satisfaction On Employee Performance at The Binjai City Regional Inspectorate Office Gultom, Monica Fransiska; Kholik, Kholilul
Jurnal Fokus Manajemen Vol 6 No 2 (2026): Mei
Publisher : LPPJPHKI Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jfm.v6i2.10675

Abstract

This study aims to analyze the influence of work ethics, job loyalty, and job satisfaction on employee performance at the Regional Inspectorate Office of Binjai City. The research method used is quantitative with a causal associative approach. The research sample consisted of 65 employees, covering the entire population of State Civil Apparatus (ASN) at the institution. Data were collected through questionnaires and analyzed using multiple linear regression analysis. The results show that partially, work ethics have a positive and significant effect on performance (t = 6.785; p = 0.000), job loyalty has a positive and significant effect (t = 2.828; p = 0.006), and job satisfaction has a positive and significant effect (t = 3.527; p = 0.001). Simultaneously, the three independent variables also have a positive and significant effect on employee performance (F = 45.042; p = 0.000), contributing 67.4% (Adj. R² = 0.674). These findings indicate that improving the performance of government internal supervisory apparatus requires an integrated approach encompassing strengthening ethics, fostering loyalty, and creating job satisfaction.
Bay Tat Rika's Entrepreneurial Intention In The Governor's Patang Of Bengkulu City Huda, Okta Nurul; Anzori, Anzori; Yustanti, Nirta Vera
Jurnal Fokus Manajemen Vol 6 No 2 (2026): Mei
Publisher : LPPJPHKI Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jfm.v6i2.10810

Abstract

This study aims to describe the Entrepreneurial Intention of Bay Tat Rika in Pematang Gubernur, Bengkulu City. This study uses qualitative research. Qualitative research is a research method used to examine natural object conditions, where the researcher is the key instrument and the results of qualitative research emphasize more on meaning. The type of this research is descriptive qualitative. The results of this study are a small and medium enterprise engaged in the production of traditional cakes. Bay Tat Rika produces traditional cakes using quality ingredients. The production process is carried out manually using simple equipment. Good and consistent product quality makes Bay Tat Rika a consumer choice. Bay Tat Rika uses online marketing strategies to increase sales and expand market reach. Online marketing is carried out through social media such as Instagram and Facebook. Bay Tat Rika also collaborates with shops and cafes in Pematang Gubernur, Bengkulu City to increase sales.
The Effect Of Live Streaming And Brand Awareness On Purchasing Decisions Of Glad2Glow Products On Tiktok E-Commerce Sari, Hili Puspita; Yulinda, Ade Tiara; Kusuma, Merta
Jurnal Fokus Manajemen Vol 6 No 2 (2026): Mei
Publisher : LPPJPHKI Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jfm.v6i2.10917

Abstract

Consumer purchasing decisions on social media–based e-commerce platforms are influenced by various factors, including live streaming and brand awareness. This study aims to analyze the effect of live streaming and brand awareness on purchasing decisions of Glad2Glow skincare products on TikTok e-commerce among consumers in Bengkulu City. This research employs a quantitative method with a survey approach. The population of this study consists of consumers in Bengkulu City who have purchased Glad2Glow products through TikTok live streaming. The research sample comprises 130 respondents selected using an accidental sampling technique. Data were collected through questionnaires and analyzed using multiple linear regression analysis. The results indicate that live streaming has a positive and significant effect on purchasing decisions, meaning that more effective live streaming increases consumers’ likelihood of making purchases. Brand awareness also has a positive and significant effect on purchasing decisions, indicating that higher brand awareness enhances consumer trust and confidence in choosing products. Furthermore, live streaming and brand awareness simultaneously have a positive and significant effect on purchasing decisions of Glad2Glow products on TikTok e-commerce. Therefore, Glad2Glow is recommended to continuously optimize its live streaming strategies and strengthen brand awareness to improve consumer purchasing decisions.
The Effect Of Knowledge Sharing And Organizational Support On Organizational Citizenship Behavior (OCB) Among Employees At The Food Security Agency Of North Bengkulu Regency Berliani, Mustika Zulfa; Ekowati, Sri
Jurnal Fokus Manajemen Vol 6 No 2 (2026): Mei
Publisher : LPPJPHKI Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jfm.v6i2.10924

Abstract

This study aims to determine the influence of Knowledge Sharing and Organizational Support on Organizational Citizenship Behavior (OCB) among employees of the Food Security Office of North Bengkulu Regency, both partially and simultaneously. The object of this research is all employees of the Food Security Office of North Bengkulu Regency totaling 41 people. The data collection methods used in this study were observation and the distribution of questionnaires to respondents. The data analysis techniques used include instrument testing, respondent response analysis, classical assumption testing, multiple linear regression analysis, coefficient of determination (R²), and hypothesis testing.The results show that Knowledge Sharing has a positive and significant effect on Organizational Citizenship Behavior (OCB) among employees of the Food Security Office of North Bengkulu Regency. In addition, Organizational Support also has a positive and significant influence on Organizational Citizenship Behavior (OCB) among employees of the Food Security Office of North Bengkulu Regency. Therefore, it can be concluded that Knowledge Sharing and Organizational Support partially and simultaneously influence Organizational Citizenship Behavior (OCB) among employees of the Food Security Office of North Bengkulu Regency.
The Influence Of Work Quality And Organizational Support On Employee Work Productivity At The Bengkulu Province Social Service Sukmawati, Febri; Ekowati, Sri
Jurnal Fokus Manajemen Vol 6 No 2 (2026): Mei
Publisher : LPPJPHKI Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jfm.v6i2.10925

Abstract

This study aims to determine the effect of Work Quality and Organizational Support on Employee Work Productivity at the Bengkulu Province Social Service Office. The type of research used is descriptive quantitative research. The population in this study consists of all employees of the Bengkulu Province Social Service Office, with the sampling technique using the total sampling method. Data collection techniques were carried out through observation, interviews, and the distribution of questionnaires. The data analysis techniques used include descriptive analysis, multiple linear regression analysis with the assistance of the SPSS program, and analysis of the coefficient of determination (R²). The results of the study indicate that Work Quality has a positive and significant effect on the Work Productivity of Employees at the Bengkulu Province Social Service Office. This indicates that the better the Work Quality possessed by employees, the higher the level of Work Productivity produced. Organizational Support also has a positive and significant effect on Employee Work Productivity, which means that the higher the support provided by the organization to employees, the more optimal their performance and productivity. Simultaneously, Work Quality and Organizational Support have a positive and significant effect on Employee Work Productivity at the Bengkulu Province Social Service Office, indicating that a combination of good Work Quality and adequate Organizational Support can improve overall Work Productivity.
The Effect of Competence, Work Discipline, and Workload on Employee Performance at PT. Anugerah Pharmindo Lestari Siddik, Zul Arisman; Samrin, Samrin; Wahyono, Teguh
Jurnal Fokus Manajemen Vol 6 No 2 (2026): Mei
Publisher : LPPJPHKI Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jfm.v6i2.10960

Abstract

This study aims to analyze the effect of competence, work discipline, and workload on employee performance at PT Anugerah Pharmindo Lestari. The research focuses on examining the influence of these independent variables on employee performance both partially and simultaneously. This study employs a quantitative approach using a survey method. Research data were collected through the distribution of questionnaires to 45 employees as respondents. The data analysis techniques used include descriptive statistics to describe data characteristics, classical assumption tests as prerequisites for analysis, and multiple linear regression analysis. Hypothesis testing was conducted using the t-test to determine partial effects and the F-test to determine simultaneous effects among variables, with the support of statistical data processing software. The results indicate that competence has a positive but not significant effect on employee performance. Work discipline has a positive and significant effect on employee performance and is identified as the most dominant variable. Workload has a negative but not significant effect on employee performance. Simultaneously, competence, work discipline, and workload have a significant effect on employee performance, indicating that these three variables collectively explain variations in employee performance. This study is limited by a relatively small number of respondents and a research scope confined to a single company. In addition, the variables examined are still limited and do not include other factors that may influence employee performance. The findings of this study are expected to contribute to the development of human resource management knowledge and to serve as a reference for companies in improving employee performance through effective work discipline management.
Analysis of Work Experience, Workload, and Physical Work Environment on Employee Work Productivity at PT. Sujin Ray Indonesia Khairani, Yunira; Yanti, Eli Delvi; Kholik, Kholilul
Jurnal Fokus Manajemen Vol 6 No 2 (2026): Mei
Publisher : LPPJPHKI Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jfm.v6i2.10961

Abstract

Employee work productivity is a crucial factor in supporting organizational success, particularly in manufacturing companies that require timeliness, work accuracy, and operational efficiency. Work productivity is influenced by various factors, including work experience, workload, and the physical work environment. This study aims to analyze the effect of work experience, workload, and physical work environment on employee work productivity at PT. Sujin Ray Indonesia. This research employed a quantitative approach with an associative research design. The population of this study consisted of all permanent employees of PT. Sujin Ray Indonesia, totaling 42 employees, and a saturated sampling technique was applied, where the entire population was used as the sample. Data were collected through questionnaires using a Likert scale and analyzed using multiple linear regression analysis. The analysis procedures included validity testing, reliability testing, classical assumption tests, and hypothesis testing using t-tests and F-tests with the assistance of SPSS 25.0 software. The results indicate that work experience, workload, and work environment individually have a positive and significant effect on employee work productivity. Furthermore, the simultaneous test results show that work experience, workload, and work environment jointly have a significant effect on employee work productivity. The coefficient of determination (Adjusted R²) value of 0.860 indicates that 86% of the variation in work productivity can be explained by work experience, workload, and work environment, while the remaining 14% is influenced by other factors not examined in this study. This research is expected to provide practical insights for companies in improving employee productivity through effective human resource management.
Analysis Of The Influence Of Leadershiip Style, Work Motivation, And Organizational Culture On The Work Discipline Of Village Officials At The Muliorejo Village Office, Sunggal Subdistrict, Deli Serdang Regency Febriani, Vira; Wahyono, Teguh; Hasibuan, Hasrul Azwar
Jurnal Fokus Manajemen Vol 6 No 2 (2026): Mei
Publisher : LPPJPHKI Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jfm.v6i2.10964

Abstract

This research aims to analyze the influence of leadership style, work motivation, and organizational culture on the work discipline of village officials at the Muliorejo Village Office, Sunggal District, Deli Serdang Regency, both partially and simultaneously. The population consists of 30 respondents with a saturated/sensus sampling technique, meaning the entire population is used as the research sample. The research was conducted in 2025, using questionnaires to obtain primary quantitative data, which was then analyzed with SPSS 26 using multiple linear regression. The analysis shows that leadership style, work motivation, and organizational culture individually and together have a significant positive influence on work discipline. The partial test (t-test) revealed: leadership style (t-count 2.412 > t-table 2.05 with sig. 0.029); work motivation (2.789 > t-table 2.05 with sig. 0.015); organizational culture (2.544 > t-table 2.05 with sig. 0.027). The simultaneous test (F-test) yielded F-count 12.644 (sig. 0.004), with F-table 2.98, thus all hypotheses (H1-H4) are accepted. Organizational culture is the dominant factor with the highest beta (0.542), explaining 42.9% of the variation in work discipline, with a fairly strong correlation (R = 0.530).
The Influence of Product Quality and Digital Marketing on Telkomsel Card User Satisfaction Moderated by Brand Image at CV Sinar Telekom Pulungan, Tio Candra; B, Mesra; Harianto, Harianto
Jurnal Fokus Manajemen Vol 6 No 2 (2026): Mei
Publisher : LPPJPHKI Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jfm.v6i2.10967

Abstract

Objective: This study aims to determine the effect of product quality and digital marketing on Telkomsel cardholder satisfaction, moderated by brand image at CV Sinar Telekom. Research Methodology: This study is quantitative. The subjects were consumers who purchased Telkomsel cards at CV Sinar Telekom. A sample of 100 respondents was drawn using an unanticipated sampling technique based on the Lemeshow formula. Data were analyzed using descriptive statistics and Partial Least Squares Structural Equation Modeling (PLS-SEM).Results: The results indicate that customer satisfaction is not influenced by product quality. However, customer satisfaction is influenced by digital marketing. In addition, brand image moderates the effect of product quality and digital marketing on customer satisfaction. Limitations: This study only covers Telkomsel cardholders at CV Sinar Telekom and the sample size is limited, so generalizing the results to a wider population requires caution. Contribution: This study contributes to the field of marketing and brand management, particularly in digital marketing strategies and customer satisfaction development in the telecommunications industry.
The Influence of Work Environment, Job Satisfaction and Motivation on Employee Performance at PT Khurnia Sawit Jaya Kabupaten Labuhan Batu Sumatera Utara Febrianti, Surya Ananta; Kholik, Kholilul; Diana, Yana
Jurnal Fokus Manajemen Vol 6 No 2 (2026): Mei
Publisher : LPPJPHKI Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jfm.v6i2.10971

Abstract

This study aims to determine the effect of Work Environment, Job Satisfaction, and Motivation on Employee Performance at PT. Khurnia Sawit Jaya, South Labuhan Batu Regency, North Sumatra. The type of research used is associative with a quantitative approach, where data were obtained through distributing questionnaires to 92 respondents who are company employees. Data analysis was carried out using multiple linear regression with the help of the SPSS program version 24.0. The results of the study indicate that partially the work environment, job satisfaction, and motivation each have a positive and significant influence. Simultaneously, these three variables have a significant effect on employee performance with an F count of 86.577 and a significance of 0.000. The coefficient of determination (R²) of 0.747 indicates that 74.7% of employee performance variations can be explained by the work environment, job satisfaction, and motivation, while the remaining 25.3% is influenced by other factors outside this study. Thus, it can be concluded that improving the conducive work environment, high job satisfaction, and strong motivation will have a positive impact on improving employee performance at PT. Khurnia Sawit Jaya.

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