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Proceedings Series on Social Sciences & Humanities
Published by Universitas Muhammadiyah Purwokerto
ISSN : -     EISSN : 2808103X     DOI : https://doi.org/10.30595/pssh.v2i.92
Core Subject : Social,
Environmental Science Law, Crime, Criminology & Criminal Justice Social Sciences
The Proceedings Series on Social Sciences & Humanities aims to publish proceedings from conferences on the scope: 1. Business, Management & Accounting 2. Social Sciences (General)
Arjuna Subject : Ilmu Sosial - Ilmu Sosial (Lain-Lain)
Articles 1,156 Documents
 103   104   105   106   107 
Analysis of Learning Difficulties in Mathematics Among Fifth Grade SD Negeri Kalibatur Banyumas District in the 2024/2025 Academic Year Khomsah Nur Laeli; Kuntoro Kuntoro
Proceedings Series on Social Sciences & Humanities Vol. 25 (2025): Proceedings of International Conference on Social Science (ICONESS)
Publisher : UM Purwokerto Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30595/pssh.v25i.1785

Abstract

This study aims to analyze the learning difficulties experienced by fifth grade students in Mathematics at SD Negeri Kalibatur, Banyumas District, during the 2024/2025 academic year. The research employed a descriptive qualitative approach using a case study method. The research subjects consisted of fifth grade students and their class teacher. Data collection techniques included observation, interviews, and documentation. The results showed that students faced difficulties in understanding mathematical concepts, using formulas and symbols, and solving word problems. The causes of learning difficulties included cognitive aspects, student motivation, attitudes, and the use of conventional teaching methods. The study concludes that there is a need to improve teaching strategies to be more interactive and contextual, as well as to provide additional motivation and guidance to help students overcome their learning challenges. These findings are expected to serve as a reference for teachers and schools in improving the quality of Mathematics education in the future.
Challenges of Local Newspaper Sustainability in the Digital Era: Effect of Social Media Marketing on Customer Loyalty through Brand Image and Brand Awareness Development Rosnaini Daga; Rukman Pala
Proceedings Series on Social Sciences & Humanities Vol. 25 (2025): Proceedings of International Conference on Social Science (ICONESS)
Publisher : UM Purwokerto Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30595/pssh.v25i.1786

Abstract

This study aims to investigate the effect of social media marketing on customer loyalty with brand image and brand awareness as mediating variables. A survey approach with quantitative data was conducted among subscribers of Harian Berita in Ambon, Indonesia. The data were analyzed using Structural Equation Modeling with Partial Least Square (SEM-PLS). The results show that social media marketing has a positive impact on customer loyalty. When companies build and promote brand image and brand awareness through social media, it significantly enhances customer loyalty in the era of technological advancement. The study confirms that social media marketing positively influences customer loyalty both directly and indirectly through the development of brand image and brand awareness. These findings have important implications for the development of digital marketing strategies and brand excellence. Strengthening brand presence through social media can improve customer loyalty and contribute to increased company revenue in a competitive business environment.
The Effect of Digital Media Training on Computational Thinking and Information and Communication Technology Skills of Elementary School Teachers in Kawunganten District Nila Rozana
Proceedings Series on Social Sciences & Humanities Vol. 25 (2025): Proceedings of International Conference on Social Science (ICONESS)
Publisher : UM Purwokerto Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30595/pssh.v25i.1787

Abstract

The rapid digital transformation has fundamentally reshaped teaching and learning processes. Today, teachers must focus not only on their existing competencies but also on mastering additional skills related to technology, critical thinking, creativity, and innovation. The Center for Curriculum Redesign (CCR) provides a robust framework for implementing 21st-century education, encompassing four essential dimensions: knowledge, skills, character, and metacognitive capabilities. Among these, computational thinking is a vital skill that supports numerous aspects of modern education. In Kawunganten District, a significant gap exists between the demand for digital competencies and the actual skills of teachers. If this challenge is not addressed immediately, we risk a decline in education quality and student skill levels, which will negatively impact human resource development in the region. It is crucial to recognize this relationship to identify and implement effective strategies for enhancing teachers' competencies in the digital era. This research employs a quantitative approach using a pre-experimental method that features a one-group pre-test and post-test design. The data analysis aims to assess the impact of digital media training on computational thinking and information and communication technology skills, ensuring that our educational strategies are both impactful and effective.
Action-Based Learning in Environmental Education for Elementary School Students Through Ecotourism Faris Budiman Annas; Djuara P. Lubis; Dwi Retno Hapsari; Sumardjo Sumardjo
Proceedings Series on Social Sciences & Humanities Vol. 25 (2025): Proceedings of International Conference on Social Science (ICONESS)
Publisher : UM Purwokerto Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30595/pssh.v25i.1788

Abstract

This study explores the implementation and impact of action-based learning in environmental education for elementary school students through ecotourism, using Organic Agro-Edu Tourism (AEWO) Mulyaharja in Bogor, Indonesia as a case study. Employing a qualitative research approach, data were collected through interviews, focus group discussions, observations, and document analysis involving students, teachers, local residents, and AEWO staff. The findings reveal that AEWO provides meaningful, hands-on learning experiences in organic agriculture, fostering emotional and cognitive connections to nature. Students gain not only agricultural knowledge but also develop greater empathy, responsibility, and appreciation for environmental sustainability. The integration of local farmers in the learning process enhances the authenticity and relevance of education, while the ecotourism setting enables place-based learning that extends beyond classroom boundaries. This research concludes that action-based learning within ecotourism frameworks significantly contributes to raising environmental awareness and shaping pro-environmental behavior among young learners.
Exploring the Use of Formative Assessment in EFL Classroom: Teaching Practices and Challenges Fourest Prapsetyana Satmawati
Proceedings Series on Social Sciences & Humanities Vol. 25 (2025): Proceedings of International Conference on Social Science (ICONESS)
Publisher : UM Purwokerto Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30595/pssh.v25i.1789

Abstract

According to the Regulation of the Minister of Education, Culture, Research, and Technology number 21 of 2022 concerning Education Assessment Standard, which is the basis for the Merdeka curriculum, formative and summative assessments are used to evaluate students' learning outcomes. Both play an essential role in assessing and supporting students, but they serve different purposes and occur at various times. Especially, in EFL classrooms where English is primarily learned in the class rather than in everyday speech, formative assessment plays a significant role in enhancing students' learning abilities. However, English teachers face difficulties and challenges in implementing formative assessment in the class. Therefore, this study deeply explores the phenomenon of implementing formative assessment in learning practices and the challenges faced. Data were obtained from classroom observation, interviews with an English teacher, and analysis of learning documents. An experienced English teacher who has been teaching for more than fifteen years at SMK YPE Sampang Cilacap regency was involved in this study. The finding reveals that teachers still often face difficulties conducting formative assessment in the classroom. There are two main reasons for these difficulties: time constraints and a lack of student response, because they feel embarrassed and afraid of being wrong in answering. For this reason, teachers must make simple formative assessments and utilize appropriate learning media. Teachers should be able to be students' best friends and create a classroom atmosphere that is fun to learn in. This needs to be mastered by all teachers, especially English teachers.
Critical Analysis of Principal Supervision on Teachers' Professional Competence in the Learning Process at State Kindergartens in Banjarnegara Regency Agus Mudianto; Y. Suyitno; Ine Kusuma Aryani
Proceedings Series on Social Sciences & Humanities Vol. 25 (2025): Proceedings of International Conference on Social Science (ICONESS)
Publisher : UM Purwokerto Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30595/pssh.v25i.1790

Abstract

This study is about the analysis of Principal supervision, State Kindergartens in Banjarnegara Regency, aims to find out how the professional competence of kindergarten teachers is in the learning process, the supervision strategy of the Kindergarten Principal, the Implementation. of professional competence of kindergarten teachers in the learning process in kindergarten classes, the learning outcomes of students in kindergarten in the learning process. This research method is descriptive qualitative, namely a research method that uses data in the form of written or spoken language from people and actors that can be observed according to events and situations and conditions that occur, the research subjects are Kindergarten Principals and Kindergarten Teachers, data collection techniques are observation, interviews and documentation. Data analysis techniques are data collection, reduction, presentation, and collection. Research results: 1) The professional competence of Kindergarten teachers in the learning process in Kindergarten classes has improved better after periodic supervision by Kindergarten Principals; 2) The Kindergarten Principal's supervision strategy in improving the professional competence of teachers in the learning process, namely Planning a supervision program, Implementation of supervision carried out in the four Pembina State Kindergartens in order to improve the professional competence of teachers in the learning process: class visits, observations during the learning process, individual and comprehensive discussions about the results of supervision, Evaluation of supervision activities that have been carried out in the form of guidance and direction both individually and comprehensively, 3) Implementation of the professional competence of Kindergarten Teachers can be carried out well, 4) Student learning outcomes in Kindergartens in the learning process have increased.
The Effect of Excellent Service and Product Image on Customer Loyalty Through Satisfaction as an Intervening Variable at PT. Papua Regional Development Bank Sentani Branch Office Putri Indriani; Rosnaini Daga; Nasir Hamzah
Proceedings Series on Social Sciences & Humanities Vol. 25 (2025): Proceedings of International Conference on Social Science (ICONESS)
Publisher : UM Purwokerto Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30595/pssh.v25i.1791

Abstract

This study aims to examine the influence of service excellence and product image on customer loyalty through satisfaction as an intervening variable at PT. Bank Pembangunan Daerah Papua, Sentani Branch Office. The research was conducted at the Sentani Branch of PT. Bank Pembangunan Daerah Papua over a period of two months, from May to June 2025. The population of this study consists of customers of the Sentani Branch who have been banking with the institution for more than two years. The sample was determined using the Slovin formula, resulting in a total of 100 respondents. This research employed a survey method by distributing questionnaires to the respondents. The statistical method used to test the hypotheses was Partial Least Squares (PLS). The analysis results show that service excellence has a positive and significant effect on customer satisfaction; product image has a positive and significant effect on customer satisfaction; service excellence has a positive but not significant effect on customer loyalty; product image has a positive and significant effect on customer loyalty; customer satisfaction has a positive but not significant effect on customer loyalty; service excellence has a positive but not significant effect on customer loyalty through customer satisfaction as an intervening variable; and product image has a positive but not significant effect on customer loyalty through customer satisfaction as an intervening variable.
The Influence of Elementary School Teachers' Community in the Use of Digital Media on Self-Efficacy and Information and Communication Technology Skills in The Cut Nyak Dien Cluster, Cilacap Selatan Titin Sumarni
Proceedings Series on Social Sciences & Humanities Vol. 25 (2025): Proceedings of International Conference on Social Science (ICONESS)
Publisher : UM Purwokerto Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30595/pssh.v25i.1792

Abstract

This study was done to know the effect of elementary school teachers' Community in the use of digital media on self-efficacy and ICT skills due to the importance that teachers should have ICT skills in learning activities in the classroom. Digital media used are Ms. Word. Excel and Canva. The purpose of this study was to determine the effect of elementary school teachers' community in the use of digital media on self-efficacy and ICT skills. This study used survey research by collecting data or information about a large population using a relatively small sample. According to the results of the study on the influence of teachers in the use of digital media on self-efficacy and ICT skills in the Cut Nyak Dien Cluster, Cilacap Selatan increased the self-efficacy and ability of the teachers for learning activities in their classrooms. This Study find that 1) 100% of respondents experienced an increase in both dependent variables, 2) Self-efficacy increased by an average of 43.1% after the training, 3) ICT skills increased by an average of 52.0% after training, 4) There were no respondents who experienced a decrease in both aspects. This is great, because the use of digital media really influences student learning outcomes. Therefore, this training should always be carried out continuously so that teachers' self-efficacy keeps increasing and ICT skills become improved.
Implementation of the Sciencepreneur Approach through Project-Based Learning in Making Natural Shampoo to Improve Critical Thinking Skills of SD UMP Students in the 2024/2025 Academic Year Latifah Dwi Utami; Ristiana Dyah Purwandari
Proceedings Series on Social Sciences & Humanities Vol. 25 (2025): Proceedings of International Conference on Social Science (ICONESS)
Publisher : UM Purwokerto Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30595/pssh.v25i.1793

Abstract

This study aims to examine the implementation of the Sciencepreneur approach through project-based learning in making natural shampoo to improve the critical thinking skills of fourth-grade students at SD UMP in the 2024/2025 academic year. 21st-century education demands an innovative and interdisciplinary learning process that integrates science concepts with entrepreneurship to develop students' critical thinking and entrepreneurial skills. The research method used is quantitative with a pre-test and post-test design involving 28 students. Project-based learning requires students to actively work in groups through stages of literacy, production, packaging, and promotion of environmentally friendly and healthy natural shampoo products, as an alternative to commercial products containing harmful substances and associated with socio-political issues. The results show a significant improvement in students’ critical thinking abilities, with the class average score increasing from 60 in the pre-test to 92.124 in the post-test, and the percentage of students passing the Minimum Competency Criteria (KKM) rising from 35.7% to 100%. These findings support the hypothesis that the implementation of the Sciencepreneur approach in project-based learning effectively improves students’ critical thinking skills. It is recommended that future research assess the product evaluation and its utilization through promotion on social media and school activities.
The Effect of Capcut Application on Creative Thinking and Learning Achievement of Grade VI Students in Science Subjects at SDN Tambaksari 04 Dwi Arianti
Proceedings Series on Social Sciences & Humanities Vol. 25 (2025): Proceedings of International Conference on Social Science (ICONESS)
Publisher : UM Purwokerto Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30595/pssh.v25i.1794

Abstract

Evaluate the effect of using the Capcut application on Creative Thinking and learning achievement of grade VI students in science subjects at SDN Tambaksari 04, Cilacap Regency. The study was conducted for two weeks, starting from March 13 to July 26, 2024. The research method used was quasi-experimental research, which aims to identify the causal relationship between the use of the Capcut application and the variables studied, by minimizing other factors that might affect the results of the study. Starting from the understanding that technology has the potential to improve the quality of learning, this study highlights the Capcut application as an interesting and innovative learning media. In the context of 21st century learning, where high-level thinking skills are the main focus, the use of technology is considered to be able to stimulate students' Creative Thinking and improve their learning achievement. Through this study, the author hopes to gain a deeper understanding of how the use of the Capcut application can affect Creative Thinking and student learning achievement. The results of this study are expected to provide valuable insights for educators in developing effective and innovative learning strategies, as well as contributing to the development of technology in the context of education.

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