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JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi)
Published by Lembaga Komunitas Informasi Teknologi Aceh
ISSN : 24605891     EISSN : 25795635     DOI : https://doi.org/10.35870/jemsi
Core Subject : Economy,
Economics, Econometrics & Finance
JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) is an electronic independent international scientific and academic journal that aims to publish scholars’ original and high-quality manuscripts and reports in all fields of business. JEMSI adheres to an open access policy to accelerate the barrier-free dissemination of scientific knowledge which can result in higher visibility and increased citation for authors works. Manuscripts in the forms of Research, Literature review, Case study, Conceptual, Viewpoint, General review, Book review are welcomed. Research with an interdisciplinary approach is highly preferred in this journal.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 1,494 Documents
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Efek Kepuasan Kerja sebagai Variabel Moderasi pada Pengaruh Transformasi Digital dan Kepemimpinan Birokratis terhadap Kinerja Pegawai Kantor Wilayah Kementerian Agama Provinsi Sumatera Selatan Etty Sri Wahyuni; Msy. Mikial; Ima Andriyani; Sari Sakarina
JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Vol. 12 No. 3 (2026): Juni 2026
Publisher : Lembaga Komunitas Informasi Teknologi Aceh (KITA), Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jemsi.v12i3.6449

Abstract

This study aims to analyze the influence of digital transformation and bureaucratic leadership on employee performance with job satisfaction as a moderating variable at the Regional Office of the Ministry of Religious Affairs of South Sumatra Province. The study used a quantitative descriptive-correlational approach with a census method on 57 Government Employees with Work Agreements (P3K). Data were collected through a five-point Likert scale questionnaire supported by interviews and documentation. Data analysis was conducted using PLS-SEM with the help of SmartPLS version 3.2.9. The results of the analysis indicate that digital transformation and bureaucratic leadership have a positive and significant influence on employee performance. Job satisfaction is also proven to contribute significantly to improving employee performance. However, testing the moderation effect shows that job satisfaction is unable to moderate the relationship between digital transformation and bureaucratic leadership with employee performance. This indicates that employee performance is more influenced by the direct influence of each of these variables. The research findings indicate that improving employee performance in the public sector is mainly influenced by the effectiveness of digital transformation and bureaucratic leadership. Although job satisfaction plays a role in improving performance, this variable does not function as a moderator. Therefore, performance improvement efforts need to focus on strengthening technology implementation and bureaucratic leadership, along with increasing employee job satisfaction. This study was limited to a single government agency with 57 respondents, which may limit the generalizability of the results. Other potential influencing factors, such as organizational culture or external conditions, were not examined in this study. This study provides theoretical contributions regarding the relationship between digital transformation and leadership in public sector performance. Practically, this research provides guidance for policymakers and agencies in developing initiatives that integrate technology, leadership, and job satisfaction to optimize organizational outcomes.  
Analisis Peran Testimoni dan Kyualitas Pelayanan Terhadap Keputusan Pembelian Mie Gacoan di Garut Hilman Rismanto; Aulia Agustina; Asep Kuswendi; Firdan Rustandi; Sandi Mustapa
JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Vol. 12 No. 4 (2026): Agustus 2026
Publisher : Lembaga Komunitas Informasi Teknologi Aceh (KITA), Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jemsi.v12i4.6454

Abstract

This study aims to empirically analyze the effect of testimonials and service quality on purchasing decisions at Mie Gacoan in Garut. This study was prompted by the phenomenon of high consumer visits despite many negative reviews regarding service speed and waiting times. This study uses an explanatory survey method with a quantitative approach. Data were collected through an online questionnaire distributed to 100 respondents selected using purposive sampling techniques. The data analysis method applied was multiple linear regression, preceded by classical assumption tests and hypothesis testing using t-tests and F-tests. The results show that testimonials do not have a significant effect on purchasing decisions, with a contribution of 0.1%, while service quality also does not have a significant effect with a contribution of 1.2%. Concurrently, both variables did not significantly influence purchasing decisions, with an R Square value of 0.013. These findings suggest that Mie Gacoan consumers' purchasing decisions in Garut are more influenced by factors outside the research model, such as price perception and product taste. This study implies that in the low- cost fast food industry, brand popularity and price advantage may be more dominant than the influence of service quality and digital testimonials.
Pengaruh Pelatihan Kerja dan Fasilitas Kesejahteraan Terhadap Produktivitas Karyawan Pada PT. KAI Divre IV Tanjung Karang Dhini Dwi Cahyani; Muhammad Yusuf Sulfarano Barusman
JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Vol. 12 No. 3 (2026): Juni 2026
Publisher : Lembaga Komunitas Informasi Teknologi Aceh (KITA), Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jemsi.v12i3.6460

Abstract

The purpose of this study is to examine how employee productivity at PT Kereta Api Indonesia (Persero) Regional Division IV Tanjung Karang is affected by welfare amenities and job training. The increasing demands for organizational efficiency and the rise in passenger volume, which necessitate higher levels of human resource productivity, are the background of this study. Nonetheless, a number of issues remain, including the discrepancy between job requirements and training materials, as well as disparities in how employees view the company's welfare facilities. This study uses a correlational research design and a quantitative methodology. 2,087 employees make up the population, and 95 respondents, calculated using the Slovin formula with a 10% margin of error, make up the sample. Random sampling is the method of sampling that is employed. Likert scale questionnaires were used to gather data, and multiple linear regression analysis was performed with the aid of SPSS software. The findings demonstrate that welfare programs and job training both significantly and favorably impact worker productivity. At the same time, production is significantly impacted by both factors. With a coefficient of determination (R2) of 56.1%, job training and welfare facilities account for 56.1% of employee productivity, with other factors not included in this study influencing the remaining 43.9%. In conclusion, PT KAI Regional Division IV Tanjung Karang's employee productivity is greatly enhanced by pertinent work training and sufficient welfare amenities.
Pengaruh Beban Kerja dan Burnout Terhadap Kinerja Organisasi KPU di Provinsi Lampung Kristina Uli Syahrani Br Sitorus; Khairudin Khairudin
JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Vol. 12 No. 3 (2026): Juni 2026
Publisher : Lembaga Komunitas Informasi Teknologi Aceh (KITA), Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jemsi.v12i3.6461

Abstract

This study aims to analyze the effect of workload and burnout on organizational performance at the General Election Commission (KPU) of Lampung Province. The background of this research is based on the high work demands and organizational pressure that potentially affect employees’ psychological conditions and overall organizational performance. This research employed a quantitative approach with an associative method. Data were collected through questionnaires distributed to 29 employees of the KPU of Lampung Province selected using purposive sampling. Data analysis was conducted using multiple linear regression with the assistance of SPSS software. The results show that workload has a negative but not significant effect on organizational performance. Meanwhile, burnout has a negative and significant effect on organizational performance. Simultaneously, workload and burnout have a negative and significant effect on organizational performance. These findings indicate that work-related exhaustion plays a crucial role in reducing organizational effectiveness and productivity. Therefore, integrated management of workload and burnout prevention is essential to improve organizational performance. This study is expected to contribute to the development of human resource management practices in the public sector.
In Influencers We Trust: How TikTok Content Shapes Gen Z’s Brand Awareness and Buying Intention Jocelline Aarona Putricia; Dewi Mustikasari Immanuel
JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Vol. 12 No. 3 (2026): Juni 2026
Publisher : Lembaga Komunitas Informasi Teknologi Aceh (KITA), Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jemsi.v12i3.6464

Abstract

The rapid growth of influencer marketing on social media has made it an important digital marketing strategy, especially on TikTok. However, empirical evidence regarding the role of influencer credibility in shaping Generation Z’s buying behaviour in Indonesia remains limited. This study aimed to analyze the effect of influencer credibility on brand awareness, brand trust, and buying intention among Indonesian Generation Z TikTok users, as well as to examine the moderating role of gender. A quantitative survey method was employed using purposive sampling, and an online questionnaire was distributed to 138 Indonesian Generation Z TikTok users. The collected data were analyzed using PLS-SEM. The results showed that influencer credibility positively influenced brand awareness, brand trust, and buying intention, with brand awareness serving as an effective mediator between influencer credibility and buying intention, while brand trust did not, indicating that cognitive familiarity through brand awareness is more influential than emotional trust in driving Generation Z’s buying intentions on TikTok. Gender differences did not moderate the relationship between brand trust and buying intention, indicating similar behavioral tendencies across males and females. The findings offer new empirical insights into Generation Z’s buying behavior on TikTok and practical implications for marketers in developing influencer strategies that emphasize brand awareness to stimulate buying intentions.
Open Minds, Bold Futures: Linking Readiness for Uncertainty and Optimism to Business Performance among Woman Entrepreneurs Anita Lucrecia; Dewi Mustikasari Immanuel
JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Vol. 12 No. 3 (2026): Juni 2026
Publisher : Lembaga Komunitas Informasi Teknologi Aceh (KITA), Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jemsi.v12i3.6465

Abstract

Global economic uncertainty lead to business challenges, particularly among women entrepreneurs. In Indonesia, more than half of MSME owners are women, making psychological capacities such as open-mindedness, uncertainty readiness, and optimism crucial determinants of business performance. The Previous studies report inconsistent findings, highlighting the urgency to understand the psychological capacities that support business performance. This study aims to analyze the effect of open-mindedness, uncertainty readiness, and optimism on women entrepreneurs business performance, and also analyzes the moderating role of optimism in these relationships. This research use quantitative approach, collecting data from 153 Indonesian women entrepreneurs who operated their businesses for at least one year, chosen via purposive sampling. Data were collected through an online questionnaire and analyzed using PLS-SEM. The findings show that open-mindedness, uncertainty readiness, and optimism contribute positive effects to business performance, but optimism does not act as a moderator between the relationships.
Pengaruh Kualitas Pelayanan dan Kualitas Produk Terhadap Loyalitas Pelanggan Dengan Sertifikasi Halal Sebagai Variabel Moderasi di Pesawaran Resta Uke Yurinda; Rina El Maza; Carmidah Carmidah
JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Vol. 12 No. 3 (2026): Juni 2026
Publisher : Lembaga Komunitas Informasi Teknologi Aceh (KITA), Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jemsi.v12i3.6468

Abstract

This study aims to analyze the influence of service quality and product quality on customer loyalty, with halal certification as a moderating variable at CV Madun Ayam in Pesawaran Regency. The study population consisted of 723 customers, with a sample of 88 respondents determined using the Slovin formula. Data were analyzed using SmartPLS 3 and Structural Equation Modeling–Partial Least Squares (SEM-PLS). Customer loyalty was positively and significantly influenced by service and product quality, with product quality being the most important aspect, based on research findings. Conversely, halal certification did not significantly impact customer loyalty and did not act as a moderating variable. These findings indicate that customer loyalty is more driven by service and product quality, while halal certification is perceived as a basic attribute supporting trust.
Faktor-Faktor Yang Berpengaruh Terhadap Nilai Perusahaan Pada Perusahaan Property dan Real Estate Yang Terdaftar Di BEI Periode 2020-2024 Selina Dila Profita; Maryono Maryono; Batara Daniel Bagana
JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Vol. 12 No. 3 (2026): Juni 2026
Publisher : Lembaga Komunitas Informasi Teknologi Aceh (KITA), Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jemsi.v12i3.6471

Abstract

The primary objective of this study is to analyze how financial variables specificall, investment decisions, dividend policy, and firm size shape firm value within the real estate and property industry on the Indonesia Stock Exchange (IDX) for the 2020-2024 period. Employing a quantitative approach, this research processed annual data from 80 selected samples. The results of the hypothesis testing reveal several compelling findings: influence firm value. Conversely, dividend policy proved to be a powerful positive driver demonstrated a significant negative effect. Collectively, these variables influence firm value simultaneously, leading to the conclusion that dividend mechanisms serve as the most crucial instrument for investor valuation within the property sector.  
Keputusan Pembelian Ditinjau dari Viral Marketing, Kualitas Pelayanan dan Word Of Mouth Pada Resto Pawon Ayu Kartasura Muhammad Fajar Apriyanto; Ida Aryati; Istiatin Istiatin
JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Vol. 12 No. 3 (2026): Juni 2026
Publisher : Lembaga Komunitas Informasi Teknologi Aceh (KITA), Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jemsi.v12i3.6473

Abstract

This study aims to analyze the effect of viral marketing, service quality, and word of mouth on purchasing decisions at Resto Pawon Ayu Kartasura. This study uses a quantitative approach with a survey method. The population in this study is all consumers of Resto Pawon Ayu Kartasura with an unknown number, while the sampling technique uses purposive sampling with a sample size of 100 respondents. Data collection was conducted through the distribution of questionnaires using a Likert scale, then analyzed using instrument testing, classical assumption testing, and multiple linear regression analysis with the help of SPSS version 26. The results of the study indicate that viral marketing has a positive and significant effect on purchasing decisions, service quality has a positive and significant effect on purchasing decisions, and word of mouth has a positive and significant effect on purchasing decisions. Simultaneously, viral marketing, service quality, and word of mouth have a significant effect on purchasing decisions at Resto Pawon Ayu Kartasura. The coefficient of determination results show that purchasing decisions are influenced by the variables of viral marketing, service quality, and word of mouth, while the rest are influenced by other variables outside this study. This study is expected to serve as a consideration for the management of Resto Pawon Ayu Kartasura in formulating more effective marketing strategies through the optimization of viral content, improvement of service quality, and strengthening of positive recommendations from consumers in order to increase purchasing decisions.
Peran Perilaku Keuangan dalam Memediasi Faktor-faktor Yang Mempengaruhi Minat Menabung (Studi Kasus Individu Berkeluarga di Kota Malang) Radinda Alifia Widarafika Putri; Farahiyah Sartika
JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Vol. 12 No. 3 (2026): Juni 2026
Publisher : Lembaga Komunitas Informasi Teknologi Aceh (KITA), Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jemsi.v12i3.6474

Abstract

The main objective of this paper is to identification how lifestyle, social environment, and financial literacy effect saving interest with a specific focus on the mediating role of financial behaviour among families in Malang. Using a quantitative method focused on numerical analysis, primary data were collected through Google Forms distributed to individuals within families in Malang. To determine the required sample size, the researcher used non probability sampling based on the formula by Hair Jr et al., (2023), and found that the sample size of individuals with familes was 170. The criteria for respondents were individuals with families who had been married for 5-10 years, resided in Malang City, and hade dependent children. The results suggest that lifestyle and social environment do not significantly affect saving interest, whereas financial literacy plays a crucial positive role. Although financial behaviour is influenced by lifestyle and literacy, it fails to act as a mediator because it does not significantly drive saving interest. This research shows that financial behaviour is not a variable that connects lifestyle, social environment, and financial literacy to an individual’s interest in saving.  

Page 137 of 150 | Total Record : 1494

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