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Ahmad Zaelani
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INDONESIA
Jurnal Impresi Indonesia
Published by Riviera Publishing
ISSN : 28281284     EISSN : 2810062X     DOI : https://doi.org/10.58344/jii.v2i12
Core Subject : Religion, Economy, Education, Social,
Religion Economics, Econometrics & Finance Education Law, Crime, Criminology & Criminal Justice Social Sciences
The Jurnal Impresi Indonesia provides a means for sustained discussion of relevant issues that fall within the focus and scopes of the journal which can be examined empirically. The journal publishes research articles covering all aspects of social sciences, ranging from management, economics, Education, law, Social Health and religion that belong to the social context. Published articles are articles from critical and comprehensive research, studies or scientific studies on important and current issues, or reviews of scientific books
Arjuna Subject : Ilmu Sosial - Pendidikan
Articles 8 Documents
 1 
Search results for , issue "Vol. 3 No. 9 (2024)" : 8 Documents clear
Design of Advertising Strategy Through Google Ads to Increase Export Sales of PT Kian Eka Cipta Devatra, Ahda Thahira
Jurnal Impresi Indonesia Vol. 3 No. 9 (2024)
Publisher : Riviera Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58344/jii.v3i9.5402

Abstract

This era of globalization makes increasing the competitiveness of local products in the international market significant, especially for SME companies such as PT Kian Eka Cipta which is engaged in exporting furniture and handicrafts. Despite having high-quality products, the company faces challenges finding international buyers and marketing its products effectively. This research aims to design an advertising strategy through Google Ads to increase PT Kian Eka Cipta's export sales. The method used is descriptive qualitative with a case study approach. SWOT analysis and keyword analysis were applied to identify the company's strengths, weaknesses, opportunities, and threats and determine relevant keywords for advertising. The results showed that the potential market that can be developed through Google Ads is the United States. The strategy is focused on targeting specific audiences based on location, demographics, and interests. It is expected that the implementation of this strategy can increase PT Kian Eka Cipta's export sales by the predetermined targets.
Increased Competitiveness of Indonesia's Rubber Rubber Exports After The Enactment of ACFTA (Asean-China Free Trade Agreement) Febriani, Febriani; Aji, Wisnu Hendra Kartika; Widia, Didi
Jurnal Impresi Indonesia Vol. 3 No. 9 (2024)
Publisher : Riviera Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58344/jii.v3i9.5404

Abstract

The ASEAN-China Free Trade Agreement (ACFTA), which came into effect in January 2010, aims to increase economic cooperation and remove trade barriers. However, the value of Indonesia's rubber exports decreased significantly after the implementation of this agreement. This study uses the gravity model and Revealed Trade Advantage (RCTA) method to analyze the factors affecting the decline in the value of Indonesia's rubber exports. The data used covers the period 2001-2022 and is taken from various sources including TradeMap and interviews with rubber exporters. Findings show that the value of Indonesia's rubber exports to China and ASEAN countries has fluctuated, with a significant decline after 2011. Gravity model analysis shows that ASEAN-China real GDP growth is negatively related to the value of Indonesian rubber exports, while other factors such as exchange rates and commodity prices also play a role. The decline in Indonesia's rubber export competitiveness is not only caused by the implementation of ACFTA, but also by internal factors such as low productivity and underinvestment. Recommendations are given for commodity price adjustments to improve Indonesia's rubber export competitiveness.
The Effect of Memorable Tourism Experience on Storytelling Behavior and Revisit Intention in Jatiluwih Tourism Village Sari, Bulan Purnama; Wiarti, Luh Yusni; Mertha, I Wayan
Jurnal Impresi Indonesia Vol. 3 No. 9 (2024)
Publisher : Riviera Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58344/jii.v3i9.5412

Abstract

Memorable Tourism Experience is one of the sources that are an aspect of excellence for a tourist destination or tourist attraction because a memorable experience will have a long- term impact. Good storytelling behavior and getting satisfaction that is in accordance with expectations will have an impact on tourist behavior to do branding and the intention to revisit. This study was conducted to see how much influence an impressive tourism experience has on storytelling behavior and revisit intention in Jatiluwih Tourism Village. The phenomenon that drives this study is the large number of storytelling behaviors of tourists who upload and convey information about their experiences through social media. The gap in previous studies is used as a novelty in this study to test how much influence memorable tourism experience has on revisit intention through storytelling behavior in Jatiluwih Tourism Village. The sampling technique used purposive sampling with a questionnaire distribution of 210 respondents consisting of domestic and foreign tourists. The type of research uses a quantitative approach using a Likert scale and data analysis using SmartPLS. The results of this study indicate that there is a significant direct influence between the memorable tourism experience variable on revisit intention, there is a significant direct influence between memorable tourism experience on storytelling behavior, there is a significant direct influence on storytelling behavior on revisit intention and storytelling behavior has a significant direct influence. In fully mediating an impressive tourism experience on the intention to revisit in Jatiluwih Tourism Village.
Criminal Liability of Online Gambling Perpetrators in Indonesia According to the Electronic Information and Transactions Law Bantu, Sherly; Franciska, Wira; Mau, Hedwig Adianto
Jurnal Impresi Indonesia Vol. 3 No. 9 (2024)
Publisher : Riviera Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58344/jii.v3i9.5414

Abstract

Online gambling has become increasingly prevalent over a long time due to the ease of access and the ability to play from anywhere with an online association. The reason for this consideration is to look at and analyze the legal provisions against online gambling offenders in Indonesia. The research method used in this study can be a normative legal approach supported by experimental law with graphic depiction. In extension, important information is also used as supporting material for additional information. For control checks, legitimate and standardized check strategies are used. From the search results regarding the legal provisions against the perpetrators of online betting violations in Indonesia, it appears that the legal authority against online betting violations is the criminal sanction against online betting based on Article 45 of Law Number 11 of 2008 concerning Electronic Information and Transactions, but the punishment for the perpetrators is lower than the threat of criminal sanctions in Article 303 of the Criminal Code, so it does not have an inhibiting impact on the perpetrators of online betting violations. Criminal liability for online betting offenses in Indonesia is the responsibility of the perpetrators of online betting offenses indicated by the existence of criminal offense components. In addition, the activity component is one of the most important components in criminal liability, because a person cannot be sentenced if he does not commit an act that is classified as an act rejected by the law.
Analysis of the Effect of Fixed Asset Intensity, Leverage, and Liquidity on Fixed Asset Revaluation in Manufacturing Companies Listed on the Indonesia Stock Exchange Hidayat Nasution, Mustafa; Siregar, Saparuddin; Tambunan, Khairina
Jurnal Impresi Indonesia Vol. 3 No. 9 (2024)
Publisher : Riviera Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58344/jii.v3i9.5423

Abstract

Fixed asset revaluation has become an important issue in corporate financial management, especially in the midst of uncertain economic conditions. Manufacturing companies, which are one of the pillars of the Indonesian economy, must be able to manage their fixed assets to improve financial performance and competitiveness. This study aims to determine the effect of fixed asset intensity, leverage, and liquidity on fixed asset revaluation in manufacturing companies listed on the Indonesia Stock Exchange. The research method used is quantitative, with the population and sample in the form of annual reports from 10 manufacturing companies during the 2016-2021 period. Sampling was done by purposive sampling, and data were collected through financial statement documentation. Data analysis was carried out using the linear analysis method using panel data. The results showed that fixed asset intensity has a positive and significant effect on fixed asset revaluation. This is evidenced by the t count value of 3.637 which exceeds the t table 2.003, as well as a probability value of 0.0069 <0.050. Leverage and liquidity also show a positive and significant influence on the revaluation of fixed assets. Simultaneously, the three variables have a significant effect on the revaluation of fixed assets, with a value of F count 4.315 which exceeds F table 2.77 and a probability of 0.000136 < 0.05.
Optimization of Website Development to Increase Export Sales of Stone Resin Products: A Case Study of Pt. Als Pra Capital Harun, Alma Sukmawati
Jurnal Impresi Indonesia Vol. 3 No. 9 (2024)
Publisher : Riviera Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58344/jii.v3i9.5555

Abstract

In the era of growing international trade, the use of digital technology has become very important for companies to increase their competitiveness. This research aims to optimize the use of PT Als Pra Capital's website as a digital marketing tool to increase export sales of Damar Batu products. The methods used include the Design Thinking approach, SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis, and STP (Segmentation, Targeting, Positioning) to design a website prototype that supports e-commerce functionality and improves company branding. The results of the website prototype development show that the implementation of an effective digital marketing strategy can increase the visibility and accessibility of Damar Batu products in the international market. The discussion highlights that by optimizing the website and implementing appropriate digital marketing strategies, PT Als Pra Capital is expected to expand their export market share and strengthen their position in the global market. This research contributes to the development of digital marketing strategies in the export sector.
The Effect of Product Quality, Price and Sales Location of Nugin Lamping Tofu on Consumer Satisfaction Yanti, Mia Nur; Herista, Mutia Intan Savitri
Jurnal Impresi Indonesia Vol. 3 No. 9 (2024)
Publisher : Riviera Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58344/jii.v3i9.5559

Abstract

Tofu lanting nuggets are one type of snack food that is very popular with the public. Along with increasing consumer awareness of product quality, competition in the lanting tofu market is getting tougher. The focus of the study aims to determine the extent to which "the influence of product quality, price and sales location of Tahu Lamping Nugin" plays a role in influencing the level of customer satisfaction. This research was conducted using quantitative as a research method. Meanwhile, data collection was carried out involving questionnaire surveys and other literature studies. After the data was collected, it was analyzed using the regression test using SPSS software. The conclusion from the results of the research analysis shows that product quality, price and sales location of Lamping Nugin Tahu have an effect on customer satisfaction. In an effort to achieve an optimal level of customer satisfaction, companies need to focus on maintaining and improving product quality and determining prices that remain balanced with the value offered. Meanwhile, the sales location is still important to attract consumer interest, but this needs to be balanced by offering products of good quality and reasonable prices.
Educational Thought of K.H. Ahmad Shohibul Wafa Tajul 'Arifin and its Implementation in the Institution Suryalaya Islamic Boarding School Wawan, Wawan; Mansyur, Agus Salim; Tafsir, Ahmad; Hasanah, Aan
Jurnal Impresi Indonesia Vol. 3 No. 9 (2024)
Publisher : Riviera Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58344/jii.v3i9.5593

Abstract

KH Ahmad Shohibul Wafa Tajul 'Arifin's (Abah Anom) thoughts on Islamic education have important relevance in the revitalization of education in Indonesia, especially in the aspect of exemplary. This study aims to identify and analyze the implementation of Abah Anom's teachings in shaping student character at Suryalaya Islamic Boarding School and evaluate its impact on Islamic education as a whole. This research uses a descriptive method with an ethnographic model to understand the implementation of education at the Suryalaya Islamic Boarding School. Data were collected through observation and interviews with teachers and students. The implementation of Abah Anom's TQN teachings in Suryalaya succeeded in shaping the character of Muslims who have the quality of dhikr, thought, and charity. The educational approach that prioritizes akhlakul karimah and exemplary habituation by teachers has proven effective in creating a positive learning environment. The results show that education based on exemplary can overcome the decline in the values of formal education. Abah Anom's teachings emphasize the importance of spiritual and moral relationships in education, which can be a solution to achieving national goals in the context of Islamic education in Indonesia.

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