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Contact Name
Jonhariono Sihotang
Contact Email
jonhariono25@gmail.com
Phone
+6281322445478
Journal Mail Official
probisnis@joninstitute.org
Editorial Address
Perumahan Romeby Lestari Blok BB, Deliserdang, Sumatera Utara, Indonesia
Location
Kab. deli serdang,
Sumatera utara
INDONESIA
ProBisnis : Jurnal Manajemen
ISSN : 20867654     EISSN : 28087240     DOI : 10.62398
ProBisnis: The Management Journal was previously published in print, then in 2020 it was changed to online. This journal has ISSN: 2086-7654( Print) and ISSN: 2808-7240(Online). The scope of this journal is Economics, Management, Marketing, Strategic Management, Entrepreneurship, Leadership etc.
Articles 35 Documents
Search results for , issue "Vol. 15 No. 5 (2024): October: Management Science" : 35 Documents clear
The Effect of Service, Promotion, and Price on Purchase Decisions at PT Indomarco Prismatama Branch Bratang Gede Surabaya Afandi, Achmat; Megasari, Aisyah Darti; Zaman, Komarun
ProBisnis : Jurnal Manajemen Vol. 15 No. 5 (2024): October: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

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Abstract

This study aims to: 1) Determine the influence of service on purchasing decisions at Indomaret branch Bratang Gede Surabaya. 2) Determine the influence of price on purchasing decisions at Indomaret branch Bratang Gede Surabaya. 3) Determine the influence of promotion on purchasing decisions at Indomaret branch Bratang Gede Surabaya. 4) Determine the simultaneous influence of service, promotion, and price on purchasing decisions at Indomaret branch Bratang Gede Surabaya. This study employs a quantitative research approach. The type of questionnaire used is a self-administered questionnaire, where respondents directly answer the questions provided by the researcher, which are distributed to the sample. The research findings indicate that the service variable does not significantly impact purchasing decisions at PT Indomarco Prismatama branch Bratang Gede Surabaya, while both the promotion and price variables positively influence these decisions. Additionally, when considered simultaneously, service, promotion, and price collectively have a significant effect on purchasing decisions at the same branch.
The Effect of Compensation and Digitalization on Employee Performance of PT Pelabuhan Indonesia III (Persero) In Surabaya Suryani, Olivia Dwi; Liftiana, Rika; Zaman, Komarun
ProBisnis : Jurnal Manajemen Vol. 15 No. 5 (2024): October: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

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Abstract

This study aims to determine the effect of compensation and digitalization on employee performance of PT Pelabuhan Indonesia III (Persero) in Surabaya, This type of research uses quantitative research methods. This study involves surveys and secondary data analysis involving employees in the Archives Unit. The results of the study indicate that fair compensation and effective digitalization both contribute significantly to improving employee performance. Adequate compensation serves as the main motivator in increasing job satisfaction, while digitalization speeds up the work process and facilitates access to information. The results of this study indicate that compensation has a positive effect on employee performance and compensation and digitalization have a positive effect on employee performance at PT Pelabuhan Indonesia Regional III (Persero).
Konsep Pemasaran UMKM Berbasis Digital dan Non Digital Dalam Perspektif Syariah Atasoge, Immawan Azhar Ben; Putri, Fani Monada Essa
ProBisnis : Jurnal Manajemen Vol. 15 No. 5 (2024): October: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

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Abstract

Maraknya tren belanja online menjadi fenomena baru di kalangan Masyarakat. Teknologi yang berkembang telah mengeser pola kegiatan ekonomi pada sektor Usaha Mikro Kecil Menengah (UMKM). Tujuan penelitian ini untuk mengetahui konsep pemasaran UMKM dalam perspektif syariah. Penelitian ini menggunakan metode kualitatif, jenis penelitian Field Research (Lapangan). Hasil penelitian menunjukkan bahwa UMKM yang berbasis digital maupun non digital selama transaksinya memenuhi prinsip- prinsip syariah dan tidak melanggar nila inilai keislaman maka diperbolehkan. UMKM yang ada di Metro baik itu yang basisnya digital maupun non digital sudah menapkan strategi pemasaran yakni : Produk, Place, Price, Promotion.
Quality Management Analysis Using Seven Tools Case Study of Tinumpuk Tempe Factory Faqih, Abu Rizal; Miharja, Rediawan
ProBisnis : Jurnal Manajemen Vol. 15 No. 5 (2024): October: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

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Abstract

Tempeh is a traditional food typical of Indonesian society. Tempe is in demand by the public not only because of its affordable price, but also because it has a variety of flavors and presentation variations that make it popular from the middle to upper economic class. In recent years, tempeh has also received international attention as a healthy food. However, quality issues are often an obstacle for micro, small and medium enterprises (MSMEs). This study uses quantitative methods to analyze the quality factors of soybean tempeh manufacturing by applying the concept of quality management through seven tools. The results of the analysis show that quality problems in the tempeh production process are black or brown tempeh, consumers do not take orders, soybeans are not washed thoroughly, and the beans are too fluffy. Improvements needed in the production process, selection of quality raw materials, and improvement of employee skills can be the first step to improve the quality of tempeh products. Quality control of tempeh production is expected to have a positive impact, especially in reducing the number of black or brownish tempeh, as well as increasing customer satisfaction.
The Effect of Advertising, Price and Product Quality on Consumer Satisfaction at the Zona Temu Cafe in Palopo City Tagan, Yapet; Ramadan, Ramadan; Inem, Inem; Nurjannah, Nurjannah; Nasruddin, Nasruddin
ProBisnis : Jurnal Manajemen Vol. 15 No. 5 (2024): October: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

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Abstract

Problems in marketing have a close relationship with advertising, price and product quality itself. These problems often occur along with the emergence of various company concepts that have the same marketing strategy. Zona Temu Kafe Kota Palopo is a cafe engaged in F&B that sells food and drinks. The purpose of this study was to determine the effect of advertising, price and product quality on customer satisfaction at the Zona Kafe Palopo Palopo City .This study uses a descriptive analysis method using a Likert scale with 50 respondents who are then processed using the help of SPSS version 20. From this study it was found that based on the results of the research conducted, it was found that the variable advertising (X1), price (X2), product quality (X3) together had a positive and significant effect on the variable customer satisfaction (Y). The conclusion obtained is that 73.3% of customer satisfaction is influenced and can be explained by the variables of advertising, price, and product quality while the remaining 26.7% is explained by other variables not examined in this study.
Literature Review: Impact and Implications of Involvement Ulama's Involvement in the Business World Hakim, Abdul; Sani, Abdul; Arabi, Ibnu; El-Azkia Rumisa, Shupia
ProBisnis : Jurnal Manajemen Vol. 15 No. 5 (2024): October: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

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This research explores the impact and implications of ulama involvement in the business world, which is increasingly important in the context of Islamic economics. Ulama, traditionally known as spiritual leaders, are now also playing a significant role in business, especially in ensuring shariah-compliant business practices. This study analyzes the influence of ulama involvement on business practices, economic impact, social impact, and the challenges and moral implications faced. The results show that the involvement of ulama in business encourages the integration of sharia values, such as fairness and transparency, in business operations. It also increases consumer trust and loyalty, which contributes to the economic growth of sharia-based businesses. In addition, ulama play an important role in promoting corporate social responsibility (CSR) and social justice. However, a key challenge faced is the potential conflict of interest between the religious and commercial roles of ulama, as well as the risk of erosion of moral authority if involvement in business is not properly managed. This research recommends specialized education and training for ulama, the establishment of Islamic business ethics committees, and increased collaboration between ulama and business professionals. By doing so, ulama can continue to serve as agents of change who promote ethical and equitable business practices, while maintaining their moral integrity. The results of this study provide valuable insights for stakeholders in managing the role of ulama in the business world in the future.
Factors Influencing Financial Behavior in the use of E-Wallet (Gopay) Among Generation Z in the DKI Jakarta Region with Intention to use as a Mediating Variable Alifah, Navrasty Dinda; Nasution, Ananta Hagabean
ProBisnis : Jurnal Manajemen Vol. 15 No. 5 (2024): October: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

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Abstract

The aim of this study is to identify the factors that influence financial behavior related to the use of the e-wallet service Gopay among Generation Z in the DKI Jakarta region, with the intention to use serving as a mediating variable. This research employs a quantitative methodology, utilizing a sample of 200 Gopay users. Data was collected through a questionnaire, and purposive sampling techniques were applied. Data analysis was conducted using the Partial Least Squares – Structural Equation Modeling (PLS-SEM) method. The findings reveal that perceived ease of use does not impact financial behavior. Conversely, perceived security and perceived usefulness significantly and positively influence financial behavior. The intention to use has a positive and significant effect on financial behavior. Perceived ease of use does not influence the intention to use, whereas perceived security and perceived usefulness significantly and positively affect the intention to use. The intention to use does not mediate the relationship between perceived ease of use and perceived usefulness with financial behavior. However, it does mediate the relationship between perceived security and financial behavior.
Peran Keterlibatan Syariah dalam Memediasi Pengaruh Kepemimpinan Islami dan Kepuasan Kerja terhadap Kinerja Karyawan pada bank perkreditan rakyat syariah di Bogor Wijanarko, Bambang; Muhyidin, Ayi
ProBisnis : Jurnal Manajemen Vol. 15 No. 5 (2024): October: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

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Abstract

Penelitian ini bertujuan menganalisis peran Keterlibatan Syariah dalam memediasi pengaruh Kepemimpinan Islami dan Kepuasan Kerja terhadap Kinerja Karyawan di Bank Perkreditan Rakyat Syariah (BPRS). Hasil penelitian menunjukkan bahwa Kepemimpinan Islami memiliki pengaruh yang signifikan terhadap Kinerja Karyawan. Namun, pengaruh Kepemimpinan Islami terhadap Keterlibatan Syariah tidak signifikan, dan Kepuasan Kerja juga tidak memberikan pengaruh signifikan terhadap Kinerja Karyawan. Sebaliknya, Kepuasan Kerja menunjukkan pengaruh yang signifikan terhadap Keterlibatan Syariah, yang pada gilirannya berpengaruh signifikan terhadap Kinerja Karyawan. Analisis mediasi mengungkapkan bahwa pengaruh tidak langsung Kepemimpinan Islami terhadap Kinerja Karyawan melalui Keterlibatan Syariah tidak signifikan. Namun, pengaruh mediasi Kepuasan Kerja melalui Keterlibatan Syariah terhadap Kinerja Karyawan terbukti signifikan. Temuan ini menyoroti pentingnya Kepuasan Kerja dan Keterlibatan Syariah dalam meningkatkan kinerja karyawan di lingkungan BPRS.
Copyright Management in Digital Content Marketing Strategy: A Perspective from Companies and Consumers in Sukoharjo Regency Nugrohotomo, Gesang Kristianto; Sudalyo, Ramadhian Agus Triono; Prasetyaningrum, Nurita Elfani
ProBisnis : Jurnal Manajemen Vol. 15 No. 5 (2024): October: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

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This study aims to investigate the management of copyright in digital content marketing strategies from the perspectives of companies and consumers in Kabupaten Sukoharjo. Utilizing both qualitative and quantitative approaches, this research aims to provide a comprehensive understanding of the challenges, awareness, and practices related to copyright in the digital context. The research sample consists of 20 small and medium-sized companies actively using digital content marketing strategies in Kabupaten Sukoharjo, along with surveys conducted among consumers interacting with digital content from these companies. Qualitative data from interviews and document analysis will be thematically analyzed, while quantitative data from surveys will be analyzed using descriptive and inferential statistical techniques. The results of the study indicate that most companies have recognized the importance of managing copyright in digital content marketing strategies, although there is still variation in the implementation of policies and practices related to copyright. Consumers also have sufficient awareness of copyright, but there is still a small portion that pays less attention to copyright aspects in their interactions with digital content. In conclusion, this research highlights the need for further efforts to increase awareness and compliance with copyright, as well as collaboration between companies and consumers to create a more fair and ethical digital environment
Implementation of The Remuneration System for Service Services at The Regional General Hospital of Central Kalimantan Province as a Regional Public Service Agency in The Ina-Cbg Era Purwadhi, Purwadhi; Sibarani, Tagor; Rahim, Agus Hadian
ProBisnis : Jurnal Manajemen Vol. 15 No. 5 (2024): October: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

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Remuneration is a demand of health workers (nakes) who work in regional hospitals, in fact, it is not uncommon to result in demonstration activities in the form of peaceful actions from health workers in government hospitals who demand especially against the hospital director that there is clarity and realization of the payment of remuneration and remuneration for these services. The purpose of this study is to identify the implementation of the Service Remuneration system, especially in the Central Kalimantan Provincial Hospital in the INA-CBG era. The method of this research is qualitative descriptive. The informants involved in this study were the Director of the Hospital, the Deputy Director of General and Finance, the Head of the Section, the Head of SMF, the Staff, certain functionalities and contract doctors. The results of the study were analyzed by the triangulation method. The results obtained in this study are planning the implementation of the remuneration system in the form of comparative studies with other hospitals, a remuneration team has not been formed and a pattern of service delivery based on position, professionalism, responsibility, and the principle of togetherness, has not used a purely performance-based remuneration system.

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