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Rustono Farady Marta
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INDONESIA
ASPIRATION Journal
Published by ASPIKOM Korwil.Jabodetabek
ISSN : -     EISSN : 27231461     DOI : 10.56353/aspiration
Core Subject : Education, Social,
Languange, Linguistic, Communication & Media Social Sciences
"ASPIRATION" as the acronym of ASPIKOM Jabodetabek International Research Journal of Communication was launched in July 2020 and is published by ASPIKOM Jabodetabek Region, incorporation with APJIKI (Indonesian Association of Communication Science Publisher) and ISKI (Association of Indonesian Communication Scholars). "ASPIRATION" is a double-blind peer review, open access, and scholarly journal that provides 7 traditions on communication studies. This journal publishes twice a year (July and November).
Arjuna Subject : Ilmu Sosial - Komunikasi
Articles 5 Documents
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Search results for , issue "Vol. 3 No. 2 (2022): November Edition of ASPIRATION Journal" : 5 Documents clear
ESTABLISHING AN INTERNATIONAL SCHOOL IMAGE IN EAST BEKASI: THE ROLE OF COMMUNITY RELATIONS AT KINDERFIELD HIGHFIELD SCHOOL BEKASI Gracia, Fransisca; Sarasati, Fitri; Dwijayanti, Risqi Inayah; Yulisinta, Florence; Rakhmania, Raisa
ASPIRATION Journal Vol. 3 No. 2 (2022): November Edition of ASPIRATION Journal
Publisher : ASPIKOM Jabodetabek Region

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56353/aspiration.v3i2.66

Abstract

The significance of education in the contemporary world cannot be overstated, as it plays a pivotal role in shaping a high-quality society. Exploring the theory of Excellence in Public Relations is at the heart of this research. The study delves into the intricate dynamics between organizations and their communities, examining the various communication functions and objectives that underpin these relationships. This study employs a post-positivist paradigm, adopting a qualitative approach and a case study methodology. The author conducts observations, interviews, and documentation to gather information about the individuals involved. The research was conducted through the presentation of data and the formulation of conclusions. The findings indicated that this study applied three specific models, namely Public Information, Two Way Symmetric, and Two Way Asymmetric, out of the four models proposed by the theory. Public relations effectively communicated with the community through various activities such as charity events, open house events, and blood donation events. The research concludes that Kinderfield's community relations activities, conducted by its Public Relations department, have resulted in a positive image for Kinderfield. This achievement has led to the establishment of Kinderfield as a trustworthy school in the eyes of the community, making it a preferred choice for parents seeking an educational institution for their children.
COMMUNICATION STEREOTYPES OF FEMALE SMOKERS: A Case Study on Teenage Employees at Point Pool & Lounge in Kupang City Mandolang, Wesley; Andung, Petrus Ana; Sowe Leuape, Emanuel
ASPIRATION Journal Vol. 3 No. 2 (2022): November Edition of ASPIRATION Journal
Publisher : ASPIKOM Jabodetabek Region

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56353/aspiration.v3i2.67

Abstract

There are many female smokers in Kupang City and they are often encountered. One of them is at the entertainment venue, Point Pool & Lounge. This has made the researcher interested in studying further the communication of stereotypes towards female smokers. The purpose of this study is: to describe the communication of stereotypes towards teenage female smokers who work at Point Pool & Lounge and 2 to find out the reasons women become smokers who work at Point Pool & Lounge. This type of research is qualitative with a case study method. The theory used is Labeling Theory. Data collection techniques in this study are in-depth interviews, documentation, and observation. The results of this study show that (1) female smokers are seen as naughty women and they get a double stigma in their interaction with the social environment and (2) the reason teenage girls smoke is due to social factors and cigarettes as a medium of expression as well as changes in social construction and lifestyle.
REPRESENTATION OF WOMEN'S ROLE IN CULTURAL PATRIARCHY IN KIM JI YOUNG'S FILM, BORN 1982 Siani, Ergiena Tri; Firdausi, Indrianti Azhar; Lena, Martha
ASPIRATION Journal Vol. 3 No. 2 (2022): November Edition of ASPIRATION Journal
Publisher : ASPIKOM Jabodetabek Region

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56353/aspiration.v3i2.79

Abstract

Penelitian ini bertujuan untuk menemukan makna tanda dan representasi peran perempuan dengan latar belakang budaya patriarki Korea Selatan. Dengan menafsirkan adegan dan dialog untuk menggambarkan peran perempuan dalam budaya patriarki. Penelitian ini merupakan penelitian deskriptif dengan pendekatan kualitatif dan analisis semiotika Roland Barthes sebagai metode penelitian untuk mengkaji tanda-tanda dan menemukan makna dalam film. Hasil penelitian diperoleh dengan mengamati adegan-adegan dalam film dan penulis menemukan 6 adegan dalam film yang berisi menggunakan klasifikasi tanda berdasarkan peran tradisional, peran transisi, peran ganda, peran egaliter dan peran kontemporer. Adegan tersebut mewakili berbagai peran perempuan dalam budaya patriarki
PUBLIC SERVICE TRANSFORMATION THROUGH APPLICATIONS “LAPOR” IN THE CONTEXT OF E-GOVERNMENT IN DIGITAL ERA Firman; Trijayanto, Danang; Rahmawati, Restu
ASPIRATION Journal Vol. 3 No. 2 (2022): November Edition of ASPIRATION Journal
Publisher : ASPIKOM Jabodetabek Region

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56353/aspiration.v3i2.81

Abstract

The integration of e-government, especially with the use of the Lapor application, has increased the efficiency and accessibility of government services, the public can report problems or submit requests for services more easily through the Lapor application rather than having to visit government offices directly. This research aims to monitor increased community participation, reducing the time required for authorities to respond, and assessing the level of user satisfaction with the usability and effectiveness of public services through portal applications in the context of e-government. This research also focuses on evaluating the effectiveness of LAPOR! in responding to community aspirations and complaints during health emergencies. The unit of analysis referred to in the research includes an evaluation of the extent to which LAPOR! succeeded in facilitating communication between the government and the community during the Covid-19 pandemic. This research also uses normative juridical methods with a focus on library research to evaluate the extent to which the application affects the efficiency and accessibility of public services. Information or data is obtained from various library sources, including books, scientific journals, articles and literature related to research objectives. The data collection process was carried out through literature study, then qualitative analysis was carried out and the results were presented descriptively. The results of this research, namely the application of the concept of E-Government, or electronic-based government, shows great opportunities by utilizing information technology to improve the quality of public services and increase their effectiveness. These benefits include increased performance in terms of effectiveness and efficiency of public services. The significance of the findings shows that active community participation in using the LAPOR application can have a positive impact. This not only improves data accessibility for citizens but also enables more efficient feedback to the government.
EFFECTIVENESS OF THE @APVI.OFFICIAL INSTAGRAM ACCOUNT IN ACCORDANCE TO FULFILL FOLLOWERS' INFORMATION NEEDS Arrafi, Muhamad Iman; Farid; Sari, Wulan Purnama; Jonathan, Maureen
ASPIRATION Journal Vol. 3 No. 2 (2022): November Edition of ASPIRATION Journal
Publisher : ASPIKOM Jabodetabek Region

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56353/aspiration.v3i2.84

Abstract

Instagram @apvi.official is a social media account for spreading content that focuses on information about vape. Informative content uploaded to the Instagram account @apvi.official in the form of photos and videos about the world of vape. The goal to be achieved in this research is to find out how effective it is in fulfilling information needs on the Instagram @apvi.official page. Descriptive qualitative is the method chosen in this writing with Instagram followers @apvi.official as the population in the study with 100 respondents taken as a sample based on the results of the slovin formula. The analysis technique used is descriptive analysis, continuum line, simple linear regression, t test and coefficient of determination. The total percentage results are 83.5%, the percentage points are between 68% and 84% which means high. So, it was concluded that the t test results obtained a p-value of 0.001, in other words the result is less than 0.005, which means the effectiveness of Instagram @apvi.official activities is active in fulfilling the information needed by its followers.

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