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Jurnal Telangke Ilmu Komunikasi (Telangke)
Published by Universitas Gajah Putih
ISSN : 28098943     EISSN : 28098978     DOI : https://doi.org/10.55542/jiksohum.v4i1
Core Subject : Education,
Education Languange, Linguistic, Communication & Media Other
Telangke:Jurnal Telangke Ilmu Komunikasi adalah jurnal terbitan berkala yang diterbitkan oleh Fakultas Isipol Universitas Gajah Putih Program Studi Ilmu Komunikasi. Isi jurnal mencakup bidang studi ilmu Komunikasi dan Pendidikan. Artikel dapat berasal dari salah satu bidang berikut: linguistik: fonologi, morfologi, sintaksis, semantic pragmatik, sosiolinguistik, analisis percakapan, analisis wacana kritis sastra: sastra kontemporer, sastra komparatif, pendekatan inter disipliner dalam sastra, kritik sastra, sastra dan sejarah, sastra dan media, sastra dan senilainnya, puisi dan prosa filsafat: epistemologi, metafisika, etika, estetika, teologi, psikologi: psikologi pendidikan, psikologisosial, psikolog ikonseling. pendidikan: instruksi, pengajaran dan pelatihan, bimbingan dan konseling, studi pembelajaran Hukum studi budaya, Sosial. Jurnal ini terbit dua kali dalam setahun pada bulan Januari dan Juli.
Arjuna Subject : Umum - Umum
Articles 49 Documents
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Implementasi Komunikasi Efektif Dalam Pemberian Pelayanan Prima Di Dinas Perpustakaan Arsip Dan Dokumentasi Provinsi Sulawesi Utara Gonie, Leidy Elen; Lesnussa, Rejune Junita
Telangke:Jurnal Telangke Ilmu Komunikasi Vol 6 No 1 (2024): Januari : Jurnal Telangke Ilmu Komunikasi
Publisher : Universitas Gajah Putih

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55542/jiksohum.v6i1.943

Abstract

The purpose of this study was to determine the implementation of effective communication in providing excellent service at the North Sulawesi Provincial Archives and Documentation Library Agency by considering the factors of skills, knowledge and attitudes in the process of providing up to providing messages or information to users both verbally and non-verbally. This research design is qualitative. The focus of the research is the implementation of effective communication in providing excellent service. Selection of informants using proposive sampling technique. Data collection was done by observation, interview, and literature study. Credibility (trust). Communicators must have credibility in delivering messages so that the information conveyed is right on target. Cotext, language and information conveyed must be in accordance with the conditions and environment where communication takes place. Content, the content of the message or material delivered to the audience. Clarity, the information conveyed must be clear so that there is no misunderstanding with the communicant. Continuity and consistency, continuous delivery of information. Capability of Audience, communicant understanding of the content of the message is influenced by factors of educational background, social status and age. Channels of Distributions, the use and selection of media as a means of communication, both print and electronic media so that the information
Penerapan Peran Media Relations Dalam Meningkatkan Citra Universitas Muhammadiyah Jakarta Amelia, Cindy; Rahma , Dwi; Shalsabilla, Apriliani Putri; Patrianti , Tria
Telangke:Jurnal Telangke Ilmu Komunikasi Vol 6 No 1 (2024): Januari : Jurnal Telangke Ilmu Komunikasi
Publisher : Universitas Gajah Putih

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55542/jiksohum.v6i1.944

Abstract

One of the main activities of Public Relations itself is media relations. Media relations, or relations with mass media, is a strategic means for universities to improve the image of UMJ. Media relations allows the University of Muhammadiyah Jakarta to build public awareness about their programs, activities, and achievements. Through publications in mass media and online media, they can reach a wider audience and introduce the University of Muhammadiyah Jakarta to the public. This study aims to understand and analyze in depth the application of media relations in improving the image of the University of Muhammadiyah Jakarta. The image of the university is one of the things that is quite important in attracting prospective students, supporting development efforts carried out by university residents in terms of research and publications, and strengthening cooperation networks with existing stakeholders. Furthermore, interviews will be conducted with public relations staff of the University of Muhammadiyah Jakarta regarding public relations work practices through existing Media Relations. As a result, media relations has a very significant role in improving the image of an institution, especially in the context of today's digital era. Digital transformation has brought major changes in various aspects of life, including education. With registration, payments, and online classes all going digital, the existence of an institution without a digital presence can make it lag far behind the competition.
Strategi Komunikasi Efektif Pada Pemberdayaan Ekonomi Masyarakat Dalam Program Keluarga Harapan Di Kampung Kebet Kecamatan Bebesen Kabupaten Aceh Tengah Sukri, Sukri; AB, Subhan; Fachri, Husni
Telangke:Jurnal Telangke Ilmu Komunikasi Vol 6 No 1 (2024): Januari : Jurnal Telangke Ilmu Komunikasi
Publisher : Universitas Gajah Putih

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55542/jiksohum.v6i1.945

Abstract

The aim of this research is to find out effective communication strategies in empowering the community's economy in PKH and what are the obstacles to PKH's effective communication strategies in empowering the community's economy in PKH in Kebet Village, Bebesen District, Central Aceh Regency. This research method uses qualitative methods with data collection techniques, namely observation, interviews and documentation. Determination of informants is based on a non-probability purposive sampling technique. The data analysis techniques used are data collection, data reduction, data presentation and verification. The results of the research show that the PKH program is carried out routinely every once in a while, providing education, direction, outreach and material about families of hope to its participants and has an impact. However, there are still many poor people who do not receive PKH. There are still many obstacles in the Family Hope Program (PKH), such as the low work ethic of the community targeted for empowerment, lack of monitoring or supervision and quality data in the empowerment process, inappropriate formulation of empowerment indicators or formulas, lack of coordination between the government and the community in the empowerment process, system bureaucratic administration.
Strategi Komunikasi Pemasaran Gayo Camping Ground Terhadap Upaya Meningkatkan Pengunjung Wisata Ke Danau Laut Tawar Harahap, Viana Safrida; AB, Subhan; Mahendra, Mahesy
Telangke:Jurnal Telangke Ilmu Komunikasi Vol 6 No 1 (2024): Januari : Jurnal Telangke Ilmu Komunikasi
Publisher : Universitas Gajah Putih

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55542/jiksohum.v6i1.947

Abstract

This thesis is entitled "Gayo Camping Ground Marketing Communication Strategy for Efforts to Increase Tourism Visitors to Lake Laut Tawar" This type of research is descriptive qualitative research. The problems examined in this thesis are about how the Gayo Camping Ground marketing communication strategy is in an effort to increase tourist visitors to Lake Laut Tawar and how are the communication barriers for the Gayo Camping Ground tour crew. Data collection techniques are carried out by observation, interviews, and documentation. This research was carried out at Pante Ujung Mepar and the Gayo Camping Ground Office for one month, from June to July. The results of this study indicate that Gayo Camping Ground in increasing visitors uses the marketing mix theory from Kotler and Keller which consists of product, price, place, promotion, and person, and shows the beginnings of Gayo Camping Ground tourism in Central Aceh which initiated by Satria Darmawan. Gayo Camping Ground's marketing strategy, according to the researcher's analysis, is very good because implementing promotions via Instagram and Tiktok is in fact very effective in increasing the number of new customers (visitors). In this study there were six informants as data sources. Communication barriers at Internal Gayo Camping Ground show ineffective delivery and response from leaders to crew accompanied by certain factors such as noise, lack of concentration and also poor delivery.
Implementasi Green Marketing pada PT Yagi Natural Indonesia dalam Memasarkan Produk Perawatan Tubuh Ramah Lingkungan Moza, Lygaya; Suryana, Asep; Trulline, Putri
Telangke:Jurnal Telangke Ilmu Komunikasi Vol 6 No 1 (2024): Januari : Jurnal Telangke Ilmu Komunikasi
Publisher : Universitas Gajah Putih

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55542/jiksohum.v6i1.949

Abstract

PT Yagi Natural Indonesia (Yagi Forest) is a company that produces environmentally friendly body care products from Indonesia which produces products made from organic ingredients that do not cause environmental pollution and do not have a negative impact on humans who use them. In promoting the environmentally friendly body care products produced, Yagi Forest does this through green marketing. This research aims to determine the implementation of green marketing carried out by Yagi Forest. This research uses a qualitative method with a case study approach and uses data collection techniques using in-depth interview techniques. The main informants in this research were two employees from Yagi Forest who worked in positions responsible for product marketing activities. The results of this research show that in its implementation Yagi Forest applies the green marketing mix concept, namely green product, green price, green place and green promotion. The products produced are products made from organic ingredients that are safe for consumers and the surrounding environment. Likewise, the product packaging used can be reused or returned to the collaborating organization so that it does not become waste that can damage the environment. Then in terms of price, products from Yagi Forest are relatively more affordable when compared to body care products from competing companies. Apart from that, promotional activities carried out use four basic activities from Integrated Marketing Communication (IMC), which is direct marketing, interactive/internet marketing, sales promotion, publicity/public relations. However, the implementation of the green place aspect cannot yet be carried out efficiently so an evaluation needs to be carried out.
Characteristics of Symbolic Meaning of Culinary as City Icons Gasari, Ayu; Yenrizal, Yenrizal; Pebriana, Rina
Telangke:Jurnal Telangke Ilmu Komunikasi Vol 6 No 2 (2024): Juli: Telangke: Jurnal Telangke Ilmu Komunikasi
Publisher : Universitas Gajah Putih

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55542/jiksohum.v6i2.1210

Abstract

This research is motivated by the richness of Indonesian culinary culture, especially Bolu Cupu from Kayuagung, Ogan Komering Ilir Regency, which has not been widely recognized as a regional symbol. Along with the increasing trend of culinary tourism, Bolu Cupu has the potential to become a city icon that reflects the identity and local wisdom of the local community. The purpose of this study is to reveal the symbolic characteristics and meaning construction of Bolu Cupu as a city icon, as well as its role in the development of MSMEs and tourist attraction in Kayuagung. This research used a qualitative method with a descriptive approach, relying on direct observation and in-depth interviews with traditional leaders, business actors, and local communities. The findings show that Bolu Cupu not only has historical and philosophical value, but also becomes a symbol of cultural identity that is passed down from generation to generation, without being affected by modernization in the manufacturing process. The implications of this research show that cross-cultural communication and preservation strategies through cultural narratives can strengthen the existence of local culinary as a city identity. Therefore, it is recommended that the local government and tourism actors actively promote Bolu Cupu through various media and local events, and integrate it into the regional creative economy development strategy.
proses manajemen produksi program siaran enjoy lampung sebagai upaya meningkkatkan kualitas program acara ( studi kasus pada radar lampung tv) saputra cosario, muhammad daffa
Telangke:Jurnal Telangke Ilmu Komunikasi Vol 7 No 1 (2025): Juni: Telangke: Jurnal Telangke Ilmu Komunikasi
Publisher : Universitas Gajah Putih

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55542/jiksohum.v7i1.1369

Abstract

Penelitian ini bertujuan untuk menguraikan bagaimana proses manajemen produksi program siaran Enjoy Lampung sebagai upaya meningkatkan kualitas program acara di Radar Lampung TV. Metode penelitian yang di gunakan adalah kualitatif dengan pendekatan deskriptif. Data dikumpulkan melalui observasi dengan metode pengamatan dan pencatatan yang terstruktur terhadap fenomena yang diteliti, wawancara mendalam yang biasanya dilakukan sebuah pertemuan langsung dengan informan untuk bertukar informasi dan ide melalui tanya jawab secara intensif dan dokumentasi dapat di lakukan melalui ekstraksi atau penggunaan dokumen, memo, laporan dan bahan dokumenter lainnya. Hasil penelitian menunjukkan bahwa ada hambatan dalam proses manajemen produksi program yang ada di Radar Lampung TV
Analysis of Generation Z Communication Behavior in Fulfilling The Needs For Job Vacancy Information (Case Study on Instagram Media @lokerlampung_) Lintina, Mey
Telangke:Jurnal Telangke Ilmu Komunikasi Vol 7 No 1 (2025): Juni: Telangke: Jurnal Telangke Ilmu Komunikasi
Publisher : Universitas Gajah Putih

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55542/jiksohum.v7i1.1474

Abstract

This study explores the communication behavior of Generation Z in fulfilling job vacancy information needs through the Instagram account @lokerlampung_. Using a qualitative case study approach and the Uses and Gratification Theory, the research examines how cognitive, affective, personal, social, and escapism needs are met through digital media. Findings show that Generation Z communicates actively and selectively, frequently interacting with job content, saving and sharing posts, and engaging directly with the account. Instagram is used not only for information but also for emotional support and identity expression. The study concludes that @lokerlampung_ plays a vital role in how Generation Z seeks and processes job-related information.
Comunication Strategy of Smiling West Java Ambassador Program using SWOT Analysis and QSPM Sy, Imaddudin
Telangke:Jurnal Telangke Ilmu Komunikasi Vol 7 No 1 (2025): Juni: Telangke: Jurnal Telangke Ilmu Komunikasi
Publisher : Universitas Gajah Putih

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55542/jiksohum.v7i1.1530

Abstract

Exposing tourism potential in West Java needs to be developed through the standardization of priority tourism destination promotion. The West Java Smile Ambassador (SWJ) program, involving 108 content creators, implements tourism marketing policies by referring to the mission of the West Java province to become a province with Champion tourism. This research method uses qualitative and quantitative approaches, through SWOT analysis and measurement of strategy results with QSPM, to provide strategic recommendations in product and market development. The study results show internal and external factors based on the IE matrix; communication in the SWJ Ambassador program generally uses the Growth and Build strategy with a focus on product and market development. The results of the grand strategy show diversification that suggests the use of long-term strengths by sustainably adding innovative programs so that it is not monotonous by only creating creative content, and involving the wider community, not only content creators. However, it can communicate with tourism destination managers in West Java directly
Pengaruh Strategi Komunikasi Dedi Mulyadi Melalui Media Sosial Terhadap Citra Politik Di Kalangan Generasi Milenial Rosalia, Dian
Telangke:Jurnal Telangke Ilmu Komunikasi Vol 7 No 1 (2025): Juni: Telangke: Jurnal Telangke Ilmu Komunikasi
Publisher : Universitas Gajah Putih

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55542/jiksohum.v7i1.1366

Abstract

Studi ini bertujuan untuk mengkaji dampak strategi pemasaran media sosial Dedi Mulyadi terhadap citra politiknya di kalangan demografi milenial. Metodologi kuantitatif yang menggunakan Pemodelan Persamaan Struktural Partial Least Squares (SEM-PLS) diadopsi untuk menguji korelasi di antara variabel. Hasil studi menunjukkan bahwa pendekatan komunikasi berpengaruh signifikan terhadap citra politik, baik secara langsung maupun tidak langsung, dengan media sosial berfungsi sebagai komponen perantara. Media sosial terbukti menjadi saluran efektif dalam membangun persepsi positif terhadap tokoh politik, terutama di era digital saat ini yang didominasi oleh generasi milenial. Penelitian ini menegaskan pentingnya penggunaan strategi komunikasi digital yang otentik dan konsisten dalam membentuk citra politik yang kuat.

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