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Utsaha: Journal of Entrepreneurship
Published by JF Publisher
ISSN : -     EISSN : 28098501     DOI : https://doi.org/10.56943/joe
Core Subject : Economy,
Economics, Econometrics & Finance
UTSAHA is Scientific Journal of Entrepreneurship that has specificities in fields of Management and Entrepreneur such as: Entrepreneurship and Ethics Entrepreneurship and Administration Entrepreneurship Education Corporate Entrepreneurship Social Entrepreneurship Sustainable Entrepreneurship SMEs Entrepreneurship Business Education Development on Learning Materials, Teaching models, and Learning Media Management (such as Marketing Management, Financial Management, HR Management, Operation/Production Management, Business Management, etc.) Economic Entrepreneurship Technopreneur etc
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis dan Menejemen Intetrnasional
Articles 4 Documents
 1 
Search results for , issue "Vol. 3 Issue 4 (2024)" : 4 Documents clear
PROPHET MUHAMMAD'S PROPHETIC BUSINESS STRATEGY: COMPARISON WITH MANAGEMENT THEORY AND ITS IMPLICATIONS FOR CHARACTER EDUCATION Yasin, Nur Ali; Hidayati, Arini; Nurlailin, Wiwik
UTSAHA: Journal of Entrepreneurship Vol. 3 Issue 4 (2024)
Publisher : jfpublisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56943/joe.v3i4.769

Abstract

This article aims to examine the business strategy of the Prophet Muhammad SAW. from a modern management perspective and to outline its implications for strengthening character education. Through a descriptive qualitative approach based on literature studies, this study reveals that the Prophet SAW applied business principles that include honesty, trustworthiness, partnership, courage to take risks, efficiency, and servant leadership. These principles are then analyzed comparatively with modern management theories such as business governance, risk management, and transformational leadership. The results of the study show that the Prophet SAW. applied a business strategy based on noble values, such as honesty, trustworthiness, fair partnership, efficiency in resource management, courage to take wise risks, and servant leadership. These values are then studied comparatively with modern management theories such as stakeholder theory, servant leadership, value-based management, and risk management. It was found that the Prophet's business principles have strong relevance to current management practices, while also making a significant contribution to shaping the character of entrepreneurs with integrity and ethics. Therefore, the integration of prophetic business strategies into education, especially in entrepreneurship learning, is very important to build a generation that is not only economically competent but also morally and spiritually strong.
BUSINESS RISK AND RETURN CONCEPT IN ISLAMIC INVESTMENT Kadir, Syahruddin; Musdiana, Andi Desy
UTSAHA: Journal of Entrepreneurship Vol. 3 Issue 4 (2024)
Publisher : jfpublisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56943/joe.v3i4.695

Abstract

In making investments, one must consider risk and return before committing capital. Avoiding unpredictable risks or those that could endanger economic and social sustainability is crucial. This study aims to analyze the concept and relationship between business risk and return on Islamic investment. The main issues addressed include how Sharia principles influence the risk and return profile of investments, as well as the challenges in measuring and managing risk within the Islamic finance framework. The research employs a qualitative descriptive analysis of secondary sources (journal articles). The findings indicate that Islamic investments have distinct risk and return characteristics compared to conventional investments. They emphasize risk-sharing, the prohibition of usury (riba), and a focus on real assets, which tend to produce a more stable risk-return profile in the medium and long term. Challenges include the standardization of risk measurement and the lack of diversification in some Islamic financial instruments, necessitating further innovation in product development and risk management in alignment with Sharia principles.
INTEGRATION OF PEOPLE'S ECONOMY AND ENTREPRENEURSHIP EDUCATION: MARHAENISM IDEOLOGY AND INDEPENDENT DIMENSION IN P5 PROJECT Yaqin, Mohammad Nurul; Yasin, Nur Ali
UTSAHA: Journal of Entrepreneurship Vol. 3 Issue 4 (2024)
Publisher : jfpublisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56943/joe.v3i4.775

Abstract

This article discusses the integration of people's economic values derived from the Marhaenism ideology into education through the Pancasila Student Profile Strengthening Project (P5), with a focus on strengthening the Independent dimension and developing entrepreneurship education. Marhaenism as an ideology that sides with the poor emphasizes the importance of economic independence, productive work, and rejection of exploitation. These values are very relevant to the spirit of education that wants to form students who are not only academically capable, but also resilient and empowered socio-economically. Through the literature review method, this article examines the concept of Marhaenism, the principles of people's economy, and their relationship to the Independent dimension in P5. In addition, opportunities and strategies for implementing entrepreneurship education based on local and social values are also discussed. The results of the study show that this integration has the potential to form students who have ideological awareness, are independent in thinking and acting, and are able to become agents of economic change based on social justice. This article recommends the need for policy support, teacher training, and cross-party collaboration to encourage the successful implementation of this integration in educational units.
SHARIA-BASED GOLD SALES STRATEGY FOR PROFIT OPTIMIZATION: A CASE STUDY OF SINAR JAYA GOLD SHOP, BOGOR Jamil, Abdul; Wahdan; Widodo, Tri; Aniyatussaidah; Muinah, Siti
UTSAHA: Journal of Entrepreneurship Vol. 3 Issue 4 (2024)
Publisher : jfpublisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56943/joe.v3i4.884

Abstract

The integration of modern marketing practices with Sharia compliance presents a critical challenge for traditional gold retailers in Indonesia. Despite growing scholarly attention to Islamic finance, empirical research examining how micro-scale gold retailers operationalize Sharia-based sales strategies remains limited. This study analyzes gold sales strategies and profit optimization within the framework of Sharia economic law at Sinar Jaya Gold Shop, Cigudeg, Bogor Regency. The research addresses three objectives: identifying sales strategies implemented, examining profit enhancement efforts, and evaluating conformity with Islamic legal principles. Employing a qualitative design, data were collected through field observation, in-depth interviews with the store manager, employees, and academic experts in Islamic economics, and documentation review. Findings reveal that the shop adopts a hybrid marketing model combining direct selling, educational brochure distribution at religious venues, and digital engagement through WhatsApp and Facebook Marketplace. Profit enhancement is pursued through product diversification, transparent daily pricing aligned with global gold indices, and strict cash-based transactions ensuring immediate possession transfer. The study concludes that profit generation in gold trading is permissible under Sharia economic law when conducted within ethical boundaries, particularly through compliance with mutual consent, price transparency, and avoidance of riba and gharar. This research contributes empirical evidence demonstrating how traditional retail businesses can align profit-oriented strategies with Sharia-based standards, offering practical insights for micro-entrepreneurs and policymakers promoting sustainable Islamic business practices.

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