cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
Yen Efawati
Contact Email
secretariat.ijabo@gmail.com
Phone
+6281394838831
Journal Mail Official
secretariat.ijabo@gmail.com
Editorial Address
Komplek Puri Cipageran Indah 2, Blok E1 No. 5, Kecamatan Ngamprah, Kabupaten Bandung Barat-40552
Location
Unknown,
Unknown
INDONESIA
International Journal Administration, Business & Organization
Published by Asosiasi Ahli Administrasi Indonesia
ISSN : 27215652     EISSN : 27215652     DOI : https://doi.org/10.61242/ijabo.xx.xxx
Core Subject : Economy, Humanities, Science, Social,
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Social Sciences
International Journal Administration Business and Organization (IJABO) is an international peer-reviewed scientific journal with open access, publishing high quality conceptual and measure development articles in the areas of management, business administration, and related disciplines. IJABO publishing interesting articles in a highly readable format in English or Indonesian (bilingual). First published in 2020 for an online version and receive original research articles and any review papers. The aims of IJABO are disseminate research results and to improve the productivity of scientific publications for worldwide audience . IJABO is published four monthly (3 issues per year) with the scope and focus of the research areas that covers a wide variety of topics in management (but not limited to): Business Administration, Organization and Behavior, Marketing, Retail, Small Business, Entrepreneurship, Human Resources, Management Finance, Public Administration, Education Administration, Public Policy, and Organization.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Strategi dan Menejemen
Articles 233 Documents
 11   12   13   14   15 
Analysis of the Influence of Customer Reviews and Customer Trust on Customer Loyalty through Customer Satisfaction as an Intervening Variable Fitriani, Lili; Rois, Tatang; Seliana, Sela
International Journal Administration, Business & Organization Vol 5 No 2sp (2024): IJABO
Publisher : Asosiasi Ahli Administrasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61242/ijabo.24.421

Abstract

The aim of this study is to analyze influence between customer reviews and customer trust on customer loyalty with customer satisfaction as an intervening variable. This study used descriptive and quantitative methods. Sampling was determined using a non-probability sampling technique with size of sample is 130 respondents who are Shopee users in Ciayumajakuning. Data collection by questionnaires to conducted through the distribution sample, and measurements used an interval scale. Data analysis was performed using path analysis. The research results indicate that customer reviews has a negative and insignificant impact on customer satisfaction. Customer trust has a positive and significant impact on customer satisfaction. Customer reviews have a positive and significant impact on customer loyalty. Customer trust has a positive and significant effect on customer loyalty. Customer satisfaction has a positive and significant impact on customer loyalty. Customer satisfaction can not mediate the correlation between customer reviews and customer loyalty. Customer satisfaction mediating correlation in the middle of customer trust and customer loyalty. The implication companies should focus directly on managing customer reviews and experiences to effectively influence loyalty without relying on satisfaction as an intermediary. On the other hand, to enhance overall loyalty, building strong trust is crucial, as trust can increase customer satisfaction, which in turn strengthens loyalty based on that trust.
The Role of Hedonistic Buying Motivation, Shopping Lifestyle, and Brand Ambassador on Purchase Intentions of Blibli.com Marketplace Users in Kuningan Regency Wachjuni; Masruroh, Rina; Rahmawati , Aulia Nur; Maulana, Yasir
International Journal Administration, Business & Organization Vol 5 No 2sp (2024): IJABO
Publisher : Asosiasi Ahli Administrasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61242/ijabo.24.422

Abstract

The aim of this research was to investigate the impact of Hedonistic Shopping Motivation, Shopping Culture, and Brand Ambassador on the Purchase Intention of Blibli.com Marketplace consumers in Kuningan Regency. The method is descriptive-verificative analysis. The study population comprised 150 Blibli.com Marketplace users, and the data was collected through a questionnaire and examined through the application of multiple linear regression. The findings indicated that Hedonic Shopping Motivation, Shopping Lifestyle, and Brand Ambassador collectively and individually exerted a significant influence on purchase intention. The findings imply that Hedonic Shopping Motivation, Shopping Lifestyle, and Brand Ambassador significantly influence purchase intention. To boost purchase intent, companies should create enjoyable shopping experiences, align products with consumer lifestyles, and use relevant brand ambassadors effectively.
The Role of English Language Proficiency in the Global Economy and Business Communication Agustina, Vina; Thamrin, Nani Ronsani; Oktoma, Erwin
International Journal Administration, Business & Organization Vol 5 No 2sp (2024): IJABO
Publisher : Asosiasi Ahli Administrasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61242/ijabo.24.423

Abstract

This research explores the role of English as a lingua franca in international business, focusing on its impact on business operations, economic communication, and cross-cultural interactions. The research objectives include understanding the relationship between English proficiency and business success, identifying common cross-cultural communication challenges, and exploring strategies to improve communication in global markets. Using a qualitative methodology, data was gathered through Semi-structured interviews conducted with 10 key informants, including 2 managers, 2 executives, and 6 employees from 2 multinational corporations and 2 small businesses that operate in global markets. Key findings indicate that higher English proficiency enhances business outcomes, while cross-cultural communication barriers often complicate international transactions. The study concludes that businesses should invest in language training to boost competitiveness and mitigate communication challenges in global operations.
The Influence of Leadership, Work Environment, Work Motivation on Work Discipline at PDAM Tirta Kamuning Kuningan District Rahmat, Pupu Syaiful; Djuniardi, Dede; Prayudi, Deri; Surya, Apria Ade
International Journal Administration, Business & Organization Vol 5 No 2sp (2024): IJABO
Publisher : Asosiasi Ahli Administrasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61242/ijabo.24.424

Abstract

The study aims to understand and analyze how leadership, work environment, and work motivation impact work discipline. This is a descriptive quantitative study aimed at examining influence among two or more variables. The variables in this research are leadership, work environment, and work motivation as independent variables, and work discipline as dependent variable. Data were analyzed using multiple linear regression analysis, t-tests, and F-tests. The result showed that leadership, work environment, and work motivation impact of work discipline by 73.6%. Leadership yield a positive and significant impact on work discipline, the work environment yield a positive and significant impact on work discipline, and work motivation yield a positive and significant impact on work discipline. In other words, the more effective the leadership, work environment, and work motivation, the higher the work discipline. Therefore, leadership, work environment, and work motivation need to be further improved in the future as these three factors can influence and enhance work discipline.
The Influence of Entrepreneurial Orientation and Market Orientation on Marketing Performance through Competitive Advantage Satria Pradja, Novi; Iskandar; Masruroh, Rina; Santikawati, Lita; Maulana, Yasir
International Journal Administration, Business & Organization Vol 5 No 2sp (2024): IJABO
Publisher : Asosiasi Ahli Administrasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61242/ijabo.24.425

Abstract

This study aims to determine the influence of entrepreneurial orientation and market orientation on marketing performance through competitive advantage. Respondents in this study were the perpetrators of fries onion IKM, which totals to 35 respondents. The sampling technique is saturated sampling. The path method was employed for the data analysis and the type of research is quantitative method using SPSS 23.0 program. The study result showed that: There is a positive and significant influence of entrepreneurial orientation on competitive advantage, there is a positive and insignificant impact of market orientation on competitive advantage, there is a positive and significant influence of entrepreneurial orientation on marketing performance, there is a positive and insignificant effect of market orientation on marketing performance, there is no impact of competitive advantageon marketing performance, there is no mediating effect among entrepreneurial orientation on marketing performance using competitive advantage, there is no mediating impact among market orientation on marketing performance using competitive advantage.
The Role of Lifestyle, Advertising, and Discount on Impulsive Buying (Survey of Tokopedia Application Users in Kuningan Regency) Oktaviani, Winda; Ahman, Eeng; Komarudin, Munir Nur; Nasser
International Journal Administration, Business & Organization Vol 5 No 2sp (2024): IJABO
Publisher : Asosiasi Ahli Administrasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61242/ijabo.24.426

Abstract

The intent of this study is to assess the impact of lifestyle, advertising, and discounts on impulsive purchases among Tokopedia application users in Kuningan Regency. The study methodology used in this research is descriptive and verification research methods with a data-driven survey approach. The demographic of the study composed of all people in Kuningan Regency who use the Tokopedia application. The sample size is 100 respondents, selected using purposive sampling techniques. The criteria for respondents include those who have used the Tokopedia application at least twice. The data used in obtained through surveys distributed to respondents who met the specified criteria. The results of the study show that lifestyle, advertising, and discounts have a positive and significant effect on impulsive buying. Advertising in particular, exerts a substantial positive and significant impact on impulsive buying.
Pengaruh Digital Marketing terhadap Kepuasan Konsumen Bisnis Fashion Anjelina Dewi, Natasya
International Journal Administration, Business & Organization Vol 5 No 3 (2024): IJABO
Publisher : Asosiasi Ahli Administrasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61242/ijabo.24.352

Abstract

This study aims to analyze the influence of digital marketing on consumer satisfaction in the fashion business. Respondents as many as 120 students from various regions in Bandung Raya, Indonesia participated in this study. The research method used is a quantitative approach to analyze respondent data, and a descriptive survey was used. Data were collected through a questionnaire that evaluated students' understanding of digital marketing and their level of satisfaction with online fashion businesses. The results of a simple regression analysis showed a significant influence of digital marketing on consumer satisfaction, with a coefficient of determination of 55.8%. This study provides insight that digital marketing plays a crucial role in influencing consumer satisfaction in the fashion business, especially among students. The practical implications of these findings can help fashion companies optimize their digital marketing strategies.
Understanding Consumer Minds: How Psychological Aspects Drive E-commerce Purchases Mulyadi, Rangga Dhimas Radithya; Efawati, Yen
International Journal Administration, Business & Organization Vol 5 No 3 (2024): IJABO
Publisher : Asosiasi Ahli Administrasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61242/ijabo.24.359

Abstract

This study aims to analyze the influence of psychological factors such as motivation, perception, learning, and beliefs and attitudes on consumer purchasing decisions on e-commerce platforms, particularly focusing on the unique behaviors of young, tech-savvy consumers in the Greater Bandung area, Indonesia. The research method employs a quantitative approach with a structured questionnaire for data collection. The sample consists of 104 students who have actively engaged with e-commerce platforms, offering insights into the specific motivations driving their online shopping habits. Descriptive analysis and simple regression were utilized to examine the relationship between psychological factors and consumer purchasing decisions. The results revealed that psychological factors significantly and positively impact consumer purchasing decisions, with motivation emerging as the strongest predictor. This highlights that consumers are increasingly motivated to shop online due to the perceived convenience, comfort, and personalized experiences offered by e-commerce platforms. By understanding these psychological drivers, entrepreneurs can design tailored business strategies that enhance customer satisfaction and foster long-term loyalty, addressing the growing demand for seamless digital shopping experiences in the modern retail landscape.
Pengaruh Consumer Review terhadap Keputusan Pembelian pada E-commerce Shopee, Indonesia Mochamad Fali Septokasya
International Journal Administration, Business & Organization Vol 5 No 3 (2024): IJABO
Publisher : Asosiasi Ahli Administrasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61242/ijabo.24.362

Abstract

Consumer reviews play a very important role in purchasing decisions on e-commerce platforms. In today's digital era, many buyers rely on reviews from other consumers to assess the quality of a product before deciding to buy. This study aims to analyze the influence of consumer reviews on purchasing decisions on the Shopee e-commerce platform, especially among students in the Greater Bandung area. The method used is a quantitative approach with a descriptive survey of 112 respondents with simple linear regression analysis. The results of the study indicate that consumer reviews have a significant effect on purchasing decisions. These findings provide insight for business actors, especially in the e-commerce sector, to utilize consumer reviews as an effective marketing strategy, by creating and maintaining positive reviews to increase consumer trust and encourage purchasing decisions.
Gendered Labor Rights Under Taliban Rule: Addressing Employment Inequality in Post-2021 Afghanistan Haidari, Adila
International Journal Administration, Business & Organization Vol 5 No 3 (2024): IJABO
Publisher : Asosiasi Ahli Administrasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61242/ijabo.24.417

Abstract

The Taliban's takeover of Afghanistan on August 15, 2021, marked a pivotal moment in the nation's history and had profound implications for women's labor rights. This policy brief identifies the drastic reduction in women employment as a profound socioeconomic challenge, exacerbated by the de facto authority’s restrictive policies towards women in the workforce. The study uniquely focuses on the intersection of gender and labor rights after regime change, analyzing the growing barriers to women's employment, which not only undermines gender equality but also threatens the broader socioeconomic stability of Afghanistan. This study aims to propose practical policy recommendations that address these inequalities and advocate for international intervention to protect women's labor rights in Afghanistan. Author utilized qualitative analysis, drawing from diverse policy documents and reports, to understand Afghan women's lived experiences under the Taliban regime. Key findings reveal that the Taliban's governance post-2021 has led to significant setbacks in women's employment across various sectors, contributing to economic regression and deepening gender disparities. The brief urges for international financial support to women-led organizations and the promotion of online and home-based employment, alongside relocation programs and rigorous data monitoring for effective policymaking.

Page 13 of 24 | Total Record : 233

 11   12   13   14   15 

Filter by Year

2020 2025


Reset
Filter By Issues
All Issue Vol 6 No 3 (2025): IJABO Vol 6 No 2 (2025): IJABO Vol 6 No 1 (2025): IJABO Vol 5 No 3 (2024): IJABO Vol 5 No 2sp (2024): IJABO Vol 5 No 2 (2024): IJABO Vol 5 No 1sp (2024): IJABO Vol 5 No 1 (2024): IJABO Vol 4 No 3 (2023): IJABO Vol 4 No 2 (2023): IJABO Vol 4 No 1 (2023): IJABO Vol 3 No 3 (2022): IJABO Vol 3 No 2 (2022): IJABO Vol 3 No 1 (2022): IJABO Vol 2 No 3 (2021): IJABO Vol 2 No 2 (2021): IJABO Vol 2 No 1 (2021): IJABO Vol 1 No 3 (2020): IJABO Vol 1 No 2 (2020): IJABO Vol 1 No 1 (2020): Ijabo More Issue