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<![CDATA[The role of self-congruity in the relationship between destination brand personality and revisit intention ]]>
<![CDATA[Dede Kurnia]]>;
<![CDATA[Agus Rahayu]]>;
<![CDATA[Heny Hendrayati]]>
<![CDATA[ Jurnal Manajemen dan Pemasaran Jasa Vol. 15 No. 2 (2022): September ]]>
Publisher : <![CDATA[Lembaga Penerbit Fakultas Ekonomi dan Bisnis ]]>
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DOI: 10.25105/jmpj.v15i2.12519
<![CDATA[The purpose of this study was to explore and analyze the direct influence of destination brand personality and the intermediary effect of self-congruity on the influence of destination brand personality on revisit intentions by including gender and emotional experience as moderator variables. This research were using a quantitative approach with an explanatory survey method. In this research, we used a questionnaire as a data collection tool while determining the sample. It also used a non-probability sampling technique to obtain 100 visitors to the Sukahaji Waterboom Tourism Destination. It used Conditional Process Analysis (CPA) with the Regression approach and used Software Macro Process by Hayes as the data analysis technique. The goals of this paperindicate that destination brand personality has no direct effect on revisit intention. It shows that the effect of destination brand personality on revisit intention is transmitted by self-congruity. The results of the subsequent analysis show that emotional experience and gender do not moderate the effect of destination brand personality and self-congruity on revisit intention.]]>
<![CDATA[Managing workforce agility through bureaucratic leadership and organizational culture in public service mediated by psychological empowerment ]]>
<![CDATA[Hernawaty Hernawaty]]>;
<![CDATA[Muchlis Syahrani]]>
<![CDATA[ Jurnal Manajemen dan Pemasaran Jasa Vol. 15 No. 2 (2022): September ]]>
Publisher : <![CDATA[Lembaga Penerbit Fakultas Ekonomi dan Bisnis ]]>
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DOI: 10.25105/jmpj.v15i2.12656
<![CDATA[This study aims to analyze the influence of bureaucratic leadership and organizational culture in public service on workforce agility mediated by psychological empowerment in East Kalimantan. This is an explanatory survey of local government organizations/LGOs in East Kalimantan with an observation unit, consisting of 238 employees who were selected randomly. Data analysis was then carried out using the covariant SEM procedure. The results showed that workforce agility was influenced by leadership and organizational culture. Therefore, leaders who are able to maintain balance in local political dynamics, administrative demands, and running strategy execution are needed. This is because they can ensure the readiness of subordinates to participate in acceleration. Additionally, the organizational culture ensures the orientation of employees to workforce agility through an effective empowerment process. Psychological empowerment mediates the influence of bureaucratic leadership and organizational culture on workforce agility. Agility concept in the organization is one of the major focuses, and itsimplementation is a strategic and operational framework for public institutions. Integrating the idea of agility, leadership, and workforce is a framework to design methods and taxonomies to set priorities for workforce agility in public institutions from a new public service perspective.]]>
<![CDATA[The effect of transformational leadership on voice behavior in the hospitality industry ]]>
<![CDATA[Suryandari Istiqomah]]>;
<![CDATA[Sarwoto Sarwoto]]>;
<![CDATA[Wahyu Trinarningsih]]>
<![CDATA[ Jurnal Manajemen dan Pemasaran Jasa Vol. 15 No. 2 (2022): September ]]>
Publisher : <![CDATA[Lembaga Penerbit Fakultas Ekonomi dan Bisnis ]]>
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DOI: 10.25105/jmpj.v15i2.13466
<![CDATA[The COVID-19 pandemic had an impact on all service industries, specifically hospitality, which has become increasingly competitive. Therefore, innovation and service improvement are needed to provide the best service for consumers by determining the voice behavior of their employees. This study examines the effect of transformational leadership on employee voice behavior, specifically frontline at hotels in Central Java. The mediating variables consisting of work and engagement were used to clarify the mechanism related to the effect of transformational leadership on voice behavior. The sampling technique used in this research is purposive sampling, namely by using the criteria of frontline employees who have worked for at least 1 year. Data were collected from 216 frontline employers at hotels and analyzed using the SEM PLS. The result showed that transformational leadership and work engagement can indirectly promote employee voice behavior. Furthermore, the meaning of work can promote voice behavior with a longer mechanism through work engagement.]]>
<![CDATA[Does destination promotion on social media affect visit intention? Empirical study on Instagram ]]>
<![CDATA[Pantas H. Silaban]]>;
<![CDATA[Lamtiur Hutabarat]]>;
<![CDATA[Andri Dayarana K. Silalahi]]>;
<![CDATA[Edgar Octoyuda]]>
<![CDATA[ Jurnal Manajemen dan Pemasaran Jasa Vol. 15 No. 2 (2022): September ]]>
Publisher : <![CDATA[Lembaga Penerbit Fakultas Ekonomi dan Bisnis ]]>
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DOI: 10.25105/jmpj.v15i2.13516
<![CDATA[In today's economy, social media can be a valuable tool for businesses to conduct various marketing activities. In particular, social media marketing is imperative for tourism as it helps with branding, increasing awareness, and driving visitors. In this way, social media can be used in marketing communication, media promotion, and reaching more target consumers. A limited number of studies have investigated the topic of destination promotion from the tourism marketing perspective. As a result, social media has become a popular media reference that influences consumers' decision-making processes. This study aims to investigate how the promotion of beach destinations on social media affects destination attractiveness, destination image, and visit intention. This study examined the hypotheses of 320 respondents who possess Instagram accounts and have visited beach tourist destinations due to Instagram promotions. Smart-PLS 3.0 was used to examine the hypothesis using the structural equation modeling method. Test results indicate that promoting destinations on social media can significantly influence their attractiveness and public perception. When consumers believe that a destination is attractive, it will positively impact the destination's image. Furthermore, the destination image can significantly impact the visit intention. As a result, the findings of this study suggest that tourism businesses use the findings as an effective means to develop a positive image of a destination that is attractive. Furthermore, this study contributed to how tourism marketing businesses and researchers may be able to use Instagram to generate interest in visiting.]]>
<![CDATA[Fostering innovative work behavior of employees in the tourism industry: Strategies for successful remote tourism during the COVID-19 pandemic ]]>
<![CDATA[Taufiqur Rachman]]>;
<![CDATA[Rina Anindita]]>;
<![CDATA[Nabila Noor Izmi]]>;
<![CDATA[Cristofer Ewaldo]]>;
<![CDATA[Fitriana Rezki]]>;
<![CDATA[Emanuela Tasya Andini]]>
<![CDATA[ Jurnal Manajemen dan Pemasaran Jasa Vol. 15 No. 2 (2022): September ]]>
Publisher : <![CDATA[Lembaga Penerbit Fakultas Ekonomi dan Bisnis ]]>
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DOI: 10.25105/jmpj.v15i2.13573
<![CDATA[Due to the COVID-19 Pandemic, in September 2020, the number of domestic and foreign tourists visiting Indonesia decreased by 88.9% to 153,498 people from 1.38 million people in the same period in 2019. The Research Objective is to examine the effect of Employee Engagement on Innovative Work Behavior, which requires Creativity as a mediator, and the effect of Remote Working as a moderator in the Tourism Service Industry. The study was carried out with the survey method using online questionnaires distributed from January 2022 to February 2022. The participants in this study are practitioners in the tourism service industry who are also members of the Indonesian Tourism Industry Association (GIPI). The participants came from 55 cities in Indonesia and worked remotely during the pandemic. First, this study shows good engagement with the employee does not increase innovative work behavior directly. Second, good employee engagement can increase creativity from the employee. Third, good employee creativity can foster innovative work behavior. Fourth, remote working does not moderate the correlation between employee engagement and creativity. Fifth, employee creativity mediates the correlation between employee engagement and innovative work behavior.]]>
<![CDATA[The effect of management capability and entrepreneurial orientation on business performance through business strategy as an intervening variable ]]>
<![CDATA[Idris Yanto Niode]]>
<![CDATA[ Jurnal Manajemen dan Pemasaran Jasa Vol. 15 No. 2 (2022): September ]]>
Publisher : <![CDATA[Lembaga Penerbit Fakultas Ekonomi dan Bisnis ]]>
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DOI: 10.25105/jmpj.v15i2.13802
<![CDATA[This study aims to analyze and know the role of management capability and entrepreneurial orientation on business performance through business strategy in the micro and small food industry (IMK) in Gorontalo Province. The population is all business people/owners of IMK in Gorontalo Province, with a total sample of 377 respondents. This study applies a non-probability method using purposive sampling and proportionate stratified random sampling techniques. Furthermore, this study uses PLS (Partial Least Square) to analyze the data. The findings show that Management capability has a significant positive effect on business strategy and has a significant positive effect on business performance. Entrepreneurial orientation has a significant positive effect on business strategy and has a significant positive effect on business performance. Business strategy is proven to have a significant positive effect in mediating the effect of management capability and entrepreneurial orientation on business performance. Thus, the theoretical and managerial implication is that all variables involved in this study have a positive and significant direct and indirect influence on business performance. This research is expected to provide understanding and knowledge for Gorontalo food SMEs and local governments in terms of increasing competitive advantage. and IKM business performance can be done through the implementation of entrepreneurial orientation, management skills, and business strategies.]]>
<![CDATA[Perceived organizational support as key success factor to improve employee performance besides organization commitment and organizational citizenship behavior ]]>
<![CDATA[Muhammad Ridwan]]>;
<![CDATA[Tiara Puspa]]>
<![CDATA[ Jurnal Manajemen dan Pemasaran Jasa Vol. 15 No. 2 (2022): September ]]>
Publisher : <![CDATA[Lembaga Penerbit Fakultas Ekonomi dan Bisnis ]]>
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<![CDATA[This research aims to investigate and demonstrate the impact of perceived organizational support and organizational commitment on organizational citizenship behavior and the performance of university lecturers. The object of research is a lecturer who serves at a private university located in West Sumatra. The effects and implications that were analyzed and proven in this study were carried out partly or jointly. The descriptive and verification approach was employed with a sample of 320 respondents, and the data analysis method was the SEM (Structural Equation Modeling) method utilizing the Lisrel Program. According to the study's findings, perceived organizational support and organizational commitment have a positive and significant effect on organizational citizenship behavior. It was discovered that perceived organizational support, organizational commitment, and organizational citizenship behavior have a positive and significant impact on lecturer performance. This study concluded and indicated that it is required to incorporate perceived organizational support that benefits employees, organizational commitment, and organizational citizenship behavior to increase employee performance. Further research suggested the influence and impact of other variables not only from the individual perception but also from the level of team and organization.]]>
<![CDATA[Internet banking adoption in Indonesia: TAM extention with the moderation role of customer knowledge and trust ]]>
<![CDATA[Yudi Sutarso]]>;
<![CDATA[Djoko Budi Setyawan]]>
<![CDATA[ Jurnal Manajemen dan Pemasaran Jasa Vol. 15 No. 2 (2022): September ]]>
Publisher : <![CDATA[Lembaga Penerbit Fakultas Ekonomi dan Bisnis ]]>
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DOI: 10.25105/jmpj.v15i2.13897
<![CDATA[This study examines the role of customer knowledge and trust in the technology acceptance model (TAM) on internet banking (IB) in Indonesia. It proposes a hypothesis that customer knowledge and trust moderate the relationship between perceived usefulness and ease of use with attitudes toward IB, which in turn, it can also influence intention to use IB. The sample was taken by purposive sampling technique from the customers of the three largest banks in Indonesia, namely Bank Mandiri, Bank Central Asia (BCA), and Bank Rakyat Indonesia (BRI). There were 280 respondents from these banks, and the data were analyzed by using the Structural Equation Model with the Partial Least Square approach. The significant finding in this study is that customer knowledge moderates positively the relationship between perceived ease of use and usefulness with customers’ attitudes. In addition, trust moderates negatively the relationship between perceived usefulness and attitudes toward IB. These findings extend the TAM model by adding the moderating role of customer knowledge and trust to the bank and recommend managers to increase customer adoption of IB.]]>
<![CDATA[The effect of electronic medical record and service time on outpatient satisfaction ]]>
<![CDATA[Dimas Kurnia Hidayat]]>;
<![CDATA[Nurdin Nurdin]]>;
<![CDATA[Rahmat Suyanto]]>;
<![CDATA[Nanda Ghaffar Dwi Putra]]>
<![CDATA[ Jurnal Manajemen dan Pemasaran Jasa Vol. 15 No. 2 (2022): September ]]>
Publisher : <![CDATA[Lembaga Penerbit Fakultas Ekonomi dan Bisnis ]]>
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<![CDATA[Patient satisfaction is the first indicator of a hospital's standards and is a measure of service quality. From the survey we found Some problems that could reduce the level of patient satisfaction including registration does not have a barcode; the system is not fully integrated; aspects of medical records are not yet complete and technologically, electronic medical records are not developed perfectly. simple. The purpose of this study was to determine and analyze the description of the performance of the Electronic Medical Record (EMR), service time, and patient satisfaction, as well as analyze the effect of electronic medical records and service time simultaneously and partially on patient satisfaction in the out-patient section of Al-Ihsan Hospital Bandung. This research used quantitative research methods. The population is outpatients of Al-Ihsan Hospital, Bandung Regency, with a total of 30,425 patients per month. A simple random sampling technique was used in this research, while a questionnaire was selected as the data collection tool utilized in this study. Description tabulation methods analysis and Multiple linear regression analysis were used to thoroughly analyze the data. The results showed that the performance of electronic medical had a significant effect on theservice time in the outpatient section of RSUD Al Ihsan Bandung as a whole was rated effective and quick, and also in patient satisfaction. high. Hypothesis testing showed that there is a simultaneous and partial effect of electronic medical record performance and service time on patient satisfaction. Satisfaction will be realized if the customer or patient gets a fast, smooth, and unimpeded EMR system as well as optimal service time and fast and precise service time.]]>
<![CDATA[The influence of usefulness, entertainment, interaction, enjoyment, and familiarity to purchase music platform subscriptions in Millennials and Gen-z communities through trust mediation ]]>
<![CDATA[Golan Hasan]]>;
<![CDATA[Ervi Scorpianti]]>
<![CDATA[ Jurnal Manajemen dan Pemasaran Jasa Vol. 15 No. 2 (2022): September ]]>
Publisher : <![CDATA[Lembaga Penerbit Fakultas Ekonomi dan Bisnis ]]>
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DOI: 10.25105/jmpj.v15i2.14071
<![CDATA[Advances in technology significantly transform the means of communication between users and companies. The music industry is also experiencing technological innovation as more consumers subscribe to paid and free online streaming services. Therefore, this study aimed to determine the effect of usefulness, entertainment, interaction, enjoyment, and familiarity on purchase intention for music streaming platform subscriptions in millennials and gen-z communities in Batam City through trust mediation. A quantitative method was adopted with data collected through questionnaires from 348 respondents and processed using the Partial Least Square program. The results indicated that familiarity and interaction significantly influenced purchase intention through trust mediation. As managerial implications, familiarity must be increased for trust and interaction to influence purchase intention. This study only focused on millennials and gen-z communities and conducted a survey through Google Forms. Therefore, future studies could expand the scope beyond a single generation or region.]]>
