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NICHOLAS RENALDO
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Institut Bisnis dan Teknologi Pelita Indonesia Jend. Ahmad Yani Street No. 78-88, Pekanbaru, Riau, Indonesia 28127
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INDONESIA
Journal of Applied Business and Technology
Published by INSTITUT BISNIS DAN TEKNOLOGI PELITA INDONESIA
ISSN : 27225372     EISSN : 27225380     DOI : https://doi.org/10.35145/jabt
Core Subject : Economy, Science,
Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
JABT (Journal of Applied Business and Technology) is a media for exploration and discussion about Business Management and Technological problems arised in the society. It includes scientific articles in the form of research results, theory application, analytical studies, and literature studies on both areas. JABT also accumulates the literature reviews and critiques in improving theories and researches and offer contributions in delevoping educational methodology in the area of Business Management and Technology.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 147 Documents
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Enhancing Job Satsifaction through Workload, Knowledge Sharing Behavior, Psychological Contract and Innovative Work Behavior Safari, Surya; Hardilah, Febriola; Hafni, Layla; Siswoyo, Siswoyo
Journal of Applied Business and Technology Vol. 6 No. 2 (2025): Journal of Applied Business and Technology
Publisher : Institut Bisnis dan Teknologi Pelita Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35145/jabt.v6i2.203

Abstract

This research aims to determine the influence of workload, knowledge sharing behavior, psychological contract and innovative work behavior on sales consultant job satisfaction at Finance company. The population in this study were all sales consultants of the finance company, numbering 320 people. The sampling technique used was the Slovin method, the sample size for this study was 80 respondents. The data collection technique uses a questionnaire, the data analysis technique used is multiple linear regression. The results of this study show that workload has a positive but not significant effect on job satisfaction. Knowledge sharing behavior has a significant positive effect on job satisfaction. The psychological contract has a negative and significant effect on job satisfaction. Innovative work behavior has a positive but not significant effect on job satisfaction. This study suggests companies increase workload, knowledge sharing behavior, psychological contract and innovative work behavior so that sales consultant job satisfaction can increase
Transfer Learning Model Evaluation on CNN Algorithm: Indonesian Sign Language System (SIBI) Jollyta, Deny; Prihandoko, Prihandoko; Johan, Johan; Ramdhan, William; Santoso, Erick
Journal of Applied Business and Technology Vol. 6 No. 2 (2025): Journal of Applied Business and Technology
Publisher : Institut Bisnis dan Teknologi Pelita Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35145/jabt.v6i2.213

Abstract

In Indonesia as much as elsewhere, the deaf can communicate using sign language. The Indonesian Sign Language System (SIBI) is one of the sign language systems used in Indonesia. A model produced by the Convolutional Neural Network (CNN) method can be used in computer science for the recognition of sign language. By using the Transfer Learning paradigm, CNN's performance may be enhanced. However, not many researches have been conducted to assess the effectiveness of transfer learning on sign language models, particularly those that use the TensorFlow library. In fact, the evaluation results can influence the selection of the transfer learning model together with CNN. This study aims to evaluate the efficacy of using the CNN model for SIBI sign language through Transfer Learning. The data used are images of 24 SIBI alphabets and are processed through the TensorFlow library. The images will be recognized through the transfer learning performance of 6 models, namely VGG16, VGG19, Resnet50, Desenet121, Inception-V3 and MobileNet-V2. The results of the study found that through the TensorFlow library, Mobilenetv2 had the highest accuracy of 78% after 20 epochs.
Exploring the Meaning of Employee Loyalty through the Lens of Organizational Behavior: A Phenomenological Study in Digital Start-up Firms Purnama, Intan; Renaldo, Nicholas; Panjaitan, Harry Patuan; Junaedi, Achmad Tavip; Suhardjo, Suhardjo; Veronica, Kristy
Journal of Applied Business and Technology Vol. 6 No. 1 (2025): Journal of Applied Business and Technology
Publisher : Institut Bisnis dan Teknologi Pelita Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35145/jabt.v6i1.226

Abstract

This study explores the lived experiences of employee loyalty within digital start-up firms from the perspective of organizational behavior. In an era where employee retention and engagement are critical, especially in dynamic digital start-up environments, understanding how loyalty is formed and interpreted by individuals becomes vital. Using a qualitative phenomenological approach, in-depth interviews were conducted with employees from various Indonesian digital start-ups to uncover the underlying meanings and personal interpretations of loyalty. The findings reveal that employee loyalty is perceived as a complex, evolving construct influenced by emotional attachment, shared values, autonomy, and mutual commitment. Loyalty was not merely transactional or tenure-based, but rather closely linked to personal growth, identity, and value alignment, especially among Millennial and Gen Z employees. This study contributes to organizational behavior literature by offering a nuanced view of loyalty that transcends traditional models, emphasizing the importance of intrinsic motivation and purpose-driven work in fostering long-term commitment. The results also offer practical implications for digital start-up leaders to cultivate environments that support psychological engagement, employee well-being, and sustainable loyalty.
Designing Startup Application “LaKu” for MSME in Riau Based on Android Marlim, Yulvia Nora; William, William; Susanti, Wilda; Fadrul, Fadrul; Nicholas Renaldo; Musa, Sulaiman; Wahid, Nabila
Journal of Applied Business and Technology Vol. 6 No. 2 (2025): Journal of Applied Business and Technology
Publisher : Institut Bisnis dan Teknologi Pelita Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35145/jabt.v6i2.228

Abstract

Department of Industry, Trade, Cooperatives and SMEs (DITCS) of Riau has an important role in supporting 631,347 groups of Micro, Small and Medium Enterprises (MSMEs) engaged in various fields such as handicrafts, batik, songket, and food and beverages. Many MSME merchants still market their products traditionally through the neighborhood and word of mouth, while online marketing faces a big challenge because they have to compete with well-known brands, making them difficult to develop and grow their business. To overcome these problems, an Android-based application “LaKu” was developed that aims to help MSME merchants in expanding their marketing reach and increasing their competitiveness in Riau. The development of this application uses the Extreme Programming (XP) method which consists of four main steps: Planning, Design, Code, and Testing. The development results show that the “LaKu” application can be an effective digital marketing platform, helping MSMEs in promoting products more widely without having to compete directly with big brands. With this application, MSMEs are able to increase competitiveness and contribute to local economic growth in Riau Province.
The Influence of Trust on Purchase Decisions of Muslim Fashion Products in Pekanbaru City with Ar-Ridho as a Mediating Variable on Generation-Z in Pekanbaru City Yusnidar, Yusnidar; Indrastuti, Sri; Mardatillah, Annisa
Journal of Applied Business and Technology Vol. 6 No. 2 (2025): Journal of Applied Business and Technology
Publisher : Institut Bisnis dan Teknologi Pelita Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35145/jabt.v6i2.231

Abstract

This study aims to analyze the influence of trust on purchasing decisions for Muslim fashion products in Pekanbaru City with ar-ridho as a mediating variable. This study responds to the increasing trend of consumption of Muslim fashion products among religious urban communities. Using a quantitative approach, indicators for each variable were developed based on previous literature and empirical data. The number of samples collected and eligible for analysis in this study was 112 Respondents. The results showed that trust has a significant influence on purchasing decisions, and ar-ridho strengthens the relationship as a mediating variable. Muslim fashion brands need to prioritize honesty, transparency, and adherence to sharia to build consumer trust. It is recommended to continue to consider the sharia and sincerity aspects in every consumption decision so that it not only fulfills worldly needs but also has worship value.
Design of Sales Information System for Goods at Alpar Wholesale Store in Jambi City Based on Web Abrani, Sauti; Rosario, Maria; Rasywir, Errissya
Journal of Applied Business and Technology Vol. 6 No. 2 (2025): Journal of Applied Business and Technology
Publisher : Institut Bisnis dan Teknologi Pelita Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35145/jabt.v6i2.232

Abstract

Alpar Wholesale Store is a store that sells various kinds of products for household needs. In the data processing process using handwriting, so there are still many obstacles in data processing, such as the difficulty of: To record sales data, planning previously planned activities because the data search process is considered slow, data does not appear automatically so it must be written repeatedly, and data cannot be integrated with each other because there is no database. The purpose of this study is to analyze the current system, to overcome the problems faced at the Alpar Wholesale Store, by designing a Web-Based Sales Information System Design at the Alpar Wholesale Store in Jambi City. The Research Framework that will be carried out in solving the problems discussed is, identifying, searching for information based on theoretical foundations, collecting data using observation and interview methods, analyzing to find solutions to the problems faced by the Alpar Wholesale Store. The system development method uses a waterfall model, the implementation of this study uses the PHP Programming Language and DBMS MySQL, to produce data processing applications that are expected to facilitate data processing and report creation.
Is The Corporate Governance Important for Firm Value? Wijayanti, Afera; Murwaningsari, Etty; Ferdinand, Anthony
Journal of Applied Business and Technology Vol. 6 No. 3 (2025): Journal of Applied Business and Technology
Publisher : Institut Bisnis dan Teknologi Pelita Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35145/jabt.v6i3.179

Abstract

This objective of this study is to examine the influence of Corporate Governance and Earning Management on the Firm Value with the moderating is Sales Growth. With cross-sectional data from 2023 from 227 cyclical and non-cyclical companies listed on the Indonesia Stock Exchange, and this study employs a quantitative methodology with the goal of analyzing. Data analysis uses Moderated Regression Analysis or MRA with Eviews 13.0 software to test the moderating effect of Sales Growth. With cross-sectional data from 2023 from 227 cyclical and non-cyclical companies listed on the Indonesia Stock Exchange, this study employs the quantitative methodology with the goal of analyzing The study's findings show that Earning Management (? = 0.414, p < 0.01) and Corporate Governance (? = 0.241, p < 0.01) significantly increase Firm Value. Sales Growth functions as a pure moderator, according to moderation analysis, while the link between Corporate Governance and Firm Value is more strongly moderated by the CG×SG interaction (? = 0.320, p < 0.05), and the association between Earning Management and Firm Value is moderated by the EM×SG interaction (? = -0.485, p < 0.01). Sales growth is a pure moderator that enhances the beneficial impact of corporate governance while diminishing the impact of the earnings management on firm value, according to this result.
Implementation of Digital Technology by Women Entrepreneurs in Singkawang City Larasatie, Retno; Prasetyani, Dwi; Sarjiyanto, Sarjiyanto
Journal of Applied Business and Technology Vol. 6 No. 3 (2025): Journal of Applied Business and Technology
Publisher : Institut Bisnis dan Teknologi Pelita Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35145/jabt.v6i3.181

Abstract

Business success can increase the country's economic growth and the contribution of women in the MSME sector is 64% of the total MSMEs. Singkawang City has 39,747 women entrepreneurs who affect the welfare of the community. However, there are obstacles and limitations so that women entrepreneurs are considered not successful enough in a business. The implementation of digital technology in business is considered to be able to facilitate women entrepreneurs in facing obstacles and can provide flexibility to balance the roles and responsibilities that women have. This study aims to look at the implementation of digital by women entrepreneurs in Singkawang City with a descriptive quantitative approach by 185 respondents. This study found that the use of Whatsapp dominates the implementation of digital technology in women entrepreneurs in Singkawang City where 185 women entrepreneurs in Singkawang City use Whatsapp in their business processes. In addition, the average women entrepreneur in Singkawang City uses 3 to 4 combinations of digital technology where the most widely used combinations are Whatsapp, Facebook, Instagram and Tiktok in their business.
Optimization of Body Mass Index Classification Using Machine Learning Approach for Early Detection of Obesity Risk Nasien, Dewi; Owen, Steven; Fenly, Fenly; Johanes, Johanes; Lombu, Frendly; Leo, Leo; Baharum, Zirawani
Journal of Applied Business and Technology Vol. 6 No. 3 (2025): Journal of Applied Business and Technology
Publisher : Institut Bisnis dan Teknologi Pelita Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35145/jabt.v6i3.201

Abstract

This study aims to optimize the classification of obesity risk at an early stage using Principal Component Analysis (PCA), which is an important technique in machine learning. PCA is used to reduce the dimensionality of data, maintain important information without losing data, and has the advantage of reducing complexity which usually increases the risk of overfitting. The obesity dataset will be classified using algorithms such as K-Nearest Neighbor (KNN), Support Vector Machine (SVM), Decision Tree, Random Forest, Gradient Boosting Linear, and XGBoost. Specifically, each algorithm is chosen because of its respective advantages: KNN for nonlinear data, SVM for high-dimensional data, and Random Forest and XGBoost for complex data patterns. Evaluation is carried out using metrics such as accuracy, precision, recall, and F1-score to assess the performance of the algorithm. The results show that the Random Forest and XGBoost algorithms provide the best performance in terms of accuracy, especially when all dataset features are used without PCA reduction. This study is expected to be a consideration in determining the best algorithm for obesity classification, supporting early detection, and facilitating decision making in health analysis.
Green Intellectual Capital, Enterprise Risk Management and Corporate Social Responsibility on Environmental Performance and Financial Performance Suhardjo, Suhardjo; Khomsiyah, Khomsiyah
Journal of Applied Business and Technology Vol. 6 No. 3 (2025): Journal of Applied Business and Technology
Publisher : Institut Bisnis dan Teknologi Pelita Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35145/jabt.v6i3.216

Abstract

The purpose of this study is to obtain an overview of green intellectual capital (GIC), corporate risk management (ERM), corporate social responsibility (CSR), company size (SIZ), company age (AGE) and company certification (CER) in influencing environmental performance and financial performance. Helping to describe the development of green-based human resources, resilient and adaptive risk management, and the role of implementing local wisdom-based corporate social responsibility in impacting the company's environmental and financial performance in the long term. The research method uses multiple linear regression analysis using SMART PLS version 4 on 105 primary consumer goods sub-sector companies (non-cyclical consumers) listed on the IDX for the 2016-2022 period. The results of the study concluded that hypothesis 1, hypothesis 4, hypothesis 5, and hypothesis 7 were accepted, while hypothesis 2, hypothesis 3, and hypothesis 6 were rejected. The recommendation of this study is that the company's green intellectual capital has a strong impact on environmental and financial performance. Corporate risk management has a strong impact on financial performance only. And corporate social responsibility has a negative impact on environmental performance and financial performance. While environmental performance has a strong impact on financial performance. Green intellectual capital and corporate risk management are important elements in enhancing a company's competitiveness, uniqueness and sustainability.

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