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I Gusti Ngurah Agung Suprastayasa
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LACULTOUR: Journal of Language and Cultural Tourism
Published by Politeknik Pariwisata Bali
ISSN : 29640261     EISSN : 29630673     DOI : https://doi.org/10.52352/lacultour.v1i2
Core Subject : Education, Social,
Education Languange, Linguistic, Communication & Media Social Sciences Other
LACULTOUR: Journal of Language and Cultural Tourism is a peer-reviewed journal published by the Center for Research and Community Service in collaboration with the Language Center of Bali Tourism Polytechnic. This journal is dedicated to the dissemination of research on the exploration and optimization of languages and cultural tourism. Firstly published in 2022, this journal invites contributions in the following interdisciplinary scope: 1. Languages 2. Language teaching 3. Applied linguistics 4. Language tourism 5. Cultural tourism 6. Culture and language
Arjuna Subject : Ilmu Sosial - Linguistik dan Bahasa
Articles 15 Documents
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Search results for , issue "Vol. 2 No. 1 (2023): LACULTOUR: Journal of Language and Cultural Tourism" : 15 Documents clear
BIPA (Indonesian for Foreign Speakers) as an Educational Tourism Program in Bali: Opportunities and Challanges Suprastayasa, I Gusti Ngurah Agung; Ariasri, Nyoman Reni
LACULTOUR: Journal of Language and Cultural Tourism Vol. 2 No. 1 (2023): LACULTOUR: Journal of Language and Cultural Tourism
Publisher : Unit Pelayanan Bahasa, Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/lacultour.v2i1.1102

Abstract

One form of tourism that has grown significantly around the world is educational tourism. The potential of Indonesian for Foreign Speakers (BIPA) as an educational tourism destination offering educational experiences is discussed in this study. The study's methodology is a qualitative one because the issues under investigation concern actors in the tourism and education industries' attitudes and perspectives on BIPA as one of Bali's main interests for international tourists. Data were collected by interviewing a number of key informants including the BIPA program director of the Balai Bahasa Bali, BIPA teachers, a faculty member who is also involved in an international program at Udayana University, a number of individuals involved in the tourism industry, including the current and previous president of the Indonesian Tour Guide Association, tourism observers, and academics. The study's findings indicate that BIPA has the potential to become one of Bali's top draws for visitors looking to learn the Balinese and Indonesian languages.
The Linguistic Landscape at I Gusti Ngurah Rai International Airport, Bali: Users’ Attitudes Rastitiati, Ni Kade Juli
LACULTOUR: Journal of Language and Cultural Tourism Vol. 2 No. 1 (2023): LACULTOUR: Journal of Language and Cultural Tourism
Publisher : Unit Pelayanan Bahasa, Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/lacultour.v2i1.1104

Abstract

This study aimed at finding out and describing the linguistic landscape (LL) at I Gusti Ngurah Rai International Airport (IGNRIA), and the users’ attitudes towards the LL. The data of LL was gathered by capturing textual forms of a language/languages by a handphone camera, while the data on users’ attitudes was collected through interviewing airport users. The users as respondents were determined based on a number of criterias, such as nationality, age and education. The result of the study showed that: 1). The LL at IGNRIA made use of 7 (seven) variations of language used, namely: a. Indonesian, b). English, c). Indonesian-English, d). English-Indonesian, e). Balinese-English, f). English-Chinese and g). Balinese script-English. 2). Regarding the attitudes towards LL, the users agreed the importance existence of LL at IGNRIA, in which bilingual Indonesian-English was used, instead of Indonesian or English written monolingually. In relation with the configurational composition, some users stated that Indonesian must be on top of English; while the others thought that either Indonesian or English can be on top, as long as it was clear and informative. Futhermore, users strongly supported the use of Balinese and Balinese Script in LL whuch may function as area identity symbol, as well as maintaining the local genius of Balinese culture. Users even stated that the use of Balinese can be a tourist attraction and knowledge which was good to learn. The use of a foreign language other than English was welcome as long as it was intended to fulfil the information needs of the airport users.
Travel Behavior of State Civil Servants of Ministry of Tourism and Creative Economy Indrayani, I Gusti Ayu Putu Wita; Suprastayasa, I Gusti Ngurah Agung; Armeli, Armeli; Sucahyo, Purwastuti Eko
LACULTOUR: Journal of Language and Cultural Tourism Vol. 2 No. 1 (2023): LACULTOUR: Journal of Language and Cultural Tourism
Publisher : Unit Pelayanan Bahasa, Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/lacultour.v2i1.1128

Abstract

This article aims to describe the tourist behavior of State Civil Servants of the Ministry of Tourism and Creative Economy of the Republic of Indonesia. Data was obtained by distributing questionnaires via Google form to staff. Of the fifty (50) people who were asked to fill in, as many as forty-one (41) or 82% filled it out. The data obtained were analyzed descriptively and the findings from this study were that the tourist behavior of state civil servants at the Ministry of Tourism and Creative Economy varied greatly. Most of the respondents travel between three to 6 times a year, like nature tourism, plan their trips within a week or less and between 3 to 6 months, travel between 2 to 3 days and between 4 to 6 days. Sources of information for their holidays mostly come from social media and from friends or colleagues. Most of them like to travel with their families and a few travels with friends, but no one travels alone.
Generation Z Travel Planning: Analysis of Tourist Preferences in Adventure Tourism in Bali Province Rahjasa, Putu Surya Laksana; Aspariyanthi, Ni Luh Putu Pradiayu; Rahadiarta, I Gede Ngurah Primanda S
LACULTOUR: Journal of Language and Cultural Tourism Vol. 2 No. 1 (2023): LACULTOUR: Journal of Language and Cultural Tourism
Publisher : Unit Pelayanan Bahasa, Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/lacultour.v2i1.1133

Abstract

This study aims to analyze the travel preferences of generation Z in adventure tourism in Bali Province. Generation Z, which is a group born between 1995 to 2010, has unique travel preferences and is influenced by certain factors. This study uses survey methods and primary data collection from generation Z respondents who have visited Bali Province for adventure tourism purposes. The data collected includes travelers’ preferences regarding travel destinations, types of adventure activities of interest, desired comfort levels, sustainability priorities, and preferences for unique experiences. Data analysis was conducted using Preference Analysis and factor analysis techniques to identify patterns of traveler preferences. The results of this study show that generation Z tends to choose adventure tourism destinations that offer unique and memorable experiences. The results of this study provide valuable insights for tourism and destination managers in Bali Province. With a better understanding of generation Z's preferences, they can craft travel programs that better suit the needs and desires of this target market. This is expected to increase the attractiveness of Bali destinations as adventure tourism destinations for generation Z.
The Role of Cooperation with Allobank in Increasing Sales of Outbound Tour Packages at Antavaya Bali Andarista, Gusti Ayu Fina; Byomantara, Dewa Gde Ngurah; Darmiati, Made
LACULTOUR: Journal of Language and Cultural Tourism Vol. 2 No. 1 (2023): LACULTOUR: Journal of Language and Cultural Tourism
Publisher : Unit Pelayanan Bahasa, Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/lacultour.v2i1.1140

Abstract

This study aims to determine the role of cooperation with Allobank in increasing sales of outbound tour packages at Antavaya Bali. The population in the study were 200 customers who had purchased outbound tour packages at Antavaya Bali and used Allobank services. Data analysis techniques used validity test, reliability tests, classical assumption test, multiple linear regression analyses, coefficient of determination test, and t-test. From the results of the study, the results obtained were that cooperation with Allobank had a positive and significant effect on the level of sales, where the t value was 14.482 and the sig value was 0.000. The magnitude of the influence of cooperation with Allobank on the level of sales of outbound tour packages is 51.4%

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