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Journal Research of Social Science, Economics, and Management

jrssem
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Published by CV. Publikasi Indonesia

ISSN : 28076494 EISSN : 28076311 DOI : 10.36418

Core Subject : Social,

Environmental Science

The Journal Research of Social Science, Economics, and Management is a double-blind peer-reviewed academic journal and has open access to social and scientific fields. The journal is published monthly once by CV. Publikasi Indonesia. The Journal Research of Social Science, Economics, and Management provides a means for sustained discussion of relevant issues that fall within the focus and scopes of the journal which can be examined empirically. The journal publishes research articles covering all aspects of including social science, economics, management, law, and education.

Arjuna Subject : Ilmu Sosial - Ilmu Sosial (Lain-Lain)

Articles 1,333 Documents

62 63 64 65 66

Utilizing Post Quantity, Views and Reviews to Increase User Generated Content and Create Interest in Purchasing Cosmetic Products Naomi Theresia Setiawan; Gede Sri Darma
Journal Research of Social Science, Economics, and Management Vol. 4 No. 7 (2025): Journal Research of Social Science, Economics, and Management
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/jrssem.v4i7.780

The purpose of this study is to explain the effect of post quantity, view and review on the credibility of the source and the usefulness of information from UGC, then explain the effect of UGC source credibility on consumer attitudes and the usefulness of information from UGC, then explain the effect of the usefulness of information from UGC on consumer attitudes and explain the effect of consumer attitudes on User Generated Content (UGC) on interest in buying cosmetic products. The design of this study is associative research. This research was conducted in Denpasar City. The population of this study were all female consumers in all areas of Denpasar City who had watched cosmetic video reviews on the TikTok and YouTube social media platforms. The sampling technique used in this study was purposive sampling. The number of samples studied was 115 respondents. The analysis techniques used were descriptive statistical analysis and Partial Least Square (PLS) Analysis. The results of the analysis showed that the quantity of posts, views and reviews had a significant positive effect on the credibility of sources and the usefulness of information from UGC, then the credibility of UGC sources had a significant positive effect on consumer attitudes and the usefulness of information from UGC, then the usefulness of information from UGC had a significant positive effect on consumer attitudes and consumer attitudes on User Generated Content (UGC) had a significant positive effect on interest in buying cosmetic products.

Extended UTAUT2-Based Analysis of User Acceptance of EIGER’s Mobile Shopping App Primanola Perdananti; Siska Noviaristanti
Journal Research of Social Science, Economics, and Management Vol. 4 No. 7 (2025): Journal Research of Social Science, Economics, and Management
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/jrssem.v4i7.782

This study investigates user acceptance of the EIGER Adventure mobile application, designed to enhance online shopping convenience for outdoor gear enthusiasts in Indonesia. The research employs an extended UTAUT2 model, incorporating Perceived Risk and Trust variables, to analyze factors influencing consumer behavior. A purposive sampling method was used to collect data from 478 respondents who are active users of the EIGER application. The research adopts a quantitative approach, with data analyzed using Structural Equation Modeling (SEM) through SmartPLS 4. The results indicate that Social Influence and Trust significantly affect Behavioral Intention to use the app, while Habit influences both Behavioral Intention and Use Behavior. Furthermore, Behavioral Intention was found to have a positive impact on Use Behavior, suggesting that users’ intention to use the app strongly predicts actual usage behavior. These findings offer valuable insights into the factors driving user acceptance and app adoption, emphasizing the importance of Trust and Social Influence in shaping consumer behavior. The study also highlights the role of Habit in both the intention to use and actual usage of mobile shopping apps. Based on these findings, the study provides recommendations for strategies to improve user engagement and optimize the development of mobile shopping apps, particularly in the outdoor gear industry, to better meet consumer expectations and enhance the overall shopping experience

Analysis of Marketing Strategies in Increasing Export Sales of Arabica Coffee at MDC Coffee House Adikha Fikri; Desy Puspita
Journal Research of Social Science, Economics, and Management Vol. 4 No. 7 (2025): Journal Research of Social Science, Economics, and Management
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/jrssem.v4i7.783

This study analyzes the marketing strategy implemented by MDC Coffee House to increase Arabica coffee export sales. Using a qualitative descriptive approach, the study identifies the strengths, weaknesses, opportunities, and threats facing the company through SWOT analysis, IFAS matrix, and EFAS. The results of the analysis show that MDC Coffee House has an IFAS value of 2.85 and an EFAS of 3.35, which indicates a strong internal position and a good response to external opportunities. Additionally, the GE Matrix indicates that the company is in the investment and development category, necessitating the implementation of an aggressive growth strategy. Recommended strategies include strengthening networks and transparency with suppliers, as well as diversifying products to meet diverse consumer demands. Furthermore, the study highlights the importance of leveraging technological advancements and regional economic developments to enhance competitiveness. By focusing on quality control and effective marketing communication, MDC Coffee House can further solidify its position in the global coffee market. This research is expected to provide valuable insights for academics, companies, and researchers regarding the importance of marketing strategies in increasing sales in the international market and fostering sustainable growth. The findings can also be a reference for similar enterprises aiming to enhance their export performance.

Exploring Task-Switching In Indonesia's Multilingual Context Alifa Runi Larasati; Farah Mutiasari Djalal
Journal Research of Social Science, Economics, and Management Vol. 4 No. 7 (2025): Journal Research of Social Science, Economics, and Management
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/jrssem.v4i7.786

The factors modulating the emergence of a bilingual advantage remain a topic of debate. While previous studies have adopted stark disparity of language experiences between language groups of interest, this study takes a different approach by examining bilingual and trilingual Indonesian participants, leveraging their unique characteristics of multilingual context. This study aims to test whether a less distinct difference in language experiences between groups affects task-switching performance. Data were collected using the task-switching paradigm and The Language Experience and Proficiency Questionnaire (LEAP-Q), while data analysis was conducted using two-way ANOVA. Results suggested no statistically significant difference in task-switching performance between the two groups. This study suggests the implications of cultural context in modulating these results, suggesting its significance following the shift into multilingual trends of executive control research.

The Relation of The Urban Settlement Quality Improvement Program and Land Prices: Case Study DKI Jakarta Rizka Amalia; Khoirunurrofik Khoirunurrofik
Journal Research of Social Science, Economics, and Management Vol. 4 No. 7 (2025): Journal Research of Social Science, Economics, and Management
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/jrssem.v4i7.787

The Urban Settlement Quality Improvement Program was implemented in 220 slum areas (RW) in DKI Jakarta between 2018 and 2022, focusing on physical and non-physical aspects of urban quality. This study measures the impact of this program on land prices within these areas. Using the Staggered Difference in Differences (DiD) method, it was found that land price increases in developed areas showed weak statistical significance, with an average rise of Rp 68,919 per square meter compared to control areas. These findings suggest that the program’s primary objective was enhancing quality of life rather than directly influencing land values. These insights are essential for designing more integrated urban policies in rapidly urbanizing cities like Jakarta.

Breaking Barriers: A Systematic Review of Women’s Entrepreneurship in the Tourism Industry Hadriani Uli Tiur Ida Silalahi; Pantius Drahen Soeling; Chandra Wijaya
Journal Research of Social Science, Economics, and Management Vol. 4 No. 8 (2025): Journal Research of Social Science, Economics, and Management
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/jrssem.v4i8.788

Women’s entrepreneurship in the tourism industry plays a crucial role in fostering economic development, gender equality, and sustainability. However, despite increasing participation, female entrepreneurs continue to face systemic barriers, including financial exclusion, socio-cultural constraints, limited business networks, and digitalization gaps. This systematic literature review (SLR) synthesizes existing research on the challenges, emerging trends, and future research directions in women’s entrepreneurship within the tourism sector. Findings highlight that gender biases in financial institutions, socio-cultural restrictions, and a lack of policy interventions significantly hinder the growth and sustainability of women-led tourism enterprises. Additionally, while digital transformation and sustainability trends present new opportunities, many women entrepreneurs remain excluded due to technological illiteracy, limited funding, and lack of access to digital platforms. The study identifies several research gaps, including the lack of longitudinal studies on women’s business sustainability, limited evaluations of gender-responsive policies, and insufficient exploration of post-COVID-19 recovery strategies for female-led tourism businesses. Moreover, the review highlights the need for comparative analyses of financial inclusion programs, digital entrepreneurship, and climate resilience strategies in tourism. Based on these insights, this study proposes future research directions focusing on financial accessibility models, gender-sensitive digital transformation strategies, and sustainable tourism policies tailored to women entrepreneurs. Policy recommendations emphasize the importance of inclusive financial frameworks, mentorship programs, digital upskilling, and stronger institutional support to foster a more equitable, resilient, and competitive tourism industry for female entrepreneurs.

Regulation Reconstruction on Female Genital Cosmetic Surgery for Sexual Violence Victims in Indonesia Under Dignified Justice Ananingati Ananingati; Anis Mashdurohatun; Jaka K W
Journal Research of Social Science, Economics, and Management Vol. 4 No. 8 (2025): Journal Research of Social Science, Economics, and Management
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/jrssem.v4i8.789

This research aims to reconstruct regulations concerning female genital cosmetic surgery for victims of sexual violence in Indonesia by employing a dignified justice approach that integrates the values of positive law and Islamic law. The increase in cases of sexual violence has significantly impacted victims, both physically, psychologically, and spiritually. Although Law No. 12 of 2022 on Sexual Violence Crimes has provided a legal framework for victim protection, regulations related to female genital cosmetic surgery remain inadequate and are not comprehensively regulated. This research recommends the formulation of holistic regulations based on dignified justice. Furthermore, support based on Islamic values, such as takaful and rahmatan lil-alamin, should be integrated into victim rehabilitation services to provide comprehensive protection. Public education is also a priority to reduce social stigma against victims of sexual violence, which often hinders their recovery process. By applying the principles of dignified justice and the values of Islamic law, the resulting regulations are expected to provide comprehensive protection, support the physical and psychological recovery of victims, and uphold their dignity as creations of Allah. This research is anticipated to make a significant contribution to the development of public policies that are more responsive to the needs of victims of sexual violence in Indonesia and to raise public awareness about the importance of protection for them.

The Legal Reconstruction of The Audit of Health Claims In BPJS Health Claim Refund Based On Justice Principles Heri Budiono
Journal Research of Social Science, Economics, and Management Vol. 4 No. 8 (2025): Journal Research of Social Science, Economics, and Management
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/jrssem.v4i8.790

This research explores the need for legal reconstruction in the audit system of BPJS Health claim refunds, focusing on the principles of justice. The study identifies the inequities in the current claims audit process, especially in remote regions where rigid procedural requirements and technological reliance create significant challenges for healthcare facilities. Using a normative research methodology, the study analyzes existing regulations and proposes a reconstruction based on fairness, efficiency, and equity. Findings suggest that the current system often results in financial instability for hospitals and inefficiencies in service provision due to procedural inconsistencies. The proposed legal reconstruction aims to address these issues by creating a more responsive and just audit system, ensuring that all stakeholders, including hospitals in underserved areas, are treated equitably. This study emphasizes the importance of balancing administrative compliance with the needs of healthcare providers, ultimately fostering a more sustainable and effective healthcare system. By incorporating progressive legal theory, the research highlights how legal reforms can improve the claims audit process, benefiting both healthcare providers and BPJS participants.

Mapping Organic Farming Occupations: Bridging Competency Gaps and Addressing Generational Challenges Surono Surono
Journal Research of Social Science, Economics, and Management Vol. 4 No. 8 (2025): Journal Research of Social Science, Economics, and Management
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/jrssem.v4i8.791

This This research aims to address the gap between the competencies required by the organic farming sector and the skills provided by educational institutions in Indonesia. By mapping occupations within the Indonesian Qualification Framework (IQF) and using the Rapid Assessment Process (RAP) along with the Regional Model Competency Standard (RMCS), the study identifies key roles and competencies necessary for the industry, ranging from entry-level workers to advanced specialists. The findings suggest that current curricula fail to integrate advanced technologies and practical skills training needed in organic farming. The study proposes curriculum enhancements that incorporate sustainable farming practices, biochar technology, and entrepreneurial education to align with industry demands. A strategic framework is also introduced to address the generational gap in the sector by modernizing the perception of farming and attracting younger talent through digital engagement and innovative educational approaches. The research highlights the importance of bridging the competency gap and fostering a skilled workforce capable of driving sustainable agricultural practices, ultimately strengthening the organic farming sector and ensuring its long-term viability.

Leveraging Digital Transformation to Overcome Competitive Challenges for New Entrant: A Strategic Approach For MSME Digital Bank (Study Case: Harapan Bank) Tri Kurniawan Latif
Journal Research of Social Science, Economics, and Management Vol. 4 No. 8 (2025): Journal Research of Social Science, Economics, and Management
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/jrssem.v4i8.804

This study explores the strategic digital transformation journey of Harapan Bank, focusing on its efforts to enhance operational efficiency, product innovation, and competitiveness in the rapidly evolving banking sector. Employing a mixed-methods approach, the research combines qualitative and quantitative methods to assess Harapan Bank's current challenges and opportunities in adopting digital banking solutions. A SWOT analysis and Technology Acceptance Model (TAM) insights reveal the bank’s strengths in customer-centric innovation and AI-driven loan profiling but highlight challenges such as operational inefficiencies, outdated infrastructure, and cultural resistance. The study identifies the vast potential in the MSME sector, particularly in rural areas, where digital banking services remain limited. The findings suggest that Harapan Bank must accelerate its digital transformation, focusing on security, product innovation, and customer-centric approaches to remain competitive against fintech rivals. The study concludes with actionable recommendations, including the adoption of MIT’s Five Building Blocks of Digital Transformation to guide Harapan Bank towards long-term success and innovation in the digital banking landscape.

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Zidnal Falah

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Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name Zidnal Falah

Contact Email jurnalcomserva@gmail.com

Phone +6285322218207

Journal Mail Official muhammadzidnal31@gmail.com

Editorial Address Jl. Ki Ageng Tapa (Perumahan Pondok Mutiara Gegunungan Blok F9) RT 3, RW Gegunungan, Sumber, Kab. Cirebon, Jawa Barat.

Location Kab. cirebon, Jawa barat INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Contact Name
Zidnal Falah

Contact Email
jurnalcomserva@gmail.com

Phone
+6285322218207

Journal Mail Official
muhammadzidnal31@gmail.com

Editorial Address
Jl. Ki Ageng Tapa (Perumahan Pondok Mutiara Gegunungan Blok F9) RT 3, RW Gegunungan, Sumber, Kab. Cirebon, Jawa Barat.

Location
Kab. cirebon,

Jawa barat

INDONESIA