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Jurnal Ilmiah Teknik Informatika dan Komunikasi
Published by Badan Perencanaan, Penelitian dan Pengembangan Daerah, Kabupaten Semarang
ISSN : 28278127     EISSN : 28277945     DOI : 10.55606
Core Subject : Science, Engineering,
Computer Science & IT Electrical & Electronics Engineering
Bidang Teknik Elektro yang meliputi keahlian teknik tenaga listrik, teknik telekomunikasi dan informasi, serta kendali dan instrumentasi. Bidang Teknik Informatika yang meliputi keahlian di bidang teknik Komputer, Sistem Komputer, Ilmu Komputer.
Arjuna Subject : Teknik (semua kategori) - Teknik Listrik dan Elektro
Articles 294 Documents
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Pengaruh Green Product dan Green Advertising terhadap Minat Beli Gen Z pada Produk Vegan Base Maulida Fitria; Yuliana Riana Prasetyawati; Alvidiani Agustina Damanik
Jurnal Ilmiah Teknik Informatika dan Komunikasi Vol. 5 No. 3 (2025): November: Jurnal Ilmiah Teknik Informatika dan Komunikasi 
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/juitik.v5i3.1717

Abstract

The development of the beauty industry in Indonesia is projected to increase every year. One of the factors driving this development is the rise in consumption and use of cosmetics among Indonesian society. The National Waste Management Information System (SIPS) reported that in 2022 there were 35 million tonnes of waste, with the beauty industry contributing 6.8 million tonnes, 70% of which was not properly managed. This situation raises concerns about the welfare of the global ecosystem and encourages sustainability efforts across various business sectors. BASE is one of the companies that applies the green beauty concept through vegan products, environmentally friendly production processes, and several green movement initiatives. This study aims to measure the influence of green product and green advertising on the purchase intention of Generation Z in DKI Jakarta toward BASE’s vegan products. This research employs a quantitative method with a positivistic paradigm to measure the significance of influence and to test the hypotheses. The Theory of Consumption Value (TCV) serves as the theoretical foundation in understanding the underlying values that shape consumer purchase intention. Data from 100 respondents were processed using multiple linear regression analysis and hypothesis testing. The results indicate that green product and green advertising have a positive and significant simultaneous effect on purchase intention. These findings suggest that the implementation of green advertising by BASE as a marketing strategy, along with the green product concept that provides benefits for both users and the environment, contributes positively to increasing the purchase intention of Generation Z consumers.  
Analisis Nilai-Nilai Dakwah pada Metode Komunikasi Antara Pelatih dengan Atlet Sepakbola Ma’had Al-Zaytun Fauzi, Hilal Nur; Suryadari, Meity; Sulistyani, Anjar
Jurnal Ilmiah Teknik Informatika dan Komunikasi Vol. 5 No. 3 (2025): November: Jurnal Ilmiah Teknik Informatika dan Komunikasi 
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/juitik.v5i3.1758

Abstract

This study examines the role of coach communication in fostering Ma’had Al-Zaytun football athletes as a medium of da’wah for instilling Islamic values. Departing from the importance of communication in character development, the purpose of this research is to analyze the da’wah values contained in the interaction between coach and athletes and to identify the da’wah communication methods employed. The study uses a descriptive qualitative approach with observation, interview, and documentation techniques conducted during training activities within the pesantren environment. The results indicate that the coach’s communication not only delivers technical instructions but also serves as a medium for the internalization of da’wah that al igns with Al-Zaytun’s vision of integral education; the value of aqidah is manifested through habitual worship, moral values are reflected in discipline, responsibility, politeness, solidarity, and sportsmanship, while sharia values are evident in obedience to worship and game rules. The communication methods used are natural and contextual, combining hikmah, mau’izhah hasanah, qaulan layyinan, and exemplary conduct; da’wah is internalized through direct interaction, coach exemplification, and practical on-field experiences. The findings affirm the effectiveness of sports training as a medium of da’wah that cultivates faithful, moral, and responsible athletes.
Strategi Komunikasi Politik Andra Soni Dan Dimyati Natakusuma Dalam Pilgub Banten 2024 Edi Romaedi
Jurnal Ilmiah Teknik Informatika dan Komunikasi Vol. 5 No. 2 (2025): Juli: Jurnal Ilmiah Teknik Informatika dan Komunikasi
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/juitik.v5i2.1776

Abstract

Communication is the process of exchanging meaning that shapes thoughts, attitudes, and human relationships. In the political realm, communication plays a strategic role in building image, conveying messages, and gaining public support in contests for power. Elections, as a democratic mechanism, make political communication a primary instrument in mobilizing voters and establishing leadership legitimacy. The objectives of this study are: 1) Political communication strategies used to maintain the image of leaders and strengthen institutions, 2) Role of communication strategies in creating unity among winning teams, volunteers, and supporting parties, and 3) Communication strategies are implemented to build political consensus and unite the strengths of key actors in supporting victory. This study uses qualitative with a descriptive approach. The findings of this study are: 1) Candidate pairs implemented a systematic, data-driven communication strategy to build an authentic and relevant image of their leaders. Institutional strengthening through a solid team structure and the support of the supporting parties ensured consistent campaign messages were delivered, thereby strengthening the candidate pairs' social legitimacy, 2) Communication strategy implemented successfully built solidarity and togetherness among various supporting elements. 3) Communication strategy was used effectively to build political consensus among parties, local figures, and communities. Implications findings indicate that the candidate pairs' systematic, data driven communication strategy strengthened their image of their leaders, built supporter solidarity, and created political consensus among parties, local figures, and communities.
Data Mining Menggunakan Decision Tree untuk Prediksi Nilai Akhir Siswa Nuari Anisa Sivi; Imam Mualim; Cahya Arnitha Lestari
Jurnal Ilmiah Teknik Informatika dan Komunikasi Vol. 4 No. 3 (2024): November: Jurnal Ilmiah Teknik Informatika dan Komunikasi
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/juitik.v4i3.1824

Abstract

The development of information technology has encouraged educational institutions to make more optimal use of academic data in order to improve the quality of learning evaluation. Data such as assignment scores, quizzes, midterm exams, final exams, and student attendance are no longer just administrative archives, but can be processed using Educational Data Mining (EDM) techniques to generate new information that supports the academic decision-making process. This study aims to build a model for predicting students' final grades using the Decision Tree algorithm by utilizing these academic attributes as input variables. The research process was carried out in several stages, starting from data collection, preprocessing, data transformation, classification model formation, to performance evaluation using a confusion matrix and accuracy calculations. The results of the study show that the Decision Tree algorithm is capable of classifying students' final grades with an accuracy of 80%. Feature importance analysis reveals that final exam scores are the most influential attribute in the formation of decision tree structures, followed by midterm exam scores, while assignment, quiz, and attendance scores contribute less. These findings indicate that summative evaluation plays a dominant role in determining students' final grades. Overall, this study proves that Decision Tree is an effective classification method that is easy to interpret and highly relevant for use in the context of EDM, especially in helping schools conduct objective and data-driven student performance analysis.

Page 30 of 30 | Total Record : 294

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