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Jurnal Ekonomi, Teknologi dan Bisnis
Published by Al-Makki Publisher
ISSN : 2964903X     EISSN : 29629330     DOI : https://doi.org/10.57185/jetbis
Core Subject : Economy, Science, Engineering,
Astronomy Economics, Econometrics & Finance Engineering Industrial & Manufacturing Engineering Mechanical Engineering
urnal Ekonomi, Teknologi dan Bisnis (JETBIS) is a double blind peer-reviewed academic journal and open access to social and scientific fields. The journal is published monthly once by Al-Makki Publisher. Jurnal Ekonomi, Teknologi dan Bisnis (JETBIS) provides a means for sustained discussion of relevant issues that fall within the focus and scopes of the journal which can be examined empirically. The journal publishes research articles covering all aspects of Economic, Technology and Business, ranging from Economics, Management, Accounting, entrepreneurship, Business, MSME and Technology that belong to the Economic, Technology and Business context.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 395 Documents
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The Effectiveness of Social Assistance Programs in Reducing EconomicInequality Widiana Indah Permata; Jooner Rambe
Jurnal Ekonomi, Teknologi dan Bisnis Vol. 5 No. 5 (2026): Jurnal Ekonomi, Teknologi dan Bisnis
Publisher : Al-Makki Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57185/pp45ey37

Abstract

Economic inequality remains a fundamental challenge in Indonesia's development process. This study analyzes the effectiveness of social assistance programs in reducing economic inequality in Indonesia from 2019 to 2024. Social assistance programs such as the Family Hope Program (PKH), Non-Cash Food Assistance (BPNT), and Direct Cash Assistance (BLT) have become the government's primary instruments for addressing poverty and inequality. Using secondary data from the Central Statistics Agency (BPS) and the Ministry of Social Affairs, this research evaluates the impact of social assistance on the decline in the Gini ratio and poverty rates. The results show that social assistance programs make a significant contribution to reducing economic inequality, with the Gini ratio decreasing from 0.388 in 2023 to 0.379 in March 2024. Poverty rates also declined from 16.66% in 2004 to 8.57% in September 2024. However, disparities between urban and rural areas persist. The PKH and BPNT programs proved more effective, with graduation rates reaching 8% in 2019. This research recommends improving coordination between programs and refining targeting systems to achieve optimal results.
The Influence of TikTok's Affiliate Marketing Program on Consumer Purchase Decisions Adam Hernawan; Mamduh Rihadatul Aisy
Jurnal Ekonomi, Teknologi dan Bisnis Vol. 5 No. 3 (2026): Jurnal Ekonomi, Teknologi dan Bisnis
Publisher : Al-Makki Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57185/zt6qjg70

Abstract

The rapid proliferation of social commerce platforms has fundamentally transformed consumer purchasing behavior, with TikTok emerging as a dominant channel for affiliate marketing in Southeast Asia. Despite the platform’s growing commercial significance, empirical understanding of how its affiliate programs influence Indonesian consumer purchase decisions remains limited. This study aims to analyze the influence of affiliate marketing programs conducted by influencers on TikTok on consumer purchase decisions in Indonesia, and to evaluate key factors determining program effectiveness, including content format, influencer engagement, and audience interaction mechanisms. A qualitative approach with an exploratory descriptive design was employed. Data were collected through in-depth semi-structured interviews with TikTok platform management representatives and licensed affiliate employees (n=30), supplemented by systematic participatory observation of 50 TikTok videos featuring affiliate marketing content. Thematic analysis was applied to identify recurring patterns across data sources. Influencers with authentic and emotionally resonant audience relationships demonstrated substantially higher conversion rates. Engagement-driven content elements, including call-to-action prompts and promo codes embedded in concise video formats (15–30 seconds), were identified as primary drivers of purchase decisions. The findings offer practical guidance for marketers in optimizing affiliate campaign design on TikTok and advance the theoretical understanding of social commerce dynamics and influencer-mediated consumer behavior in emerging digital economies. Future research should employ mixed-methods or quantitative designs with broader samples to validate and extend these findings.
The Role of The Agricultural Sector in Driving Sustainable Economic Development Ary Andrian; Rudi Bratamanggala
Jurnal Ekonomi, Teknologi dan Bisnis Vol. 5 No. 6 (2026): Jurnal Ekonomi, Teknologi dan Bisnis
Publisher : Al-Makki Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57185/2ftsk026

Abstract

The agricultural sector plays a strategic role in Indonesia's economic development through its contributions to Gross Domestic Product (GDP), employment absorption, and national food security. This study analyses the role of the agricultural sector in promoting sustainable economic development in Indonesia using secondary data from Statistics Indonesia (Badan Pusat Statistik, BPS) and the Ministry of Agriculture covering the period 2020–2024. A descriptive analysis method is employed to describe the agricultural sector's contribution to the national economy. The results show that the agricultural sector contributed 12.4% to national GDP in 2022, with a value reaching Rp1,134.5 trillion in 2023. The Farmer Terms of Trade (Nilai Tukar Petani, NTP) shows a positive trend, with the highest recorded value of 120.97 in February 2024, indicating improved farmer welfare. Rice production reached 53.63 million tonnes in 2023, with a harvested area of 10.20 million hectares. The agricultural sector has proven to be a resilient economic pillar, particularly during the pandemic period, recording growth of 1.84% in 2021. Agricultural technology development, production diversification, and improvements in competitiveness are identified as key factors in strengthening the agricultural sector's role in sustainable economic development.
Measurement of Soil Thermal Conductivity as A Basis for Selecting Soil Types for Photovoltaic Passive Cooling Systems Abdurrohman; Rindi Wulandari
Jurnal Ekonomi, Teknologi dan Bisnis Vol. 5 No. 6 (2026): Jurnal Ekonomi, Teknologi dan Bisnis
Publisher : Al-Makki Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57185/fkkmjc39

Abstract

This study aims to measure and analyse the thermal conductivity of clay and sandy soils as potential media for passive cooling systems in photovoltaic modules. A quantitative experimental approach was employed using the Transient Line Heat Source (TLS) method, which utilises the temperature response over time due to a linear heat source. The measurement system was developed using an ESP32 microcontroller integrated with a DS18B20 temperature sensor capable of real-time data acquisition. The results indicate that the system operates in an integrated manner and produces stable data for thermal conductivity calculations. The thermal conductivity of clay soil was found to be 1.133 W/mK at a moisture content of 74.25%, while coastal sandy soil exhibited a higher value of 1.595 W/mK at a moisture content of 81.25%. Sandy soil demonstrated approximately 40.78% higher heat transfer capability compared to clay soil. These findings suggest that, in addition to soil type, moisture content plays a significant role in determining thermal conductivity. Soils with higher moisture content therefore hold greater potential as passive cooling media for enhancing the efficiency of photovoltaic systems.
The Determinants of Tourism Industry Competitiveness in Asean Countriesfor the Period 2019-2024 Fransiskus Handoko; Heru Subiyantoro; Pudji Astuty
Jurnal Ekonomi, Teknologi dan Bisnis Vol. 5 No. 7 (2026): Jurnal Ekonomi, Teknologi dan Bisnis
Publisher : Al-Makki Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57185/sd1wfh55

Abstract

The tourism industry is a pivotal economic sector for ASEAN countries, significantly contributing to regional GDP and employment. However, the competitiveness of tourism industries across the region has shown considerable variation between 2019 and 2024, influenced by divergent recovery paths from the COVID-19 pandemic and differing national capacities in infrastructure and policy. This study aims to analyze the influence of Tourism Infrastructure, Price Competitiveness, Tourism Policy, and Business Conditions on the competitiveness of the tourism industry in ASEAN countries. The research employed a quantitative approach using panel data regression analysis. The sample covers 10 ASEAN member countries observed annually from 2019 to 2024, with data primarily sourced from the World Economic Forum's Travel & Tourism Development Index (TTDI) and other international databases. The results of the panel data regression indicate that Tourism Infrastructure, Price Competitiveness, Tourism Policy, and Business Conditions collectively have a significant and positive effect on the competitiveness of the tourism industry in the region. Partially, each independent variable also demonstrates a significant positive influence. These findings suggest that improvements in physical infrastructure, attractive pricing, supportive government policies, and a conducive business environment are key determinants in enhancing a nation's tourism competitiveness. The study underscores the necessity for integrated regional strategies and sustained investment in these critical areas to strengthen ASEAN's position as a premier global tourist destination.
Digital Marketing Strategies for Entrepreneurs in the Creative Industry Dwi Narsih; Bambang Bernanthos
Jurnal Ekonomi, Teknologi dan Bisnis Vol. 5 No. 7 (2026): Jurnal Ekonomi, Teknologi dan Bisnis
Publisher : Al-Makki Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57185/4jy04258

Abstract

Indonesia's creative industry is a key economic driver, contributing Rp1.28 quadrillion to GDP in 2022. This research aims to analyze effective digital marketing strategies adopted by entrepreneurs within Indonesia’s creative industry and evaluate their impact on business growth and competitiveness. This research employed a qualitative research approach through literature reviews, document analysis, and case studies of creative small and medium-sized enterprises (SMEs) that have successfully implemented digital marketing practices. The findings reveal that the integration of social media platforms, e-commerce channels, and digital branding initiatives significantly enhances product visibility and customer engagement. Businesses that effectively utilize digital marketing strategies experience an average increase of 65% in product visibility and approximately 40% growth in sales performance. Platforms such as Instagram, TikTok, and local online marketplaces have become essential tools for promoting creative products and building customer relationships. The study identifies three key pillars of successful digital marketing strategies: optimization of digital platforms, development of engaging and innovative content, and utilization of consumer data analytics for decision-making. However, several challenges remain, including limited technical skills, inadequate digital literacy, and difficulties in understanding rapidly changing platform algorithms. The research concludes by recommending an integrated digital marketing framework that combines technology adoption, continuous skill development, and data-driven strategies to maximize the potential of Indonesia’s creative economy in the digital era.
System Shift Risk, Chokepoint Severity, and Macroeconomic Resilience: Quarter-Level Exploratory Evidence from A Configuration-Based Framework Raymond Rubianto Tjandrawinata
Jurnal Ekonomi, Teknologi dan Bisnis Vol. 5 No. 6 (2026): Jurnal Ekonomi, Teknologi dan Bisnis
Publisher : Al-Makki Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57185/be88z728

Abstract

This study develops and evaluates the System Shift Economics framework as a configuration-based approach for diagnosing macroeconomic vulnerability and adaptive resilience. The framework proposes that forward-looking macroeconomic outcomes are shaped not only by current status categories, but by the interaction between structural pressure and adaptive capacity. Using 203 quarter-level macroeconomic observations — with forward-looking outcomes available for 199 observations — the study constructs a System Shift Risk Score from seven coded variables: System Condition, Domain Lock, Actor Complexity, Chokepoint Severity, Position Quality, Strategy Quality, and Feedback Maturity. The primary outcomes assessed are four-quarter-ahead GDP loss, crisis status, progression toward adaptive recovery, and overall success. The results provide exploratory support for the framework. Chokepoint Severity significantly predicts both four-quarter-ahead GDP loss and crisis probability. Strategy Quality and Feedback Maturity significantly predict Success and Progression in logistic models. The System Shift Risk Score outperforms the baseline status classification across all outcomes, improving explanatory power for GDP loss and discriminatory performance for crisis, success, and progression. Random Forest feature importance analysis identifies the composite risk score and Feedback Maturity as consistently relevant predictors. Cluster analysis further reveals three theoretically coherent regimes: Adaptive/low-risk, Transitional/medium-risk, and Stagnant/high-risk. The findings suggest that macroeconomic resilience is better understood as a system configuration rather than a static status condition. As the framework is newly operationalised, the evidence should be interpreted as exploratory rather than confirmatory; future validation will require independent samples, robustness checks, and external forecasting benchmarks.
Analysis of Soil Heat Propagation Properties for Determining the Optimal Soil Type in Passive Photovoltaic Cooling Systems Abdurrohman Abdurrohman; Rindi Wulandari
Jurnal Ekonomi, Teknologi dan Bisnis Vol. 5 No. 4 (2026): Jurnal Ekonomi, Teknologi dan Bisnis
Publisher : Al-Makki Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57185/a0webg44

Abstract

Rising photovoltaic (PV) module operating temperature substantially reduces conversion efficiency, motivating passive, low-cost cooling strategies that avoid extra electrical energy consumption. Grounding-based passive cooling, using surrounding soil as a heat-dissipating medium, offers a promising alternative; however, prior studies have mostly characterized soil thermal properties in isolation rather than directly comparing soil types under a unified, real-time measurement protocol relevant to PV cooling. This study aims to analyze and compare the thermal conductivity of clay and coastal sandy soil as candidate passive-cooling media, while examining how moisture content and pH influence heat propagation. A quantitative experimental approach was employed using the Transient Line Heat Source (TLHS) technique, implemented through an ESP32 microcontroller integrated with a DS18B20 temperature sensor and a soil moisture/pH probe for automatic, real-time data acquisition. The system operated stably in an integrated manner, producing consistent temperature-time data for conductivity calculation. Results showed clay had an average thermal conductivity of 1.133 W/mK at 74.25% moisture content, while coastal sandy soil reached 1.595 W/mK at 81.25% moisture content, an increase of about 40.78%, indicating moisture content, alongside soil type, is a key determinant of heat propagation. These findings imply soils with higher natural moisture retention are more promising passive-cooling media, offering practical guidance for designing low-cost, energy-independent cooling solutions for tropical, ground-coupled PV installations.
Sharia Fiscal Instruments in Combating Inflation: A Conceptual Case Study Based on Classical and Modern Islamic Economic Literature Abu Lubaba; Fitri Faujiah
Jurnal Ekonomi, Teknologi dan Bisnis Vol. 5 No. 3 (2026): Jurnal Ekonomi, Teknologi dan Bisnis
Publisher : Al-Makki Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57185/9x04z953

Abstract

Inflation is a major economic challenge that erodes purchasing power, widens income inequality, and disrupts economic stability. From an Islamic economic perspective, inflation is not merely a monetary phenomenon but is also tied to wealth distribution, economic justice, and the strengthening of the real sector, so Islamic economics offers various Sharia fiscal instruments capable of supporting inflation control while improving social welfare. This study aims to analyze the role of Sharia fiscal instruments in addressing inflation based on classical and contemporary Islamic economic perspectives. It employs a descriptive qualitative approach using library research, drawing on secondary data from classical Islamic literature, journal articles, academic books, and official institutional reports, analyzed through content analysis and strengthened by source triangulation. The findings indicate that zakat, infaq, sadaqah, productive waqf, kharaj, and public asset management play a strategic role in economic stability: zakat, infaq, and sadaqah function as income-redistribution mechanisms that protect the purchasing power of low-income groups, while productive waqf and public asset management enhance real-sector productivity and reduce supply-side pressures. These instruments also strengthen fiscal resilience. The study implies that optimally implemented Sharia fiscal instruments can serve as an effective alternative policy promoting price stability, economic equity, and welfare consistent with Maqashid al-Shariah.
Efektivitas Program QRIS Bank Indonesia terhadap Peningkatan Inklusi Keuangan Digital UMKM di Daerah Tertinggal, Terdepan, dan Terluar (3T) Nurhaliza Nurhaliza; Diana Magfiroh; Ginna Novarianti Dwi Putri Pramesti
Jurnal Ekonomi, Teknologi dan Bisnis Vol. 5 No. 5 (2026): Jurnal Ekonomi, Teknologi dan Bisnis
Publisher : Al-Makki Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57185/b36ah286

Abstract

Inklusi keuangan digital menjadi prioritas strategis nasional, sebagaimana termuat dalam RPJPN 2025–2045 dengan target capaian 91%. Program Quick Response Code Indonesian Standard (QRIS) yang diluncurkan Bank Indonesia sejak 2019 mencatat pertumbuhan signifikan, di mana hingga triwulan I 2025 terdapat 56,3 juta pengguna dengan 38,1 juta di antaranya merupakan pelaku UMKM. Namun demikian, disparitas adopsi QRIS antara wilayah perkotaan dan daerah 3T masih menjadi persoalan krusial, mengingat keterbatasan infrastruktur digital, rendahnya literasi keuangan, dan minimnya akses internet di kawasan tersebut belum teratasi secara menyeluruh. Tujuan: Penelitian ini bertujuan menganalisis efektivitas implementasi program QRIS Bank Indonesia dalam meningkatkan inklusi keuangan digital UMKM di daerah 3T, serta mengidentifikasi faktor penghambat dan pendorong adopsinya. Penelitian menggunakan pendekatan mixed methods dengan desain sekuensial eksplanatori. Data kuantitatif diperoleh melalui survei terhadap 320 pelaku UMKM di empat kabupaten kategori 3T di wilayah Indonesia Timur, dianalisis menggunakan Structural Equation Modeling (SEM). Data kualitatif dikumpulkan melalui wawancara mendalam dengan pemangku kepentingan terkait dan dianalisis secara tematik. Hasil penelitian menunjukkan bahwa program QRIS berpengaruh positif dan signifikan terhadap peningkatan inklusi keuangan digital UMKM di daerah 3T, namun efektivitasnya masih terhambat oleh keterbatasan infrastruktur jaringan, rendahnya literasi digital pelaku usaha, serta kurangnya pendampingan berkelanjutan dari lembaga keuangan. Faktor kesiapan teknologi dan dukungan ekosistem digital menjadi variabel moderasi yang paling dominan dalam menentukan keberhasilan adopsi QRIS di wilayah tersebut.

Page 38 of 40 | Total Record : 395

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