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Contact Name
Ahmad Ashifuddin Aqham
Contact Email
ahmad.ashifuddin@gmail.com
Phone
+6285726173515
Journal Mail Official
mey@ukitoraja.id
Editorial Address
Jl. Jenderal Sudirman No.9, Bombongan, Kec. Makale, Kabupaten Tana Toraja, Sulawesi Selatan 91811
Location
Kab. tana toraja,
Sulawesi selatan
INDONESIA
Jurnal Manajemen dan Ekonomi Kreatif
ISSN : 29641632     EISSN : 29641241     DOI : 10.59024
Core Subject : Science,
Manajemen Sumberdaya Manusia , Manajemen Keuangan, Manajemen Pemasaran, Manajemen Sektor Publik, Manajemen Operasional, Manajemen Rantai Pasokan, Corporate Governance, Etika Bisnis, Akuntansi Manajemen dan Pasar Modal dan Investasi.
Articles 22 Documents
Search results for , issue "Vol. 1 No. 3 (2023): Juli : Jurnal Manajemen dan Ekonomi Kreatif" : 22 Documents clear
Peran Human Capital Dalam Meningkatkan Kinerja Perusahaan Vip Paramarta; Devi Delvita; Refliza Yanti; Didik Udayana; Amelia Suci Pertiwi; Aep Saepudin
Jurnal Manajemen dan Ekonomi Kreatif Vol. 1 No. 3 (2023): Juli : Jurnal Manajemen dan Ekonomi Kreatif
Publisher : Universitas Kristen Indonesia Toraja

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59024/jumek.v1i3.108

Abstract

This paper provides a literature review that focuses on the relationship between human capital and performance essentially at the firm level. Measurement of human capital is not intended to determine the intrinsic value of HR, but rather the impact of HR behavior on organizational processes. This measurement is important to determine the effectiveness of the company's strategy on how much the employee contributes to improving performance in an increasingly advanced business environment. says there are two main strengths why human capital measurement is the main center of attention in the business community. First, competition in the business environment is a result of the globalization of trade and the development of several key sectors such as telecommunications, transportation and financial services. Second, the rapid development of information technology, especially after the emergence of the internet. These two developments have dramatically changed the business structure and pushed intangible assets to play an increasingly important role for companies.
Pengaruh Manajemen Aset Terhadap Kinerja Keuangan Pada PT . Astra International Tbk Periode 2012-2021 Vevbi Verra; Endah Kurniawati; Ririn Wahyu Arida
Jurnal Manajemen dan Ekonomi Kreatif Vol. 1 No. 3 (2023): Juli : Jurnal Manajemen dan Ekonomi Kreatif
Publisher : Universitas Kristen Indonesia Toraja

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59024/jumek.v1i3.109

Abstract

This researcher aims to determine the effect of asset management on financial performance at PT. Astra International Tbk. The variables of this study are total asset turnover (X1), fixed asset turnover (X2), working capital turnover (X3), and operating profit (Y). This study uses a quantitative method in the form of financial reports from 2012 to 2021, the sample used is 40 and the source of data from this research is the quarterly financial reports of PT. Astra International Tbk. The data collection technique in this research is to use a documentation study. Data analysis techniques in this study used the classical assumption test, hypothesis testing, multiple linear regression analysis and the coefficient of determination test. Data processing in this study used the software program SPSS (Statistics Package for the Social Sciences) 25.0 for windows. By using a level of 5% or 0.05 with the results (1) partially the total activation turnover has a significant effect on operational profit with a significance value of 0.000 <0.05 which means H0 is rejected and Ha is accepted. (2) partial activation turnover still has a significant effect on operating profit with a significance value of 0.004 <0.05, which means H0 is rejected and Ha is accepted. (3) partially working capital turnover affects operational profit with a significance value of 0.000 <0.05, which means that H0 is rejected and Ha is accepted. (4) simultaneously total asset turnover, fixed asset turnover, and working capital turnover have a significant effect on operating profit with a significance value of 0.000 <0.05 which means H0 is rejected and Ha is accepted.
Analisis Pengembangan Usaha Mikro Kecil Dan Menengah (Umkm) di Kelurahan Klampok Kota Blitar Gideon Setyo Budiwitjaksono; Rima Anggun Aprilya; Sintha Dayu Aringgani; Devi Istyalita; Wakhidatul Ummah; Moch. Rizky Ramadhan
Jurnal Manajemen dan Ekonomi Kreatif Vol. 1 No. 3 (2023): Juli : Jurnal Manajemen dan Ekonomi Kreatif
Publisher : Universitas Kristen Indonesia Toraja

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59024/jumek.v1i3.110

Abstract

Small and Medium Enterprises (MSMEs) in Klampok City, in running their business, handle problems related to almost all assets, both raw materials, finance, advertising, work, innovation and also the views of the management. The data checking procedure used is a separate inspection method because the information obtained is subjective, namely by distributing opinion polls using a real scale. The factor that creates this problem is largely due to the low level of training and education in business that business entertainment executives have. Most financial experts feel that they have sufficient business knowledge and skills, so they are not too eager to add their business information, especially if they need to pay cash to get this information. The problem of capital is a well-known one that almost all types of businesses face. The problems of MSMEs in Klampok District inspired researchers to develop solutions starting from NIB, product branding with improved packaging and logos or brands, business analysis with business plans, online bookkeeping system assistance, and product digitization with a more modern online marketing system. way to increase sales.
Penerapan Teknik Seo (Search Engine Optimization) pada Website Pikiran-Rakyat.Com dalam Strategi Pemasaran Urmila Urmila; Erwan Sastrawan; Harnida Wahyuni Adda
Jurnal Manajemen dan Ekonomi Kreatif Vol. 1 No. 3 (2023): Juli : Jurnal Manajemen dan Ekonomi Kreatif
Publisher : Universitas Kristen Indonesia Toraja

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59024/jumek.v1i3.111

Abstract

The website is one of the information media that is available quickly and supports the company's business. However, sales through the website must be supported by implementing a marketing strategy. This study aims to apply Search Engine Optimization (SEO) techniques to the Pikiran-rakyat.com website in a marketing strategy to optimize the website and increase visitors. This research methodology uses the SEO Web Design Methodology with on-Page SEO and Off-Page SEO criteria. The results of implementing SEO techniques carried out on the Pikiran-rakyat.com website yield results in the form of an optimal website in placing the website's position in search engines on the first page of Google.
Pengaruh Kualitas Pelayanan Terhadap Kepuasan Nasabah Prioritas Bank BJB Syariah Cabang Serang Dede Rahmatu Zahra; Fani Fauziah; Nurkomalasari; Henny Saraswati; Wahyu Hidayat
Jurnal Manajemen dan Ekonomi Kreatif Vol. 1 No. 3 (2023): Juli : Jurnal Manajemen dan Ekonomi Kreatif
Publisher : Universitas Kristen Indonesia Toraja

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59024/jumek.v1i3.113

Abstract

The purpose of this study was to determine the quality of service related to customer satisfaction at the Serang branch of Bank BJB Syariah. This research is a quantitative research that focuses on testing hypotheses for bipolar data. Data collection techniques through questionnaires are used as a sampling method. To measure each test, the results of 55 main customers of the Serang Branch of the BJB Syariah bank were used which consisted of 22 questions. The results of hypothesis testing show that the quality of service perceived by priority customers of Bank BJB Syariah Serang Branch is very good, influencing customer satisfaction by 87%.
PERLINDUNGAN HUKUM DAN PERAN OJK DALAM MENGAWASI PEMBIAYAAN TERHADAP INVESTASI BODONG Risa Irnawati; Irvan Bari Alghani; Devia Shafa Salsabila; Endang Kartini Panggiarti
Jurnal Manajemen dan Ekonomi Kreatif Vol. 1 No. 3 (2023): Juli : Jurnal Manajemen dan Ekonomi Kreatif
Publisher : Universitas Kristen Indonesia Toraja

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59024/jumek.v1i3.114

Abstract

The purpose of this research is to examine the role of the Financial Services Authority in combating illegal investments due to the increasing number of illegal investments in Indonesia, which undoubtedly harms many parties, especially those who fall into investment scams. The method used in this research is normative. The sources and types of legal materials used are primary legal materials in the form of legislation (such as the OJK Law, Consumer Protection Law, and related regulations) and secondary legal materials in the form of books and journals related to illegal investments and the Financial Services Authority (OJK).
PENGARUH KUALITAS PELAYANAN TERHADAP LOYALITAS NASABAH PADA BANK SYARIAH Pramesti Rihhadatul Aisy; St.Haelina Sefaringga; Asep supendi; Heny Saraswati; Wahyu Hidayat
Jurnal Manajemen dan Ekonomi Kreatif Vol. 1 No. 3 (2023): Juli : Jurnal Manajemen dan Ekonomi Kreatif
Publisher : Universitas Kristen Indonesia Toraja

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59024/jumek.v1i3.115

Abstract

This research aims to find out how the influence of service quality on customer loyalty in Islamic banks. Service quality is represented by 6 variables, namely tangible, reliability, responsiveness, assurance, empathy and Compliance to Islamic Law. The research method used is a quantitative method which aims to find out the results of the data have been normally distributed. The data used in this study are primary data through questionnaires distributed to 30 respondents and secondary data to complete them. The results of this study are expected to increase the effectiveness of Islamic bank strategies in increasing the satisfaction of Islamic bank customers.
Analisis Keamanan Informasi PT. Indofood Sukses Makmur, Tbk : Studi Kasus tentang Peran Objek Vital, Pengamanan File, dan Pengamanan Cyber Edy Susanto; Alvionita Dairo Lende; Akmal Riza Firjatullah; Reza Almasyah Pratama
Jurnal Manajemen dan Ekonomi Kreatif Vol. 1 No. 3 (2023): Juli : Jurnal Manajemen dan Ekonomi Kreatif
Publisher : Universitas Kristen Indonesia Toraja

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59024/jumek.v1i3.116

Abstract

Information security analysis of PT. Indofood is a case study that discusses the role of vital objects, file security, and cyber security in the company. PT. Indofood is a large company in the food and beverage industry, which faces significant information security challenges. In terms of vital objects, PT. Indofood identifies critical systems and infrastructure that must be strictly protected. A risk evaluation may have been carried out to identify potential threats and take appropriate steps to protect these vital objects. Access controls, physical safeguards, and security training may have been put in place to keep vital objects safe. File security is an important focus for PT. Indofood. Security measures implemented include access control, data encryption, regular backup and restore, and monitoring of file activity. Strict access control policies and security awareness training provide additional protection for critical company files. In cyber security, PT. Indofood uses various measures to protect their systems and networks from cyberthreats. Implementation of firewalls, network protection systems, and regular software updates helps prevent unauthorized access and keeps systems secure. Email security solutions, identity and access management, and data encryption provide an additional layer of protection against cyberattacks. High security awareness and security awareness training provided to employees helps reduce attack risk and improve response to security incidents. PT. Indofood also conducts periodic security tests to identify vulnerabilities in their systems and take necessary remedial actions. Overall, PT. Indofood has implemented strong measures in securing vital objects, file security, and cyber security. However, it is important to remember that information security is an ongoing endeavor that must be continuously updated according to the latest developments in security and technological threats.
Implementasi Balance Scorecard Dalam Analisis Kinerja Rumah Sakit Di Indonesia Vip Paramarta; Suwoko Tya Wicaksono; Nina Risnawaty; Ida Ayu Triana; Arnita Niroha Halawa; Intan Permatasari
Jurnal Manajemen dan Ekonomi Kreatif Vol. 1 No. 3 (2023): Juli : Jurnal Manajemen dan Ekonomi Kreatif
Publisher : Universitas Kristen Indonesia Toraja

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59024/jumek.v1i3.117

Abstract

Hospital is a health service organization that organizes complete individual health services, and provides inpatient, outpatient and emergency services. In order for hospital management to run well, it is necessary to measure hospital performance, namely the Balanced Scorecard method. : The Balanced Scorecard (BSC) is used as a decision-making tool regarding the actions that must be taken to correct deficiencies and advance the hospital. Purpose: This study aims to determine the application of the balanced scorecard (BSC) in analyzing the performance of hospitals in Indonesia. Methods: This study used the library research method. . Results: a literature review of ten journals shows that all conclude that localization and conceptual use of the BSC can greatly improve hospital performance. The results of performance analysis with the BSC at the hospital can also provide clear direction in determining policies, resources and routine activities, as well as in building systems in each unit in the hospital. Conclusion: BSC can not only be applied in private hospitals, but government hospitals also need to apply BSC to measure their performance and be used as a guide in making policies and designs or work plans. Findings from existing studies must also be enriched by the literature and by empirical evidence about the benefits of BSC application in hospitals. It will also provide experience for a number of hospitals in Indonesia which can be a reference for expanding the implementation of BSC in hospital administration.
Strategi Pengembangan Usaha Dagang Menggunakan Analisis SWOT di Perusahaan Coconut Sejahtera Muhammad Fahrurahman; Jualiana Kadang; Erwan Sastrawan
Jurnal Manajemen dan Ekonomi Kreatif Vol. 1 No. 3 (2023): Juli : Jurnal Manajemen dan Ekonomi Kreatif
Publisher : Universitas Kristen Indonesia Toraja

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59024/jumek.v1i3.118

Abstract

This study aims to formulate alternative business developing strategies that are implemented at Coconut Sejahtera. Data analysis used is SWOT analysis. The results of this study showed that based on the analysis internal environment using the IFAS matrix, the most influential strength factor is being able to read price changes through the international oil price market and the most influential weakness factor is limited capital. Meanwhile, from the external environment analysis with EFAS matrix, the most influential opportunity factor is the abundance of copra commodities and the most influential threat factor is the arrival of large traders from outside the region.

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