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Universitas Methodist Indonesia Jl. Hang Tuah No. 8 Medan Sumatera Utara - Indonesia Kode Pos 20152
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Majalah Ilmiah METHODA
Published by Universitas Methodist Indonesia
ISSN : 20889534     EISSN : 26566931     DOI : https://doi.org/10.46880/methoda
Core Subject : Economy, Health, Science, Education, Agriculture,
Agriculture, Biological Sciences & Forestry Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Medicine & Pharmacology Public Health
Majalah Ilmiah METHODA adalah jurnal ilmih yang dikelola oleh Lembaga Penelitian dan Pengabdian Pada Masyarakat Universitas Methodist Indonesia yang menampung artikel ilmiah dari berbagai multi disiplin ilmu. Majala Ilmiah METHODA terbit 3 kali dalam setahun yakn pada bulan April, Agustus dan Desember.
Arjuna Subject : Umum - Umum
Articles 334 Documents
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Komunikasi Strategis Lobi dan Negosiasi dalam Upaya Peredaman Konflik Agraria Desa Pakel, Banyuwangi Husni, Muhammad Razali; Sanggoleo, Muhammad Fitrah; Doli H., Syahrial; Margaretha S.; Noor H., M. Tamim
Majalah Ilmiah METHODA Vol. 14 No. 2 (2024): Majalah Ilmiah METHODA
Publisher : Universitas Methodist Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46880/methoda.Vol14No2.pp194-199

Abstract

Land is an important part of human life. Therefore, the state as the highest organization is obliged to provide people's agrarian rights.  However, until now, agrarian conflicts still haunt the affected communities.  An example is Pakel Village, Banyuwangi, where most of the area is still controlled by the colonial plantation authorities and Perhutani.  The conflict, which started in 1993, then re-emerged in 2012 and continued in 2017 until now.  Until now there has been no clear solution and the state has not been able to fulfill its promise.  Neither legally nor has it been able to provide a protective umbrella that can guarantee the Pakel community.  This research aims to analyze conflict and how strategic communication can reduce agrarian disputes in Pakel Village.  The research is descriptive qualitative type.  Data collection techniques in this research were obtained through literature study or library research through journal research article sources and online news.  The research results reveal several stages of strategic communication that can be pursued in the process of reducing agrarian conflict, namely: (1) consolidating internal parties related to conflict resolution;  (2) conducting mediation involving all parties involved in the conflict;  and (3) involving stakeholders in conflict resolution.  Consolidation is a communication process, where all parties are involved in high intensity discussions. The mediation process is also part of the communication strategy in resolving agrarian conflicts.  Through this consolidation and mediation, the government as the guarantor of law and justice or what we can call a mediator can map the point of origin of the conflict, the actors involved, the magnitude of the losses, as well as the strategies and tactics for resolving it.
Pengaruh Teknik Negoisasi pada Platfrom Live Shope dalam Peningkatan Penjualan Syamanda, Nurani; Silalahi, Esra; Limbanadi, Imelia; Dhia, Friska; Muhammad, Ari
Majalah Ilmiah METHODA Vol. 14 No. 2 (2024): Majalah Ilmiah METHODA
Publisher : Universitas Methodist Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46880/methoda.Vol14No2.pp208-216

Abstract

In today's digital era, electronic trading platforms such as live shopping have become increasingly popular as a primary sales channel for many businesses. Live shopping combines elements of interactivity and immediacy, allowing sellers to communicate in real-time with potential buyers. This study aims to investigate the impact of negotiation techniques used during live shopping sessions on the Shopee platform on increasing sales. Using a quantitative approach, this research collected data from 100 sellers who actively used live shopping on Shopee for six months. The negotiation techniques analyzed include tactics such as limited-time offers, progressive discounts, and responsive direct interactions. The results of the statistical analysis indicate that the effective use of negotiation techniques significantly increases sales volumes. This research provides new insights for online sellers on how to optimize their sales strategies and suggests that training in negotiation techniques should be an integral part of the seller's preparation to maximize their sales potential on live shopping platforms.
Peran Kepemimpinan dalam Pengembangan Sistem Pemerintahan Berbasis Elektronik (SPBE) di Kota Medan Purba, Widya Helen Anjalina; Sinaga, Eko Pranata; Ivanna, Julia
Majalah Ilmiah METHODA Vol. 14 No. 2 (2024): Majalah Ilmiah METHODA
Publisher : Universitas Methodist Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46880/methoda.Vol14No2.pp217-221

Abstract

This research explores the role of leadership in the development of Electronic Government Systems (EGS) in Medan City. Using a qualitative approach with a literature review research design, the study analyzes how leadership influences the implementation of information technology in government administration. Findings indicate that strong and technology-oriented leadership can inspire innovation and transformation in EGS, facilitate community involvement, and enhance public service efficiency. Managerial and policy implications are outlined to support the sustainable development of EGS in Medan City.
Peran Media Sosial Sebagai Media dalam Menyebarkan Bullying dan Diskriminasi: Studi Kasus Menfess UB Juang, Amos; Pambudi, Brahmantio Jati; Tanugroho, Christopher Robin; Suryanto, Frederick Rainer
Majalah Ilmiah METHODA Vol. 14 No. 2 (2024): Majalah Ilmiah METHODA
Publisher : Universitas Methodist Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46880/methoda.Vol14No2.pp222-228

Abstract

The purpose of this research is to investigate the role of social media in spreading bullying and discrimination, particularly through the Menfess UB Twitter account at Brawijaya University, Malang. This research aims to understand the extent to which social media influences students towards bullying and awareness of  respecting diversity to prevent such behavior. This study uses a  quantitative method, including using an online survey to answer the questions. The results indicate that while social media can be a tool for negative behavior, many students are aware of its impacts and understand the importance of diversity and respect. However, instances of bullying and discrimination still occur, highlighting the need for more effective preventive measures.
Efektivitas Kebijakan Pengelolaan Sampah di Kecamatan Tegal Rejo Sitompul, Yunike Sarah; Sianipar, Lumongga; Sembiring, Febiola; Simanullang, Alfon Apriel; Ivanna, Julia
Majalah Ilmiah METHODA Vol. 14 No. 2 (2024): Majalah Ilmiah METHODA
Publisher : Universitas Methodist Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46880/methoda.Vol14No2.pp229-234

Abstract

Waste management  policies require cooperation between implementing agencies such as district, sub-district, village and community governments. Hierarchical coordination between implementing agencies is required to facilitate the flow of information. qualitative method with descriptive study research type. The data collection techniques used are observation, documentation, interviews which are also supported by relevant references. This research method adopts a qualitative approach which involves in-depth analysis of the data. Tegal Regency has technological limitations, which affect the effectiveness of the waste management system. Only one sub-district has a waste shredding machine, and there are limitations. The conclusions that can be drawn from the problems that researchers have studied. Overall, the implementation of waste management policies in Tegal Rejo District is still not optimal.
Analisis Efektivitas Bansos dalam Menunjang Kebutuhan Hidup Warga Desa Marindal 1 Sinaga, Eko Pranata; Br. Marbun, Tasya; Purba, Widya Helen Anjalina; Harahap, Putra Pratama; Ivanna, Julia
Majalah Ilmiah METHODA Vol. 14 No. 2 (2024): Majalah Ilmiah METHODA
Publisher : Universitas Methodist Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46880/methoda.Vol14No2.pp241-246

Abstract

This article was created to determine the effectiveness of providing social assistance on the living needs of the people in Marindal I. This research uses a qualitative descriptive method, which means data collection techniques in the form of interviews and literature studies as support for writing this article at the research site in Marindal 1 village. Findings What can be found in the field is that the social assistance distributed has a very effective role in supporting people's living needs, especially in the sector of children's education costs which are greatly helped through social assistance in the form of cash.
Evaluasi Kebijakan Pengelolaan Sampah di Desa Bandar Khalipah Tarigan, Aprianta; Sianturi, Laura Glene; br Sinaga, Melisa; Siringo-ringo, Putri Intan; Naibaho, Vebri Meliarni Oktavia
Majalah Ilmiah METHODA Vol. 14 No. 2 (2024): Majalah Ilmiah METHODA
Publisher : Universitas Methodist Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46880/methoda.Vol14No2.pp268-273

Abstract

Until now, waste management is still a major problem, almost every region experiences this problem. Along with population growth and community activity levels. The research method used is qualitative research with several interview techniques. From the results of observations that have been carried out directly in the field by researchers and the results of interviews with the Village Head and several residents of Bandar Khalipah village, information can be produced that in Bandar Khalipah Village, Percut Sei Tuan District, Deli Serdang Regency, North Sumatra, even though the village government has tried to implement the policy the public to encourage citizens to care about the environment by managing waste properly and correctly is still not implemented well. The public policy implemented by the village government in providing waste management infrastructure in Bandar Khalipah Village was attempted several years ago but has not been implemented well due to several existing factors. The unavailability of TPA (Final Disposal Site) is one of the triggers for many village communities continuing to throw rubbish carelessly, such as in rivers, roadsides near ditches and on empty, uninhabited land.
Prediksi Jumlah Produksi Kelapa Sawit di Indonesia Menggunakan Algoritma Backpropagation Safii, M.; Alfina, Ommi
Majalah Ilmiah METHODA Vol. 14 No. 2 (2024): Majalah Ilmiah METHODA
Publisher : Universitas Methodist Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46880/methoda.Vol14No2.pp166-174

Abstract

Indonesia is a country that has advantages in the agricultural sector which has the largest plantation and agricultural areas in ASEAN, one of which is oil palm plantations. Indonesia is one of the largest crude palm oil (CPO) business players in the world. More and more palm oil mills and oil palm land are being converted to oil palm cultivation, because oil palm plantations are more beneficial for farmers and palm oil processors. Palm oil plantations are still trying in several ways to maintain stable market demand, one of which is by increasing palm oil production, because palm oil is the main source of other product derivatives. Palm oil production fluctuates every month, but the ups and downs are caused by many factors, namely climate, rainfall, soil fertility, selling prices, and others. Reduced production has a direct impact on the income of farmers and workers in the sector, which in turn can cause economic instability. Actions are needed to ensure the continuity of this industry, one of which is by making predictions. One prediction technique is the Backpropagation artificial neural network. The prediction model can provide very accurate estimates of palm oil production at the provincial level. By analyzing historical data, this research can identify patterns that can help predict future palm oil production. The urgency lies in the strategic role of palm oil in the Indonesian economy.
Penerapan Service Quality pada Kajian Aspek Pasar: Studi Kelayakan Usaha Cafe Bukit Soka Wibowo, Dianta Ricky; Setyanti, Dina Budi; Putri, Evellyn Diva; Atahau, Apriani Dorkas Rambu
Majalah Ilmiah METHODA Vol. 14 No. 2 (2024): Majalah Ilmiah METHODA
Publisher : Universitas Methodist Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46880/methoda.Vol14No2.pp247-255

Abstract

After the Covid-19 pandemic, Wisma Baptis Bukit Soka Salatiga, which is supported by the Indonesian Baptist Foundation, has plans to establish a new business, Cafe Bukit Soka. This community service activity was carried out to assist the Indonesian Baptist Foundation in observing the establishment of a new business, Cafe Bukit Soka. Observations were carried out by reviewing market aspects using the service quality method while also conducting direct observations in the field. In the survey that has been carried out, service quality indicators are used which consist of physical evidence, reliability, responsiveness, guarantee and attention. The results of observations through a market survey obtained 50 respondents who had the perception that Cafe Bukit Soka would provide adequate facilities, be responsive to consumer complaints and desires, reliable in serving consumers, guarantee safety and comfort, and pay attention to every consumer's needs. This analysis was prepared in the form of a report which was then submitted to Wisma Bukit Soka Salatiga to be used as a reference in establishing a new business, Cafe Bukit Soka.
Using Media to Stimulate Babies’ Language Activities Development Ulfa, Kurnia
Majalah Ilmiah METHODA Vol. 14 No. 2 (2024): Majalah Ilmiah METHODA
Publisher : Universitas Methodist Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46880/methoda.Vol14No2.pp182-188

Abstract

As the digital age continues to reshape educational paradigms, it is essential to investigate the purposeful integration of media into infants’ lives to enhance language acquisition “Harmonizing Voices” explores how age-appropriate media, such as videos, apps, and interactive content, can complement traditional methods, providing infants with a multi-sensory and engaging platform for language exploration. Today, various strategies are employed to stimulate babies from pregnancy through infancy, with mothers increasingly using media as a tool. This includes playing music during pregnancy and introducing nursery rhymes through media post-birth to create a sensory -rich environment. This study investigates the synergy between the melodic allure of English nursery rhymes and intricate process of a baby’s linguistic development. Digital platforms like YouTube and Netflix offer numerous nursery rhymes, such as Cocomelon and Bebefinn, which are popular among infants. This research aims to evaluate which of these nursery rhymes programs is more effective in stimulating infants and which elicits more positive reactions. Caregivers, educators, and researchers will gain insights into the connections between musicality, language and early cognitive development through this exploration. The study addresses the identification of high quality media content, strategies for joint engagement between caregivers and infants, and the potential impact of media on various facets of language development. By fostering an environment where technology harmonizes with natural language acquisition processes, this research aspires to contribute valuable insights for educators, caregivers, and researchers. The objective of this study is to observe and compare infants’ reactions to two popular nursery rhyme programs, Cocomelon and Bebefinn. The research aims to identify which program stimulates more positive engagement, thereby providing a deeper understanding of infants’ preferences and the effectiveness of media content in early language development.

Page 30 of 34 | Total Record : 334

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