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West Science Business and Management
Published by Westscience Press
ISSN : 29869374     EISSN : 2985816X     DOI : https://doi.org/10.58812/wsbm.v1i02
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
The Editors invite writers and experts to publish and share their ideas through scientific and empirical research in the field of Management and Business. The main objective of this publication is to improve theory, concept, and practice in the field of management and business. Dissemination of research will enable researchers, and practitioners to present and share their scientific empirical findings. We will be the bridge between theory and practice in management and business. The participation of well-known international experts on the editorial board is a guarantee of the sustainability and quality of publications as a contribution to the development of management and international business research. This will make it possible to introduce the latest empirical research findings to practitioners and academics. This journal will be of interest to both academics and practitioners. This journal is intended for researchers, lecturers, undergraduate and postgraduate students, and practitioners.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 437 Documents
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Analysis of Product Sales on Credit at NR Beauty Care in Lemahabang Sub-District Agustin, Karmila; Mulyadi, Dedi; Sandi, Santi Pertiwi Hari
West Science Business and Management Vol. 2 No. 02 (2024): West Science Business and Management
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsbm.v2i02.894

Abstract

This research is a study on the Analysis of Product Sales on Credit at NR Beauty Care in Lemahabang District. This study aims to determine how product sales on credit at NR Beauty Care and analyze how product sales on credit can increase revenue. The method used in this research is qualitative. The results of this study indicate that product sales on credit are given to NR Beauty Care customers who have joined for at least 3 months. The credit facility given to customers still refers to the terms of credit sales that apply at NR Beauty Care by checking in advance about the character of the customer, the activeness of the customer in buying products at NR Beauty Care, and customers who are loyal to NR Beauty Care. NR Beauty Care takes a profit of 2-3% from each product. Based on the results and discussion that has been stated in this article that credit sales aim to help customers, especially reseller customers, to develop their business. If credit is channeled for business development or opening a new business, it will increase their income as well as reduce unemployment. The difference in revenue from credit and cash sales each month reaches Rp. 82,127,000, so selling products on credit at NR Beauty Care is effective for increasing revenue. The results of this study are used as input for NR Beauty Care owners in selling products on credit appropriately, making commitments with customers to avoid late payments and creating good relationships with customers. In addition, to increase revenue NR Beauty Care owners can utilize other E-commerce promotional media.
The Influence of Product Quality, Brand Image and Lifestyle on Iphone Purchasing Decisions For Generation-Z in Karawang Fitrayassa, Haekal; Savitri, Citra; Faddila, Syifa Pramudita
West Science Business and Management Vol. 2 No. 02 (2024): West Science Business and Management
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsbm.v2i02.901

Abstract

In Indonesia, the iPhone became the ruler of the smartphone market share of 11.81%. However, the iPhone has a relatively expensive price for teenagers or gen-z, although with a high price there are still many who crave this smartphone, this study aims umtuk determine the extent to which product quality, brand image, and lifestyle affect iPhone purchasing decisions in Generation-z in Karawang. This study uses a quantitative approach. The population studied based on domicile in Karawang, the number of samples used as many as 200 respondents. The determination of sampling technique in research is nonprobability sampling through purpose sampling. The results of this study stated that the quality of product brand image and lifestyle significantly influence the decision to buy an iPhone in Generation-z in Karawang. Further research may consider other factors such as cultural influences, social environment and price competitiveness in influencing iPhone purchase decisions.
Analysis Internal Control System for Management of Merchandise Inventory in PT. Fuji Kinzoku Indonesia Andreansyah, Amir; Mulyadi, Dedi; Sandi, Santi Pertiwi Hari
West Science Business and Management Vol. 2 No. 03 (2024): West Science Business and Management
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsbm.v2i03.912

Abstract

An internal control system is needed to ensure that goods are in the warehouse to be sent to consumers. Inventory control should be able to present more accurate information to management so that it can help as a decision-making process. If the inventory control technique is effective and efficient enough, it is necessary to pay attention to the information and data of the company's inventory control system. This study aims to determine how the internal control system of trade goods inventory of PT Fuji kinzoku Indonesia works. This research applies a qualitative descriptive method approach. To obtain this data, researchers conducted interviews with production employees, logistics, and logistics leaders of PT Fuji Kinzoku Indonesia. The analysis technique in this research is through data collection, then data presentation, data analysis, and then drawing conclusions.  The results showed that the problems that occur in the inventory of trade goods are caused by machine trouble so that inventory for shipping is problematic. To overcome this problem, PT Fuji Kinzoku Indonesia holds inventory stock for several shipments so that the shipping process continues to run smoothly. So that the internal control system of inventory shows that the analysis of the internal control system for managing the stock of trade goods of PT Fuji Kinzoku Indonesia has been running effectively. The results of this study indicate that the environmental control component is adequate, risk assessment is adequate, control activities are adequate, information and communication are adequate, and monitoring has been carried out adequately.
Literature Review of Leadership for Youth: Identifying the Most Effective Styles for Change Agents Bagus Aristayudha, A A Ngr
West Science Business and Management Vol. 2 No. 02 (2024): West Science Business and Management
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsbm.v2i02.913

Abstract

According to the UU Kepemudaan, the youth are those aged 16 to 30 who have a vital role in driving change in social, economic, and political domains. The objective of this study is to determine the leadership styles that have a beneficial impact on young people, examine how these styles influence them, and uncover any common qualities among these styles. Although there has been considerable research on leadership, there is a lack of studies explicitly concentrating on youth. Young people display distinct attributes, including a significant reliance on technology and a drive to have a positive impact. Effective leadership styles should elicit inspiration, motivation, and empowerment in individuals. This study used a literature review methodology to investigate the following research questions: What are the most appropriate leadership styles for young people? What impact do these methods have on young people as agents of change? Do these styles share any similar characteristics? The results suggest that transformational, transactional, and supporting leadership have a major impact on young people by increasing their motivation, engagement, and productivity. Typical antecedents encompass well-defined objectives, unambiguous job expectations, assistance, acknowledgment, personal growth opportunities, and consistent evaluation. The study asserts that comprehending different leadership styles is crucial for optimizing the potential of young individuals and suggests additional empirical investigation and examination of the function of technology in leadership.
Analysis of Shrimp Pond Business Income in Farmer Groups in Tambaksumur Village, Tirtajaya Sub-District, Karawang Putri, Dian Meiliya; Mulyadi, Dedi; Sandi, Santi Pertiwi Hari
West Science Business and Management Vol. 2 No. 03 (2024): West Science Business and Management
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsbm.v2i03.939

Abstract

Indonesia is the largest tropical marine country in the world and has the largest biodiversity in the sea. Abundant water resources can be fully optimized to meet human economic needs. The length of the coast of Karawang Regency reaches 84.32KM, which crosses nine districts, including Cilamaya Kulon, Cilamaya Wetan, Tempuran, Pedes, Cilebar, Cibuaya, Tirtajaya, Batujaya, and Pakisjaya. Based on the Regional Autonomy Law, the marine area of Karawang Regency has a limit of 4 miles from the lowest tide, so that the total area of the sea is estimated to be around 621.27KM2. Similarly, it is expected that the potential of ponds as part of the development of water areas, both at sea and on land, can be utilized by pond farmers. The purpose of this study was to analyze the income of shrimp pond business in the village of Tambak Sumur, located in Tirtajaya District of Karawang Regency (1) and to know how the shrimp pond farmers anticipate a decrease in income in the dry season (2). The method used in this study uses a qualitative descriptive method in which the data collection method used in this study uses primary data, which is obtained through direct interviews with respondents combined with questions. The results of income from 50%-90% indicate a loss or decrease in income that occurs when the prolonged dry season comes, because it is very influential on the growth of shrimp to be sold and each shrimp has a different price (1) and the Shrimp Pond Farmers To anticipate a decrease in income, the Shrimp Pond Farmers will look for shrimp in other places to sell back to the market so that the income of the pond farmers can continue to run (2).
Analysis of Increasing Revenue on Seasonal Wedding Organizer Products in Batujaya District Ramadhini, Mutiara; Mulyadi, Dedi; Sandi, Santi Pertiwi Hari
West Science Business and Management Vol. 2 No. 03 (2024): West Science Business and Management
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsbm.v2i03.946

Abstract

This research was conducted with the aim of knowing how to increase income during the seasonal period at Apri Decoration Wedding Organizer. This research was conducted in October 2022 - November 2023 in Batujaya District with the object being the Apri Decoration Wedding Organizer. Apri Decoration Wedding Organizer offers wedding organizer services to organize various series of wedding events providing special services in the field of marriage. The research method used is the Qualitative Descriptive method. Data collection is done by interview and observation. Based on the results of the study in 2023 the highest income occurred in May-June (Syawal-Dzulhijah) with a percentage of 20.2%, this is due to entering the Islamic month, so there is a lot of demand for the use of Wedding Organizer services.  The highest decrease in revenue was 90.9% in August-September (Muharram-Safar) this is because the Muslim community believes that the month is not to hold a wedding, which is recommended by the Prophet. To anticipate this in order to continue to increase and its income also continues to rise, what Apri Decoration Wedding Organizer does is to give confidence to consumers through payment with a DP (Down Payment) system or down payment first, and it is not determined how much down payment must be paid. Then consumers can also use wedding services in advance without providing payment (debt) or down payment, and make payments if the event has been completed. Based on the results of research on how to increase revenue carried out by Apri Decoration Wedding Organizer in the form of trust, approach, social media such as Facebook which is usually used to share the results of bridal Make Up, bridal fashion collection models. In addition, Apri Decoration Wedding Organizer also collaborates with other parties or third parties such as mediators, and this really helps business owners to continue to earn income when it is not seasonal.
Challenges and Opportunities: Cattle / Sheep Farming Business in the City : Case Study of Good Cattle in Depok City Lastro, Djano; Windarko, Windarko; Maharani, Putri; Yusup, Tiara Yuristina; Mala, Chajar Matari Fath; Iskandar, Yusuf; Dewi, Cynthia Sari
West Science Business and Management Vol. 2 No. 02 (2024): West Science Business and Management
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsbm.v2i02.947

Abstract

This research investigates the challenges and opportunities associated with cattle and sheep farming businesses in urban environments, particularly emphasizing outstanding cattle farming enterprises in Depok. The study aims to provide an in-depth analysis of these businesses' strategies to address existing challenges and leverage potential opportunities. By exploring the innovative practices and adaptive measures employed by urban livestock farmers, this research seeks to uncover effective methods for breeders to navigate market dynamics, enhance operational efficiencies, and sustainably improve the productivity and quality of their livestock operations. Focusing on success stories from Depok, the study highlights how exemplary cattle farming businesses have thrived despite the constraints of an urban setting. It examines the role of technology, community engagement, and sustainable farming practices in driving their success. The findings offer valuable insights and recommendations for breeders, policymakers, and stakeholders on fostering a resilient and prosperous urban livestock farming sector. Ultimately, this research contributes to the broader discourse on urban agriculture, providing lessons on sustainable growth and productivity enhancement in urban livestock farming.
The Effect of Service Quality on Customer Retention and Customer Experience as Mediating Variable Suriansha, Reza; Diposumarto, Ngadino Surip; Muharam, Hari
West Science Business and Management Vol. 2 No. 02 (2024): West Science Business and Management
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsbm.v2i02.948

Abstract

The customer's role is crucial in business, including modern retail. Therefore, this research aims to discover ways to enhance customer retention in modern retail by exploring the impact of relationship quality and customer experience at Ramayana department stores. The study focuses on customers from Ramayana department stores in the DKI Jakarta region. Using proportional random sampling, a sample of 400 customers was selected. Path analysis with JASP software was used for data analysis. The research findings are: 1) Service quality has a significant and positive impact on Customer Experience at Ramayana Department Store. 2).Customer Experience significantly and positively influences Customer Retention at Ramayana Department Store. 3). Service quality positively impacts Customer Retention through Customer Experience as a full mediator at Ramayana Department Store.
Determinants of PBB P-2 Compliance Level in Kendit Village, Kendit District, Situbondo District Holifah, Nur; Probowulan, Diyah; Zulkarnnaeni, Achmad Syahfrudin
West Science Business and Management Vol. 2 No. 02 (2024): West Science Business and Management
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsbm.v2i02.949

Abstract

Tax literacy is the ability to understand and access tax regulations, this means dealing with taxpayers who have knowledge, awareness and tax compliance. Compliance with the payment of Land and Building Tax in Kendit Village, Kendit District, Situbondo Regency, in this village there is still a lack of public awareness regarding PBB payments. This is proven by the need to be reminded of awareness regarding the time for PBB payments by the village which is enforced by the hamlet head of each hamlet, but when reminded they immediately pay. The first aim of this research is to find out the factors that influence the level of tax compliance literacy on taxpayer compliance. Earth and Buildings. Second, to find out the factors that influence Land and Building Taxpayers. The methodology used in this research is Tax Compliance theory. Tax complaints can be identified from tax compliance in registration, tax compliance in returning notification letters, tax compliance in calculating and paying unpaid taxes and tax compliance in settling arrears. So a Tax Complaint is when a taxpayer fulfills his or her tax obligations and rights. By using hypothesis testing with a significant value of 0.04 to test the findings, it is established that the degree of education affects the factors that determine the literacy level of Land and Building Tax compliance. This study's hypothesis testing with a significant value of 0.45 demonstrates how socioeconomic status affects the factors that determine the literacy level of Land and Building Tax compliance. Hypothesis testing with a significant value of 0.001 in this study demonstrates that taxpayer compliance impacts the factors that determine the literacy level of Land and Building Tax compliance. Through hypothesis testing, this study demonstrates that tax fines have an impact on the factors that determine the literacy level of Land and Building Tax compliance, with a significant value of 0.023. The study's conclusion, which is based on the data examining the effects of socioeconomic status, education level, taxpayer compliance, and tax sanctions on the compliance literacy of P2 Land and Building Taxpayers in Kendit Village, Kendit District, Situbondo Regency, demonstrates that compliance literacy levels rise in direct proportion to socioeconomic status, education level, taxpayer compliance, and tax sanctions.  
Analysis of Promotional Costs to Increase Revenue at Saung Koffie Hideung Karawang Putri, Salsabila Septiani; Mulyadi, Dedi; Sandi, Santi Pertiwi Hari
West Science Business and Management Vol. 2 No. 03 (2024): West Science Business and Management
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsbm.v2i03.950

Abstract

One way that can support the company’s operational sustainability is trough promotion. Promotion is a marketing effort made by companies to introduce, convince, and influence consumers to be interested in buying the products or services offered. By promoting the company, the company can increase revenue because it is able to attract consumers to buy the products pffered. The purpose of this study is to understand the various types of promotional costs are able to increase revenue at saung koffie hideung. The method in this research is a qualitative method. This research was conducted in Karawang Regency. The research location is in Tegalwaru Subdistrict, Cintalaksana Village. Information in this study was obtained through primary data collected through the process of interviews, observation, and documentation. Promotion costs can provide good benefits for income, which initially the income received per month was only IDR100.000.000,- but after promoting on social media and the costs incurred were high, the income readhed IDR150.000.000,- or increased by 50% every month, hence the promotion costs. Based on the results and discuccion that saung koffie hideung has carried out various promotions on social media and conducting events at saung koffie hideung. Of the various promotions carried out, the highest promotion was in November-December with each promotional cost incurred of IDR7.450.00 and IDR7.950.00 or up 18% due to using promotioms in the form of instagram social media through the @hallokrw account, using content craetor which is specialized in making advertisements. The way of promotion carried out by saung koffie hideung shows that promotion has a good effect in increasing

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