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The Manager Reveiew
Published by Universitas Bengkulu
ISSN : 19792239     EISSN : 26862182     DOI : 10.33369/tmr.v5i1.29587
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
The Manager Review Journal published by the Magister Management Study Program, FEB University of Bengkulu, is a journal that contains studies in the scope of management science. Specifically discussing issues related to marketing management, financial management, HR management, innovation management, operational management, banking, and corporate governance in both the public and private sectors. The focus of published journal articles is journal articles related to economics, business, management. The scope of writing journal articles within the scope of marketing management, business practices, human resource management, operations management, innovation and production, and management.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Strategi dan Menejemen
Articles 89 Documents
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PENGARUH BAURAN PROMOSI TERHADAP KEPUTUSAN PEMBELIAN MOBIL TOYOTA AVANZA PADA AUTO 2000 CABANG PALEMBANG Daniel Mynhart; Zakaria Wahab; Islahudin Daud; A Widad
The Manager Review Vol. 1 No. 2 (2019)
Publisher : UNIB Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33369/tmr.v1i2.9331

Abstract

The purpose of this study is to determine the effect of the promotion mix on the purchasedecision of Toyota Avanza cars at AUTO 2000 Palembang Branch. Data in this study werecollected through distributing questionnaires to respondents. The number of samples used inthis study were 100 respondents. The technique used in this study sample was purposivesampling. The results of the analysis in this study indicate simultaneously (F test) theindependent variables, namely personal sales, sales promotion, advertising and publicrelations significantly influence the dependent variable, namely the purchase decision of theToyota Avanza at AUTO 2000 Palembang Branch. Partially (t test), the variables of personalsales, sales promotion and advertising have a significant effect on purchasing decisions. Asfor the public relations variable does not significantly influence the purchase decision. Themost dominant variable influencing purchase decisions is the advertising variable.
ANALISIS DETERMINAN PROPORSI TABUNGAN RUMAH TANGGA DI KOTA BENGKULU Dewi Rahmayanti
The Manager Review Vol. 1 No. 2 (2019)
Publisher : UNIB Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33369/tmr.v1i2.9332

Abstract

This research was conducted on the community in the District of Gading Cempaka BengkuluCity that aims to determine the effect of income, the number of family members and age onthe proportion of household savings in the city of Bengkulu in particular the District ofGading Cempaka. Using a verification approach with multiple regression analysis tools and asample of 100 people. The results of the study stated that only the age variable had asignificant effect on the proportion of household savings.
ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI KEPUTUSAN INVESTOR UNTUK BERTRANSAKSI DI BEI (Studi Pada Masyarakat Bengkulu) Herry Novrianda; Aan Shar; Dhimas Setyo Nugroho
The Manager Review Vol. 2 No. 1 (2020)
Publisher : UNIB Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33369/tmr.v2i1.11643

Abstract

The purpose of this research is to identify the most influential factors including cultural factors, social factors, personal factors and psychological factors on the investor's decision to trade on the IDX. This research is descriptive research, with the study population is Bengkulu community investors who transact on the IDX with the sampling technique used accidental sampling. The data analysis technique used is the validity and reliability test and multiple linear regression analysis. The results of this study are cultural, social, personal and psychological factors partially or simultaneously a positive and significant effect on investors' decisions to trade on the IDX. Psychological factors are the most dominant factors influencing investors' decisions to trade on the IDX.
PENGARUH KARAKTERISTIK INDIVIDU DAN MOTIVASI INTRINSIK TERHADAP KOMITMEN AFEKTIF DAN KINERJA PEGAWAI Linda Emiyanti; Eny Rochaida; Irsan Tricahyadinata
The Manager Review Vol. 2 No. 1 (2020)
Publisher : UNIB Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33369/tmr.v2i1.11644

Abstract

Employee’s performance is the most important key to achieve organizational purpose.  The hospital is engaged in the health sector by conducting management based on management of business entities. Hospital needs to give attention to its human resources in order to improve hospital services. The purpose of this study is to examine and analyze the influence of individual characteristics on employee's affective commitment. Test and analyze the effect of Intrinsic Motivation on Employee Affective Commitments. Test and analyze the influence of individual characteristics on employee performance. Test and analyze the effect of Intrinsic Motivation on Employee Performance. Test and analyze the effect of Affective Commitment on Employee Performance. In order to test the hypothesis analyze the author uses the Structural Equation Modeling analysis tool with SmartPLS. Respondents of this study were Administration Employees RSUD A. Wahab Sjahranie Samarinda with a total sample of 60 respondents. Data collection technique are library research, questioners and interviews. The results of the analysis show that individual characteristics have positive and significant effect on affective commitment. Intrinsic Motivation has positive and significant effect on affective commitment. Individual characteristics have positive and unsignificant effect on employee performance. Intrinsic Motivation has unsignificant negative effect on employee performance and affective commitment has  significant on employee performance.
PENGARUH STRES KERJA DAN KEPEMIMPINAN TRANSFORMASIONAL TERHADAP KINERJA ANGGOTA POLRI DI POLDA SUMATERA SELATAN Andes Purwanti; Zunaidah Zunaidah; Yuliansyah M Diah; Marlina Widiyanti
The Manager Review Vol. 2 No. 1 (2020)
Publisher : UNIB Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33369/tmr.v2i1.11645

Abstract

The purpose of this study was to determine the effect of work stress and transformational leadership both partially and simultaneously on the performance of Polri Members in the South Sumatra Regional Police. The subjects in this study were members of the National Police at the South Sumatra Regional Police. The sample in this study were 96 people. Data collection techniques were carried out using a questionnaire. The statistical analysis technique used is multiple linear regression test, F test and t test. Based on the results of the study indicate that together and partial work stress and transformational leadership have a significant influence. This is based on the results of the F test (Simultaneous Test) with the significance value obtained is 0,000 <0.05. Based on the results of the t test showed work stress (X1) partially significant effect on the Performance of Police Members in the South Sumatra Regional Police (Y) with a significance value of 0.044 <0.05. Furthermore, the transformational leadership variable (X2) partially also had a significant effect on the performance of Polri Members in the South Sumatra Regional Police (Y) with a significance value of 0,000 <0.05.
PENGARUH KOMPENSASI LANGSUNG DAN DISIPLIN KERJA TERHADAP KINERJA KARYAWAN PADA PT. SEMEN BATURAJA (PERSERO), TBK Fitria Margaretha; Badia Perizade; Marlina Widiyanti; Zunaidah Zunaidah
The Manager Review Vol. 2 No. 1 (2020)
Publisher : UNIB Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33369/tmr.v2i1.11647

Abstract

This research aims to determine the effect of direct compensation and work discipline on the performance of employees at PT Semen Baturaja (Persero), Tbk. The population in this study is all employees of PT Semen Baturaja (Persero), TBK, 2020 as many as 894 employees. The samples used in the study were as many as 231 employees as respondents (Echelon 2, Echelon 3 and Echelon 5) obtained through purposive sampling techniques and combined with random sampling techniques. Data collection methods use questionnaires and data processing techniques used through multiple linear regression analyses. Results of multiple linear regression analyses showed that direct compensation has a positive and significant effect on the employee's performance at PT Semen Baturaja (Persero), TBK as well as the working discipline is positive and significant to the employee's performance at PT Semen Baturaja (Persero), TBK. Direct compensation needs to be optimize especially in terms of providing employee incentives and work discipline that needs to be improved by enforcing.
THE ROLE OF LEADRERSHIP, DISCIPLINE AND THE EMPLOYEES’ PERFORMANCE OF MINISTRY OF RELIGION KEPAHIANG REGENCY Slamet Widodo; F Romsi; Trisna Murni
The Manager Review Vol. 2 No. 1 (2020)
Publisher : UNIB Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33369/tmr.v2i1.11648

Abstract

The purpose of the study to determine the role of leadership to be one of the key factors in the life of the organization. leadership, discipline, quality must be owned by the leader's office, is fundamentally individual advantages, including the ability to direct subordinates skills, provide motivation and at the same time is able to provide strict sanctions, with the employee if the employment irregularities. In addition it must be able to personally leader in conflict management and wise in making decisions. Performance in the Office of Religious Affairs Kepahiang District. who has not run well, so the decline in the quality of performance. The method used is the method of qualitative description. with the hope to expose all of the facts and events, with the hope of obtaining accurate research results and not merely engineering. For data collection using several ways including: interviews and questionnaires. The research results are leadership role as a blocker disorder is head office has memperedeksi all possibilities that will arise. As is also the head office divider human resources, as negotiators head office always negotiating with internal and external parties, local government. usual. The head office influence subordinates well enough, be friendly and do not distinguish one another, addressing example, and a good personality, well-dressed, saying gently, not favoritism. The head office can also give effect to encourage and give encouragement, confidence, a good example. Motivate subordinates, provide encouragement and inspiration. appreciation / compliments. The head can also create a conducive atmosphere in the work, giving a sense of responsibility, family, clean environment, giving pasilitas work, provide direction and guidance. Instilling the value of discipline. Creative office of the ministry of religion is not going well, had a good example, the price of mutual respect . Remuneration/incentive goes well, the awards also performed in groups. Communication was excellent. Good enough responsibility, commitment to a given task, cooperation, communication with colleagues.
FAKTOR-FAKTOR YANG MEMENGARUHI KEGAGALAN JASA DI RUMAH SAKIT RAFLESIA BENGKULU DAN DAMPAKNYA PADA PERILAKU KOMPLAIN PASIEN Fachri Eka Saputra; Muhammad Najib Murti
The Manager Review Vol. 2 No. 1 (2020)
Publisher : UNIB Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33369/tmr.v2i1.11649

Abstract

The purpose of this research is to test factors that causing service failure at the Raflesia Hospital and to determine the influence of service failure factors on the patient’s complaint behavior. Quantitative research design is used in this study. Data collection method conducted by hand-delivery survey with using questionnaire. The respondents of this study are the patient’s or their families who came to the raflesia hospital to get treatment for healty condition. Accidental sampling technique was used in this study because all of people who came to the hospital were usually familiar with the service in the hospital and their deserved to be the respondent. Data collected were analysed by using two combination of statistical method, namely: analysis factor and multiple regression analysis. This study found that: 1) there are six factors causing service failure in the raflesia hotel at Bengkulu city, namely: lack of empathy, expensive rates, room discomfort, Reliability, insufficient facilities, and lack of responsiveness; 2) all of these factors have positive and significant influence to the patient’s complaint behavior. Manager at the raflesia hospital have to pay attention to these factors to improve patient’s comfort and complacency to overcome service failure in the future. Practical and empirical contribution are also elaborated in this study.
Pengaruh Sumber Daya Pekerjaan, Sumber Daya Individu Dan Beban Kerja Terhadap Keterikatan Kerja Dan Dampaknya Pada Kinerja Pegawai Sekretariat Daerah Kabupaten Seluma Nurul Iksan; Slamet Widodo; Praningrum Praningrum
The Manager Review Vol. 2 No. 2 (2020)
Publisher : UNIB Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33369/tmr.v2i2.13988

Abstract

The purpose of this research is to know the influence of job resources, personal resources and job demands against the work engagement officer of Seluma District secretariat. In addition, the purpose of this research is to know the role of work engagement mediation on the influence of job resources, personal resources and job demands towards the performance of district secretariat of Seluma Regency This research is a type of descriptive research with a quantitative approach. The type of data used is the primary data obtained through a questionnaire propagation. The respondents of this research were 151 officials of the Seluma District Secretariat. Data Analysis methods used descriptive analysis and SEM analysis. Based on field research, the results of which: (1) job resources variables have significant effect on employee work engagement; (2) personal resources variables have significant effect on the employee's work engagement ; (3) job Demand variables have significant effect on employee work engagement ; (4) The work engagement variables have significant effect on employee performance; (5) Work engagement has fully mediating on the influence of job resources on the employee performance of the regional secretariat of Seluma District; ( 6) Work engagement has fully mediating to the effect of personal resources on the employee's performance of the regional secretariat of Seluma District; and (7) Work engagement has fully mediating to the influence of job demand on the employee performance of the regional secretariat of Seluma District.
PENGARUH IKLAN BERDASARKAN KONSEP AIDA TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN DALAM MEMBELI TIKET ASIAN GAMES TAHUN 2018 DI KOTA PALEMBANG Yunita Risma Rusmasari
The Manager Review Vol. 2 No. 2 (2020)
Publisher : UNIB Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33369/tmr.v2i2.16323

Abstract

The holding of the Asian Games multi sporting event is an Asian sports party which is held every 4 years and is participated by countries that are registered with the Olympic Council of Asia (OCA). This study aims to determine whether the advertising based on AIDA concept influence the purchase decision in purchasing Asian Games 2018’s tickets in Palembang. The data used in this study are primary data by distributing questionnaire to 100 respondents who was watching Asian Games 2018 in Palembang. The analysis technique used is multiple linear regression analysis that was previously tested for validity and reliability. The result obtained are attention, interest, desire and action have a positive and significant effect on purchase decision in purchasing Asian Games 2018’s tickets in Palembang. This research is expected to be a reference to choose which variable are better used in future studies. For event organizer to be able to pay attention more about advertising in order to do event more successfully. 

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